Steve's Digicams - Breaking News - Kodak 01/05/2005 Press Release




Kodak

Press Releases - January 5, 2005



Showcase and Share Digital Pictures "On the Go" with New KODAK EASYSHARE Picture Viewer

Credit Card-Sized Device Brings Favorite Memories to Life in the Palm of Your Hand


Kodak EasyShare Viewer

LAS VEGAS, Jan. 5 -- Eastman Kodak Company is making digital picture sharing more convenient, personal and portable by introducing its new EASYSHARE Picture Viewer, a pocket-sized "digital photo album" that fits in the palm of your hand. Whether showing off recent vacation pictures, priceless memories or snapshots from life’s everyday moments, the Picture Viewer (US MSRP; available beginning in May 2005) is designed for people who love to share favorite pictures on the go.

The EASYSHARE Picture Viewer, approximately the size of a credit card, allows people to keep their favorite digital pictures by their side at all times, and then display one or all for family and friends. With a crystal-clear, 2.5-inch high-resolution display screen, it stores up to 150 favorite digital pictures — simply synchronize with a computer-based picture collection using the included KODAK EASYSHARE software. People can view these favorites, or hundreds more when using the expandable SD/MMC memory card slot. Single view and slideshow features are accessible via the easy-to-use menu and four-way navigation buttons.

"Everyone enjoys sharing pictures, but the handful of prints that people tend to have in their wallet or purse quickly become outdated," said Mary Hadley, director of worldwide marketing for digital capture at Kodak. "The Picture Viewer lets people carry an up-to- date ‘digital brag book’ containing many of their favorite memories."

Helping people stay better connected through picture sharing, the Picture Viewer lets people mark their favorites for printing or e-mail with the simple touch of the exclusive, red-jeweled Share button. Then, by simply placing the viewer — which is compatible with the new IMAGELINK print system — on a KODAK EASYSHARE Printer Dock Series 3, the selected pictures can be printed in as little as 90 seconds each at the touch of a single button. The device can also be connected directly to printers with PICTBRIDGE technology for direct picture printing.

The Picture Viewer incorporates a rechargeable lithium-ion battery, which provides up to three hours of picture viewing time when fully charged.

The award-winning KODAK EASYSHARE digital photography system — consisting of cameras, printer docks and camera docks, software, inkjet and thermal papers and accessories — makes taking, organizing, sharing, and printing high quality digital pictures effortless. For additional information, visit www.kodak.com/go/EasyShare .

About Eastman Kodak Company and infoimaging

Kodak is the leader in helping people take, share, print and view images—for memories, for information, for entertainment. The company is a major participant in infoimaging, a billion industry composed of devices (digital cameras and flat-panel displays), infrastructure (online networks and delivery systems for images) and services & media (software, film and paper enabling people to access, analyze and print images). With sales of .3 billion in 2003, the company comprises several businesses: Health, supplying the healthcare industry with traditional and digital image capture and output products and services; Commercial Printing, offering on-demand color printing and networking publishing systems; Commercial Imaging, offering image capture, output and storage products and services to businesses and government; Display & Components, which designs and manufactures state-of-the-art organic light-emitting diode displays as well as other specialty materials, and delivers optics and imaging sensors to original equipment manufacturers; and Digital & Film Imaging Systems, providing consumers, professionals and cinematographers with digital and traditional products and services.

Kodak is a trademark of Eastman Kodak Company.







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