Steve's Digicams - Breaking News - Fujifilm 01/24/2008 Press Releases
Press Releases - January 24, 2008
Fujifilm Announces 18x Ultra-Zoom Camera For Budding Prosumers
FinePix S8100fd Offers Advanced Features at an Affordable Price
Continuing on the success of the wide-angle, long zoom FinePix S8000fd, the 10-MegaPixel FinePix S8100fd integrates a Fujinon 18x Wide Angle Optical Zoom fixed lens, which offers a 27mm-486mm equivalent and allows the user to achieve greater range than ever before. The sealed, fixed-lens system prevents dust contamination and eliminates the need for additional zoom or wide angle lenses, making it an easy-to-use, affordable alternative to the complex D-SLR system.
Features Born From Face Detection
Fujifilm’s innovative face detection technology, recognized with a 2007 ‘Best of What’s New Award’ from Popular Science Magazine, has enabled a number of advanced features that advanced consumer photographer will enjoy. Face Detection operates by identifying and prioritizing up to 10 faces in a framed scene and then adjusting the focus and exposure accordingly to ensure the sharpness and clarity of human subjects in the picture, regardless of background. After the shot is captured the automatic Red Eye Removal feature instantly checks each detected face for red eye and if it’s found, corrects it in the camera automatically, saving the time-consuming process of fixing it in your PC after the image is downloaded. A new Instant Zoom function captures moving subjects at high zoom settings. After zooming on a subject, a single button gives an additional 1.4x or 2x digital zoom at the center focus region of the frame. Zoom Bracketing performs a similar action using Fujifilm’s face detection technology to lock its zoom action on a subject’s face automatically as it enters the shot.
Like the FinePix S8000fd, the FinePix S8100fd features Fujifilm’s Dual Image Stabilization, a marriage of mechanical sensor shift stabilization, to steady the photographer’s hand, with Fujifilm’s Picture Stabilization Technology, which uses fast shutter speeds and ISO levels of up to ISO 6400 (at 5 MegaPixels) for total anti-blur protection. As a result, an increase in clarity and sharpness is achieved, even in low light conditions. A Continuous Shooting Mode makes it easy to shoot moving subjects like pets and kids. This new feature allows high-speed shooting of up to 33 frames at 13.5 frames per second (at 3 megapixels; 6.8 frames per second at 5 megapixels). And with high speed playback at 10 frames per second you can be sure you've captured all of the action.
Other helpful features found on the FinePix S8100fd for top-quality picture-taking include:
"This is a work-horse camera for photographers who want the convenience of an SLR-like model, a powerful zoom, high-speed continuous shooting and the ease of use that is often relegated to more compact model," said David Troy, senior product manager, Consumer Digital Cameras, Electronic Imaging Division, FUJIFILM U.S.A., Inc. "The bonus that comes with the S8100fd is the set of features made possible by Fujifilm’s advances in Face Detection and Dual Image Stabilization technology."
The FinePix S8100fd will debut in March 2008 at a retail price of .
About FUJIFILM U.S.A., Inc.
FUJIFILM U.S.A. Inc., is a marketing subsidiary of FUJIFILM Corporation, Tokyo, Japan, providing digital and analog photographic Imaging Systems, Recording/Storage Media and Motion Picture Film products and services to consumers, professionals and businesses. For more information on Fujifilm U.S.A. products, customers can call 800-800-FUJI or visit www.fujifilmusa.com. To receive news and information direct from Fujifilm U.S.A. via RSS, subscribe free at www.fujifilmusa.com/rss.
Fujifilm Corporation (NASDAQ:FUJI) brings continuous innovation and leading-edge products to a broad spectrum of imaging industries including medical, life sciences, consumer electronic, chemical, graphic arts, information systems, photography and office products based on its vast portfolio of digital, optical, fine chemical and thin film coating technologies. It was ranked number 15 for U.S. patents granted in 2006, employs more than 75,000 people worldwide and in the year ended March 31, 2007, had global revenues of .6 billion. Fujifilm ADRs (American Depository Receipts) are traded in the U.S. on the NASDAQ exchange For more information, please visit www.fujifilmholdings.com.