Steve's Digicams - Breaking News - Lexar 02/20/2007 Press Release
Press Releases - February 20, 2007
Lexar Introduces Breakthrough 300x Speed-Rated Professional Flash Memory Cards
New UDMA-Enabled CompactFlash® Cards Capable of Minimum Sustained Write Speeds of 45MB/s; Significantly Improve Digital Photography Workflow
"Professional photographers today capture a large volume of high-resolution images," said John Omvik, Director of Professional Product Marketing, Lexar. "Our new Professional UDMA 300x speed-rated cards dramatically improve the photographer’s workflow by reducing the time needed to download images after a shoot. Working in conjunction with one of our new UDMA-enabled CompactFlash card readers, a photographer instantly benefits by having more time to capture, manage, and share his or her images."
"The positive impact I experienced was dramatic," said professional photographer Reed Hoffmann. "Shooting in RAW mode, I filled six Lexar Professional UDMA flash cards during a two-day shoot in Yosemite. The improvement in my working process was exceptional as I was able to spend half the usual time moving data from the cards to the computer. For me, this is particularly important when I am out in the field working from battery-powered laptops. That time savings helps conserve battery strength and enhances my ability to focus on other client projects," he added.
Like all products in the Lexar Professional line, the new 300x speed-rated cards come with a limited lifetime warranty, free dedicated technical support, and a comprehensive suite of software that includes a full version of Corel® Paint Shop Pro® X, Lexar Image Rescue™ 3 and Lexar Backup n Sync™. Lexar Professional 300x speed-rated flash memory cards will be available in April.
Lexar, a subsidiary of Micron Technology, Inc., is a leading marketer and manufacturer of NAND flash memory products including memory cards, USB flash drives, card readers, and ATA controller technology for the digital photography, consumer electronics, industrial, and communications markets. Lexar also sells memory cards under the Kodak brand.
About Micron Technology, Inc.
Micron Technology, Inc., is one of the world's leading providers of advanced semiconductor solutions. Through its worldwide operations, Micron manufactures and markets DRAM, flash memory, CMOS image sensors, other semiconductor components, and memory modules for use in leading-edge computing, consumer, networking, and mobile products. Micron's common stock is traded on the New York Stock Exchange (NYSE) under the MU symbol. To learn more about Micron Technology, Inc., visit www.micron.com.
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