The Fujifilm FinePix S700 is ideal for families seeking to kick it up a notch with a more advanced, compact SLR-style digital camera without losing operational simplicity. This is a feature-packed, yet affordable and easy to use model that offers a powerful 10x optical zoom that will ensure that you capture great close-up action shots of your kids playing sports or candid shots of the family on vacation as well as 7.1-megapixel of resolution, perfect for creating large prints.

Rounding out its powerful feature set is a 2.5" LCD, high resolution (230K pixels) electronic viewfinder (EVF) and ISO levels of up to ISO 1600 at full resolution. The FinePix S700 also utilizes many of Fujifilm's unique and innovative technologies such as:

• Picture Stabilization mode : A selectable mode, Picture Stabilization uses the heightened sensitivity of the FinePix S700 and high-speed shutter settings to reduce blur caused by hand-shake or subject movement. It allows the camera to automatically choose the correct light sensitivity and optimal shutter speed to produce clear, blur-free images.

• i-Flash (Intelligent Flash) : i-Flash (Intelligent Flash) detects subtle lighting differences within a scene and then varies the flash intensity accordingly. It also leverages the high sensitivity of the FinePix S700 to enable the camera to use less flash, resulting in an image that displays pleasing, natural tones without a "washed-out" effect. And with an automatic pop-up flash, it's always ready when you need it.

• Dual Shot Mode :In this selectable mode, the FinePix S700 quickly shoots two images in rapid succession -- one with the flash and one without - and saves both. This convenient function lets the user perform a comparison at their convenience and select the most pleasing image.

• 14 Pre-programmed Scene Modes : The FinePix S700 features 14 pre-programmed scene modes that offer a one-touch setting for almost any situation, including: Portrait, Landscape, Sport, Night, Fireworks, Sunset, Snow, Beach, Museum, Party, Flower, Text.

In addition to 27MB of internal memory, the FinePix S700 also features a versatile xD/SD Media Compatible Slot that accepts both xD-Picture Cards™ and SecureDigital™ (SD) media cards, providing photographers with greater flexibility and more storage options.

FinePix S700 Zoom Features:

• 7.1-Megapixel CCD image sensor for poster size prints
• 10x optical zoom (38-380mm equiv)
• Single or Continuous AF and Manual focus
• Focus assist illuminator for low-light
• Electronic color viewfinder w/230K pixels (approx. 97% frame coverage)
• 2.5" LCD Color Monitor w/230K pixels (approx. 97% frame coverage)
• Movie Mode; 30fps @ 640x480 or 320x240 with audio
• Voice memos can be attached to still images
• Auto, Program AE, Shutter speed or Aperture priority and Manual
• Shooting modes: Natural Light, Natural Light + flash (Dual shot) and Anti-Blur
• Scene Position: Portrait, Landscape, Sport, Night, Fireworks, Sunset, Snow, Beach, Museum, Party, Flower, Text
• ISO speeds: Auto (800/400), 80, 100, 200, 400, 800, 1600
• Metering: Multi, Average, Spot
• Built-in manual popup multi-mode flash
• Shutter Speed: 4 - 1/1000 sec in (depending on Shooting mode)
• Uses 27MB internal memory, xD-Picture Card or SD card memory cards
• Lightweight at just 10.8 oz. (excluding battery/memory card)
• Powered by four AA type batteries
• USB 2.0 (Full-speed) plug-n-play connectivity

The FinePix S700 is available now with an MSRP of US$249.95 and includes AA-size Alkaline Batteries (4), Shoulder Strap, Lens cap, Lens Cap Cord, USB cable, A/V cable, CD-ROM : FinePixViewer-S for Windows2000Pro/XP/Vista, FinePixViewer for Macintosh, Windows98SE/Me, and Owner's Manual.

Physical Views

The Fujifilm FinePix S700 and a standard CD for size comparison.