Steve's Digicams - Breaking News - SiPix 09/24/02 Press Release


Press Release - September 24, 2002

SiPix Introduces 3.3 Mega Pixel Still Camera With Digital Video for

The SC-3300 is the Perfect Everyday Digital Camera; Features a Cool Video Movie Mode and Captures Vibrant Digital Pictures

PHOTOKINA, COLOGNE, Germany, Sept. 24 /PRNewswire/ -- SiPix debuted today its new SC-3300, a 3.3 Mega Pixel digital still and video camera, at a price that rivals the competition's 2 Mega Pixel cameras. At the unheard of price of only .99, the stylish new SiPix digital camera is loaded with features found on more expensive digital cameras. SiPix will demonstrate the product at the Photokina Trade Show, September 25-30, 2002, Hall 3.1, booth #N8/P8.

Available in time for the Holiday Season, the compact SC-3300 is a 3.3 Mega Pixel camera that can capture both still images and video, features a large 1.6-inch color LCD for picture and video preview and playback, a 3X digital zoom, 16 megabytes of internal memory and a CompactFlash slot for additional memory, Movie mode for recording video up to 15 fps, a macro lens for tight close up shots, continuous-shot mode for capturing up to 4 images in rapid succession, four-mode flash (auto, on, off and red-eye reduction), and a convenient self timer.

"SiPix is resetting customer expectations by offering higher resolution, easier to use and more solutions-driven digital cameras at prices that rival lower performing products from other camera manufacturers. The SC-3300 is perfect for consumers who want to upgrade to a 3.3 MP digital camera," said Michael Weizer, director of product marketing for SiPix. "Consumers want the most bang for their buck and the SC-3300 will appeal to everyone looking for an everyday digital camera because of the expansive feature-set, low price and the really cool digital video mode."

In addition, the SC-3300 includes the SiPix USB Mass Storage feature that allows users direct access to the images stored on their camera. Traditionally, the TWAIN interface has required a series of steps needed to gain access to the images. Now using the SiPix Camera Wizard application, Windows 98, 98SE, 2000, ME and XP users can use their camera like a hard drive. They can quickly transfer images from the SC-3300 to their computer without the need of a third party TWAIN application.

Support, Pricing and Warranty

Available in time for the Holiday Season, the SiPix SC-3300 sell for a suggested retail price of .99 in North America. Pricing will vary in different territories. The SC-3300 includes a USB cable, camera strap, a quick start guide and 2 AA batteries, software CD-ROM containing the SC-3300 TWAIN driver, SiPix Camera Wizard, ArcSoft PhotoImpression, ArcSoft VideoImpression, Adobe Acrobat Reader and a PDF owner's manual.

The camera is backed by a warranty offered for one year from time of purchase. Technical support is available for no additional charge at 510-651-9199 and is available Monday through Friday, 8 a.m. to 6 p.m. PDT.

About SiPix

SiPix is a brand of products offered by Foxlink Peripherals, Inc., a leader in the manufacturing and delivery of digital imaging appliances for the consumer market. The company's portfolio of innovative and intuitive image capture and image output products provides a complete product and service chain, from capture to print, and from hardware to media, through trend setting designs, thus enabling the sharing of images instantly and globally, at an affordable price for everyone. For more information, go to

NOTE: All trademarks and registered trademarks mentioned herein are the property of their respective owners and are hereby acknowledged.

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