Steve's Digicams - Breaking News - Fujifilm 02/05/04 Press Releases


Press Releases - February 5, 2004

Fujifilm Unveils A Professional Digital Camera Wrapped In A Compact Package

FinePix S20 Pro Features Brilliant Picture Quality along with Professional Features and Controls

LAS VEGAS, February 5, 2004 - Fuji Photo Film U.S.A., Inc., the total imaging solutions provider for the professional photographer, today introduces the Fujifilm FinePix S2O Pro, a compact SLR-type digital camera for professional photographers. Its small form factor makes it the ideal image capture choice for many applications, and the FinePix S20 Pro can serve as the premier component in an imaging system that meets the needs of specialty segments, such as medical, dental and scientific. In addition, the latest Super CCD SR technology within the FinePix S20 Pro provides exceptional quality for portrait photography such as school portraits and social photography.

"Fujifilm is continually striving to promote new technology to meet specific market needs and the FinePix S20 Pro follows in this tradition as it’s designed to benefit a new set of professionals," said Jennifer Davalos, Product Manager, Photo Imaging Division, Fuji Photo Film U.S.A., Inc., "With many pro-level features, advanced imaging and workflow technologies, the FinePix S20 Pro is likely to become an essential business tool to an expanding roster of professionals who rely on high quality, professional grade digital images to run their businesses."

Fujifilm’s FinePix S2O Pro Professional-Grade Features:

  • Fujifilm’s proprietary 6.2 megapixel (S-pixel: 3.1 million, R-pixel: 3.1 million) Super CCD SR (Super Dynamic Range) sensor technology for near-film quality pictures with 2,832 x 2,128 (6.03 million) recorded pixels and dramatically increased dynamic range.

  • Fujinon is one of the industry’s premier lens manufacturers. The FinePix S20 Pro has an ultra-sharp Super EBC Fujinon 6x optical zoom lens for the clearest close-ups. A 2.2x digital zoom enhances magnification.

  • PC-Sync – Link strobes or other external flash systems to the FinePix S20 Pro through its PC-Sync port. The camera’s high-speed flash sync fires at up to 1/1000 a second.

  • High-Speed Image Transfer – Take your pick, the FinePix S20 Pro offers two of the fastest image transfer protocols: IEEE 1394 (FireWire) and USB 2.0. The transfer of high-resolution images has never been easier.

  • Live Video – See exactly what the camera’s seeing from across the room. The FinePix S20 Pro’s live video function enables the photographer to view the subject on a monitor without having to rely on the LCD display or Electronic viewfinder.

  • ISO equivalent of 200-1600 – The ability to change the ISO setting when shooting under varying lighting conditions allows photographer to still create sharp and vivid images

  • FinePixViewer for Professionals - Fujifilm has tailored its bundled FinePixViewer image management software for professionals, giving the photographer the power to change camera settings -- even release the shutter -- from a computer

  • Software Development Kit – Fujifilm is prepared to provide software assistance to qualified integration accounts for special applications with the FinePix S20 Pro.

The FinePix S2O Pro comes bundled with a 16MB xD-Picture Card, four AA alkaline batteries, shoulder strap, USB cable, AV cable, FinePixViewer, and ImageMixer VCD for FinePix. The camera will be available for purchase in March 2004 at the suggested list price of .

About Fujifilm

Fuji Photo Film U.S.A., Inc. is a subsidiary of Fuji Photo Film Co., Ltd. and delivers technology solutions to meet the imaging and information needs of retailers, consumers, professionals and business customers. As a global leader in digital imaging, Fujifilm pioneered the development of digital X-ray systems, and today is the leader in digital minilab systems. The company was ranked in the top ten for U.S. patents granted during the last decade, employs 72,500 people worldwide and in the year ending March 31, 2003, had global revenues of more than billion.

In the U.S., Fujifilm employs over 10,000 people. The company is a leader in delivering high quality, easy-to-use imaging and information solutions in the following categories: Digital Imaging Systems, Recording/Storage Media, Film and Imaging Systems, Motion Picture Film, Graphic Arts and Printing Systems and Medical Imaging and Diagnostics Systems. Fujifilm is committed to being an environmentally friendly, humane enterprise and an exemplary corporate citizen.

For more information on Fujifilm products, consumers can call 800-800-FUJI or access the Fujifilm USA Web site at

FinePix S20 Pro Specifications

Number of Effective Pixels
6.2 million (S-pixel: 3.1 million, R-pixel: 3.1 million) pixels
CCD Sensor
1/1.7-inch Super CCD SR
Number of Total Pixels: 6.7 million (S-pixel: 3.35 million, R-pixel 3.35 million) pixels
Number of Recorded Pixels 2,832 x 2,128 (6.03 million)
File Formats
Still image: CCD RAW / JPEG (Exif Ver 2.2)
Movie: AVI (Motion JPEG)
(Design rule for Camera File system compliant / DPOF-compatible)
Storage Media
Slot No. 1: xD-Picture Card TM (16MB to 512MB)
Slot No. 2: Microdrive (340MB to 2GB)
LensSuper EBC Fujinon 6x zoom lens, F 2.8 - 3.1
Lens Focal LengthEquivalent to 35-210mm on a 35mm camera
FocusAuto Focus: Area / Center / Multi, Manual Focus
Focus Range
Normal: 50cm / 1.6 ft. to infinity
Macro: Approx. 10cm - 80cm / 3.9 in. - 2.6 ft.
Super Macro: 1cm - 20cm / 0.4 in. - 7.9 in.
Shutter Speed
AUTO / SP: 1/4 sec. to 1/1000 sec. SP (Night scene mode only): 3 sec. to 1/250 sec.
P/S/A: 3 sec. to 1/1000 sec. M: 30 sec. to 1/10000, Bulb (up to 30 sec.)
ApertureF2.8 - F11 (13 levels in 1/3 EV step)
Auto: Equivalent to ISO 160 - 800
Manual: Equivalent to ISO 200/400/800/1600 (resolution is set at 1M for shots taken at ISO 1600)
Exposure Control64-zone TTL metering-multi, spot, average
Exposure ModesProgrammed AE, Aperture Priority AE, Shutter Priority, AE, Manual
White BalanceAutomatic, Manual (Fine, Shade, Fluorescent light (Daylight), Fluorescent light (Warm White), Fluorescent light (Cool White), Incandescent light, Custom1, Custom2
Viewfinder0.44-inch Approx. 235,000 pixels electronic viewfinder, built-in diopter adjust
LCD monitor1.8-inch low temperature poly-silicon TFT (approx. 118,000 pixels)
Auto flash using flash control sensor
Effective range: Wide angle / 0.3m - 8.5m / 1.0ft - 27.9ft, Telephoto / 0.9m - 7.9m / 3.0ft - 25.9ft
Flash mode: Auto, Red-eye Reduction, Forced Flash, Suppressed Flash, Slow Synchro, Red-eye Reduction + Slow Synchro
Self TimerApprox. 2/10 sec. Delay
Video OutputNTSC / PAL selectable
Digital InterfaceUSB 2.0, IEEE1394
Sync. ContactX-contact flash synchronization
Power Source4 AA alkaline batteries (included), 4 AA type Ni-MH batteries, or AC power adapter AC-5VH / AC-5VHS (optional)
Dimensions121.0 (W) X 81.5 (H) X 97.0 (D) mm / 4.8(W) X 3.2(H) X 3.8(D) in
WeightApprox. 500g / 17.6 oz. (excluding battery)
Digital Zoom2.2X (1,280 x 960 pixels), 1.8X (1600 x 1200 pixels), 1.4X (2,048 x 1,536 pixels)
Shooting Modes
Normal: Auto, Scene Position (Portrait, Landscape, Sports, Night Scene), Programmed AE, Aperture Priority AE, Shutter Priority AE, Manual


  1. Top-10 (Max. 4.5 frames / sec., up to 10 frames)
  2. Final-10 (Max. 4.5 frames / sec., up to 10 frames)
  3. Long-period (Max. 1 frame / sec., up to 40 frames. Only at 1M mode.)
Color ModesB&W / Chrome / Standard
Movie Recording640 x 480 pixels, 30 frames/sec.; 320 x 240 pixels, 30 frames / sec. With sound, AVI format (Motion JPEG)
Voice MemoUp to 30 sec. WAVE format
PlaybackSingle frame (with max. 18X Playback zoom), 9 Multi-frame
Accessories Included
16MB xD-Picture Card TM
4 AA type alkaline batteries
Shoulder strap
Lens cap
Lens cap holder
USB Cable (with Filter), IEEE 1394 Cable
A/V Cable
USB driver
ImageMixer VCD2 for FinePix
RAW File Converter LE
Optional Accessories
xD-Picture Card TM: DPC-16, DPC-32, DPC-64, DPC-128, DPC-256, DPC-512
PC Card Adapter DPC- AD
CompactFlash Card Adapter DPC-CF
Image Memory Card Reader DPC-R1
xD-Picture Card USB Drive DPC-UD1
AC Power Adapter AC-5VH / 5VHS
Battery Charger with Battery BK-NH / BK-NH2
Rechargeable Battery 2HR-3UF (2 AA Type Ni-MH)
Tele Conversion Lens TL-FX9*/FX9B*
Wide Conversion Lens WL- FX9*/FX9B*
*: Built-in Flash cannot be used with this unit.
Hyper-Utility Software HS-V2 Ver 2.0
Soft case SC-FX 602

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