Steve's Digicams - Breaking News - Fujifilm 02/19/03 Press Releases

Fuji Photo Film U.S.A., Inc. Announces First Digital Camera With New Fourth-Generation Super CCD

Fujifilm’s FinePix F410 first camera to carry Super CCD HR technology

ELMSFORD, NY, February 19, 2003 – Fuji Photo Film U.S.A., Inc. today unveiled the first digital camera to carry its fourth-generation Super CCD HR (High Resolution), the FinePix F410. The camera, which has 3.1 million effective pixels, provides first-time digital camera users with increased resolution, sensitivity and color reproduction, and produces high quality images. In addition, the camera’s sleek and lightweight design is sure to win style points from consumers.

The camera’s Super CCD HR sensor uses 3.1 million effective pixels on its 1/2.7" chip, and can produce high-resolution images with 2,816 x 2,120 (6.0 million) recorded pixels. This allows consumers to print crisp and vivid prints up to 11 x 14 inches in size using Fujifilm’s Digital Camera Developing services at retail outlets nationwide.

"It is with great pleasure that we bring our proprietary Super CCD HR technology to the FinePix F410 series cameras," said Eric Thorng, Senior Marketing Manager of Consumer Digital Imaging Products, Consumer Markets Division, Fuji Photo Film U.S.A., Inc. "Now, first-time digital camera users can experience the increased resolution, sensitivity and truer-to-life color reproduction serious hobbyists enjoy, in a palm-sized, ultra-stylish and easy-to-use camera."

One of two new consumer digital cameras announced today, Fujifilm’s FinePix F410 digital camera offers the following array of features:

• Improved resolution – The FinePix F410’s fourth-generation Super CCD HR sensor system enables the digital picture-taker to capture images with rich, vibrant colors that radiate in prints. The camera’s 3.1 million effective pixels produce files of 6.0 million pixels, for a truer-to-life 2,816 x 2,120 pixel output file.
• Movie recording with sound – The camera captures AVI digital video with sound for short clips that can be replayed for friends and family at later dates. The camera can record 98-second 320 x 240 pixel movies with a 16MB xD-Picture Card, and 5.6 minutes for 160 x 120 pixel movies.
• Palm sized, stylish and compact – The FinePix F410’s sleek design packages a 3x optical and 4.4x digital zoom in its 3.3" (w) x 2.7" (h) x 1.1" (d) metal body, and weighs 5.8 ounces without battery and xD-Picture Card™.
• In addition, the camera offers users: full PC-Cam/Video conferencing capabilities, a multi-language menu, and comes with ImageMixer VCD for FinePix 1.0 software so that consumers can create CD albums and video CDs by burning images onto CD-Rs, viewable on most PCs and DVD players.

The FinePix F410 comes bundled with an NP-60 lithium-ion battery, USB cable, shoulder strap, 16MB xD-Picture Card™, AC Power Adapter/Battery Charger, FinePixViewer v4.0, ImageMixer VCD for FinePix 1.0 software. The camera will be available for purchase in April 2003 at the suggested list price of .99. In addition, an optional cradle is available for easy power recharging, and streamlined file transferring. The cradle also provides a stable platform for the camera’s PC-Cam function.

Fujifilm Makes Digital Photography Easy:
Now, consumers can get high-quality photos produced from their digital cameras just as easily as they get pictures from film cameras. It’s as simple as bringing their media storage card to one of thousands of Fujifilm Digital Camera Developing services providers nationwide. Consumers are encouraged to visit www.fujifilm.com and click on the link to "Print Your Digital Camera Photos" to find a retailer in their area offering Fujifilm Digital Camera Developing services.

To help simplify digital camera technology and educate consumers about the choices available to them, Fujifilm is now traveling the country for a second year with its FinePix "Picture of America™" Tour featuring its FinePix Truck. The tour highlights Fujifilm’s complete line of shoot, store, print and share digital photography solutions. Details about the truck, as well as information about where it will be next, can be found at www.fujifilm.com/finepixtour.

About Fujifilm

Fuji Photo Film U.S.A., Inc. is the U.S. marketing subsidiary of Fuji Photo Film Co., Ltd. of Tokyo (FUJIY), a leading global manufacturer in three business segments, including Imaging Solutions, Information Solutions and Document Solutions. Recognized for its technological innovation and high quality, Fujifilm offers a complete portfolio of imaging, information and document products, services and e-solutions to retailers, consumers, professionals and business customers.

The complete Fujifilm product portfolio in the U.S.A. includes: professional and consumer film and cameras; digital imaging products, including cameras and printers for commercial and consumer use; digital minilabs and kiosks; photographic paper and photofinishing supplies; professional motion picture film; high-capacity floppy disks, CDs and DVDs, tape cartridges and other data storage media; videotape and audiocassettes; professional and consumer optical discs; microfilm and other micrographic products; and graphic arts film, conventional and digital printing plates, analog ad digital color proofing systems, drum and flatbed scanners, imagesetters and computer-to-plate systems. Fujicolor Processing, Inc., a subsidiary of Fuji Photo Film U.S.A., Inc., provides wholesale photofinishing through a network of laboratories across the country. Fujifilm e-Systems is a subsidiary of Fuji Photo Film U.S.A., Inc., that develops workflow solutions to support the company’s photofinishing labs and consumer photographic businesses, including online imaging services such as Fujifilm.net.

For more information on Fujifilm products, consumers can call 800-800-FUJI or access the Fujifilm USA Web site at www.fujifilm.com.