Steve's Digicams - Breaking News - Adobe Systems 02/12/2004 Press Release
Press Release - February 12, 2004
Adobe Extends Camera Raw File Support in Photoshop CS
The Photoshop Camera Raw plug-in allows photographers to directly manipulate the original data captured by a digital camera sensor, producing images with superior tonal range and the maximum amount of detail. Accessing the raw image before conversion into formats like JPEG and TIFF allows users to adjust the white balance, saturation and sharpness instead of leaving these decisions to the camera's automatic settings.
With the addition of the plug-in, Camera Raw functionality in Photoshop CS software now supports formats from more than 40 different camera models and allows professional photographers to easily manipulate their "digital negatives" without sacrificing any image quality. Now, professional photographers can more quickly and easily import and manipulate raw data, saving time while increasing artistic control.
"Just four months after the release of Photoshop CS, we're providing this free update to our customers to solidify Photoshop as the platform of choice for capturing raw files," said Bryan Lamkin, senior vice president of digital imaging and video products at Adobe. "We are committed to anticipating the rapid technology developments in the digital camera industry and providing photographers with the tools they need to keep pace and produce the highest quality results."
Adding raw file conversion to a professional photographer's workflow is now easier than ever with Photoshop CS. The redesigned File Browser allows users to view thumbnails and large previews of raw captures for easy sorting and batch adjustments. Support for 16-bit images provides photographers with the opportunity for optimal image quality by keeping the layers intact when saving files. A new Camera Raw interface in Photoshop CS now includes advanced calibration controls and the ability to create and save customized color profiles for individual cameras.
"Adobe Photoshop CS Camera Raw support lets me use 16-bit files and manipulate camera settings such as white point and exposure - a terrific advantage," said John Warner, a professional commercial photographer with more than 25 years of industry experience. "I can work much faster, while giving art directors room to bring up the highlights and sharpen an image as necessary. Plus, I can save different settings so that I have a good starting point every time I pull up an image."
Pricing and Availability
Available immediately on the Adobe Web site, the additional cameras supported by Photoshop CS, include: Fujifilm FinePix F700, FinePix S5000 Z and FinePix S7000 Z; Kodak DCS 720x, DCS760 and DCS14n; Leaf Valeo 22; Leica Digilux 2, Nikon D2H, the Olympus C-5060 Zoom and E-1; Panasonic DMC-LC1; the Pentax *ist D; and Sony DSC-F828. The plug-in supports Photoshop CS customers running Mac OS X 10.2.4 and higher, Microsoft(R) Windows(R) 2000 with Service Pack 3, and Windows XP.
To see the functionality in-person, please visit Adobe at PMA International 2004 in Las Vegas, February 12-15, at the following booths: P55, Q48, R48.
The updated Camera Raw plug-in can be downloaded for free by going to the Adobe Web site at www.adobe.com/products/photoshop/cameraraw.html.
About Adobe Systems Incorporated
Adobe helps people and businesses communicate better through its world-leading digital imaging, design and document technology platforms for consumers, creative professionals and enterprises. Adobe's revenue in the last fiscal year exceeded billion. For more information about Adobe, visit www.adobe.com.
(C) 2004 Adobe Systems Incorporated. All rights reserved. Adobe, the Adobe logo, and Photoshop are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States and/or other countries. All other trademarks are the property of their respective owners.