Sony Announces New Cyber-Shot Models, Including World's Smallest 3D Capable Cameras

SMILE AND SAY 3D: SONY INTRODUCES WORLD'S SMALLEST 3D DIGITAL STILL CAMERAS


Models Offer Superior Auto Mode, Background Defocus, Low-Light Performance and AVCHD Video


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SAN DIEGO, July 7, 2010 - Sony today unveiled two new Cyber-shot® digital still cameras (models DSC-TX9 and DSC-WX5) that are the world's smallest 3D cameras, capturing 3D images with a single lens system using a sweeping motion.

"Sony is focused on being the leader in 3D technology, leveraging its expertise to create the best 3D products, content and unique entertainment experiences," said Kelly Davis, director of the digital imaging business at Sony Electronics. "Sony is making it easy to create personal 3D content that can be enjoyed with friends or family on compatible 3D television systems."

Create Your Own 3D Panoramas

Both models offer a 3D Sweep Panorama™ feature, which lets you take panoramic pictures in one press-and-sweep motion. The high-speed burst of frames is stitched together using innovative processing techniques to automatically create detail-packed 3D panoramas. These images can be enjoyed in 2D or stunning 3D on compatible 3D televisions (3D-compatible HDMI cables and 3D glasses are also required and are sold separately.)

The DSC-TX9, which has a 3.5-inch 921k resolution LCD touchscreen, and the DSC-WX5, which has a 2.8-inch LCD screen, also let you view images in a whole new way. Unlike 3D Sweep Panorama mode, which lets you view your 3D images on compatible 3D television systems, Sweep Multi Angle™ lets you view images moving in simulated 3D right on the cameras' LCD screen by tilting the camera back and forth. This new shooting feature captures 15 images at different angles and then compiles them into one photo, creating a 3D-like effect on the display.

In addition to Sweep Multi Angle, the 12.2 megapixel TX9 and WX5 models offer new features including Background Defocus, which simulates depth of field control and Superior Auto mode, which provides low image-noise levels previously only available from DSLR cameras. 


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Superior Quality, DSLR-Like Artistic Photos

Superior Auto mode also makes it easier to get cleaner, sharper more dynamic pictures and fewer missed shots. An extension of Intelligent Auto mode, the Superior Auto feature takes multiple shots to reduce image noise and extend dynamic range. The cameras automatically recognize the correct scene, then quickly shoot and when needed, combine up to six shots to produce images of greater quality than possible with a single shot.

Superior Auto is the world's first auto mode that utilizes multiple shots. While there are other cameras with multi-shot technology, only Sony cameras know when to take multiple shots automatically. Only Superior Auto can evaluate the scene and automatically engage multi-shot technology to get the best shot.

The Background Defocus mode, featured in the TX9 and WX5 models, provides artistic photos like those taken with a DSLR by making it easy to blur the image's background, putting the emphasis on your subject and creating a bokeh effect. The camera takes two shots, identifies the background and applies a defocus effect keeping your subject crisp and clear in the foreground.

The Natural Flash feature also improves image quality and captures colors the way the eye sees them. This feature takes a reference shot without flash and then uses that as a color reference correction, resulting in more lifelike images.

These cameras also help you focus on moving subjects. By selecting your subject on the LCD screen, the camera will keep focus even as the subject moves closer or farther away. Another new feature, Soft Skin mode, recognizes skin tones and reduces the appearance of imperfections without affecting the rest of the shot. With Sony's "Exmor R" back-illuminated CMOS sensor technology, the new cameras provide excellent low-light performance and 10fps burst shooting.

Full HD Video

With the AVCHD format, used in Sony's high-definition Handycam® camcorders, the models can record movies in 1920 x 1080 Full HD resolutions in 60i at up to 17Mbps for smooth movement during playback. They can also capture videos in the MP4 format (up to 1440 x1080 30p 12Mbps) for online sharing.

In addition to its AVCHD video capability, the TX9 and WX5 cameras have Optical SteadyShot® image stabilization, helping overcome camera shake.

With a Carl Zeiss® Vario-Tessar® 4x zoom lens, the compact TX9 camera lets you focus as little as 0.4 inches from your subject for extraordinary close-up shots. The 4x (25-100mm) wide-angle lens is perfect for capturing a wider view of your subject at closer distances.

The WX5 camera is an ideal choice for DSLR owners who also want to carry a compact, high-performance point-and-shoot camera. With a Sony G lens (5x 24-120mm), the WX5 camera can capture an unusually wide range for its compact size and features a wide aperture (F2.4), enhancing low-light performance.


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Sony also introduced today the 14.1 megapixel DSC-T99 camera--an affordable T-series Cyber-shot model that will be available for about $250. With a CCD image sensor, the camera offers Sweep Panorama® mode, a 3-inch touch screen and a 25mm-wide Carl Zeiss® lens.

To give customers greater choice and enhance the overall customer experience, the TX9, T99 and WX5 cameras feature a memory card slot compatible with both Memory Stick PRO Duo™ and class 4 and above SD/SDHC formats.

Pricing and Availability

The cameras and a range of accessories will be available in September online at Sonystyle.com, at Sony Style® retail stores (www.Sonystyle.com/retail), at military base exchanges and at authorized dealers nationwide.

  • The TX9 will be available for about $400 in (dark gray and red)

  • The T99 will be available for about $250 in (silver, black, pink, green and violet)

  • The WX5 will be available for about $300 in (silver and black)

Pentax Unveils New Rugged "W" series Optio

PENTAX INTRODUCES ELEVENTH GENERATION WATERPROOF OPTIO W90 DIGITAL CAMERA BUILT FOR ADVENTURE:  

Latest Optio Features Unique Macro Photo LED Lighting, Carabiner Strap And Eye-Fi Connectivity

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GOLDEN, CO (February 24, 2010)...PENTAX Imaging Company has announced the eleventh generation PENTAX Optio waterproof digital camera built for rugged adventure in every way.   The PENTAX Optio W90 offers enhanced waterproof, shockproof, dustproof, and coldproof performance and features an inventive Digital Microscope mode with LED lighting to capture small but intriguing subjects.  Designed with the look of mountaineering equipment, the Optio W90 kit includes a woven web fabric strap complete with a carabiner to attach the camera to a backpack and other outdoor gear.

Adventure photography doesn't get any better than this.  The rugged Optio W90 offers photographic performance, innovative features and style that surpass other outdoor compact digital cameras now available on the market.

  • Waterproof to 20 feet for reliable underwater photography
  • Shockproof to 4 feet withstanding the rigors of extreme use
  • Coldproof to sub-freezing temperatures for use in wintery, snowy activities
  • 12.1 megapixel sensor and wide angle 5X optical zoom (28-140mm equivalent)
  • Digital Microscope mode with LED lens lighting perfectly captures the smallest and closest macro subjects as near as 1cm from the camera
  • Eye-Fi wireless SD memory card connectivity for built-in Wi-Fi capability to transfer photos and videos from the camera to a computer or an online sharing site such as Picasaweb, Flickr, Facebook and YouTube (Eye-fi cards sold separately.)
  • Large 2.7 inch LCD with 16:9 widescreen aspect ratio that is  easy to view in strong light or underwater
  • Capture movies in widescreen 720p HD video at 30 frames per second
  • An HDMI port plays back beautiful high resolution imges and video on HDTVs
  • Advanced Pixel Track Shake Reduction captures blur-free images in any lighting
  • Fast Face Detection, Smile Capture, Blink Detection, and processing modes specifically designed for portraiture, and new Pet Recognition captures up to 3 pre-programmed pet faces in memory
  • Infrared remote control compatibility with new waterproof Remote Control WP, as well as other PENTAX infrared remotes
  • Autofocus assist lamp helps to quickly and accurately focus, even in challenging lighting
Priced at $329.95 USD, the PENTAX Optio W90 will ship in April 2010.  A waterproof infrared remote control  (sold separately) for use with the PENTAX Optio W90 and other infrared compatible Optio models will be available at the same time for $29.95 USD.  More information is available here: www.pentaximaging.com and product images are available here: http://www.pentaximaging.com/press/pressfiles.html.  The PENTAX Optio W90 is available for preorder on: www.pentaxwebstore.com

PENTAX Imaging Company is an innovative leader in the production of a variety of digital cameras including weather resistant digital SLRs and stylish, compact, waterproof cameras, as well as lenses, flash units, binoculars, scopes, and eyepieces.  For 90 years, PENTAX has developed durable, reliable products that meet the needs of consumers and businesses.  With headquarters in Golden, Colorado, PENTAX Imaging Company is a division of PENTAX of America, Inc.

Additional Photos:

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The X90: Pentax's Latest Super-zoom Optio

PENTAX INTRODUCES X90 MEGAZOOM DIGITAL CAMERA


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GOLDEN, CO. (February 24, 2010)...PENTAX Imaging Company announced the latest model in the manufacturer's megazoom  digital camera line:  the PENTAX X90.   Featuring an extra-wide zoom, longer battery life than its predecessor and an electronic viewfinder, the X90 delivers effortless picture-taking in a wide variety of situations to photographers of all levels.  The key feature of the PENTAX X90 is the 26X megazoom, super-telephoto lens (26-676mm equivalent) also designed with a Macro mode that focuses to less than one inch away to capture images of subjects that are near or far.  

Other important features of the PENTAX X90 include:
  • 12.1 megapixel sensor, ideal for large prints or cropping flexibility
  • 2.7 inch LCD with anti-reflection coating or electronic viewfinder with new diopter adjustment for composing and playback of images and video
  • Eye-Fi wireless SD memory card connectivity for built-in Wi-Fi capability to transfer photos and videos from the camera to a computer or an online sharing site such as Picasaweb, Flickr, Facebook and YouTube (Eye-fi cards sold separately.)
  • HDMI port plays back beautiful high resolution images and video on HDTVs
  • A perfect blend of digital compact and SLR technology including powerful automatic operation or creative manual and priority modes
  • Triple Shake Reduction technology includes a high quality mechanical sensor-shift SR mechanism, Digital Pixel Track and high ISO SR, and Movie SR
  • High speed continuous shooting up to 11 frames per second
  • Fast Face Detection technology quickly finds up to 32 faces
  • Powerful, lightweight Lithium Ion battery and improved power efficiency
Priced at $399.95 USD,  the PENTAX X90 will ship in April 2010.  More information is available here: www.pentaximaging.com and product images are available here: http://www.pentaximaging.com/press/pressfiles.html.  The PENTAX Optio X90 is available for preorder on: www.pentaxwebstore.com

PENTAX Imaging Company is an innovative leader in the production of a variety of digital cameras including weather resistant digital SLRs and stylish, compact, waterproof cameras, as well as lenses, flash units, binoculars, scopes, and eyepieces.  For 90 years, PENTAX has developed durable, reliable products that meet the needs of consumers and businesses.  With headquarters in Golden, Colorado, PENTAX Imaging Company is a division of PENTAX of America, Inc.

Sony Unveils Two New Cyber-Shots: the DSC-TX5 and DSC-H55

SONY INTRODUCES WATERPROOF DIGITAL STILL CAMERA WITH PERFORMANCE AND STYLE


Model Offers Outstanding Low-Light Performance, High Speed,

Intelligent Sweep Panorama and More


SAN DIEGO, Feb. 17, 2010 - Leading the industry in innovation and design, Sony today unveiled two new Cyber-shot® digital still cameras (models DSC-TX5 and DSC-H55).


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Slim enough to fit in your pocket or purse at less than an inch thin -- about the size of a deck of cards -- the TX5 is the world's thinnest and smallest certified waterproof (up to 10 feet deep) digital still camera with Optical SteadyShot™ image stabilization and touch operation. Additionally, the 10.2 megapixel model is Sony's first digital still camera with an "Exmor R" CMOS sensor that is also certified to be freeze proof down to 14 degrees Fahrenheit, shockproof up to about a 5 foot-drop and dust proof.


"Only Sony can deliver a technology-packed, ultra slim, fashionable T-series camera that is also durable. Until now, you couldn't have it all in one camera" said Kelly Davis, director of the Digital Imaging business at Sony Electronics. "It is so versatile because it's a great camera for both indoor and outdoor usage. You can easily take it from a day at the beach with the kids to a cocktail party with friends. This camera is also great for activities such as snorkeling, snowboarding or boating."


Waterproof, Freeze Proof, Shockproof and Dust Proof

Waterproof in up to 10 feet of water for an hour, the TX5 lets you take high-quality photos, including panoramic pictures, and 720p high definition videos of your friends, family or pets underwater. From the tropics to the top of the mountain, the camera is also freeze proof down to 14 degrees Fahrenheit, so you can take pictures of the kids sledding or snowboarding. Not only is it ready for cold weather, but the TX5 is durable enough to withstand an accidental drop from up to approximately 5 feet. Additionally, it is dust proof, so you can take it with you on a camping trip or a mountain bike ride.


The camera features an "Exmor R" sensor and offers 10fps continuous burst shooting for capturing action shots, so you can get great photos of the perfect moment such as when your kids are in mid air while jumping into the pool. Additionally, the sensor provides outstanding low-light performance so you can take high-quality photos even after the sun sets.


In one easy press-and-sweep motion, take panoramic photos of the underwater landscape or breathtaking views from the top of the mountain using the Intelligent Sweep Panorama™ feature. Another benefit of the "Exmor R" sensor, this innovative feature combines separate captures, detects faces and subject motion and intelligently adjusts the width while stitching the images together, resulting in natural looking panoramic photos.


The camera features a three-inch (measured diagonally) Clear Photo LCD Plus™ (230,400 pixel) wide touch screen display that functions--even underwater. You can focus on your subject, operate the menu and share photos and videos with a touch of the screen--wet or dry. Additionally, you can decorate your photos using the paint feature or scroll through images by simply sweeping your finger across the screen.


Shadows and Details Made Easy


In addition to making it easy to capture entire landscapes or tall buildings, the TX5 camera also helps to manage difficult lighting situations. The "Exmor R" CMOS sensor lets you take high-quality photos in low light without a flash. Additionally, the TX5 has a solution for backlight situations.


With in-camera multi-shot Backlight Correction High Dynamic Range (HDR), the camera combines highlight and shadow detail of two separate captures into one remarkably natural looking image--even without a tripod. HDR offers a solution for strong backlight situations which typically result in either dark shadows in the foreground or a washed out background. Sony's "Exmor R" sensor and BIONZ® processor help to correct these issues.


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Sony also is introducing the H55 model, which offers high zoom in a compact design. The H55 camera's 10x optical zoom Sony G lens with 25mm wide-angle (equivalent) takes better shots from greater distances and of wider landscapes. With a 14.1 megapixel CCD sensor, this camera lets you take panoramic shots in one sweeping motion with Sweep Panorama™ mode. You can also frame and view photos on its three-inch (measured diagonally) Clear Photo™ LCD screen (230,400 pixels).


Featuring 720p movie recording, the H55 model offers Optical SteadyShot™ image stabilization to help reduce blur in photos without compromising image quality. It also adds Optical SteadyShot image stabilization with Active Mode, which lets you shoot smoother movie clips even if you are walking while shooting. Optical SteadyShot image stabilization with Active Mode allows a moveable lens element inside the camera to shift with greater range of motion--10 times the range of the Optical SteadyShot feature at wide end in standard mode--to compensate for camera shake.


The TX5 and H55 cameras share intelligent features including HD movie recording (1280 x 720 at 30p). Additionally, these cameras have a Self portrait timer that automatically takes the shot two seconds after one or two faces are detected, making hand held self-portraits easy. They also offer Smile Shutter™ technology to automatically capture smiles and iAUTO and Easy modes, which make it easy to get the best shot in nearly any lighting situation.


To give customers greater choice and enhance the overall customer experience, the TX5 and H55 cameras feature a memory card slot compatible with both Memory Stick® (PRO Duo™) and class-four and above SD/SDHC formats.


Pricing and Availability

The TX5 camera will be available in silver, black, pink, green, and red this April for about $350, and the H55 camera will be available in black and silver this April for about $250. Pre-sales begin in February.


The cameras and a range of accessories will be available online at Sonystyle.com, at Sony Style® retail stores (www.Sonystyle.com/retail), at military base exchanges and at authorized dealers nationwide.



Additional product images:

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Canon Adds Four New PowerShot Models

CANON U.S.A. UNVEILS FOUR NEW ADDITIONS TO AWARD-WINNING POWERSHOT DIGITAL CAMERA LINEUP
New PowerShot SX210 IS and ELPH Cameras Offer Improved Features For Increased Image Capture Control


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LAKE SUCCESS, N.Y., February 8, 2010 - Canon U.S.A., Inc., a leader in digital imaging, today announced the addition of four new PowerShot Digital cameras, the PowerShot SX210 IS, PowerShot SD3500 IS, PowerShot SD1400 IS and PowerShot SD1300 IS, offering today's photographer a compelling blend of cutting-edge photo capture technology and superior styling. The new PowerShot cameras offer increased shooting flexibility in a number of settings through advancements to the Smart Auto mode while offering greater photo personalization and enhanced creativity with new Scene Modes and Image effects. The addition of Fish-eye and Miniature Effect modes help photographers add a creative element or lend a humorous look and feel when capturing images of their favorite household pet or landscape scene.

From untimely blinks and awkward smirks to hard to shoot back-lit situations, the compact PowerShot SX210 IS, PowerShot SD3500 IS and PowerShot SD1400 IS cameras offer a variety of technologies to secure the best pictures under the most challenging conditions. In addition to the Face Detection self-timer, the new Smart Shutter scene mode now has Smile and Wink self-timers where the camera looks for a wink or smile which will act as the trigger and release the camera's shutter.

The advances to Canon's Smart Auto mode increases the number of shooting scenarios where each PowerShot camera can automatically adjust to different lighting or movement levels to obtain the best image possible. In addition, Canon's Smart FE (Flash Exposure) function improves image quality by automatically adding the optimum level of flash illumination, aperture, ISO and shutter speed while the Low Light Mode features a wide ISO range (up to 6400), allowing more light to be captured creating sharper more vivid images and further enhancing the overall quality.

"The new Canon PowerShot Digital cameras are designed for consumers seeking a blend of eye-catching style and advanced image capture technology in a compact, easy-to-use form," said Yuichi Ishizuka, executive vice president and general manager, Consumer Imaging Group, Canon U.S.A. "Offering a unique blend of features and functionality including new Scene Modes, Smart FE and Smart Shutter, Canon once again brings image-taking and personal photography expression to new levels."

For users interested in expanding beyond still images, three of the four new PowerShot cameras announced today have the ability to shoot 720p High Definition (HD) video offering extraordinary resolution and clarity when capturing moments such as a child's dance recital or the latest trip to the local zoo. Also, the built-in HDMI mini-connector allows play-back of video and photos on an HDTV. With the camera tethered to a computer and the included software, movies can be uploaded directly to YouTube via the Camera Window. To further enhance a users ability to capture images and video, all of the new Canon PowerShot Digital cameras will support the high-spec SDXC memory cards with a maximum storage capacity of two terabytes (TB) in SDA standard.

Canon PowerShot SX210 IS Digital Camera:
The Canon PowerShot SX210 IS is designed for the photographer seeking HD video and brilliant image quality in a stylish, compact camera. Featuring a 28mm wide-angle lens with 14x Optical Zoom and Optical Image Stabilization, the PowerShot SX210 IS allows users to capture dramatic close-ups or broad landscapes with ease, while the 14.1-Megapixel resolution ensures stunning image quality. Available in three bold color variations, black, purple and gold, additional features include a 3.0-inch wide LCD screen for improved visibility and glare reduction with enhanced Control Dial with Hints and Tips. For shooting video, the PowerShot SX210 IS has the ability to zoom optically, shoot in stereo sound and has Dynamic Mode Image Stabilization for improved image clarity. Users embracing the freedom of wireless data transfer can connect directly to PCs through Eye-Fi memory cards1. The PowerShot SX210 IS is scheduled to be available in late March for an estimated retail price of $349.99.

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Canon PowerShot SD3500 IS Digital Camera:
The Canon PowerShot SD3500 IS represents a significant milestone in the evolution of the ELPH series through the combination of superior image capture functionality and Canon's touch screen technology. The camera's large 3.5-inch wide LCD touch screen enables intuitive operation as users can customize their photo settings by simply dragging icons to their preferred on-screen location, then utilizing "tap" operations to switch between images during playback. A 24mm ultra-wide angle lens with 5x Optical Zoom gets more in your shot, like that family vacation at the Grand Canyon or the Empire State Building while Optical Image Stabilization ensure blur free images at full telephoto. The 14.1-Megapixel resolution delivers stunning images and the HD quality video further adds to the overall allure of this new PowerShot Digital camera. Available in three elegant color variations, black, silver and pink, the PowerShot SD3500 IS is also compatible with Eye-Fi memory cards for wireless transfer of video and photo files to PCs1. The PowerShot SD3500 IS is scheduled to be available in late February for an estimated retail price of $329.99.

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Canon PowerShot SD1400 IS Digital Camera:
The Canon PowerShot SD1400 IS is the ideal choice for the on-the-go, spontaneous photographer seeking outstanding performance in a super-slim camera. Measuring less than one inch in thickness, the sleek PowerShot SD1400 IS features a 28mm wide-angle lens with 4x Optical Zoom lens and Optical Image Stabilization and 14.1-Megapixel resolution for outstanding photo and HD video quality. Available in four vibrant color variations, pink, orange, silver and black, the PowerShot SD1400 IS is scheduled to be available in late February for an estimated retail price of $249.99.

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Canon PowerShot SD1300 IS Digital Camera:
The Canon PowerShot SD1300 IS delivers outstanding value for the consumer seeking a stylish, highly functional digital camera. The PowerShot SD1300 IS features a 28mm wide angle lens with 4x Optical Zoom lens and Optical Image Stabilization, 12.1-Megapixel resolution, and enlarged 2.7 -inch PureColor System LCD screen offering superior visibility. Available in five color variations, silver, pink, green, blue and brown, the PowerShot SD1300 IS is scheduled to be available in late February for an estimated retail price of $199.99.

For more information about the new Canon PowerShot cameras go to www.usa.canon.com/powershot.

About Canon U.S.A., Inc.
Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions. Its parent company, Canon Inc. (NYSE:CAJ), a top patent holder of technology, ranked fourth overall in the U.S. in 2009†, with global revenues of US $35 billion, is listed as number four in the computer industry on Fortune Magazine's World's Most Admired Companies 2009 list, and is on the 2009 BusinessWeek list of "100 Best Global Brands." Canon U.S.A. is committed to the highest levels of customer satisfaction and loyalty, providing 100 percent U.S.-based consumer service and support for all of the products it distributes. At Canon, we care because caring is essential to living together in harmony. Founded upon a corporate philosophy of Kyosei - "all people, regardless of race, religion or culture, harmoniously living and working together into the future" - Canon U.S.A. supports a number of social, youth, educational and other programs, including environmental and recycling initiatives. Additional information about these programs can be found at www.usa.canon.com/kyosei. To keep apprised of the latest news from Canon U.S.A., sign up for the Company's RSS news feed by visiting www.usa.canon.com/rss.



† Based on weekly patent counts issued by United States Patent and Trademark Office

Availability, specifications and prices subject to change without notice. Actual prices are set by the individual dealer and may vary.

All referenced product names, and other marks, are trademarks of their respective owners.

HDMI, the HDMI logo and High-Definition Multimedia Interface are registered trademarks or trademarks of HDMI Licensing, LLC.

1 Canon cameras and camcorders are not guaranteed to support Eye-Fi card functions (including wireless transfer). In case of an issue with an Eye-Fi card, please check with Eye-Fi, Inc. Outside of the United States and Canada, government approval is required to use Eye-Fi cards in many countries or regions. Without approval, use of the card is not permitted. If it is unclear whether the card has been approved for use in the area, please check with Eye-Fi, Inc.

Two New CoolPix L-series Models from Nikon

SUPER ZOOM AND STUNNING PHOTOS ARE WITHIN REACH WITH NIKON'S NEW "L" SERIES COOLPIX DIGITAL CAMERAS

The COOLPIX L110 Boasts 15x Zoom and HD Movie Capability, While the COOLPIX L22 Digital Camera Offers Big Features at a Small Price

MELVILLE, NY. (Feb. 2, 2010) - Nikon Inc. today introduced two new COOLPIX compact digital cameras to its Life-Series line, which provide consumers an easy and fun way to enjoy snapping and sharing digital images. While the L110 digital camera affords users the ability to get close to all of life's moments with its powerful zoom lens, the compact design and ease of use of the L22 makes it the go-anywhere, anytime digital camera for any occasion. The L-series point-and-shoot digital cameras define simplicity and value, ready to capture life's precious moments with stunning quality and clarity with the aid of Nikon technologies such as the Smart Portrait System, Scene Auto Selector and legendary NIKKOR Optics.

"These new additions to the COOLPIX L-series continue the tradition of empowering consumers to enjoy photography with cameras that are easy to use, with features that make taking great photos an enjoyable experience for the whole family," said Bo Kajiwara, director of marketing, Nikon Inc.

Both of these new Life series cameras help make flattering portraits of friends and family easy with the Smart Portrait System, which integrates the following advanced features:

o In-Camera Red-Eye FixTM automatically fixes most instances of red-eye

o Enhanced Face-Priority AF can detect up to 12 faces from a variety of angles

o Smile Mode automatically detects when your subject smiles and releases the shutter

o Blink Warning notifies the user when a subject has blinked in a photo

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The COOLPIX L110 Digital Camera

The L110 digital camera achieves its versatility through a 15x Optical Zoom-NIKKOR lens. Covering a wide 28mm to 420mm super-telephoto focal range, the lens can readily handle everything from action shots at the kid's soccer game to stunning landscapes from the family vacation.

The 12.1-megapixel COOLPIX L110 features a large, bright 3.0-inch high-resolution (460,000-dot) LCD for easy composition, viewing, and sharing of images; while a new High Definition (HD) 720p movie mode features a built-in stereo microphone, and a dedicated movie selector button that makes it simple to switch from capturing stills to recording HD movies. In addition, the COOLPIX L110 digital camera features the ability to utilize the optical zoom and auto focus operations during video capture to make focusing and staying with the action simple and easy. For example, when photographing or capturing video clips of fast moving pets or children, users will be able to retain focus and easily keep the subject within the frame. Additionally, consumers will not miss the action with Sport Continuous Mode, which captures images at a blazing 11.1 frames per second (3 MP resolution).

Additionally, a 5-way Vibration Reduction (VR) Image Stabilization System helps to reduce camera shake in the following ways, helping to banish blurry photos in low light or shooting while handheld:

Optical VR Image Stabilization by image sensor shift compensates for the effects of camera shake, producing clearer, sharper results in lower lighting or unsteady conditions

Hybrid VR Image Stabilization combines both sensor shift VR and Electronic VR

Motion Detection automatically detects moving subjects and adjusts shutter speed and the ISO setting to compensate for camera shake and subject movement

High ISO 6400 capability creates opportunities to take sharper, natural-looking photos in lower light conditions

• Nikon's original Best Shot Selector (BSS) automatically takes up to 10 shots while the user presses the shutter and saves the sharpest image

The COOLPIX L110 includes four AA Energizer® Ultimate Lithium batteries, allowing 840 shots or seven hours of video.

The new L110 camera will be available beginning February 2010 and will retail for $279.95* MSRP and will be offered in black or red.

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The COOLPIX L22 Digital Camera

The new L22 digital camera has popular camera features, including a large LCD screen, Auto Scene Selector and AA battery convenience, at an affordable price point. The new L22 is compact and easy to use, and the ideal camera for consumers who will not compromise on performance when looking to capture life's memories at an affordable price. The 12-megapixel L22 features a 3.6x Zoom-NIKKOR lens for creative compositional freedom, an incredibly bright 3.0-inch LCD screen for sharing and composing images and VR electronic image stabilization to help end blurry photos due to low light or camera shake.

The new L22 will be available beginning February 2010 and will retail for $129.95* MSRP in a choice of colors, including black, red, blue and champagne silver.

For more information about the new L-Series COOLPIX cameras, as well as the full line of COOLPIX products, please visit www.nikonusa.com.

Nikon Adds New Super-Zoom with CMOS Imager: the CoolPix P100

NIKON COOLPIX P100 ZOOMS TO THE TOP OF THE SUPER-HIGH PERFORMANCE COMPACT DIGITAL CAMERA CATEGORY WITH VERSATILE FEATURES

With a 26x NIKKOR Zoom Lens, CMOS Image Sensor and Full HD Movie Recording,
COOLPIX P100 Brings Compact Digital Camera Photography to a Whole New Level


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MELVILLE, NY (Feb. 2, 2010) - Nikon Inc. today unveiled the new COOLPIX P100 digital camera, marking a series of firsts for Nikon with the debut of a CMOS image sensor and full High Definition (HD) movie (1080p) capabilities in the COOLPIX line. Additionally, with an expansive 26x Optical Wide Angle Zoom-NIKKOR ED glass lens and a 3.0-inch 460,000-dot vari-angle Clear Color Display LCD screen, the COOLPIX P100 delivers a compact camera fully equipped and readily able to expand a user's photographic potential.

The COOLPIX P100 is Nikon's first compact camera to offer full HD movie (1080p), allowing consumers to entertain audiences with movies that capture the entire impact of a scene at the touch of a dedicated movie-record button. A stereo microphone optimally mounted on top of the camera accurately captures audio to further enhance the video capture experience. Contributing to compositional freedom, both the optical zoom and autofocus functions are available while recording video. Additionally, the high-speed movie function provides the added benefit of recording movies that can be played back in slow motion or fast motion to create artistic effects. To further ease integration into an existing home theater system, an HDMI connector allows for easy playback on a compatible HDTV.

"Our portfolio of cameras is designed to ensure that any photographer, at any level, can find the camera that feels right for them," said Bo Kajiwara, director of marketing, Nikon Inc. "The P100 blends a stellar lens with creative automatic and manual features to allow the more advanced consumer to explore the boundaries of their photographic capabilities."

The Nikon COOLPIX P100 digital camera features a 10.3-megapixel backside illumination CMOS sensor, which enables high-speed shooting at 10 frames per second (fps) at full resolution and exceptional image quality even when shooting in low light settings. Other functions benefitting from the lower noise and exceptional image quality of the new CMOS image sensor include an in-camera high dynamic range (HDR) function, which merges images of the same scene to achieve a single image with a broad range of tonal detail. Additionally, the Night Landscape mode combines a series of consecutive shots taken at a fast shutter speed into a single image with reduced noise when taking handheld shots in night scenes.

The versatility of the COOLPIX P100 digital camera is also attributed to its new 26x Optical Wide Angle Zoom-NIKKOR ED glass lens. This lens offers unparalleled compositional freedom, with its wide angle (26mm) to super telephoto coverage (678mm). The broad focal range lets consumers capture a variety of shots and scenes, ranging from sweeping landscapes to action shots taking place far away on a sports field. For further versatility, this extraordinary lens allows the user to take images or video as close as 0.4 inches while in macro mode. As part of the flagship Performance Series of COOLPIX compact digital cameras, the COOLPIX P100 is the ideal photographic tool for photo enthusiasts, sports and travel photographers and consumers with more advanced photography skills who crave a high performance camera.

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Additional features of the Nikon COOLPIX P100 digital camera include:

10.3-megapixels and Backside Illumination CMOS Sensor for stunning prints as large as 16x 20 inches, while retaining fine detail

In-Camera High Dynamic Range (HDR) merges multiple images of the same scene to create an image with a range of tonal detail that could not be captured in a single photo

Night Landscape Mode combines a series of images into a reduced noise composite for low light shooting

3.0-inch Vari-Angle 460,000-dot Clear Color Display LCD and Electronic Viewfinder make it easy to compose and share pictures with friends and family. The new LCD, with anti-reflection coating, can tilt as much as 90 degrees up or 82 degrees down. This enables photographers to shoot from higher angles or from the hip. The incorporation of the an electronic viewfinder enables consumers to see through the lens in most any lighting condition

5-Way Vibration Reduction (VR) Image Stabilization System

o Optical VR Image Stabilization by image sensor shift compensates for the effects of camera shake, producing clearer, sharper results in lower lighting or unsteady conditions

o Hybrid VR Image Stabilization combines both sensor shift VR and Electronic VR

o Motion Detection automatically detects moving subjects and adjusts shutter speed and the ISO setting to compensate for camera shake and subject movement

o High ISO 3200 capability creates new opportunities to take sharper, more natural-looking photos in lower light conditions (up to 10 megapixels)

o Best Shot Selector (BSS) automatically takes up to 10 shots while the user presses the shutter, and saves the sharpest image

Program, Shutter Priority, Aperture Priority and Manual Exposure modes give ultimate creative control over images

New Sport Continuous Scene Mode for shooting at up to 10 fps at full resolution and 120 fps for 1.1-megapixel images

Subject Tracking automatically activates autofocus while tracking moving subjects such as children and animals. Even when the subject momentarily moves out of the LCD frame, the camera will restart tracking if the subject returns in the frame within 3 seconds

Pre-shooting Cache lets users capture up to 40 shots before shutter is released. This setting helps photographers stay ahead of the action

Active D-Lighting minimizes loss of details in highlights and shadows resulting in beautiful, more natural-looking images

Smart Portrait System integrates the following features to make it a snap to capture stunning portrait photos of friends and family:

o In-Camera Red-Eye FixTM automatically fixes most instances of red-eye

o Enhanced Face-Priority AF can detect up to 12 faces from a variety of angles

o Skin Softening ensures smooth skin tone on the face of subjects by leveraging built-in face-detection technology

o Smile Mode automatically detects when a subject smiles and releases the shutter

o Blink Warning notifies the user when a subject has blinked in a photo

o Blink Proof detects the subject's face and automatically takes a series of sequential shots, then saves the image in which the subject's eyes are open

The Nikon COOLPIX P100 digital camera will be available nationwide in March 2010 and will retail for $399.95* MSRP. For more information on the P100 and all COOLPIX cameras, please visit www.nikonusa.com.


Nikon Announced Four New S-series CoolPix Models

"S" REPRESENTS STYLISH, SLIM DESIGN, SUPERIOR PERFORMANCE AND SUPER ZOOM WITH THE NEW NIKON COOLPIX S-SERIES DIGITAL CAMERAS


Whether a User Needs HD Video, Super-Long Zoom, or a Functional Fashion Accessory, There Is Something for Everyone with Nikon's New Style Series of Digital Cameras

MELVILLE, NY (Feb. 2, 2010) - Today, Nikon Inc. continues the tradition of blending innovation, design and performance in its line of COOLPIX compact cameras with the introduction of four new COOLPIX Style Series cameras. The S-series cameras provide users with innovative and fun features such as long zooms, speedy performance, advanced flash controls, touch-screen technology, and enhanced high resolution LCD screens in sleek, stylish camera bodies. In an impressive slim body, the new COOLPIX S8000 digital camera sports a long 10x optical zoom, 720p HD Video, and a 3.0-inch 921,000-dot LCD screen with bright Clear Color Display. Not to be outdone, the COOLPIX S4000 blends a user-friendly touch-screen interface with an elegant camera design, while the COOLPIX S6000 and COOLPIX S3000 digital cameras deliver the speed, accessibility and ease-of-use that have made the S-series the camera of choice among consumers who value style and performance.

"Building on the hallmarks of the COOLPIX line, the new S-Series cameras combine the features consumers want, along with high performance and innovative technology into elegant camera designs with colorful results," said Bo Kajiwara, director of marketing, Nikon Inc. "The digital camera has become an accessory to today's consumer, and with the S-series camera, users can challenge their creativity, and complement their sense of fashion."

All new COOLPIX S-series cameras incorporate Nikon's world-class NIKKOR lenses, delivering accurate detail and brilliant color, as well as Nikon's EXPEED™ digital image processing concept, which ensures high-quality pictures with stunning color and sharpness. Many of the new S-series models embrace the addition of High Definition (HD) video by adding an ideally located video record button on the back of the camera. Other COOLPIX features include Scene Auto Selector, which automatically recognizes the shooting situation and adjusts camera settings accordingly for great pictures anywhere. To make better portraits easier, the Smart Portrait System incorporates a series of automatic functions including In-Camera Red-Eye Fix ™, Improved Face-Priority AF, Face Priority AE, Smile Mode, Blink Warning and Skin Softening to flatter even the most camera-shy subject.

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New COOLPIX S8000: Deceptively Slim Yet Hides a Surprise

Hidden inside the COOLPIX S8000's slender body resides a powerful and versatile 10x Optical Zoom-NIKKOR ED glass lens that produces incredibly sharp, crisp images up close or far away. To banish the blur at any focal length, the S8000 features a 4-way Image Stabilization System and ISO settings to 3200. Additionally, the S8000 has the ability to record HD movies (720p) at 30 frames per second (fps) with stereo sound, and features an ultra high-resolution 921,000-dot Clear Color Display LCD for sharp, clear viewing of images.

The 14.2-megapixel COOLPIX S8000 digital camera also includes a new feature called the Creative Slider, which simplifies adjusting brightness, saturation and color tone in-camera by utilizing the Rotary Multi Selector. Another new feature, Advanced Flash Control, allows users to create more natural-looking flash shots by utilizing higher ISO settings and faster shutter speeds in low light as well as apply Multi-area Auto Backlight Compensation for even exposures. Additionally, the COOLPIX S8000 packs an improved Sport Continuous Mode, high-speed continuous shooting at up to approximately 4 fps for 45 frames (3 MP), plus a fast start-up time and a quick shutter-release time. To further ensure no moment is missed, the S8000 has the ability to acquire the subject and lock focus using Subject Tracking.

The COOLPIX S8000 will be available in February 2010 for $299.95* MSRP in a choice of colors including black, red, bronze and champagne silver.

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The New COOLPIX S6000: High Performance Is Always In Style

The new COOLPIX S6000 digital camera blends performance into an elegant camera design to create the ideal accessory for wherever life leads. Though the S6000 measures only one-inch thick, it comes with a versatile 7x Optical Zoom-NIKKOR ED glass lens to zoom in on the action or fill the frame with your subject. The COOLPIX S6000 also has the ability to record HD movie clips (720p) at 30 fps to preserve memories in high quality video, which are easily played back later on an HDTV from the camera via HDMI connection.

The COOLPIX S6000 includes features like 14.2-megapixel resolution and a bright 2.7-inch 230,000-dot Clear Color Display LCD. Similar to the COOLPIX S8000, the COOLPIX S6000 boasts advanced features and controls like Sport Continuous Mode and Advanced Flash Control. The S6000 also sports a fast start-up time of approximately 0.75 seconds and a short shutter-release time of approximately 0.3 seconds to help ensure memories are recorded as soon as they happen.

To further help users snap stunning photos easily, the COOLPIX S6000 features ISO 3200; 4-way VR Image Stabilization System; Subject Tracking; Scene Auto Selector Mode; Nikon's Smart Portrait System all packed into an ultra-stylish design.

The COOLPIX S6000 will be available in March 2010 for $249.95* MSRP in a choice of bold colors, including champagne silver, black, red, and bronze.


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The New COOLPIX S4000: Touch-Screen Technology, Nikon Performance

Integrating elegant design and intuitive operation, the new COOLPIX S4000 digital camera comes equipped with a touch-screen interface that places the camera's controls at the users' fingertips. The COOLPIX S4000 incorporates a new 3.0-inch 460,000-dot touch-panel Clear Color Display LCD, which makes it easy to compose, review, edit and share pictures.

To fully utilize the touch-screen interface, the COOLPIX S4000 comes with several advanced shooting features. With Touch Shutter, users can select their subject by a single touch on the screen to adjust focus and exposure, and to automatically release the shutter. When selected, Subject Tracking can automatically follow and focus on a subject selected by touching the screen, such as a fast moving child or a pet throughout the frame.

At the touch of a finger, users can record HD movies (720p) to create and share. The S4000 also includes user-friendly modes like Scene Auto Selector, which automatically recognizes the scene in your picture and adjusts camera setting to take the best photo possible for the given conditions.

The 12-megapixel COOLPIX S4000 features a 4x wide-angle Zoom-NIKKOR lens, ISO sensitivity to 3200; 4-way VR Image Stabilization System; Subject Tracking; Scene Auto Selector Mode; Nikon's Smart Portrait System and a compact stylish design.

The COOLPIX S4000 digital camera will be available in March 2010 for $199.95 MSRP in a choice of vibrant colors, including plum, champagne silver, pink, red and black.

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New COOLPIX S3000: Make a Statement in Color

Sleek design, attractive colors and innovative technology truly set the new Nikon COOLPIX S3000 digital camera apart from the competition. The COOLPIX S3000 comfortably places advanced shooting controls in the hand for great fun and optimal results. User-friendly advanced features and ease-of-use, along with the camera's compact size make it a pleasure to carry around anywhere from the family reunion to a night on the town.

With the stylish looks and the vivid color choices of the S3000, the camera is the perfect tool to express one's personal style. The COOLPIX S3000 also includes a bright 2.7-inch 230,000-dot LCD screen designed to make it easy to compose, review and share pictures. The 12-megapixel COOLPIX S3000 features a 4x wide-angle Zoom-NIKKOR lens; ISO 3200; 4-way VR Image stabilization System; Subject Tracking; Scene Auto Selector Mode; Nikon's Smart Portrait System and a colorful and compact design.

The COOLPIX S3000 will be available in March 2010 for $149.95 MSRP and in a choice of vibrant colors, including plum, champagne silver, black, orange, green and blue.

Two New Stylus Tough Models from Olympus

NEW OLYMPUS STYLUS TOUGH CAMERAS
DARE TO GO WHERE OTHER POINT-AND-SHOOTS FEAR TO TREAD

World's Fiercest Shockproof, Waterproof, Crushproof, Freezeproof Cameras Capture Your Life Even Better with 14 Megapixels, HD Video,
AF Tracking and In-Camera Creative Features

CENTER VALLEY, Pa., February 2, 2010 - Olympus Stylus Tough cameras already are world-renowned for being shockproof, waterproof, crushproof and freezeproof powerhouses.  Now, the images they capture are virtually "delete-proof" because the new STYLUS TOUGH-8010 and STYLUS TOUGH-6020 deliver amazing images thanks to new technologies, including 14 megapixels, High-Definition (HD) video and powerful 5x wide-angle optical zoom lenses. These cameras not only endure more than any other cameras, they also capture images as vivid as the adventures you live.

"Because life's an adventure you need a camera that's tough enough to make the trip with you," said Nadine Clark, product manager, Olympus Imaging America Inc. "When you're on the move, AF Tracking keeps the subject in focus, in-camera creative features give artistic freedom and sharp HD video ensures that your adventures will be more memorable than ever before."

HD Videos and HDMI Control for a Home Theater Experience
Both new Stylus Tough cameras shoot gorgeous 720p HD videos using a one-touch button, so you'll always capture the scene. Playback also is a breeze. Gone are the days of friends and family huddling around a camera's LCD to see the pictures you just snapped. Now, you'll be the hit of the party or any family function when you proudly display your brilliant images and videos on any high-definition television (HDTV). Simply connect the camera to an HDTV with an HDMI™ cable, which can be purchased separately at any consumer electronics store. With HDMI Control, you can use your HDTV's remote to control playback functions and navigate the camera's menus from the comfort of your favorite couch.

AF Tracking for Domestic and Wild Life
Whether you've got a surfer or skier in your sites, AF Tracking technology locks your subject in focus. It continuously adjusts focus and brightness whether you or your subject is moving, and is perfect for unpredictable situations such as photographing young children. Additionally, the new "Pet Mode" was specifically designed for animal lovers.

Express Your Inner Artist with Magic Filter
In-camera creative features debuted on Olympus E-System cameras last year. Similar technology, called Magic Filter, has been developed for the new Stylus Tough cameras. The Magic Filter enables the user to enhance and customize images as they're being captured. This translates into more fun and flexibility as customization is no longer limited to using expensive and time-consuming computer software.

The new Magic Filter includes:
  • Pop Art - Enhance and saturate colors to create vivid, high-impact pictures that express the joyful, lighthearted feeling of the Pop Art style of the 1960s;
  • Pin Hole - Reduce the peripheral brightness of an image as though it were shot through a pin hole, connecting the viewer intimately with the subject at the center;
  • Fish-Eye - Emulate the wide angle of a fish-eye lens by taking extremely wide, hemispherical images and magnifying the center of the frame; and
  • Drawing - Turn your image into a sketch outline for children to color.  

Nothing Can Shock These Tough Cameras
The STYLUS TOUGH-8010 can withstand a 6.6-foot drop and the STYLUS TOUGH-6020 can survive a 5-foot drop thanks to the Stylus Tough series' shock-absorbing technology, which minimizes the impact on the lens and circuitry. The STYLUS TOUGH-8010 can also withstand 220 pounds of crushing pressure. Throw it into your bag and go; don't worry about it being handled badly during the trip.

Point-Dunk-and-Shoot Cameras
Stylus Tough cameras perform as well under water as they do on land because their lightweight, stainless steel and aluminum exteriors are matched with interior rubber gaskets and O-rings to seal out the elements. The STYLUS TOUGH-8010 can dive to 33 feet under water, while the STYLUS TOUGH-6020 can be submerged to 16 feet under water. The inclusion of four preset underwater scene modes make these cameras perfect for taking photos while scuba diving, snorkeling or simply having worry-free fun in the pool. They can also capture HD movies with audio even under water - perfect for schools of fish or kids jumping into the water. The cameras feature a water-repellent lens coating to prevent water droplets from forming on the lens, enabling you to get crystal-clear shots no matter how wet the shooting environment.

14 Megapixels at 14 Degrees Fahrenheit
Whether you're cruising the Alaskan ice highway in a snowmobile or building a snowman in your backyard, both new Stylus Tough cameras can still perform when the temperature dips well below freezing (14 degrees Fahrenheit; -10 degrees Celsius) and offer a 14-megapixel image sensor to enable consumers to achieve consistently sharp and vivid images when producing large-format prints or cropping/enlarging a portion of an image. Stylus Tough cameras continue to enable you to capture great high-resolution images in freezing situations where most traditional cameras would fail.

Wide-Angle Optical Zoom Captures It All
Both new Stylus Tough cameras feature a 5x wide-angle optical zoom (28-140mm equivalent in 35mm photography) so that even more of the subject makes it into each shot - perfect for underwater photography or capturing the group around the ski lodge's fireplace. The lens does not protrude from either of the camera's bodies, protecting them from harsh conditions.

Fight the Blur with Dual Image Stabilization
Dual Image Stabilization combines two technologies - mechanical Sensor-Shift Image Stabilization and Digital Image Stabilization - to provide one powerful anti-blur solution for capturing great images whether the photographer or the subject is moving. Olympus' mechanical Sensor-Shift Image Stabilization keeps images sharp by adjusting the internal image sensor to compensate for camera movement, even in low-light conditions when shutter speeds are slower. Additionally, Digital Image Stabilization captures the action with high ISO sensitivity and fast shutter speeds that prevent blurry images often caused by a moving subject.

Hit Them with Your Best Shot: Tap Control
The Stylus Tough series cameras can be controlled with a simple tap on their top, back or sides, which is made possible thanks to their internal 3D accelerometer that detects the direction of the force on the camera's body. In adverse climates Tap Control ensures fast adjustment of settings even if you are wearing gloves that make pressing traditional buttons nearly impossible.

Can't Hide with Face Detection!
Portrait and group shots make family reunions live beyond the short event, and with Face Detection you'll capture even the shyest relatives. The STYLUS TOUGH-8010 and STYLUS TOUGH-6020 both detect up to 12 faces within the frame and automatically focus and optimize exposure to capture sharp, brilliant portraits and group shots. Thanks to the unrivaled durability of the Stylus Tough series cameras, you'll capture amazing photos even if your next family reunion is at a national park, a water park or a ski slope!

Tough Cameras, Not Tough to Use
Skating at night? You won't be the last one on the ice thanks to Intelligent Auto Mode. It automatically identifies what you are shooting (i.e., Portrait, Night + Portrait, Landscape, Macro and Sports) and adjusts the camera's settings to capture the best quality results. First-time users can jump into this quick and hassle-free feature that does the thinking for them and produces incredible images.

Broaden Your Horizons with In-Camera Panorama
You take your Stylus Tough camera to places where you want to capture as much of the scene as you can. In-Camera Panorama mode makes it easy by capturing three images and stitching them together to create one amazing panoramic picture. Simply press the shutter button and slowly pan across a panoramic scene. The second and third images will be captured automatically and stitched together with the first image - resulting in one seamless panorama-size picture. To create the ultimate panoramic picture, consumers can use the OLYMPUS [ib] software to stitch up to 10 images together. Great panaroma proof that you conquered the mountain summit.

Advanced HyperCrystalTM III LCD
HyperCrystal III displays twice as bright as previous LCDs so that you can see the details more clearly, even in direct sunlight. The technology is offered in a 2.7-inch LCD on both the STYLUS TOUGH-8010 and STYLUS TOUGH-6020.

LED Illuminator
An LED Illuminator on the Stylus Tough cameras works like a mini-flashlight on the front of the camera to enhance focus and exposure for macro shooting - great for underwater close-ups where light is scarce. The LED illuminator also works in conjunction with Bright Capture to help illuminate your subject when taking low-light portraits.

TruePic™ III Image Processor
Olympus developed its exclusive TruePic III image processor for the demanding performance of digital SLR (single lens reflex) cameras. Olympus' enhanced TruePic III Image Processor produces crystal-clear photos using all the pixel information for each image to deliver superior picture quality with more accurate colors, true-to-life flesh tones and faster processing speeds. TruePic III also captures crisp, clear images at high ISO settings, which are traditionally associated with increasing image noise or producing grainy photos.

Smart Charging for Active Lifestyles
The two new cameras offer internal USB charging for extreme portability and durability. Using the camera's USB cord, the camera plugs directly into a computer's USB port to charge the battery. It minimizes the need to open the battery compartment door, and helps ensure the watertight gaskets maintain your camera's durability. An optional AV adapter is also available.

OLYMPUS [ib] Software and In-Camera Manual
All Spring 2010 digital compact cameras, including the Stylus Tough series, will offer the new OLYMPUS [ib] integrated photo browsing and organizing software. The new software includes photography workflow, browsing, editing and unique photo organizing functions.

You can organize your photos by person with automatic face recognition technology, by place with a GPS base mapping function or by event; all information will be tagged in each photo's data. You can easily view photos on an HDTV or on the camera's LCD with the Photo Surfing or Slideshow functions. The name [ib] stands for image bridging, image browsing and image brightening. The new software will be available for Windows operating systems only.

The STYLUS TOUGH-8010 and STYLUS TOUGH-6020 will come equipped with the instruction manual saved on the camera's new internal memory. This translates into easily referencing instructions while shooting on the go. The internal memory also enables in-camera image playback in an organized fashion. Eliminating a paper or CD-Rom instruction manual is part of Olympus' ongoing environmental commitment to conserve natural resources and reduce its carbon footprint.

SD Compatibility
Olympus' new Spring 2010 digital compact cameras offer SD capability for up to 32 gigabytes of capacity.

Underwater Housing for Extreme Dive Adventures
When the action moves from snorkeling to diving, take your Olympus digital camera with you. The PT-048 underwater case has been specially customized for the STYLUS TOUGH-8010 and STYLUS TOUGH-6020 cameras and is waterproof down to a depth of 40 meters (approximately 130 feet). This case is perfect for capturing fascinating underwater photography. Our housings provide complete control of photo functions, such as zoom and flash modes.

Availability
The STYLUS TOUGH-8010 and STYLUS TOUGH-6020 will be available in February 2010. They include: wrist strap, camera WIN/Mac USB cable, audio/video cable, Li-Ion rechargeable battery, manual, warranty card and OLYMPUS [ib] software on the camera.

U.S. Pricing
  • STYLUS TOUGH-8010 Estimated Street Price: $399.99 (U.S.)
  • STYLUS TOUGH-6020 Estimated Street Price: $299.99 (U.S.)

ABOUT OLYMPUS IMAGING AMERICA INC.
Olympus Imaging America Inc. is a precision technology leader, designing and delivering award-winning products for consumer and professional markets.

Olympus Imaging America Inc. works collaboratively with its customers and its ultimate parent company, Olympus Corporation, to develop breakthrough technologies with revolutionary product design and functionality that enhances people's lives every day. These include:

  • Digital Cameras
  • Professional Digital SLR Imaging Systems
  • Related Underwater Products and Accessories
  • Digital and Microcassette Recorders
  • Digital Media
  • Binoculars

Olympus Imaging America Inc. is responsible for sales in the United States, Canada, Mexico, the Caribbean, and Central and South America. For more information, visit: www.olympusamerica.com.

Olympus Announces Two New SP-series Models

EXTREME POWER IN A PORTABLE PACKAGE: OLYMPUS SP SERIES ULTRA-ZOOM CAMERAS DELIVER UP TO 30X WIDE ANGLE OPTICAL ZOOM

Slim SP-800UZ and SP-600UZ Combine Power, Design, Creativity, Performance and Now High-Definition Video

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CENTER VALLEY, Pa., February 2, 2010 - Olympus today unveils two full-featured SP ultra-zooms cameras - the SP-800UZ, the world's smallest 30x wide-angle optical-zoom, and the 15x SP-600UZ - that are easy-to-use and sure to get you closer to the action, whether you're capturing still images or High-Definition (HD) video. 


Travelers want powerful zooms without the bulk. The sleek, titanium-colored SP-800UZ and SP-600UZ are as small as they come, packed with a variety of new features that deliver a superior imaging experience far and wide: HD Movie and HDMI control, in-camera panorama and Magic Filter to expand creativity, as well as AF tracking to keep subjects in focus automatically.
"The new SP-800UZ and SP-600UZ cameras offer the power that has made Olympus Ultra Zooms famous, along with fully automatic controls ideal for first-time users and in-camera creative filters for artistic control," said Nadine Clark, product manager, Olympus Imaging America Inc. "The new, slimmer bodies are another example of how Olympus leads the industry at packing power, performance and creativity into small, stylish, easy-to-use packages." 


More Zoom in a Smaller Stylish Package

The SP-800UZ is the world's smallest camera featuring a 30x wide-angle optical-zoom lens and the SP-600UZ packs a 15x wide-angle optical-zoom lens into an even slimmer premium body. With f2.8 (W) / f5.6 (T) wide-angle lenses providing the equivalent of 28-840mm focal length on the SP-800UZ and 28-420mm on the SP-600UZ, users can get closer to the action with a more compact super telephoto-zoom 28mm wide-angle lens that captures even more in each frame. The wide-angle lens makes it easy to take a picture of the entire stadium, while the powerful zoom lets you focus on your favorite player. Whether capturing fast-action, life's everyday snapshots or HD videos, the SP cameras provide the versatility to get the job done like never before. 


HD Videos and HDMI Control for a Home Theater Experience

Both the SP-800UZ and SP-600UZ shoot gorgeous 720p HD videos, so you'll always capture the moments you cherish in clear, crisp high definition. The SP-800UZ even captures your memories in the 16:9 wide recording format ideal for playback on your high-definition television (HDTV) or laptop. And with new HDMI Control, playback is also a breeze. Gone are the days of friends and family huddling around your camera's LCD to see the pictures and movies you just captured. Now, you'll be the hit of the party or any family function when you proudly display your brilliant images and videos on high-definition televisions. Simply connect the camera to an HDTV with an HDMI™ cable, which can be purchased separately at any consumer electronics store. With HDMI Control, you can use your HDTV's remote to control playback functions and navigate the camera's menus from the comfort of your couch.

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Lock Onto the Action with AF Tracking

AF Tracking technology locks in-focus your fast-moving subject - everything from house cats to Siberian tigers - and continuously adjusts focus and brightness. This enables you to keep fast-moving and unpredictable subjects like small children in focus for the perfect shot. There's even a specially designed "Pet Mode" for animal lovers.


Express Your Inner Artist with Magic Filter In-camera Art Filters debuted on Olympus E-System cameras last year. A similar feature, entitled Magic Filter, has been developed for the new SP cameras. Magic Filter enables the user to enhance and customize images as they're being captured. This translates into more fun and flexibility as customization is no longer limited to using expensive and time-consuming computer software. 


The new Magic Filter includes:

  • Pop Art - Enhance and saturate colors to create vivid, high-impact pictures that express the joyful, lighthearted feeling of the Pop Art style of the 1960s;
  • Pin Hole - Reduce the peripheral brightness of an image as though it were shot through a pin hole, connecting the viewer intimately with the subject at the center;
  • Fish-Eye - Emulate the wide-angle of a fish-eye lens by taking extremely wide, hemispherical images and magnifying the center of the frame; and
  • Drawing - Turn your image into a sketch outline for children to color.

Beauty Mode Makes Everyone Look Great Taking beautiful portraits is easy with the Beauty Mode. It enables you to soften shadows and smooth wrinkles or blemishes on your subject's face - all in the camera and before capture! Additionally, subtle edits can be made post-capture using the Beauty Fix mode. Choose "Clear Skin" to smooth a person's complexion, "Dramatic Eye" to slightly emphasize the eyes and "Sparkle Eye" to brighten and enhance the contrast of the iris and pupils. You also can apply all three edits at once. Have fun customizing your brilliant images without a PC and costly image-editing software.
Shadow Adjustment Technology Captures Bright Right Shooting outdoors in bright daylight can be tricky because of the extreme contrast between dark shadowed areas and bright sunlight areas. While the human eye is capable of detecting the nuances between dark and light and all the details in between, image sensors traditionally have not been quite as sensitive. The SP-800UZ and SP-600UZ address this challenge head-on with a new Shadow Adjustment Technology, which compensates for extreme contrast where the shadow areas are underexposed and lack visible detail. With the new technology, users can preview and capture images that have the same contrast as seen with the naked eye.
 
TruePic™ III Image Processor Delivers Superior Quality and Performance
Whether you are globetrotting or attending a family birthday party, the SP-800UZ offers a 14-megapixel image sensor, and the SP-600UZ offers a 12-megapixel image sensor enabling consumers to achieve consistently sharp and vivid images when producing large-format prints or cropping/enlarging a portion of an image. Olympus developed its exclusive TruePic III image processor for the demanding performance of digital SLR (single lens reflex) cameras and has migrated the technology to the SP cameras for amazing image quality. Olympus' enhanced TruePic III Image Processor produces crystal clear photos using all the pixel information for each image to deliver superior picture quality with more accurate colors, true-to-life flesh tones and faster processing speeds. TruePic III also captures crisp, clear images at high ISO settings, which are traditionally associated with increasing image noise or producing grainy photos. 

Cut Out the Blur with Dual Image Stabilization

Dual Image Stabilization combines two technologies - mechanical Sensor-Shift Image Stabilization and Digital Image Stabilization - to provide one powerful anti-blur solution for capturing great images whether the photographer or the subject is moving. Olympus' mechanical Sensor-Shift Image Stabilization keeps images sharp by adjusting the internal image sensor to compensate for camera movement, even in low-light conditions when shutter speeds are slower. Additionally, Digital Image Stabilization freezes the action with high ISO sensitivity and fast shutter speeds that prevent blurry images often caused by a moving subject. 

Easier Group Shots with Face Detection!

Wedding, birthday and family reunion group shots have never been easier with Face Detection. SP cameras detect up to 16 faces within the frame and automatically focus and optimize exposure to capture sharp, brilliant portraits and group shots.
 
Intelligent Auto Thinks for You
Taking a moonlit stroll on the beach? With the Intelligent Auto Mode in the SP cameras your camera knows and it automatically identifies what you are shooting (i.e., Portrait, Night + Portrait, Landscape, Macro and Sports) and adjusts the camera's settings to capture the best quality results. First-time users can jump into this quick and hassle-free feature that does the thinking for them and produces incredible images.

Broaden Your Horizons with In-Camera Panorama

The places you can take SP cameras - national parks, weddings, sporting events or city streets - are locations where you want to capture as much of the scene as you can. In-Camera Panorama mode makes it possible by capturing three images and stitching them together to create one amazing panoramic picture. Simply press the shutter button and slowly pan across a panoramic scene. The second and third images will be captured automatically and stitched together with the first image - resulting in one seamless panorama-size picture. To create the ultimate panoramic picture, consumers can use the Olympus [ib] Software to stitch up to 10 images together.
 
Large High-Resolution LCD The SP-800UZ boasts a bright 3-inch advanced high-resolution LCD monitor ideal for viewing and composing all your favorite images and HD videos in vivid color even in bright sunlight. The SP-600UZ features a 2.7-inch LCD.

OLYMPUS [ib] Software, Photo Surfing and Eco Friendly In-Camera Manual All Spring 2010 digital compact cameras, including the SP series, will offer the new OLYMPUS [ib] integrated photo browsing and organizing software. The new software includes photography workflow, browsing, editing and unique photo organizing functions. You can organize your photos by person with automatic face recognition technology, by place with a GPS base mapping function or by event; all information will be tagged in each photo's data. You can easily view photos on an HDTV or on the camera's LCD with the Photo Surfing or Slideshow functions. The name [ib] stands for imaging bridging, imaging browsing and image brightening. The new software will be available for Windows operating systems only.

The new SP cameras will come equipped with the instruction manual saved on the cameras' new internal memory. This translates into easily referencing instructions while shooting on the go. The internal memory also enables in-camera image playback in an organized fashion.

SD Compatibility
Olympus' new Spring 2010 digital compact cameras offer SD compatibility for up to 32 gigabytes of capacity.

Availability
The SP-800UZ and SP-600UZ will be available in March 2010. The SP-800UZ includes a Li-Ion rechargeable battery and charger, and the SP-600UZ includes two AA alkaline batteries. Both cameras also include neck strap, camera WIN/Mac USB cable, audio/video cable, warranty card and OLYMPUS [ib] software saved on the camera's internal memory.

U.S. Pricing
  • SP-800UZ Estimated Street Price: $349.99 (U.S.)
  • SP-600UZ Estimated Street Price: $249.99 (U.S.)

ABOUT OLYMPUS IMAGING AMERICA INC.

Olympus Imaging America Inc. is a precision technology leader, designing and delivering award-winning products for consumer and professional markets.

Olympus Imaging America Inc. works collaboratively with its customers and its ultimate parent company, Olympus Corporation, to develop breakthrough technologies with revolutionary product design and functionality that enhances people's lives every day.

These include:
  • Digital Cameras
  • Professional Digital SLR Imaging Systems
  • Related Underwater Products and Accessories
  • Digital and Microcassette Recorders
  • Digital Media
  • Binoculars

Olympus Imaging America Inc. is responsible for sales in the United States, Canada, Mexico, the Caribbean, and Central and South America. For more information, visit: www.olympusamerica.com.

Compact, Yet Powerful: the FujiFilm FinePix Z700EXR

FUJIFILM BRINGS EXR AND TOUCH SCREEN TECHNOLOGY TO ITS STYLISH Z SERIES

FinePix Z700EXR Combines Style and Substance for the Ultimate Point-and-Shoot Experience


fuji_Z700_550.JPG


Valhalla, NY, February 2, 2010 - FUJIFILM North America Corporation today announced the introduction of the FinePix Z700EXR, the first in a new class of EXR touch screen digital camera. Combining beautiful styling, Fujifilm's award-winning EXR sensor technology and a gorgeous 3.5" Wide (16:9) High Resolution Touch Screen, the FinePix Z700EXR offers consumers the latest digital imaging technology wrapped up in a sleek, sophisticated package.


Available in a choice of black, red or silver, the FinePix Z700EXR combines a massive 3.5" LCD with a 12-MegaPixel Super CCD EXR sensor, a Fujinon 5x Periscopic optical zoom lens (36-180mm equivalent) and ISO levels of up to 1600 at full resolution. Housed inside a full metal chassis, the FinePix Z700EXR will fit in any pocket or purse at only 16.9 mm1 thin and features a smart horizontal lens cover with wave detail, which neatly acts as the on/off switch and an LED "Z" that lights up when the camera is in operation.


"The Z-Series category has always been Fujifilm's flagship fashionista camera line and the Z700EXR is no exception," said David Troy, marketing manager, Consumer Digital Cameras, Electronic Imaging Division, FUJIFILM North America Corporation. "The new touch screen interface and Super CCD EXR sensor gives fashion-forward consumers a digital experience in tune with the technology of today."


Touch Screen Technology

The FinePix Z700EXR's real talking point is its intuitive touch screen technology. The rich 460k-pixel 3.5" touch screen display panel facilitates effortless navigation of the camera's many functions. This responsive touch screen not only lets you take and view photos with the touch of a finger, but also provides a large, bright screen to compose and view your photos. With the addition of new Dual Direction GUI and Dual Image Display, travelling though the FinePix

Z700EXR's functions are smooth and easy. Dual Direction GUI detects the orientation of the camera and automatically switches the direction of the menu button accordingly (for shooting, playback, multi-viewing and image search), while Dual Image Display splits the screen in various ways to view multiple images at once, so you can scroll through your images quickly and easily to locate the one you are looking for.


HD Capability

The FinePix Z700EXR also offers stunning HD movie in 720p with sound and high quality stills playback. Many consumers are happy to enjoy HD movies on their PC, but with the new HD Player (optional extra), which comes equipped with a remote control, families can gather around their home HDTV to enjoy amazingly detailed stills and high resolution movie playback.


Face Recognition Technology

For the first time on a Fujifilm digital camera you can identify the people in a picture by name! Fujifilm's Face Recognition Technology gives you the ability to pre-program 8 people into the camera. To do this, you start by taking a picture of the person you want to program into the camera and then tell the camera who that person is (e.g. Mom). You also have the option of inputting the category she belongs to (e.g. friends/family) and the date of her birthday. The next time you take a photo of her, the camera will cleverly recognize "Mom" and optimize the settings to ensure that exposure and focus are best suited to her, rather than the other people in the picture.


In addition, the FinePix Z700EXR's new Picture Search Tool is able to use the Face Recognition data (name, birthday and category) to help you find and playback your photographs quickly and easily. If you want to scroll through all pictures featuring "Mom" for example, the camera will be able to select them for you for easy viewing.


Pet Detection

For those who enjoy the company of four-legged friends, the FinePix Z700EXR comes equipped with Fujifilm's brand new Pet Detection technology, allowing users the ability to detect up to 10 faces of dogs or cats and automatically optimize the focus. The FinePix Z700EXR is programmed to recognize 57% of the Fédération Cyno Logique Internationale (FCI) registered dogs, 80% of the Top 20 Dogs in the American Kennel Club (AKC) Ranking and 60% of The Cat Fancier's Association (CFA) breeds.2 Pet Detection works by matching various dog or cat data of facial parts with patterns to detect the dog or cat being photographed.


Easy Web Upload

Fujifilm has also introduced a new Facebook/YouTube Automatic Upload feature which is perfectly suited for consumers who want to share their pictures and videos more easily. Users can mark their favorite images and videos for Facebook or YouTube upload so they are all ready to go when they next connect to their computer. No more time is wasted sorting through pictures on the computer - just connect to MyFinePix Studio (supplied with the camera) and all marked images and videos will upload directly to the respective site at the press of a button.


The FinePix Z700EXR also offers these additional features:

  • EXR Technology: Prized for bringing a new level of image quality to the consumer compact market, Fujifilm's EXR technology has the unique ability to switch its behavior depending on the shooting conditions. The FinePix Z700EXR can be left on EXR Auto Mode and the camera will do all the hard work for you, or alternatively, you can manually select the EXR Priority mode for high resolution (HR), dynamic range (DR) or high sensitivity and low noise (SN).

  • Touch Shot: Provides the ability for one touch focus and shooting for easy photo taking. After the user taps the focal point of choice for the shooting scene on the LCD display, the camera automatically sets the appropriate focus and functions, and then releases the shutter for optimal one touch picture taking.

  • Automatic Scene Recognition: 'SR Auto Mode' intelligently detects the scene type you are shooting and optimizes the camera's focus, exposure and white balance, so whether you're photographing flowers or a holiday landscape, you will get flawless photos at the press of a button.

  • Dual Image Stabilization: Long-zoom cameras need stabilization more than any other compact, with handshake and subject movement a particular problem in low light at telephoto range. The FinePix Z700EXR reduces blur to a minimum by deploying Picture Stabilization to automatically increase shutter speeds to freeze action, and mechanical CCD Sensor Shift Stabilization to counteract the problems of handshake. By cleverly combining these two, blur is reduced to an absolute minimum.

  • 'Super Intelligent' Flash: The FinePix Z700EXR offers a flash control system which efficiently controls the level of flash for a given exposure to produce beautifully balanced flash illumination across the foreground and background. Gone are the ugly washout shots where the subject is blasted with light and the background dark and unexposed. Super Intelligent Flash is most useful in macro photography where the contrast between subject and background can be especially challenging, but is also effective for night and backlit photography.

  • Face Detection and Automatic Red-eye Removal: To provide perfectly exposed and focused portrait shots, the FinePix Z700EXR is fitted with Fujifilm's latest Face Detection technology which is able to track up to 10 faces simultaneously, at almost any angle to the camera. The system instantly corrects red-eye and then saves both the original and the corrected image file automatically.


The FinePix Z700EXR will be available March 2010 at a retail price of $279.95.


*1 16.9 mm measured at the thinnest chassis point

*2 AKC and CFA breed percentages based upon Fujifilm research


NOTE: For complete camera specifications, please go to: http://www.fujifilm.com/products/digital_cameras/

About Fujifilm

FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Corporation, consists of five operating divisions. Imaging sells consumer and commercial photographic products and services including film, one-time-use cameras, online photo services and fulfillment, digital printing equipment and service. Electronic Imaging markets consumer digital cameras. Graphic Systems supplies products and services to the printing industry. Motion Picture provides motion picture film. The Canada Division (operating as FUJIFILM Canada Inc.) markets the range of FUJIFILM products and services. For more information, please visit www.fujifilm.com/northamerica , or go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.

FUJIFILM Holdings Corporation, Tokyo, Japan, brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, photofinishing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 25 companies around the world granted U.S. patents in 2009, and in the year ended March 31, 2009, had global revenues of $25 billion. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit www.fujifilmholdings.com.

FujiFilm Unveils New FinePix F80EXR

FUJIFILM Launches LONG-ZOOM POINT AND SHOOT DIGITAL CAMERA:

THE FINEPIX F80EXR

Powerful New Addition to Fujifilm's Award-Winning F-Series Offers Advanced Capabilities with New Features in a Compact, Affordable, Stylish Package


fuji_F80_550.JPG



Valhalla, NY, February 2, 2010 - FUJIFILM North America Corporation today announced the FinePix F80EXR, a sleek, compact digital camera that combines intuitive use with the most advanced features, including Fujifilm's award-winning EXR technology, available in a point-and-shoot digital camera. Among its many features, the FinePix F80EXR has an impressive Fujinon 10x Wide-Angle optical zoom lens, a 12-MegaPixel Super CCD EXR sensor, a large, 3.0" High-Contrast LCD, Face Recognition, Pet Detection and HD movie capture at 720p.


Encased in a beautifully sculpted metal shell with a double coated lacquer finish and measuring only 22.9 mm thick, the FinePix F80EXR comes in black The FinePix F80 EXR offers several enhancements over its predecessor, the FinePix F70EXR, and boasts marked improvements over competing long-zoom digital cameras, particularly in the areas of color and design, image quality and capture technology.


"The FinePix F80EXR has the same advanced Fujifilm EXR technology and 10x long-zoom that made the F70EXR so successful," said David Troy, marketing manager, Consumer Digital Cameras, Electronic Imaging Division, Fujifilm North America Corporation, "and takes it to the next level with even more features, such as HD Movie Capture and Face Recognition, for users to achieve outstanding results in virtually any lighting condition."


Face Recognition

Now, users can register up to eight (8) faces, along with names, birthdays and categories, and the F80EXR will prioritize focus and exposure right on the faces of those special people. Users can also use Image Search to view images of a registered person. Compared to models from other manufacturers, Fujifilm's Face Recognition has faster recognition speed, greater number of names displayed, and the ability to recall the most often shot subject.


Super CCD EXR

Long zoom compact cameras, as opposed to standard compact digital cameras, typically use a smaller sensor that is vulnerable to difficult lighting conditions since light has a harder time reaching the CCD sensor. To mitigate this vulnerability, Fujifilm has introduced its award-winning EXR technology into the FinePix F80EXR, allowing for significant improvement in image quality against the competition.


Fujifilm's EXR technology uses the human eye as the basis for the perfect camera sensor, creating a Super CCD sensor capable of registering excellent levels of detail when switched to its HR (High Resolution) mode. The FinePix F80EXR is also capable of offering excellent quality in low light and superb highlight detail in contrast light when switched to its SN (High Sensitivity and Low Noise) mode and DR (Wide Dynamic Range) modes respectively.


Super Slim 10x Zoom Lens

In conjunction with the Super CCD EXR sensor, the FinePix F80EXR features a Fujinon 10x Wide-Angle optical zoom lens that produces crisp high resolution results throughout the focal range, from 27mm wide-angle to 270mm telephoto. The lens of the FinePix F80EXR features Super EBC Coating that keeps ghosting and flare to minimum to allow for optimal picture quality.


HD Movie Capture

With the ability to capture movies in HD quality - 720p HD - the F80EXR also has a mini HDMI Port, making it quick and easy for users to realize the full benefits of their home theater system and to share all their special moments.


Pet Detection

For those who enjoy the company of four-legged friends, the F80EXR has Pet Detection, allowing users the ability to detect up to 10 faces of dogs or cats and automatically optimize the focus. The F80EXR is programmed to recognize 57% of the Fédération Cyno Logique Internationale (FCI) Registered Dogs, 80% of the Top 20 Dogs in the American Kennel Club (AKC) Ranking and 60% of The Cat Fancier's Association (CFA) breeds*1. Pet Detection works by matching various dog or cat data of facial parts with patterns to detect the dog or cat being photographed.


Tracking Auto Focus

The F80EXR also has Tracking Auto Focus, which allows users to track a moving subject automatically for still picture capture.


The FinePix F80EXR also offers these additional features:

  • 'Super Intelligent' Flash: The FinePix F80EXR offers a flash control system which efficiently controls the level of flash for a given exposure to produce beautifully balanced flash illumination across the foreground and background. Gone are the ugly washout shots where the subject is blasted with light and the background dark and unexposed. Super Intelligent Flash is most useful in macro photography where the contrast between subject and background can be especially challenging, but is also effective for night and backlit photography.

  • Face Detection and Automatic Red-eye Removal: To provide perfectly exposed and focused portrait shots, the FinePix F80EXR is fitted with Fujifilm's latest Face Detection technology which is able to track up to 10 faces simultaneously, at almost any angle to the camera. The system instantly corrects red-eye and then saves both the original and the corrected image file automatically.

  • Dual Stabilization: Long-zoom cameras need stabilization more than any other compact, with handshake and subject movement a particular problem in low light at telephoto range. The FinePix F80EXR reduces blur to a minimum by deploying Picture Stabilization to automatically increase shutter speeds to freeze action, and CCD Sensor Shift Stabilization to counteract the problems of handshake. By cleverly combining these two, blur is reduced to an absolute minimum.

  • 3.0" High-Contrast LCD: The FinePix F80EXR is fitted with a high contrast 230K-pixel 3.0" LCD. The high contrast LCD is a considerable benefit in bright light, and means that the camera can be pitched at various shooting angles to enable framing of awkward shots. The LCD is bright and clear for beautiful rendition of shots in playback.


The FinePix F80EXR will be available in March 2010 at a retail price of $299.95.


*1 AKC and CFA breed percentages based upon Fujifilm research


NOTE: For complete camera specifications, please go to: http://www.fujifilm.com/products/digital_cameras/

About Fujifilm

FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Corporation, consists of five operating divisions. Imaging sells consumer and commercial photographic products and services including film, one-time-use cameras, online photo services and fulfillment, digital printing equipment and service. Electronic Imaging markets consumer digital cameras. Graphic Systems supplies products and services to the printing industry. Motion Picture provides motion picture film. The Canada Division (operating as FUJIFILM Canada Inc.) markets the range of FUJIFILM products and services. For more information, please visit www.fujifilm.com/northamerica , or go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.

FUJIFILM Holdings Corporation, Tokyo, Japan, brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, photofinishing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 25 companies around the world granted U.S. patents in 2009, and in the year ended March 31, 2009, had global revenues of $25 billion. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit www.fujifilmholdings.com.

New Mega-Zoom Model from FujiFilm: the FinePix HS10

FUJIFILM UNVEILS ADVANCED NEW LONG ZOOM DIGITAL CAMERA

- THE FINEPIX HS10

Boasts 30x Optical Zoom Lens With Manual Zoom Mechanism, High-Speed Shooting

and Full 1080p HD Movie Capture


fuji_HS10_550.JPG



Valhalla, NY, February 2, 2010 - FUJIFILM North America Corporation today announced its most impressive line of high speed, high performance D-SLR-styled digital cameras with the introduction of the Fujifilm FinePix HS10. Serious photographers seeking the versatility and performance of a D-SLR system without the bulk or expense now have the perfect solution in the shape of the new Fujifilm FinePix HS10. The latest addition to Fujifilm's award-winning range of big zoom 'bridge' cameras offers an unprecedented feature set that combines a powerful Fujinon 30x (24-720mm equivalent) manual optical zoom lens with sophisticated photographic controls, advanced functionality and D-SLR-like handling in a single compact, affordable unit.


"Utilizing Back Side Illuminated CMOS sensor technology capture married to class-leading Fujinon optical design, the FinePix HS10's unique mix of advanced technologies brings several new features designed to make achieving professional-looking pictures easier than ever to the FinePix range," said David Troy, marketing manager, Consumer Digital Cameras, Electronic Imaging Division, FUJIFILM North America Corporation, "and all the while maintaining Fujifilm's legendary image quality and low-light shooting performance."


Powerful Lens

With a range that would require at least two or three bulky lenses on an SLR to capture the same zoom capabilities, the FinePix HS10's built-in Fujinon 30x Wide-Telephoto zoom lens encompasses nearly every photographic requirement in a single compact unit. Furthermore, because the lens and body on the FinePix HS10 are built as a closed unit, it eliminates the possibility of dust on the image sensor.


The twist-barrel manual zoom control enables the photographer to make precision adjustments, and zooming is faster and more accurate than comparable powered zoom lenses in the same class of camera.


The class-leading Fujinon 30x optical zoom covers a uniquely versatile 24-720mm (equivalent on a 35mm camera) range from true wide-angle to ultra telephoto. From sweeping landscapes, interiors and large group shots to distant sports or wildlife action, the FinePix HS10 can handle nearly any photographic challenge. In addition to the impressive zoom capabilities, the Fujinon lens ensures optical quality across the entire range. Fujinon lenses are acclaimed by photographers, broadcasters (as the world's leading manufacturer of television camera lenses) and industrial users across the globe. Fujinon lenses are also used in orbital satellites to capture high-resolution photos of the surface of the moon.


Triple Image Stabilization

Triple Image Stabilization combines a mechanically stabilized CMOS sensor with high ISO sensitivities and advanced multi-frame digital stabilization for total anti-blur protection. Together these technologies reduce the blurring effect of both handshake and subject movement to provide sharp, clean and clear results even at the longest zoom settings or in the most challenging lighting conditions.


High Speed, High Definition

Capturing action with the FinePix HS10 is so easy it feels like cheating. Whether you're shooting stills or movie clips, the FinePix HS10's cutting-edge sensor and processing technologies open up a range of high speed capture modes and unique shooting possibilities.


While shooting sports action or wildlife, or simply trying to keep up with fast-moving children, the FinePix HS10 will give users an edge with up to 10 frames-per-second of high speed continuous shooting* at the maximum 10-MegaPixel setting. The FinePix HS10's unique Best Frame Capture Mode means users don't need the reactions of a pro sports photographer to get professional results either; in this mode the camera continuously records images from the moment the focus is activated, then saves up to seven shots captured before the shutter button is released.


The FinePix HS10 also features a full HD movie mode (1080i) with stereo sound, and the camera's mini HDMI output allows users to easily display ultra clear high definition photographs and movies on high definition televisions. A new Super High Speed Movie function can freeze action and capture breathtaking movies at up to 1000 frames per second for amazing slow-motion movies that reveal the hidden world of events that normally occur in the blink of an eye.

*10 fps up to 7 shots

Advanced Modes, Limitless Expression

The FinePix HS10 boasts several unique features and modes designed to expand shooting possibilities and to take the work out of creating genuinely eye-catching images.

  • Motion Panorama Mode
    Captures an ultra-wide panoramic view in a single sweeping shot. As the camera pans across the scene (left/right or up/down), the FinePix HS10 captures a series of shots in rapid succession. The shots are then stitched in-camera to produce a seamless panorama.

  • Motion Remover Mode
    Remove moving subjects from your shots. This mode captures 5 images of a scene in quick succession; the five images are then analyzed and combined in-camera to produce a single image** where anything moving in the scene is removed.

  • Multi-Motion Capture Mode
    Previously only possible with highly specialized equipment, this mode captures 5 images of a moving subject in rapid succession and combines them into a single composite image** containing multiple sharply-captured views of the subject motion.

  • Multi-Frame Image Stabilization
    Combines high and low ISO exposures of the scene being photographed to reduce blur caused by camera shake without significantly increasing image noise. The FinePix HS10 also sports the remarkable 'Pro Low Light' mode, first seen on the FinePix S200EXR and F70EXR, which combines several exposures into a single image for ultra-low noise output in low light.

** M or S resolution output image


Low Light Performance

Thanks to Fujifilm's award-winning sensor and processing technologies FinePix cameras have become market leaders in low-light performance, setting the standard for high sensitivity, low noise results in the most challenging shooting conditions. The FinePix HS10's BSI-CMOS sensor continues this tradition with an innovative new design that significantly increases the light gathering ability of every pixel, resulting in a 200% increase in sensitivity over a conventional CMOS sensor. Combined with Fujifilm's image processing expertise the new sensor produces stunning richly detailed low noise images, even when shooting in very low light.


The improved sensitivity isn't just for taking noise-free photographs at night: it also allows the use of high shutter speeds in daylight required when shooting at telephoto end of the FinePix HS10's 30x optical zoom, or when attempting to capture fast-moving subjects. Photographers no longer need to worry about blurred pictures with such a long telephoto as they can rely on the FinePix HS10 to produce clear, sharp output even at higher ISO settings.


A True Photographer's Camera

As well as a range of advanced automatic functions - including Fujifilm's acclaimed SR Auto mode - and scene modes designed to produce perfect 'point and shoot' results, the FinePix HS10 sports a full complement of sophisticated manual and semi-automatic shooting modes and photographic controls. The extensive external controls give the more advanced photographer direct access to virtually every control they will need for uninterrupted shooting, and the body includes dedicated command buttons for quick and easy key functions such as ISO, white balance, focus and metering.


The large command dial, manual focus ring, twist and zoom lens barrel, bright, clear electronic viewfinder, high quality tilting LCD screen and deep hand grip ensure the FinePix HS10 handles at least as well as a digital SLR, despite its compact dimensions. AA batteries (ships with alkaline) provide excellent performance (up to 300 shots with Alkaline batteries) combined with the convenience of a universally available format when shooting for extended periods away from main power.


The FinePix HS10 also offers these additional features:

  • 3.0" High-Contrast Tilting LCD and Electronic View Finder: The FinePix HS10 is fitted with a high contrast 230K-pixel 3.0" LCD and Electronic View Finder. To improve user interaction with the camera, Fujifilm for the first time has included a clever sensor to the side of the EVF (Electronic Viewfinder) that automatically switches the picture between the EVF and the LCD screen when the eye is withdrawn.

  • Face Detection and Automatic Red-eye Removal: To provide perfectly exposed and focused portrait shots, the FinePix HS10 is fitted with Fujifilm's latest Face Detection technology which is able to track up to 10 faces simultaneously, at almost any angle to the camera. The system instantly corrects red-eye and then saves both the original and the corrected image file automatically.

  • Combined RAW/JPEG shooting: The FinePix HS10 has the ability to shoot both a RAW and JPEG shot simultaneously. RAW is for ultimate quality shots via post processing, JPEG is for great quality with no need for further post-production work.


The FinePix HS10 will be available in March 2010 at a retail price of $499.95.


NOTE: For complete camera specifications, please go to: http://www.fujifilm.com/products/digital_cameras/

About Fujifilm

FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Corporation, consists of five operating divisions. Imaging sells consumer and commercial photographic products and services including film, one-time-use cameras, online photo services and fulfillment, digital printing equipment and service. Electronic Imaging markets consumer digital cameras. Graphic Systems supplies products and services to the printing industry. Motion Picture provides motion picture film. The Canada Division (operating as FUJIFILM Canada Inc.) markets the range of FUJIFILM products and services. For more information, please visit www.fujifilm.com/northamerica , or go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.

FUJIFILM Holdings Corporation, Tokyo, Japan, brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, photofinishing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 25 companies around the world granted U.S. patents in 2009, and in the year ended March 31, 2009, had global revenues of $25 billion. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit www.fujifilmholdings.com.

FujiFilm Adds Four J-series Models

FUJIFILM EXPANDS j-SERIES digital Camera Family WITH FOUR NEW MODELS

Complete Redesign of Series Body Style and Widest Range of Price Points and Feature Sets Offers Something for Every Budget and Ultra-Compact Camera Need


fuji_JX250_550.JPG



Valhalla, NY, February 2, 2010 - FUJIFILM North America Corporation today announced the introduction of four new models in its ultra-compact J-Series family of digital cameras. Ranging from $129.95 to $249.95 in price and all HD movie capable, the FinePix JV100, JX250, JZ300 and JZ500 offer consumers with the most complete choice yet in a series of compact digital cameras and provide them with the perfect fit for their individual budget and feature set needs.


The FinePix JV100 has a 12-MegaPixel CCD, a 2.7" High-Resolution LCD and a Fujinon 3x optical zoom lens. The FinePix JX250 employs a 14-Megapixel CCD, a 2.7" High-Resolution LCD and a Fujinon 5x wide angle (28mm-140mm) optical zoom lens. The FinePix JZ300 has a 12-MegaPixel CCD, a 2.7" High-Resolution LCD and steps up with a huge Fujinon 10x Wide-Angle optical zoom lens (28mm-280mm equivalent) and the FinePix JZ500 rounds out the series with a 14-Megapixel CCD, a 2.7" High-Resolution LCD and a Fujinon 10x Wide-Angle optical zoom Lens (28mm-280mm equivalent).


"With an overwhelming consumer response to the first few generations of J-Series cameras, we wanted to give our customers an even greater range of options when it comes to price point and feature set," said David Troy, marketing manager, Consumer Digital Cameras, Electronic Imaging Division, FUJIFILM North America Corporation. "With the J-Series new line, there is now an ultra-compact model for every budget and feature need - even with long zoom capabilities."


fuji_JX200_550.JPG


New Look

The shell of each J-Series model has been upgraded to a high-quality metal and its soft, curved edges give it a sculpted, sophisticated look. Encased in a high-grade brushed metal body, they are not only well protected from bumps and scrapes, but give a simple, yet elegant design. The FinePix JV100 and JX250 have had their overall thickness reduced to a tiny 18.5mm*1. The JV100 will be available in black or blue, and the JX250 will come in black. The FinePix JZ300 and JZ500 come in at 22.0mm*1 The JZ300 and will be available in black or silver, and the JZ500 will come in black. All four models have also added a new mode dial for additional convenience and functionality.


HD Capability (all models)

The new J-Series models all offer stunning movies in 720p with sound and high quality stills at 1920 x 1080. Many consumers are happy to enjoy HD movies on their PC, but with the new HD Player (optional extra), which comes equipped with a remote control, families can gather around their home HDTV to enjoy amazingly detailed stills and high resolution movie playback.


Tracking Auto Focus (all models)

Previously featured on Fujifilm's D-SLR styled FinePix S1500, the new J-Series models feature Tracking Auto Focus which is perfect for when you need to take a picture of a moving subject and can't keep your subject in the frame. Just switch Tracking Auto Focus on and it will track your subject and ensure that you achieve a crisp picture with you subject in the center of the frame in perfect focus.


Face Recognition Technology (JZ500 only)

For the first time on a Fujifilm digital camera you can identify the people in a picture by name! Fujifilm's Face Recognition Technology gives you the ability to pre-program 8 people into the camera. To do this, you start by taking a picture of the person you want to program into the camera and then tell the camera who that person is (e.g. Mom). You also have the option of inputting the category she belongs to (e.g. friends/family) and the date of her birthday. The next time you go to take a photo of her, the camera will cleverly recognize "Mom" and optimize the settings to ensure that exposure and focus are best suited to her rather than the other people in the picture. This fun technology can recognize up to 5 pre-programmed people on screen at the same time.


In addition, the FinePix JZ500's new Picture Search Tool is able to use the Face Recognition data (name, birthday and category) to help you find and playback your photographs quickly and easily. If you want to scroll through all pictures featuring "Mom" for example, the camera will be able to select them for you for easy viewing.



Smile & Blink Detection (JV100 & JX250 only)

Photos are all too often spoiled by people blinking or grimacing. Smile Detection works with Fujifilm's highly-acclaimed Face Detection technology to detect smiles on faces: it will not take a picture until it detects a smile, so you're guaranteed happy shots! Another new feature is Blink Detection which warns you if you have captured an image with people blinking, so you can re-shoot if necessary.


Pet Detection (JZ500 only)

For those who enjoy the company of four-legged friends, the FinePix JZ500 comes equipped with Fujifilm's brand new Pet Detection technology, allowing users the ability to detect up to 10 faces of dogs or cats and automatically optimize the focus. The FinePix JZ500 is programmed to recognize 57% of the Fédération Cyno Logique Internationale (FCI) registered dogs, 80% of the Top 20 Dogs in the American Kennel Club (AKC) Ranking and 60% of The Cat Fancier's Association (CFA) breeds*2. Pet Detection works by matching various dog or cat data of facial parts with patterns to detect the dog or cat being photographed.


The FinePix JV100, JX250, JZ300 and JZ500 also offer these additional features:

  • Scene Recognition Auto (SR AUTO) (all models): This mode intelligently detects the scene type you are shooting and optimizes the camera's focus, exposure and white balance, so whether you're photographing flowers or a holiday landscape, you will get flawless photos at the press of a button.

  • Digital Image Stabilization (JV100 and JX250): Digital Image Stabilization reduces image blur automatically and offers creative adaptability and excellent picture quality.

  • Dual Image Stabilization (JZ300 and JZ500): Long-zoom cameras need stabilization more than any other compact, with handshake and subject movement a particular problem in low light at telephoto range. The FinePix JZ300 and JZ500 reduce blur to a minimum by deploying Picture Stabilization to automatically increase shutter speeds to freeze action, and mechanical CCD sensor shift stabilization to counteract the problems of handshake. By cleverly combining these two, blur is reduced to an absolute minimum.

  • Face Detection and Automatic Red-eye Removal (all models): To provide perfectly exposed and focused portrait shots, each J-Series model is fitted with Fujifilm's latest Face Detection technology which is able to track up to 10 faces simultaneously, at almost any angle to the camera. The system instantly corrects red-eye and then saves both the original and the corrected image file automatically.


The FinePix JV100 and JZ300 will be available in February 2010 and the JX250 and JZ500 will all be available in March 2010 at a retail price of $129.95, $159.95, $199.95 and $249.95 respectively.


*1 Measured at the thinnest chassis point

*2 AKC and CFA breed percentages based upon Fujifilm research


NOTE: For complete camera specifications, please go to: http://www.fujifilm.com/products/digital_cameras/

About Fujifilm

FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Corporation, consists of five operating divisions. Imaging sells consumer and commercial photographic products and services including film, one-time-use cameras, online photo services and fulfillment, digital printing equipment and service. Electronic Imaging markets consumer digital cameras. Graphic Systems supplies products and services to the printing industry. Motion Picture provides motion picture film. The Canada Division (operating as FUJIFILM Canada Inc.) markets the range of FUJIFILM products and services. For more information, please visit www.fujifilm.com/northamerica , or go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.

FUJIFILM Holdings Corporation, Tokyo, Japan, brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, photofinishing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 25 companies around the world granted U.S. patents in 2009, and in the year ended March 31, 2009, had global revenues of $25 billion. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit www.fujifilmholdings.com.

Two New Super-Zoom Models From FujiFilm

FUJIFILM Extends S-Series with two new Long Zoom Digital Cameras

High Performance Meets High Definition

with Powerful Zoom Range and Cutting-Edge HD Capabilities


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Valhalla, NY, February 2, 2010 - FUJIFILM North America Corporation today announced two new additions to its S-Series line: The FinePix S1800 and FinePix S2550HD. Sporting a 12-MegaPixel 1/2.3" CCD, a powerful Fujinon 18x Wide-Angle optical zoom (28mm-504mm equivalent) and an extra large 3.0" High-Contrast LCD and electronic viewfinder, the FinePix S1800 and S2550HD are perfect for advanced amateur photographers who want an affordable, step-up digital camera that will still fit in the palm of their hand.


HD Movie Capture

While both digital cameras have the ability to capture movies in HD quality -720p HD - the S2550HD also has a mini HDMI Port for quick and easy connection to their home theater system. Both the S1800 and S2550HD can also use Fujifilm's optional HD Player Kit - which includes an HD Card Reader that connects to your HDTV via HDMI Cable for true digital transfer of HD quality and a wireless Remote Control for video playback from the comfort of your couch - and you maximize your HD experience.


"With the rapidly increasing adoption of HDTV, consumers have changed how they use their digital photographs and movies," said David Troy, marketing manager, Consumer Digital Cameras, Electronic Imaging Division, Fujifilm North America Corporation. "Fujifilm's superior image quality with the FinePix S1800 and FinePix S2550HD enables the user to capture still images and shoot video in true HD and realize the benefit of superior image quality and long zoom capabilities with their home entertainment system."


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18x Fujinon Optical Zoom Lens

The FinePix S1800 and S2550HD both feature a Fujinon 18x Wide-Angle optical zoom lens that produces crisp high resolution results throughout the focal range, from 28mm wide-angle to an astounding 504mm telephoto. They also feature Instant Zoom, which enables the user to keep their subject in a shot at long distance by offering a wide viewing area around the frame and then immediately cropping to the subject once the photo is taken.


Smile and Blink Detection

In addition to Fujifilm's signature Face Detection, Fujifilm has added two fun and valuable features: Smile Detection recognizes the precise moment your subject smiles and releases the shutter only when this happens; and Blink Detection warns you if any of your subjects have blinked so that you can re-take the photo if necessary.


Tracking Auto Focus (S1800 only)

The FinePix S1800 also has Tracking Auto Focus, which allows users to track a moving subject automatically for still picture capture.


Auto Picture Rotation (S1800 only)

The FinePix S1800 has the useful Auto Picture Rotation that ensures your photos are always viewed the right way in playback. Whether you have taken a landscape or portrait image, you can enjoy your pictures whichever way you are holding the camera, as the image will automatically rotate in the screen for easy viewing.


Image Retrieval

Fujifilm has created a new Picture Search tool which allows you to find photos quickly and easily. You can search with both digital cameras by whichever Scene Mode the photo was taken. For instance if you select 'Portrait,' you can view all photos shot in Portrait mode, or 'Macro' to see all close up shots...etc. It's a time saving feature which means that you will no longer have to waste time searching through all your photos to find the ones you are looking for.


The FinePix S1800 and S2550HD also share these additional features:

  • 3.0" High-Contrast LCD and Electronic View Finder: The FinePix S1800 and S2550HD are fitted with a high contrast 230K-pixel 3.0" LCD and Electronic View Finder. The high contrast LCD is a considerable benefit in bright light and means that the camera can be pitched at various shooting angles to enable framing of awkward shots, while the Electronic View Finder provides even more flexibility for the user.

  • Dual Image Stabilization: Long-zoom cameras need stabilization more than any other compact, with handshake and subject movement a particular problem in low light at telephoto range. The FinePix S1800 and S2550HD reduce blur to a minimum with a mechanically stabilized CCD sensor and high ISO sensitivity (to ISO 6400), so that blur is reduced to an absolute minimum.

  • Face Detection and Automatic Red-eye Removal: To provide perfectly exposed and focused portrait shots, the FinePix S1800 and S2550HD are both fitted with Fujifilm's latest Face Detection technology which is able to track up to 10 faces simultaneously, at almost any angle to the camera. The system instantly corrects red-eye and then saves both the original and the corrected image file automatically.


The FinePix S1800 is available in late January 2010 at a retail price of $229.95, and the FinePix S2550HD will be available in February 2010 at a retail price of $249.95.


NOTE: For complete camera specifications, please go to: http://www.fujifilm.com/products/digital_cameras/

About Fujifilm

FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Corporation, consists of five operating divisions. Imaging sells consumer and commercial photographic products and services including film, one-time-use cameras, online photo services and fulfillment, digital printing equipment and service. Electronic Imaging markets consumer digital cameras. Graphic Systems supplies products and services to the printing industry. Motion Picture provides motion picture film. The Canada Division (operating as FUJIFILM Canada Inc.) markets the range of FUJIFILM products and services. For more information, please visit www.fujifilm.com/northamerica , or go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.

FUJIFILM Holdings Corporation, Tokyo, Japan, brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, photofinishing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 25 companies around the world granted U.S. patents in 2009, and in the year ended March 31, 2009, had global revenues of $25 billion. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit www.fujifilmholdings.com.

FujiFilm Announces New "Lifeproof" Model: the FinePix XP10

FUJIFILM COMBINES STYLE WITH DURABILITY FOR THE FINEPIX XP10

Waterproof, Shockproof, Freezeproof and Dustproof; Fujifilm's First 'Four-Proof' Digital Camera


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Valhalla, NY, February 2, 2010 - FUJIFILM North America Corporation today announced the launch of the FinePix XP10, the first in a new category of super-tough, 'Four-Proof' digital cameras - Waterproof, Freezeproof, Shockproof and Dustproof. Resulting from a redesign of Fujifilm's best-selling FinePix Z33WP, the FinePix XP10 is an ergonomically "life proof" camera housed in a metal uni-body chassis with a tactile grip finish.


The FinePix XP10 sports a 12-MegaPixel CCD sensor, a 2.7" High-Contrast LCD for better viewing in bright sunlight and a high-precision, Fujinon 5x periscopic optical zoom lens with a reinforced protective lens barrier. The FinePix XP10 is only 21.7 mm1 thin, and retains the chiselled design of a conventional compact camera. It comes in a choice of three different colors - silver, black and green - making it the perfect camera for an extreme outing or a just a relaxing night out on the town.


"The FinePix XP10 takes our best-selling Z33WP to the next level," said David Troy, marketing manager, Consumer Digital Cameras, Electronic Imaging Division, FUJIFILM North America Corporation. "With the intense redesign, the FinePix XP10 gives users extreme photographic support by providing them with the ability to take their camera into virtually any type of environment without worrying about it getting damaged."


Four-Way Protection

The FinePix XP10 is the ultimate lifestyle camera. Consumers can drop it, soak it, freeze it, and even cover it in dirt, and this camera will come out unscathed. Not only is the FinePix XP10 waterproof up to 10 feet, but it is also shockproof up to 3 feet, freezeproof up to 14°F and dustproof, giving users total confidence that they can take it with them wherever they go, whatever they are doing, regardless of the conditions.


Easy Web Upload

Now a key consideration for the younger web-savvy generations, the FinePix XP10 features a new Facebook/YouTube Automatic Web Upload function that makes it much faster to post photos on social networking sites. While in playback mode, this feature allows users to 'mark' a picture for Facebook or You Tube upload. Then, once the FinePix XP10 is connected to a computer with Fujifilm's MyFinePix Studio software (included), users upload their images and videos and the marked pictures and videos will automatically transfer to the selected site.

HD Capability

The FinePix XP10 also offers stunning movies in 720p with sound and high quality stills with one touch ease. Many consumers are happy to enjoy HD movies on their PC, but with the new HD Player (optional extra), which comes equipped with a remote control, families can gather around their home HDTV to enjoy amazingly detailed stills and high resolution movie playback.


Tracking Auto Focus (AF)

Created specifically to capture an action shot, the AF function tracks fast moving subjects so they don't escape from the frame in a blur. Subjects will be tracked automatically for as long as it is kept in the frame and the shutter is half-pressed; when users fully press the shutter button your subject will be in the centre of the photo in perfect focus.


In addition to these innovations, the FinePix XP10 is loaded with the following features:

  • Movie Editing Mode and Blog mode: Get creative and add finishing touches to videos and images, among others, you can choose from B&W, Sepia, or you can even add a dynamic lighting effect, all this in-camera.

  • Scene Recognition Auto (SR AUTO): This mode intelligently identifies the scene type and necessary shooting conditions to optimize picture perfect potential.

  • Face Detection and Automatic Red-eye Removal: To provide perfectly exposed and focused portrait shots, the FinePix XP10 is fitted with Fujifilm's latest Face Detection technology which is able to track up to 10 faces simultaneously, at almost any angle to the camera. The system instantly corrects red-eye and then saves both the original and the corrected image file automatically.

  • Digital Image Stabilization: Reduces image blur automatically and offers creative adaptability and excellent picture quality.



  • Li-ion rechargeable battery: The long-life rechargeable Li-ion battery (up to 165 shots) allows for extended use without worrying if the camera is going to last for the duration of the trip.


The FinePix XP10 will be available in late February 2010 at a price of $199.95. An accessory kit containing an adjustable float strap, protective silicone skin and a neoprene sports case will be available in March 2010.


*1 21.7 mm measured at the thinnest chassis point


NOTE: For complete camera specifications, please go to: http://www.fujifilm.com/products/digital_cameras/

About Fujifilm

FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Corporation, consists of five operating divisions. Imaging sells consumer and commercial photographic products and services including film, one-time-use cameras, online photo services and fulfillment, digital printing equipment and service. Electronic Imaging markets consumer digital cameras. Graphic Systems supplies products and services to the printing industry. Motion Picture provides motion picture film. The Canada Division (operating as FUJIFILM Canada Inc.) markets the range of FUJIFILM products and services. For more information, please visit www.fujifilm.com/northamerica , or go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.

FUJIFILM Holdings Corporation, Tokyo, Japan, brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, photofinishing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 25 companies around the world granted U.S. patents in 2009, and in the year ended March 31, 2009, had global revenues of $25 billion. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit www.fujifilmholdings.com.

New FinePix Z70, the Latest Z-series Model from Fuji

Fujifilm couples Style and Functionality with the FinePix Z70

YouTube and Facebook Upload Functions Help Users Share their Special Moments


fuji_Z70_550.JPG


Valhalla, NY, February, 2010 - FUJIFILM North America Corporation today announced the FinePix Z70, the latest addition to the fun and fashionable range of Z-series compact cameras that's perfect for the tech-savvy and chic-minded photographer. The FinePix Z70's impressive feature set includes one-touch movie capture HD, LED illuminated operation keys and taggin with automatic upload functions to YouTube and Facebook. The FinePix Z70 also boasts a 12-MegaPixel CCD sensor, a large 2.7" High Resolution LCD and a Fujinon 5x periscopic optical zoom lens (36mm-180mm equivalent) for added range and flexibility.


"Fujifilm pays close attention to the needs of style conscious consumers and offers a range of social networking capabilities making it easier than ever for them to share their pictures and videos," said David Troy, marketing manager, Consumer Digital Cameras, Electronics Imaging Division, FUJIFILM North America Corporation. "Add in HD movie capability, and this camera is great for young people looking to capture high-quality videos with their digital cameras."


Chic New Design

Debuting a sleek new look, the FinePix Z70 features a sophisticated metal body and a chic horizontal sliding lens barrier. At a mere 18.1mm*1 thin, the FinePix Z70 is ultra-portable and can be slipped into a handbag or jean-pocket with ease. It is available in a choice of Black, Silver Blue and Berry Red, and features LED illuminated keys that allow users to easily navigate the camera's functions in dark conditions.


Easy Web Uploads

As sharing photos online has become an everyday activity for many young people worldwide, Fujifilm has developed a new Facebook/YouTube Automatic Upload feature that makes for quicker and easier modes of posting photos/videos on social networking sites. Featured in both the FinePix Z70 and FinePix XP10 digital cameras, the one-touch easy web upload button allows users to mark a photo for Facebook or YouTube upload. Once the camera is connected to a PC and MyFinePix Studio software is launched, all marked photos or movies will upload directly to Facebook or YouTube at the press of a button.


HD Capability

With 720p HD movie recording and a high 12-MegaPixel resolution, the FinePix Z70 can capture stunning, detailed images that can be played back in beautiful detail on your HDTV. In addition, the FinePix Z70's one-touch movie button it is simple to create your own video clips. The newly added Movie Edit feature allows users to add personalized finishing touches to footage by editing videos and incorporating various effects including B&W, Sepia or dynamic lighting settings. Along the same theme, Blog Mode lets users add special effects to their photos including color tones, contrasts and brightness changes, Diagonal Crop and Face Mosaic.


The FinePix Z70 also boasts the following noteworthy features:

  • Tracking Auto Focus (AF): Tracking Auto Focus tracks fast moving subjects so they don't escape from the frame in a blur. AF tracks a subject automatically for as long as the shutter is half-pressed, and once users fully press the shutter, the picture is taken with the subject in the centre of the frame in perfect focus.

  • Digital Image Stabilization: Digital Image Stabilization reduces image blur automatically and offers creative adaptability and excellent picture quality.

  • Scene Recognition Auto (SR AUTO): This mode intelligently detects the scene-type and shooting conditions and optimises the camera settings accordingly.

  • Face Detection and Automatic Red-eye Removal: To provide perfectly exposed and focused portrait shots, the FinePix Z70 is fitted with Fujifilm's latest Face Detection technology which is able to track up to 10 faces simultaneously, at almost any angle to the camera. The system instantly corrects red-eye and then saves both the original and the corrected image file automatically.


The FinePix Z70 will be available in February 2010 at a retail price of $149.95.


*1 18.1 mm measured at the thinnest chassis point



NOTE: For complete camera specifications, please go to: http://www.fujifilm.com/products/digital_cameras/

About Fujifilm

FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Corporation, consists of five operating divisions. Imaging sells consumer and commercial photographic products and services including film, one-time-use cameras, online photo services and fulfillment, digital printing equipment and service. Electronic Imaging markets consumer digital cameras. Graphic Systems supplies products and services to the printing industry. Motion Picture provides motion picture film. The Canada Division (operating as FUJIFILM Canada Inc.) markets the range of FUJIFILM products and services. For more information, please visit www.fujifilm.com/northamerica , or go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.

FUJIFILM Holdings Corporation, Tokyo, Japan, brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, photofinishing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 25 companies around the world granted U.S. patents in 2009, and in the year ended March 31, 2009, had global revenues of $25 billion. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit www.fujifilmholdings.com.

FujiFilm Announces New A-series Models

Fujifilm OFFERS advanced features on Entry-level Digital cameras

FinePix AV100 and AX200 Come Alive With 720p HD


fuji_AX200_550.JPG



Valhalla, NY, February 2, 2010 - FUJIFILM North America Corporation today announced the launch of the feature-rich and compact FinePix AV100 and AX200 digital cameras. Not only are these entry-level models perfect for the consumer on a budget, but they also offer ease of use and allow the user to take great images with minimal effort. Features such as HD Movie Capture, Automatic Scene Recognition, Face Detection and high ISO sensitivity levels provide the backdrop for the FinePix AV100 and AX200 to capture stunning memorable moments in either still images or video.


Both the FinePix AV100 and AX200 utilize a 12-MegaPixel CCD sensor and a 2.7" High Resolution LCD. The FinePix AV100 hosts a Fujinon 3x optical zoom lens and the FinePix AX200 steps up with a Fujinon 5x Wide-Angle optical zoom lens for greater range and flexibility. Combining the high resolution sensors and top quality Fujinon optics with the high sensitivity settings of up to ISO3200, the FinePix AV100 and AX200 will deliver sharp, clear images in all conditions, perfect for enlarging on screen or in print without compromising image quality. These models also come in a choice of black or silver.


"We wanted to build upon our 'A-Series' camera line promise and provide consumers with affordable digital camera options with robust feature sets," said David Troy, marketing manager, Consumer Digital Cameras, Electronic Imaging Division, FUJIFILM North America Corporation. "This year, we are pleased to be able to offer HD Movie Capture to consumers looking to buy an affordable, easy to use camera and they will get both with the new FinePix AV100 and AX200."


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HD Capability

The FinePix AV100 and AX200 cameras also capture High Definition (HD) movies at 720p with sound and still shots in 16:9 that can be played back on any HD ready television (or a home PC). There is also Fujifilm's optional HD Player Kit, which includes an HD Card Reader that connects to HDTV for true digital transfer of HD quality and a wireless Remote Control for video playback from the comfort of your couch.


Other noteworthy features in the FinePix AV100 and AX200 include:

  • Picture Search: Allows users to find images taken in a particular scene mode thereby ensuring it is much faster to navigate through the photos on your camera.

  • Panoramic Shooting mode: Allows users to stitch three photos together to create a panoramic image, perfect for wide landscapes, tall buildings or large groups of people.

  • Scene Recognition Auto (SR AUTO): Intelligently detects the scene type and shooting conditions to optimize the camera's focus, exposure and white balance.

  • Face Detection: Ensures the settings are optimized for the people in the picture.

  • Natural Light mode: Made for candid shots taken in a low-setting, this mode automatically increases the ISO to enable the flash to be forced off for discreet, non-intrusive shots.

  • Digital Image Stabilization: Reduces image blur automatically and offers creative adaptability and excellent picture quality.

  • AA-Battery Power: Using AA batteries is often most convenient for on-the-go digital camera users as it eliminates the need to charge battery packs, allowing for lots of picture-taking and the ease of battery replacement.


The FinePix AV100 will be available in February at a price of $99.95 and the FinePix AX200 will be available in February 2010 at a price of $109.95.


NOTE: For complete camera specifications, please go to: http://www.fujifilm.com/products/digital_cameras/

About Fujifilm

FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Corporation, consists of five operating divisions. Imaging sells consumer and commercial photographic products and services including film, one-time-use cameras, online photo services and fulfillment, digital printing equipment and service. Electronic Imaging markets consumer digital cameras. Graphic Systems supplies products and services to the printing industry. Motion Picture provides motion picture film. The Canada Division (operating as FUJIFILM Canada Inc.) markets the range of FUJIFILM products and services. For more information, please visit www.fujifilm.com/northamerica , or go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.

FUJIFILM Holdings Corporation, Tokyo, Japan, brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, photofinishing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 25 companies around the world granted U.S. patents in 2009, and in the year ended March 31, 2009, had global revenues of $25 billion. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit www.fujifilmholdings.com.

Panasonic Adds New Ultra-Compact Z-series Model: the Lumix DMC-ZR3

PANASONIC INTRODUCES SUPER COMPACT DIGITAL CAMERA FEATURING AVCHD LITE HD VIDEO RECORDING CAPABILITY

 

Panasonic LUMIX ZR3 includes 25mm ultra-wide-angle Leica lens and powerful 8x optical zoom in a slim and portable body

 


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SECAUCUS, NJ (January 26, 2010) - Panasonic today announced the introduction of the LUMIX DMC-ZR3, a fully-featured digital camera complete with AVCHD Lite High Defintion (HD) video recording capabilities, a25mm ultra-wide-angle Leica lens and a powerful 8x optical zoom - giving consumers a wide-range of shooting options, yet in a slim body that is small enough to fit in a pocket or small purse.  New to the ZR-Series this year, Panasonic also introduces Intelligent Zoom, which extends the LUMIX ZR3's zoom to an impressive 10x.

 

The Panasonic LUMIX ZR3's incredible 8x optical zoom is not found on many conventional point-and-shoot cameras, especially ones that are approximately 1-inch thick.  With a powerful zoom, users will be thrilled with the close-up shots they are able to take.  And for an added boost, zoom power can be increased to 10x with Panasonic's new Intelligent Zoom function, which takes advantage of the newly-added Intelligent Resolution technology.  Intelligent Resolution, a component of Intelligent Auto mode, helps to maintain optimal picture quality by capturing higher quality signal processing and through the detection of three areas - outlines, detailed texture areas and soft gradation - examining them pixel by pixel to enhance any degradation created during the digital zoom process or in high-sensitivity shooting.  As a result of Intelligent Resolution, images are naturally clear and crisp in both photo and video recording. 

 

"The 2010 Panasonic LUMIX lineup of digital cameras pack advanced functions into smaller, more compact bodies without compromising the ability to take high quality photos and video," said David Briganti, Senior Product Manager, Imaging, Panasonic Consumer Electronic Company. "With a remarkable 8x optical zoom power, sleek design, HD video capabilities, the LUMIX ZR3 is a compact and versatile camera that is also extremely easy and intuitive to use."

 

The LUMIX ZR3 takes video recording to the next level with its AVCHD Lite HD video format. Featuring double the recording time in HD quality compared to the conventional Motion JPEG format, and offering Dolby Digital Stereo Creator to record high-quality audio, the LUMIX ZR3 is perfect for capturing those spur-of-the-moment video opportunities in high-quality. With the newly-added Video Divide function, users can cut their video into two sections on the spot - within the menus of the camera - to shorten or delete the unwanted half.

 

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Continuing with the trademark iA mode, Panasonic has incorporated this intuitive and innovative feature into the LUMIX ZR3. Working to enhance the potential of all photos and videos, iA mode automatically selects the best Scene mode, and also helps to correct handshake and any focus or brightness issues.

 

Other technologies incorporated into the LUMIX ZR3's iA mode include:
•       Face Recognition - Allows users to register various faces, helping to improve detection accuracy of friends and family.  
•       Happy Mode - New color mode that optimizes color, saturation and brightness, to make both photos and videos more vivid and true to the color originally experienced.
•       Other iA Technologies - Intelligent Resolution and Intelligent Zoom, AF Tracking, Intelligent ISO Control and Intelligent Exposure.

The LUMIX ZR3 features a super-fast AF (Auto Focus) speed of 0.26 second (wide-end) / 0.31 second (tele-end)*1. This combined with a high-speed start-up of just 1.1 second, gives the LUMIX ZR3 an ultra-fast response that helps to catch even the most fleeting photo opportunities. Additionally, the 2.7-inch large Intelligent LCD screen offers a dynamic, clear view and automatically adjusts its own brightness level. Also, the LUMIX ZR3 accepts the SD/SDHC Memory Card, but is also compatible with the next-generation SDXC Memory Cards, which feature a high-potential in both capacity and data-transfer speed.

 

Pricing and availability for the Panasonic LUMIX ZR3 will be announced 30 days prior to shipping date.  The Panasonic LUMIX ZR3 will be available in silver, black, red and blue. For more information on Panasonic LUMIX digital cameras, please visit www.panasonic.com/lumix.

 

*1 Using 1-area AF.

 

*The "AVCHD" is a high definition (HD) digital video recording / playback format jointly established by Panasonic Corporation and Sony Corporation. The "AVCHD Lite" is a subset of the "AVCHD format" for HD digital video cameras with HD video recording restricted to 720P. The new "AVCHD Lite" Logo and the "AVCHD Lite" License are restricted to devices within the AVCHD Video Camera category. Digital cameras have been added to the AVCHD Video Camera category.

*The "AVCHD Lite" and the "AVCHD Lite" logo are trademarks of Panasonic Corporation and Sony Corporation.

*SD Speed Class is the speed standard regarding continuous writing.

*Leica is a registered trademark of Leica Microsystems IR GmbH.

*The LEICA DC VARIO-ELMAR lenses are manufactured using measurement instruments and quality assurance systems that have been certified by Leica Camera AG based on the company's quality standards.

*Dolby and the double-D symbol are trademarks of Dolby Laboratories.

*Design and specifications are subject to change without notice.

 

About Panasonic Consumer Electronics Company

Based in Secaucus, N.J., Panasonic Consumer Electronics Company (PCEC), a market and technology leader in High Definition television, is a Division of Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation (NYSE: PC) and the hub of Panasonic's U.S. marketing, sales, service and R&D operations.  Panasonic is pledged to practice prudent, sustainable use of the earth's natural resources and protect our environment through the company's Eco Ideas programs.  Information about Panasonic products is available at www.panasonic.com. Additional company information for journalists is available at www.panasonic.com/pressroom. 

 

For more than 20 years, Panasonic has been proud to support the Olympic Movement as an Official Worldwide Olympic Partner in the Audio and Visual Equipment category and, beginning in 2009, in the Digital Imaging category as well. Panasonic has also renewed its partnership with the International Olympic Committee for an additional eight years through the 2016 Summer Games. For more information, visit http://panasonic.net/olympic/.

New Lifeproof Model from Panasonic: the Lumix DMC-TS2

PANASONIC'S RUGGED DIGITAL CAMERA GETS TOUGHER - WATERPROOF TO 33 FEET, FREEZEPROOF, SHOCKPROOF*1 - WITH THE ABILITY TO RECORD HIGH DEFINITION VIDEO

 

New Panasonic LUMIX TS2 Features a Rugged Design, Allowing for Extreme Outdoor Use, Yet Still Easy to Use to Capture High Quality Photos


 

panasonic_ts2_yellow_550.jpg

Secaucus, NJ (January 26, 2010) - Panasonic today introduced the new LUMIX DMC-TS2, a successor to the company's first rugged digital camera designed for active outdoor use, the LUMIX DMC-TS1. Featuring High Definition video recording capability, in the AVCHD Lite format, the new 14.1-megapixel LUMIX TS2 further strengthens its toughness when compared to its predecessor and is waterproof to 33 feet (10m), shockproof to 10 feet (2m), freezeproof to 14° F (-10° C) and dustproof*1.

 

"We have been very pleased to see that consumers found true value in Panasonic's first rugged digital camera, knowing that they could take it on their outdoor adventures where it could withstand drops, water and dust. But even more, we saw that users enjoyed our LUMIX TS1 for their daily photo needs - they were able to take high-quality video and photo without worrying if they casually tossed it in their bag or used it in the rain," said David Briganti, Senior Product Manager, Imaging, Panasonic Consumer Electronics Company. "The new LUMIX TS2 gets tougher and we expect it to be a key product in 2010, as its rugged features are becoming even more desirable for active users, especially with this year's new freezeproof capabilities.  Families will enjoy this digital camera, both for their own outdoor activities, vacations, but also so they can allow children to take photos without the anxiety they might otherwise feel of damage."


panasonic_ts2_colors.jpg


With its enhanced toughness, The LUMIX TS2 features an airtight body protected against water immersion, dust and sand.  The new model is waterproof to a depth of 33 feet and dustproof, which can be attributed to its rubber padding and reinforced glass and carbon inside the camera. Furthermore, the LUMIX TS2's cover panel for the LCD is thickened by 1.3x compared to the predecessor LUMIX TS1 to withstand increased pressure underwater.  The LUMIX TS2 is shockproof, encased with shock-resistant material, and its folded optics design protects its lens when dropped during operation. Furthermore, the lens unit is protected by a supplementary damper to absorb the force from shock impact.  Also, all components including the lens unit, have been tested to endure temperatures as low as14°F (-10°C).  For increased durability, the Panasonic LUMIX TS2 will come with an optional silicon jacket that helps protect its exterior from scratches. 

 

The Panasonic LUMIX TS2 features Sonic Speed AF (Auto Focus), which enables a super-fast response time, and a shutter release time lag as short as approximately 0.005 second.  With the camera's quick response, it is easier to capture sudden, spur-of-the-moment photo opportunities. Combining that with the Sonic Speed AF (Auto Focus) that lets users lock on the subject in approximately 0.24 second(wide-end) / 0.28 second (tele-end)*2 and the short startup time of approximately 1.1 second.

 

The Panasonic LUMIX TS2 features new image processing technology, Intelligent Resolution, which is incorporated in its Venus Engine HD II.  With Intelligent Resolution technology, three areas - outlines, detailed texture areas and soft gradation - are examined pixel by pixel and automatically detected to enhance any degradation created during the digital zoom process or in high-sensitivity shooting, when details in an image tend to get lost in the noise reduction process.  The outline areas are enhanced effectively to give the edges more clarity, while simultaneously giving a moderate accent to the textured areas so it looks accurately detailed. To the soft gradation area, such as a face, the increased noise reduction system of the Venus Engine HD II is applied to make it smoother.  As a result of Intelligent Resolution, images are naturally clear and crisp in both photo and video recording.  The Intelligent Resolution technology powers Panasonic's new Intelligent Zoom feature, which extends the camera's zoom ratio by approximately 1.3x while maintaining the picture quality - and enhancing the digital zoom and making it comparable to the quality of an optical zoom. Thus, with Intelligent Zoom, the Panasonic TS2 features a total zoom up to 6x.

 

panasonic_ts2_back_550.jpg

The LUMIX TS2 features a 28mm wide-angle LEICA DC VARIO ELMAR lens that extends to a 4.6x optical zoom, giving consumers great shooting range. The wide-angle lens provides flexibility for all shooting scenarios, especially useful underwater where movement is often restricted and the shooting angle becomes important for composing shots. The LUMIX TS2 features a 2.7-inch, 230,000-dot Intelligent LCD with a wide-viewing angle that ensures high visibility during recording and playback, thanks to its automatic brightness control depending on the lighting conditions. Also, the LUMIX TS2 features a built-in LED light, which is extremely convenient when shooting in dark situations, such as underwater.

 

The LUMIX TS2 can record HD video in Motion JPEG and AVCHD Lite- with the latter format almost doubling the recording time in HD quality compared with the Motion JPEG format. To complement the HD video capabilities, the Panasonic LUMIX TS2 features Dolby Digital Stereo Creator, which enables high quality audio. 

 

The Panasonic LUMIX TS2 features iA (Intelligent Auto) modem, a popular feature on LUMIX digital cameras, making them intuitive to use without changing any settings, as the technologies engage automatically. For instance, iA incorporates Panasonic's POWER O.I.S. (Optical Image Stabilizer), which doubles the repression power compared to the conventional image stabilization system, MEGA O.I.S.

 

Other technologies incorporated into the LUMIX TS2's iA mode include:

  • Face Recognition - With new enhancements when compared to previous editions, Face Recognition allows users to register up to three different images for a person, helping to improve detection accuracy.  Face detection is also included for up to 15 faces.
  • Intelligent Scene Selector - Automatically selects whichever of 6 Scene Modes - Macro, Portrait, Scenery, Night Portrait, Night Scenery and newly added Sunset - best suits the shooting situation.
  • Other iA Technologies: Intelligent Resolution and Intelligent Zoom, AF Tracking, Intelligent ISO Control and Intelligent Exposure.

 

Panasonic's iA is also available in video mode, and it automatically selects the most suitable Scene mode and helps to reduce blur due to handshake and improves focus, brightness and exposure.  In addition, iA in video mode features Intelligent Scene Selector, which automatically switches between Normal, Portrait, Macro, Scenery, and Low Light modes according to the shooting environment.

 

Other features of the Panasonic LUMIX TS2 include:

  • Happy Mode - New Scene mode that optimizes color, saturation and brightness to make both photo and video more vivid and true to the color the users remember when they took it.
  • High Dynamic - New mode is newly added to the existing Scene modes. This mode helps to capture a scene with moderate exposure, even though the scene contains both bright and dark area together. The user can select one of three options, Standard, Art, or B/W, depending on the desired effect and personal taste to make the photo look natural to artistic.
  • Compatibility - Compatible with SDXC Memory Cards, including Panasonic's newly announced 64 GB*3 and 48 GB SDXC Memory Cards - to enable high capacity content storage and fast data transfer speeds. Also compatible with Windows 7*4.
  • Video Divide - Users can divide video into two sections to shorten or delete the unwanted clips directly on the camera.  Users can also grab a still image from a video - all within the menus on the camera.
  • Battery Life - Can take up to 360 images on a single battery charge*5.

 

Pricing and availability for the Panasonic LUMIX TS2 will be announced 30 days prior to shipping date.  The Panasonic LUMIX TS2 will be available in silver, blue, orange and yellow.

 

*1 When used according to Panasonic's operating guidelines, waterproof to a depth of 10m and dustproof in accordance with IEC60529 standard. Shockproof from a height up to 2.0m in accordance with the "MIL-STD 810F Method 516.5-Shock" test standard.  All components including the lens unit are evaluated to endure the temperature as low as -10 degrees C to make the TS2 freezeproof.

*2 Using 1-area AF.

*3 1GB = 1,073,741,824 bytes.  Usable capacity will be less. SDXC Memory Cards can only be used in SDXC host devices, which support the SDXC Memory Card.

*4 Windows and the Windows logo are trademarks of the Microsoft group of companies.

*5 Based on the CIPA standard.

 

* Design and specifications are subject to change without notice.

*Leica is a registered trademark of Leica Microsystems IR GmbH.

*The LEICA DC VARIO-ELMAR lenses are manufactured using measurement instruments and quality assurance systems that have been certified by Leica Camera AG based on the company's quality standards.

*The "AVCHD Lite" and the "AVCHD Lite" logo are trademarks of Panasonic Corporation and Sony Corporation.

* AVCHD Lite motion images recorded onto an SD Memory Card or a DVD disc cannot be played from a device that does not support the AVCHD standard.

*Dolby and the double-D symbol are trademarks of Dolby Laboratories.

 

About Panasonic Consumer Electronics Company

Based in Secaucus, N.J., Panasonic Consumer Electronics Company (PCEC), is a Division of Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation (NYSE: PC) and the hub of Panasonic's U.S. marketing, sales, service and R&D operations.  In its commitment to provide consumers with extensive imaging resources, Panasonic LUMIX established the Digital Photo Academy, a series of nationwide workshops designed to instruct consumers how to optimize the features on their digital cameras and produce high-quality photos. Panasonic is pledged to practice prudent, sustainable use of the earth's natural resources and protect our environment through the company's Eco Ideas programs. Company information for journalists is available at www.panasonic.com/pressroom.

 

For more than 20 years, Panasonic has been proud to support the Olympic Movement as an Official Worldwide Olympic Partner in the Audio and Visual Equipment category and, beginning in 2009, in the Digital Imaging category as well. Panasonic has also renewed its partnership with the International Olympic Committee for an additional eight years through the 2016 Summer Games. For more information, visit http://panasonic.net/olympic/.

New Lumix DMC-ZS7 and DMC-ZS5 from Panasonic

PANASONIC UNVEILS THE WORLD'S SMALLEST PHOTO/VIDEO HYBRID SUPERZOOM DIGITAL CAMERA*1 COMPLETE WITH A 25MM WIDE-ANGLE LEICA LENS AND POWERFUL 12X OPTICAL ZOOM

 

With New Built-In GPS Feature, Panasonic LUMIX ZS7 Digital Camera is Ultimate Travel Companion, Allowing Users to Geo-Tag Photos and Videos

 

panasonic_zs7_silver_550.jpg

Secaucus, NJ (January 26, 2010) - Panasonic today introduces the LUMIX DMC-ZS7, the newest member of the acclaimed superzoom ZS-Series of digital cameras that have gained worldwide popularity. Complete with its hallmark 25mm ultra-wide-angle Leica lens and a powerful 12x optical zoom (operable in video recording mode), this 12.1-megapixel powerhouse performer, also includes a new built-in GPS (Global Positioning System) feature that embeds photos and videos with the latitude and longitude location details, a useful feature when using an online photo-sharing website. The LUMIX ZS7 is also the world's smallest photo/video hybrid superzoom digital camera*1, which can also record High Definition (HD) video using the recording capability in AVCHD Lite, which includes a dedicated video record button and new to the ZS-Series is a manual shooting mode.

 

"As a successor to the Panasonic LUMIX ZS3, which was last year's most popular compact model, we are confident the Panasonic LUMIX ZS7 will continue the success, thanks to big features like HD video, 12x optical zoom and the newly added GPS capabilities and it's super-fast Auto Focusing," said David Briganti, Senior Product Manager, Imaging, Panasonic Consumer Electronics Company. "Panasonic is excited to introduce our first GPS-enabled digital camera, and it adds to the ZS7's appeal as the ultimate travel companion - from its range of shooting options, both far and wide, and now the ability to record exactly where photos were taken. We are confident consumers will have all the features they need to capture high quality photos and video and share their travels with their friends and family."

 

The Panasonic LUMIX ZS7 features Sonic Speed AF (Auto Focus), which enables a super-fast response time, and a shutter release time lag as short as approximately 0.006 second.  The camera's quick response makes it easier to capture sudden, spur-of-the-moment photo opportunities and together with the Sonic Speed AF that lets users lock on the subject minimum in approximately 0.35 second (wide-end) / 0.41 second (tele-end)*3.  The LUMIX ZS7 also features a short startup time of approximately 1.1 second.

 

With the new GPS feature, the Panasonic LUMIX ZS7 is the ultimate travel companion, and can record the latitude and longitude in the EXIF (Exchangeable Image File Format) data, while also displaying the location information real-time while shooting and during playback. These geo-tagged images can be pinpointed on maps common in photo-sharing websites and social media sites - so travels can be archived and also visually represented on a map - and easily shared with friends and family. The Panasonic LUMIX ZS7 also shows the name of the city, country and state, and information for more than 500,000 popular landmarks, covering 73 countries, are stored in the camera's internal memory.  For instance, when users are taking photos of the Eiffel Tower or Empire State Building, landmarks stored within the camera, these locations will be displayed on the screen while taking it and tagged in the data. Users can also refer to the locations using the included software PHOTOfunSTUDIO HD Edition Version 5.1.  The LUMIX ZS7 automatically adjusts its internal clock to the local time, so there's no need to set the clock manually when traveling.

 


The Panasonic LUMIX ZS7 also features a new image processing technology, Intelligent Resolution, which is incorporated in its Venus Engine HD.  With the Intelligent Resolution technology, three areas - outlines, detailed texture areas and soft gradation - are examined pixel by pixel and automatically detected to enhance any degradation created during the digital zoom process or in high-sensitivity shooting. The outline areas are enhanced effectively to give the edges more clarity, while simultaneously giving a moderate accent to the textured areas so it looks accurately detailed. To the soft gradation area, such as a face, the increased noise reduction system of the Venus Engine HD II is applied to make it smoother.  As a result of Intelligent Resolution, images are naturally clear and crisp in both photo and video recording.  The Intelligent Resolution technology powers Panasonic's new Intelligent Zoom feature, which extends the camera's zoom ratio by approximately 1.3x while maintaining the picture quality - and enhancing the digital zoom and making it comparable to the quality of an optical zoom. With Intelligent Zoom, the Panasonic ZS7 features a total zoom range up to16x.

 

For more advanced users, the Panasonic LUMIX ZS7 adds manual control features, allowing for adjustments in shutter speed, aperture and exposure - and encouraging more creative photography options.  For digital camera users looking for an easy-to-use setting that still ensures high quality photos, Panasonic's iA (Intelligent Auto) mode is the solution.  Panasonic iA is a popular feature on LUMIX digital cameras, making them intuitive to use without changing any settings, as technologies engage automatically. For instance, iA incorporates Panasonic's POWER O.I.S. (Optical Image Stabilizer), which doubles the repression power compared to the conventional image stabilization system, MEGA O.I.S.

 

Other technologies incorporated into the LUMIX ZS7's iA mode include:

  • Face Recognition - With new enhancements when compared to previous editions, Face Recognition allows users to register up to three different images for a person, helping to improve detection accuracy. Face detection is also included for up to 15 faces.
  • Intelligent Scene Selector - Automatically selects whichever of 6 Scene Modes - Macro, Portrait, Scenery, Night Portrait, Night Scenery and newly added Sunset - best suits the shooting situation.
  • Other iA Technologies: Intelligent Resolution and Intelligent Zoom, AF Tracking, Intelligent ISO Control and Intelligent Exposure.

 

Panasonic's iA is also available in video mode, and it automatically selects the most suitable Scene mode and helps to reduce blur due to handshake and improves focus, brightness and exposure.  In addition, iA in video mode features Intelligent Scene Selector, which automatically switches between Normal, Portrait, Macro, Scenery, and Low Light modes according to the shooting environment.

 

The LUMIX ZS7 can record AVCHD Lite HD video, which almost doubles the recording time in HD quality compared with the Motion JPEG format. To complement the HD video capabilities, the Panasonic LUMIX ZS7 also features Dolby Digital Stereo Creator to record high quality audio.  Also, the Panasonic LUMIX ZS7 has a 3.0", high resolution 460,000-dot Intelligent LCD with a wide-viewing angle with excellent visibility during recording and playback. 

 

Other features of the Panasonic LUMIX ZS7 include:

  • Happy Mode - New Scene mode that optimizes color, saturation and brightness to make both photo and video more vivid and true to the color the users remember when they took it.
  • High Dynamic - Newly added to the existing Scene modes. This mode helps to capture a scene with moderate exposure, even though the scene contains both bright and dark area together. The user can select one of three options, Standard, Art, or B/W, depending on the desired effect and personal taste to make the photo look natural to artistic.
  • Compatibility - Compatible with SDXC Memory Cards, including Panasonic's newly announced 64 GB*3 and 48 GB SDXC Memory Cards - to enable high capacity content storage and fast data transfer speeds. Also compatible with Windows 7*4.
  • Video Divide - Users can divide video into two sections to shorten or delete the unwanted clips directly on the camera.  Users can also grab a still image from a video - all within the menus on the camera.
  • Battery Life - Can take up to 340 images on a single battery charge*5.
panasonic_zs5_blk_550.jpg

Panasonic also introduces the LUMIX DMC-ZS5, which like the LUMIX ZS7, features a 25mm ultra-wide angle Leica lens, 12x optical zoom and manual controls. Distinguishing it from the LUMIX ZS7, the LUMIX ZS5, has a 2.7-inch, 230,000-dot Intelligent LCD, records HD video in Motion JPG at 30fps, and has a high performance Venus Engine VI. Battery life on the LUMIX ZS5 has approximately 330 photos and does not include GPS capabilities. 

 

Pricing and availability for the Panasonic LUMIX ZS7 and LUMIX ZS5 will be announced 30 days prior to shipping date.  The Panasonic LUMIX ZS7 will be available in silver, black, red and blue models; while the Panasonic LUMIX ZS5 will be available in black and silver.  

 

*1 Superzoom defined as digital camera with a 10x optical zoom and greater; single lens digital camera as of January 26, 2010. 

*2 Using 1-area AF.

*31 GB = 1,073,741,824 bytes.  Usable capacity will be less. SDXC Memory Cards can only be used in SDXC host devices, which support the SDXC Memory Card.

*4 Windows and the Windows logo are trademarks of the Microsoft group of companies.

*5 Based on the CIPA standard.

 

* Design and specifications are subject to change without notice.

*Leica is a registered trademark of Leica Microsystems IR GmbH.

*The LEICA DC VARIO-ELMAR lenses are manufactured using measurement instruments and quality assurance systems that have been certified by Leica Camera AG based on the company's quality standards.

*The "AVCHD" is a high definition (HD) digital video recording / playback format jointly established by Panasonic Corporation and Sony Corporation. The "AVCHD Lite" is a subset of the "AVCHD format" for HD digital video cameras with HD video recording restricted to 720P. The new "AVCHD Lite" Logo and the "AVCHD Lite" License are restricted to devices within the AVCHD Video Camera category. Digital cameras have been added to the AVCHD Video Camera category.

*The "AVCHD Lite" and the "AVCHD Lite" logo are trademarks of Panasonic Corporation and Sony Corporation.

* AVCHD Lite motion images recorded onto an SD Memory Card or a DVD disc cannot be played from a device that does not support the AVCHD standard.

*Dolby and the double-D symbol are trademarks of Dolby Laboratories.

* GPS may not work in China or in the order regions of countries neighboring China.

* Depending on the locations, GPS may not be possible to correctly receive the signals from the GPS satellites. In such cases, positioning may not be possible, or significant positioning discrepancy may occur.

 

About Panasonic Consumer Electronics Company

Based in Secaucus, N.J., Panasonic Consumer Electronics Company (PCEC), is a Division of Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation (NYSE: PC) and the hub of Panasonic's U.S. marketing, sales, service and R&D operations.  In its commitment to provide consumers with extensive imaging resources, Panasonic LUMIX established the Digital Photo Academy, a series of nationwide workshops designed to instruct consumers how to optimize the features on their digital cameras and produce high-quality photos. Panasonic is pledged to practice prudent, sustainable use of the earth's natural resources and protect our environment through the company's Eco Ideas programs. Company information for journalists is available at www.panasonic.com/pressroom.

 

For more than 20 years, Panasonic has been proud to support the Olympic Movement as an Official Worldwide Olympic Partner in the Audio and Visual Equipment category and, beginning in 2009, in the Digital Imaging category as well. Panasonic has also renewed its partnership with the International Olympic Committee for an additional eight years through the 2016 Summer Games. For more information, visit http://panasonic.net/olympic/.


Additional product photos:

panasonic_zs7_back_550.jpg




Pentax Releases Three New Digicams

PENTAX UNVEILS THREE NEW DIGITAL CAMERAS:
OPTIO I-10 AND OPTIO H90 KICK-OFF NEW PRODUCT LINES AND AFFORDABLE OPTIO E90 PRICED UNDER ONE HUNDRED DOLLARS

pentax_I10_wht_550.jpgGOLDEN, CO. (January 25, 2010)...PENTAX Imaging Company announced three new digital cameras with designs so unique that not one can be labeled as "just another silver digital camera."

Most unique is the slim and stylish PENTAX Optio I-10 with a design inspired by the classic look of film SLR cameras. This head-turning first model in the new Optio I line features a flash unit and speaker in the upper mid-section of the SLR-shaped body while the camera's front panel is embellished with high quality leatherette texture and the classic PENTAX logo placed front and center. The Optio I-10 features a wide angle, 5X optical zoom lens (28mm-140mm equivalent), a 12.1 megapixel high resolution CCD sensor, a 2.7 inch widescreen LCD, and HD video capture at 720p and 30 FPS. For optimal image capture, the camera features a mechanical sensor shift Shake Reduction system and improved Pixel Track Shake Reduction technology for blur-free images as well as Smile Capture, Blink Detection and improved Face Detection that spots up to 32 faces including dogs and cats. The Optio I-10 is remote control compatible (sold separately) and will ship in February 2010 in a choice of Classic Black and Pearl White for $299.95 USD.

PENTAX also announced the Optio H90 digital camera with a clean, contemporary design that is as in style in a museum of modern art as at a concert or sporting event. Developed with the concept of "functional beauty" in mind, the fashionable and affordable Optio H90 offers a full assortment of features to capture a variety of subjects and scenes. This first model in the new Optio H line features a wide angle 5X optical zoom lens (28mm-140mm equivalent), a 12.1 megapixel high resolution CCD sensor, and widescreen HD video capture at 720p and 30 FPS. Improved Pixel Track Shake Reduction technology captures blur-free images and the Face Detection, Smile Capture, and Blink Detection functions help users create better portraits. The Optio H90 will ship in February 2010 in a choice of Orange-Silver, Matte Black and Ceramic White for $179.95.

Both the PENTAX Optio I-10 and Optio H90 offer Eye-Fi connectivity capability for use with Eye-Fi wireless memory cards.

The latest model in the easy-to-operate, affordable Optio E series is the PENTAX Optio E90. Priced at just $99.95 USD, the Optio E90 features a 10 megapixel CCD, a 3X wide angle zoom (32mm-96mm equivalent) and a large 2.7 inch LCD housed in a luxurious rubber coated body for a sure grip.

Take advantage of the Optio E90's travel-friendly design with AA battery compatibility. Auto Picture mode selects the best shooting settings for the scene, and a high 6400 ISO that freezes subject movement in Digital SR (Shake Reduction) mode. The Optio E90 features an intelligent ergonomic design with a sure grip and an easy menu that makes the E series a popular choice. Available in Black and Wine Red, the Optio E90 will ship in February 2010.

Each model is available for pre-order now on the www.pentaxwebstore.com.

Complete information including individual product fact sheets is available here:  http://www.pentaximaging.com/about-us.aspx?p=press

Product images are available here:  http://www.pentaximaging.com/press/pressfiles.html

PENTAX Imaging Company is an innovative leader in the production of a variety of digital cameras including weather resistant digital SLRs and stylish, compact, waterproof cameras, as well as lenses, flash units, binoculars, scopes, and eyepieces.  For 90 years, PENTAX has developed durable, reliable products that meet the needs of consumers and businesses.  With headquarters in Golden, Colorado, PENTAX Imaging Company is a division of PENTAX of America, Inc.

Addition Product Photos:

pentax_h90_silver_orange_550.jpg
pentax_e90_blkandred_650.jpg

Samsung Adds Two New Models to Thier TL-Series: the TL110 and TL105

SAMSUNG UNVEILS DUO OF STYLISH, ULTRA-SLIM DIGITAL CAMERAS

TL110 and TL105 Bring New Features and Functionality to Samsung's Ultra-Slim Series
samsung_TL110_orange_550.jpg
Ridgefield Park, NJ (January 18, 2010) - Samsung Electronics America, Inc., a market leader and award winning innovator in consumer electronics, today announced two new ultra-slim digital cameras, perfect for consumers who want a stylish, on-the-go camera for parties, family gatherings and other special moments. At just 0.65 inches thin, the 14.2 megapixel TL110 and 12.2 megapixel TL105 are each equipped with a 2.7-inch LCD and feature a 5x optical zoom and a 4x optical zoom respectively. "Consumers want portability in a point and shoot, and we think our ultra-slim TL110 and TL105 address that desire," said Mr. SJ Park, CEO of Samsung Digital Imaging Company. "Despite their size, both the TL110 and TL105 are feature-packed and ideal for beginner and advanced photographers who want a well-equipped but easy to use, compact camera."
 
Improved Optics

Samsung's new models feature an improved 27mm wide-angle lens (for TL110) and 27.5mm wide-angle lens (for TL105) when compared to their predecessor, the TL100. The TL110 has a versatile 5x optical zoom, which is paired with Dual Image Stabilization (IS) to help reduce image blur by combining both Optical and Digital Image stabilizers to produce sharp images. The TL105 offers an expanded 4x optical zoom and features Digital Image Stabilization.

Creative Effects Add to the User Experience

New image effects available with the TL110 and TL105, such as Fisheye and Lomo, let the consumer easily add a touch of creativity to their photos. Similar to other Samsung compact cameras, this duo offers a long list of user-selectable Photo Styles including Normal, Soft, Vivid, Forest, Retro, Cool, Calm, Classic, Negative, Custom RGB and two new options: Sketch and DeFog Clear/Fog Lifting, which cuts through the haze to take clear photos.

samsung_TL110_back_orange_550.jpg
 
HD Video Recording

The TL110 and TL105 put high-definition video recording in the palm of users' hands thanks to the ability to record video at a resolution of 720p / 30fps, using H.264 compression. Additionally, to further simplify users' ability to record the best video possible, the cameras offer Samsung's advanced scene recognition technology, Smart Auto (Still & Movie). Smart Auto has been upgraded from the TL100 as it can now be used with video as well as with still images. Similar to the way the technology analyzes the composition of an image when capturing digital stills, the technology will do the same for video, automatically choosing between one of four pre-programmed settings and selecting the setting that will yield the best footage with proper exposure and color balance.

Additional Control

Consumers who want a little more control over their picture-taking can opt to use the Program mode or choose from a long list of Scene modes. Program mode allows the user to manually set options including ISO, white balance, metering mode, AF, and exposure compensation. Choosing a scene mode that best matches the shooting environment also provides users with some control but doesn't require much effort since the camera automatically adjusts the settings for the selected mode. Available scene modes include Beauty Shot, Night, Frame Guide, Portrait, Children, Landscape, Close-up, Text, Sunset, Dawn Backlight, Beach & Snow, and Fireworks.

Specifications

TL110

TL105

Mega-Pixels

14.2 mega-pixels

12.2 mega-pixels

Optical Zoom

5x Optical Zoom

4x Optical Zoom

LCD Size

2.7 inch 230K-pixel LCD

2.7 inch 230K-pixel LCD

Lens

Samsung

Samsung

Movie Mode

720p / 30fps / H.264

720p / 30fps / H.264

Size

3.8"×2.2"×0.65"

(Excluding lens protrusions)

3.6"x2.2"x0.65"

(Excluding lens protrusions)

Special Features

- 27mm Wide-Angle Samsung Lens
- 5x Optical Zoom
- Dual Image Stabilization (Optical + Digital)

- High-Definition 720p Video

- Smart Auto (Still & Movie)
- Smart Face Recognition

- Smart Filter:

(Miniature, Vignetting, Fisheye Effect)

- Object Tracking

- 27.5mm Wide-Angle Samsung Lens
- 4x Optical Zoom
- High-Definition 720p Video

- Smart Face recognition,

- Perfect portrait system

(FD, Beautyshot, etc.)

- Smart Album

- Smart filter

(Miniature, Vignetting, Fisheye Effect)


Availability

February 2010

February 2010

* Specifications are subject to change without notice.

About Samsung Electronics America, Inc.

Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc. (SEA), a wholly owned subsidiary of Samsung Electronics Co., Ltd., markets a broad range of award-winning, digital consumer electronics and home appliance products, including HDTVs, home theater systems, MP3 players, digital imaging products, refrigerators and washing machines.  A recognized innovation leader in consumer electronics design and technology, Samsung is the HDTV market leader in the U.S.  Please visit www.samsung.com for more information.

Additional images:
samsung_TL105_blk_550.jpg
samsung_TL105_back_blk_550.jpg

New SL630 Ultra-Compact from Samsung

SAMSUNG EXPANDS POPULAR SL-SERIES OF DIGITAL CAMERAS WITH THE SL630

The New Addition Comes Equipped with Dual Image Stabilization and Smart Auto

samsung_SL630_silver_550.jpgRidgefield Park, NJ (January 18, 2010) - Samsung Electronics America, Inc., a market leader and award winning innovator in consumer electronics, today extended its popular SL-Series of digital cameras with the introduction of the SL630. This 12.2 megapixel point-and-shoot offers unprecedented value for the casual shooter with a versatile 28mm wide-angle, 5x optical zoom lens, Dual Image Stabilization, and Samsung's full range of smart features packed in a slim, compact frame. "Samsung is elevating the stature of its SL-Series with models such as the new SL630," said Mr. SJ Park, CEO of Samsung Digital Imaging Company. "With Samsung's SL-Series, consumers can now enjoy features such as wider-angle lenses with longer zooms, as well as technologies such as Smart Auto, which brings incredible value to the consumer while at the same time, giving them the ability to take their creativity to new levels and take great photos."
 
Impressive Optics

The Samsung SL630 offers an exceptional 28mm wide-angle Samsung lens which provides consumers with a 5x optical zoom (28mm-140mm / 35mm equivalent), giving users the ability to capture more of a desired scene from farther away. Consumers will benefit from Samsung's Dual Image Stabilization (IS) technology, which gives them the ability to capture crystal-clear images by combining both Optical and Digital Image stabilizers to produce sharp images. The Optical IS intelligently compensates for hand trembling by shifting the lens in the opposite direction. When Optical IS isn't quite enough, the Digital IS automatically takes over to ensure virtually blur-free images.
 
Smart Automatic Controls and Video Recording

Samsung's SL630 comes fully equipped with an array of automatic controls, including Samsung's advanced scene recognition technology known as Smart Auto. Designed to simplify the way consumers take a photograph, Smart Auto analyzes key elements of the composition of the image such as color, brightness, motion, and subject, and then selects the appropriate scene mode which will produce the best results possible. The SL630 also features useful auto focusing options such as object tracking. Samsung's object tracking enables users to select any object or area within the frame and automatically program the camera to lock and keep its focus on the subject even if it's moving within the frame. In addition, the SL630 offers Samsung's Perfect Portrait System - a series of automatic technologies which take the guess work out of shooting beautiful portraits. Key features of the Perfect Portrait System include Face Detection, Samsung's Smile Shot and Blink Detection technologies, Red Eye Fix mode, and Beauty Shot. Samsung also offers standard definition video recording in the new SL630. At a resolution of 640x480 and recording at 30 frames-per-second, consumers can switch from taking 12.2 megapixel digital stills to recording movies.

samsung_SL630_back_550.jpgSpecifications


SL630


Mega-Pixels

12.2 megapixels

Optical Zoom

5x Optical Zoom / 28mm wide-angle

LCD Size

2.7 inch 230K-pixel LCD

Lens

Samsung

Movie Mode

640x480 / 30fps / AVI

Size

3.8" x 2.3"x .8" (Excluding lens protrusions)

Special Features

  • Advanced Dual Image Stabilization

  • Smart Auto

  • Perfect Portrait System: Beauty Shot / Face Detection / Self Portrait / Smile Shot / Blink Detection

  • Rechargeable Li-Ion battery

Availability

March 2010

* Specifications are subject to change without notice.

About Samsung Electronics America, Inc.


Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc. (SEA), a wholly owned subsidiary of Samsung Electronics Co., Ltd., markets a broad range of award-winning, digital consumer electronics and home appliance products, including HDTVs, home theater systems, MP3 players, digital imaging products, refrigerators and washing machines.  A recognized innovation leader in consumer electronics design and technology, Samsung is the HDTV market leader in the U.S.  Please visit www.samsung.com for more information.

Samsung Announces Two Compact Super-Zooms: the HZ35W and HZ30W

SAMSUNG ADDS 15X OPTICAL ZOOM HIGH END COMPACT CAMERAS TO HZ-SERIES

HZ35W Offers GPS Technology with Visual Map-View and 3.0" AMOLED Screen


samsung_HZ35W_grey_550.jpgRidgefield Park, NJ (January 18, 2010) - Samsung Electronics America, Inc., a market leader and award-winning innovator in consumer electronics, today announced the addition of two new models to its HZ-Series of high zoom, point-and-shoot digital cameras. The 12-megapixel HZ35W and HZ30W offer the same wide-angle 24mm Schneider lenses as their predecessors, the HZ15W and HZ10W, but extend the telephoto capability of the range from a 10x optical zoom to an impressive 15x optical zoom. In addition, the HZ35W comes equipped with a super clear and sharp 3.0" AMOLED display and built-in GPS technology for the automatic geo-tagging of images from anywhere in the world. "These cameras represent what consumers can expect from Samsung," said Mr. SJ Park, CEO of Samsung Digital Imaging Company. "From their powerful optics to the exceptional combination of features which make snapping perfect pictures every time effortless, Samsung's new HZ-Series goes above and beyond what's expected from a point-and-shoot and raises the bar even higher for this class of high zoom compacts."

12 Megapixel CCD, 24mm Wide-Angle Lens with 15x Optical Zoom

The HZ35W's and the HZ30W's optical performance is unmatched among its competition in the compact high-zoom category. Both offer a 24mm ultra wide angle lens, and 15x optical zoom. With such wide-angle and telephoto capabilities, users will have access to a wider shooting range from a shorter distance making it possible to capture beautiful landscapes, entire wedding parties, and skyscrapers from a greater distance. The cameras' high-performance Schneider KREUZNACH lenses are also paired with Dual Image Stabilization (IS), which allows users to capture crystal-clear images using both Optical and Digital Image stabilizers. The Optical IS intelligently compensates for hand trembling by shifting the lens in the opposite direction. When Optical IS isn't quite enough, the Digital IS automatically takes over to ensure virtually blur-free images.

samsung_HZ35W_grey_back_550.jpg
 
Advanced Display

The HZ35W features a 3.0" AMOLED display which offers significant benefits compared to traditional LCD screens. The impressive screen enhances the experience for end-users with a much brighter and sharper display, which can easily be viewed outdoors and even in direct sunlight. The AMOLED screen offers improved battery life, a higher contrast ratio, more vibrant colors, and the ability to display images that can be reviewed at any angle, while fully maintaining the same color gamut. The HZ30W features a large, 3.0" TFT LCD.

GPS Technology & Geo-tagging Capability

The HZ35W utilizes built-in GPS technology to pinpoint and store the exact location that the shots were taken. With the HZ35W, users can geo-tag digital images, recording the longitude and latitude of where in the world the photo was taken. The camera will display the name of the city, state, and country on its AMOLED screen. Thanks to its visual map-view feature, users can even check the photos' location on a map without having to upload the images to the Internet.
 
HD Video Recording

The HZ35W and the HZ30W both put high-definition video recording in the palm of users' hands thanks to the ability to record video at a resolution of 720p / 30fps. Samsung also incorporates H.264 compression and offers consumers true HDMI connectivity, which allows the camera to be connected directly to an HDTV without the need for a cradle. Additionally, to further simplify users' ability to record the best video possible, the cameras offer Samsung's advanced scene recognition technology, Smart Auto (Still & Movie). Smart Auto has been upgraded from the HZ15W and HZ10W, as it can now be used with video as well as with still images. Similar to the way the technology analyzes the composition of an image to select the best scene mode when capturing digital stills, the technology will do the same for video, automatically choosing between one of four pre-programmed settings and selecting the setting that will yield the best footage with proper exposure and color balance.

 
Specifications


HZ35W HZ30W

Mega-Pixels (Effective)

12 megapixels

12 megapixels

Optical Zoom

15x Zoom Lens

24mm super-wide angle

15x Zoom Lens

24mm super-wide angle

Lens

Schneider-KREUZNACH

Schneider-KREUZNACH

LCD Size

3.0" AMOLED screen

3.0" TFT LCD

Movie Mode

720p HD / 30fps / H.264

HDMI out

720p HD / 30fps / H.264

HDMI out

Size

4.2" X 2.4" X 1.1"

4.2" X 2.4" X 1.1"

Special Features

  • GPS:

  • Geo-tagging with location data

(City name displayed)

  • Visual Map

  • Real Time Location Display

  • Advanced Real Dual Image

Stabilization : Optical IS + Digital IS

  • Smart Auto (Still and Movie)

  • Smart Album

  • Smart filter

(Miniature, Vignetting, Fisheye Effect)

  • Perfect Portrait System: Beauty Shot / Face Detection / Self Portrait / Smile Shot / Blink Detection

  • Photo Style Selector

  • Full Manual Control(A/S/M)

: Aperture Priority / Shutter Speed Priority

  • Advanced Real Dual Image

Stabilization : Optical IS + Digital IS

  • Smart Auto (Still and Movie)

  • Smart Album

  • Smart filter

(Miniature, Vignetting, Fisheye Effect)

  • Perfect Portrait System: Beauty Shot / Face Detection / Self Portrait / Smile Shot / Blink Detection

  • Photo Style Selector

  • Full Manual Control(A/S/M)

: Aperture Priority / Shutter Speed Priority

Availability

March 2010

March 2010

* Specifications are subject to change without notice.


About Samsung Electronics America, Inc.


Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc. (SEA), a wholly owned subsidiary of Samsung Electronics Co., Ltd., markets a broad range of award-winning, digital consumer electronics and home appliance products, including HDTVs, home theater systems, MP3 players, digital imaging products, refrigerators and washing machines.  A recognized innovation leader in consumer electronics design and technology, Samsung is the HDTV market leader in the U.S.  Please visit www.samsung.com for more information.


Additional images:

samsung_HZ30W_blk_550.jpg


samsung_HZ30W_back_blk_550.jpg

Olympus Announces Two New FE-series Models

THE NEW OLYMPUS FE SERIES JUST MAY BE THE WORLD'S SMARTEST ENTRY-LEVEL CAMERAS
 
More Megapixels, Autofocus Tracking and In-Camera Creative Filters Make These Smart Compacts the Fun and Easy Choice

oly_fe-4020_gray_1024.jpgCENTER VALLEY, Pa., January 7, 2010 - Today, Olympus introduces the two newest cameras in its popular FE series, designed for effortless picture taking for users of all ages and skill levels. The new FE-4020 and FE-47 come with 14 megapixels for super-high resolution, up to 5x optical zoom and a host of in-camera features to make photography simple so you can keep your mind on the action when you're in the middle of it. Intelligent Auto mode plus Shadow Adjustment technology automatically selects the settings you need so you know the shot will come out right without making adjustments. AF Tracking keeps kids, pets and other fast-moving objects continually bright and in focus so you can easily capture great shots.

"Whether you're snapping photos of a backyard soccer game or a get-together with friends, these new FE cameras do the thinking for you so you won't miss a moment," said Jennifer Schmell, product manager, Olympus Imaging America Inc. "Intelligent Auto automatically chooses the right mode for your picture, while Magic Filter turns your images into works of art."

With 14 Megapixels Get More for Your Money
Both FE cameras come out shooting with 14 megapixels of resolution. Now, you can enlarge your favorite images with crystal clear detail intact. Isn't it time you started decorating with your own artwork?

Always Stay Focused
The AF Tracking technology locks your subject in focus, and continuously adjusts focus and brightness whether you or your subject is moving. This enables you to keep fast-moving, unpredictable subjects like small children in focus for the perfect shot. There's even a specially designed AF Tracking "Pet Mode" for animal lovers.

Because everyone who was there deserves to be in focus, all FE cameras feature Advanced Face Detection, which reduces the chance of blurred subjects in pictures by distinguishing between people's faces and the background. It tracks up to 16 faces within the image area and automatically focuses and optimizes exposure for sharp, brilliant portrait pictures (ideal for large family or group photos).

Capture More of the Photo You Want
Being unable to back away from your subject has always been a challenge. Now, thanks to wide-angle zoom lens technology, it's easy to capture everything and everyone - including group shots at weddings, family reunions and dinner parties. The FE-4020's versatile lens starts extremely wide and goes to 4x (26mm - 105mm equivalent in 35mm photography). The FE-47 features a 5x (36mm - 180mm equivalent) zoom lens.

oly_fe-47_black_1024.jpgDevelop Your Inner Artist with Magic Filter
In-camera Creative Filters, called Magic Filter, enable users to enhance and customize images as they're being captured. This translates into more fun and flexibility as customization is no longer limited to using expensive and time-consuming computer software. The new Magic Filter includes:

  • Pop Art - Enhance and saturate colors to create vivid, high-impact pictures that express the joyful, lighthearted feeling of the Pop Art style of the 1960s;
  • Pin Hole - Reduce the peripheral brightness of an image as though it were shot through a pin hole, connecting the viewer intimately with the subject at the center;
  • Fish-Eye - Emulates the wide-angle of a fish-eye lens by taking extremely wide, hemispherical images and magnifying the center of the frame; and
  • Drawing - Turn your image into a sketch outline for children to color.

Intelligent Auto Thinks for You
The FE cameras' 'Intelligent Auto Mode' automatically identifies what you are shooting (Portrait, Landscape, Night + Portrait, Macro or Sports) and adjusts settings to capture the best quality results depending on the situation. Keep your eyes and mind on what's in front of you, let your camera do all the technical thinking and take incredible shots like a pro.

Easy Operation and Help Guides
Enhanced Help Guides are built right into the cameras to make learning about digital photography simple for users of all skill levels. The Menu and Scene Guides display a brief description of camera settings and features on the LCD to make more advanced techniques such as adjusting ISO and white balance settings using the Program Auto mode fun and easy. Additionally, Exposure Compensation enables users to preview and select various exposure effects on a live, multi-frame window on the LCD before snapping the shot, allowing users to see precisely what an image will look like when adjustments are made. Program Auto and Exposure Compensation are great modes that enable novice users to get results like the pros while learning about the effects of different photography techniques. Menus are available in English, Spanish and 37 other languages for convenient operation.

AVI Movie with Sound
With these FE cameras, users can capture AVI movies with sound that are easy to share with family and friends via email or on social networking websites.

OLYMPUS [ib] Software
All Spring 2010 digital compact cameras, including the FE series, will offer the new OLYMPUS [ib] software. The new software includes photography workflow, browsing, editing and unique photo-organizing functions. You can organize your photos by person with automatic face recognition technology, by location with a Geotagging function or by event. The name [ib] stands for image bridging, image browsing and image brightening. The new software will be available for Windows operating systems only.

SD Compatibility
Olympus' new Spring 2010 digital compact cameras offer SD capability for up to 32 gigabytes of capacity.

Sleek Portable Bodies in a Range of Colors
The new FE cameras are as high fashion as they are easy to use. The FE-4020's sleek double-layered crystal shell utilizes silk printing and a pearlized mirror finish to give the cameras an elegant, transparent feel. The cameras come in a variety of colors to suit everyone's style. The FE-4020 is available in warm gray, pearl white, light pink and light blue, while the FE-47 comes in silver, black, red and blue.

Availability
The FE-47 will be available in January 2010 and the FE-4020 will be available in February 2010. The FE-4020 camera includes a Lithium-Ion Rechargeable Battery, and the FE-47 includes two AA alkaline batteries. Both cameras also include a USB Cable and Charger, Audio/Video Cable, Wrist Strap, Quick-Start Guide, OLYMPUS [ib] Software and Instruction Manual CD-ROM, and Warranty Card.

U.S. Pricing
  • FE-4020 Estimated Street Price: $149.99 (U.S.)
  • FE-47 Estimated Street Price: $119.99 (U.S.)
ABOUT OLYMPUS IMAGING AMERICA INC.
Olympus Imaging America Inc. is a precision technology leader, designing and delivering award-winning products for consumer and professional markets.

Olympus Imaging America Inc. works collaboratively with its customers and its ultimate parent company, Olympus Corporation, to develop breakthrough technologies with revolutionary product design and functionality that enhances people's lives every day. These include:

  • Digital Cameras
  • Professional Digital SLR Imaging Systems
  • Related Underwater Products and Accessories
  • Digital and Microcassette Recorders
  • Digital Media
  • Binoculars

Olympus Imaging America Inc. is responsible for sales in the United States, Canada, Mexico, the Caribbean, and Central and South America. For more information, visit: www.olympusamerica.com.

Olympus Announces Three New Stylus Models

ARE YOU READY FOR YOUR CLOSEUP? THREE OLYMPUS STYLUS CAMERAS ZOOM IN WITH STYLE

Express Yourself with HD-Video, 14 Megapixels, In-Camera Creative Filters and More

CENTER VALLEY, Pa., January 7, 2010 - Olympus unveils today its most powerful lineup of premium Stylus cameras offering beautiful High-Definition (HD) video, 14 megapixels to capture brilliant images, features like Magic Filter that transform average photos into works of art, and AF tracking so your subjects are always in focus. With so many impressive features, the only question consumers will ask themselves is how powerful they want their wide-angle zoom lens to be: 7x on the STYLUS-7040 and STYLUS-7030 or 5x on the STYLUS-5010?

The Stylus power is balanced with a new graphical user interface (GUI) for easy operation and new OLYMPUS [ib] software for rapid downloading and improved photo organization with Geotagging and Face Recognition functionality. The new Stylus family also comes in a range of colors to suit your individual style.

"These Stylus cameras are the best of all worlds with high-definition video, stunning high-resolution stills and a powerful zoom range," said Nadine Clark, product manager, Olympus Imaging America Inc. "In-Camera Creative Filters let your inner creativity shine, while Shadow Adjustment Technology, In-Camera Panorama and AF tracking make it easier than ever to capture exceptional images."

oly_stylus7030_silver_1024.jpgVariety of Wide-Angle Zoom Lenses
With the new Stylus family of cameras, you can choose the wide-angle zoom that best suits your needs. The STYLUS-7040 and STYLUS-7030 offer a 7x (28mm - 196mm equivalent) lens that gives you the versatility for close and distant subjects alike. If you prefer a slimmer body with a shorter zoom, the STYLUS-5010 has a wide-angle 5x (26mm - 130mm equivalent) zoom that will suit your needs.

HD Videos and HDMI Control for a Home Theater Experience
The STYLUS-7040 and STYLUS-5010 shoot gorgeous 720p HD videos, so you'll never miss the chance to capture the scene. Activating HD recording is incredibly easy with a dedicated one-touch button, and playback is also a breeze. Now, you'll be the hit of the party or any family function when you proudly display your brilliant images and videos on high-definition televisions. Simply connect the camera to an HDTV with an HDMI™ cable, which can be purchased separately at any consumer electronics store. With HDMI Control, you can use your HDTV's remote to control playback functions and navigate the camera's menus from the comfort of your favorite couch.

14 Megapixels for Superior Image Quality
All three Stylus cameras offer a 14-megapixel image sensor enabling consumers to achieve consistently sharp and vivid images when producing large-format prints or cropping/enlarging a portion of an image.

AF Tracking for Friends and Man's Best Friend
AF Tracking technology locks your fast-moving subject in focus, and continuously adjusts focus and brightness. This enables you to keep fast-moving and unpredictable subjects like small children and pets in focus for the perfect shot. There's even a specially designed AF Tracking "Pet Mode" for animal lovers.

Express Your Inner Artist with Magic Filter
In-camera Art Features debuted on Olympus E-System DSLR (digital single lens reflex) cameras last year. A similar feature, entitled Magic Filter, has been developed for the new Stylus cameras. Magic Filter enables the user to enhance and customize images as they're being captured. This translates into more fun and flexibility as customization is no longer limited to using expensive and time-consuming computer software. The new Magic Filter includes:

  • Pop Art - Enhance and saturate colors to create vivid, high-impact pictures that express the joyful, lighthearted feeling of the Pop Art style of the 1960s;
  • Pin Hole - Reduce the peripheral brightness of an image as though it were shot through a pin hole, connecting the viewer intimately with the subject at the center;
  • Fish-Eye - Emulate the wide-angle of a fish-eye lens by taking extremely wide, hemispherical images and magnifying the center of the frame; and
  • Drawing - Turn your image into a sketch outline for children to color.  

Blur-Free Photos Two Ways
Dual Image Stabilization combines two technologies - mechanical Sensor-Shift Image Stabilization and Digital Image Stabilization - to provide one powerful anti-blur solution for capturing great images whether the photographer or the subject is moving. Olympus' mechanical Sensor-Shift Image Stabilization keeps images sharp by adjusting the image sensor to compensate for camera movement, which often occurs in low-light conditions when shutter speeds are slower. Digital Image Stabilization freezes the action with high ISO sensitivity and fast shutter speeds that prevent blurry images often caused by a moving subject. By combining the two technologies, users of the new Stylus cameras are able to take crystal-clear images in any shooting situation.

oly_stylus5010_silver_1024.jpgNever Miss a Detail with Shadow Adjustment Technology
Shooting outdoors in bright daylight can be tricky because of the extreme contrast between dark shadowed areas and bright sunlit areas. While the human eye is capable of detecting the nuances between dark and light and all the details in between, image sensors traditionally have not been quite as sensitive. These Stylus cameras address this challenge head-on with Shadow Adjustment Technology, which compensates for extreme contrast where the shadow areas are underexposed and lack visible detail. With this technology, users can preview and capture images with the same contrast as the naked eye.

In-Camera Panorama for the Ultimate Vista
In-Camera Panorama mode captures three images and stitches them together to create one amazing panoramic picture. Simply press the shutter button and slowly pan across a panoramic scene. The second and third images will be captured automatically and stitched together with the first image - resulting in one seamless panorama. To create the ultimate panoramic picture, consumers can use the OLYMPUS [ib] Software to stitch up to 10 images together.

TruePic™ III Image Processor
The Stylus cameras feature Olympus' exclusive TruePic III image processor developed for the demanding performance of DSLR cameras. Olympus' enhanced TruePic III Image Processor produces crystal-clear photos using all the pixel information for each image to deliver superior picture quality with more accurate colors, true-to-life flesh tones and faster processing speeds. TruePic III also captures crisp, clear images at high ISO settings, which are traditionally associated with increasing image noise or producing grainy photos.

OLYMPUS [ib] Software and In-Camera Manual
All Spring 2010 digital compact cameras, including the Stylus series, will offer the new OLYMPUS [ib] software. The new software includes photography workflow, browsing, editing and unique photo organizing functions. You can organize your photos by person with automatic face recognition technology, by location with a Geotagging function or by event. You can easily view photos on an HDTV or on the camera's LCD with the Photo Surfing or Slideshow functions. The name [ib] stands for image bridging, image browsing and image brightening. The new software will be available for Windows operating systems only.

The new Stylus cameras will come equipped with the instruction manual saved on the cameras' new internal memory. This translates into easily referencing instructions while shooting on the go. The internal memory also enables in-camera image playback in an organized fashion.  Eliminating a paper or CD-Rom instruction manual is part of Olympus' ongoing environmental commitment to conserve natural resources and reduce its carbon footprint.

SD Compatibility
Olympus' new Spring 2010 digital compact cameras offer SD capability for up to 32 gigabytes of capacity.

Sleek Portable Bodies in a Range of Colors
The sleek, lightweight metal bodies of Stylus cameras come in a variety of colors to suit everyone's style. The STYLUS-7040 and STYLUS-5010 are available in titanium, pink and light blue, and the STYLUS-7030 comes in titanium, blue and purple.

Availability
The STYLUS-7040, STYLUS-7030 and STYLUS-5010 will be available in February 2010. They include: wrist strap, camera WIN/Mac USB cable, audio/video cable, Li-Ion rechargeable battery, warranty card and manual and OLYMPUS [ib] software on the camera.

U.S. Pricing
  • STYLUS-7040 Estimated Street Price: $249.99
  • STYLUS-7030 Estimated Street Price: $199.99
  • STYLUS-5010 Estimated Street Price: $199.99

For more information, review units, product specifications and high-resolution images of the new Stylus cameras, contact Jeff Hluchyj, Mullen Public Relations, 617-226-9939 or jeff.hluchyj@mullen.com, or Jennifer Lyons, senior manager, public relations, Olympus Imaging America Inc., 3500 Corporate Parkway, Center Valley, PA 18034, ph: (484) 896-5350 / (800) 622-6372 or the Olympus Web site: http://www.olympusamerica.com.

New Lifeproof Model from Olympus: the Stylus Tough 3000

RETURN FROM LIFE'S EVERYDAY ADVENTURES WITH HIGH DEFINITION PROOF: THE NEW OLYMPUS STYLUS TOUGH-3000

oly_stylus_tough3000_blue_1024.jpgCENTER VALLEY, Pa., January 7, 2010 - Olympus unveils the STYLUS TOUGH-3000, a shockproof, waterproof and freezeproof compact camera designed to capture all of life's adventures from the extreme to the everyday. As the first Stylus Tough camera with High-Definition (HD) video, features like Magic Filter that expand your creativity and AF tracking to keep subjects in focus, the STYLUS TOUGH-3000 is as smart as it is durable. It's also the first of several Stylus Tough cameras to be launched in 2010.

The STYLUS TOUGH-3000 also offers a new graphical user interface (GUI) for intuitive operation and new OLYMPUS [ib] software for rapid downloading and enhanced photo organization with Geotagging and Face Recognition functionality.
 
"The STYLUS TOUGH-3000 is the latest in the Stylus Tough series, a family of compact cameras designed for the places where families really go, like the pool, the slopes and the great outdoors," said Nadine Clark, product manager, Olympus Imaging America Inc. "With HD video and 12 megapixels of resolution, you'll relive life's adventures."

HD Videos and HDMI Control for a Home Theater Experience
The STYLUS TOUGH-3000 shoots gorgeous 720p HD videos using a dedicated one-touch button, so you'll always capture the scene. Playback is also a breeze. Now, you'll be the hit of the party or any family function when you proudly display your brilliant images and videos on high-definition televisions. Simply connect the camera to an HDTV with an HDMI™ cable, which can be purchased separately at any consumer electronics store. With HDMI Control, you can use your HDTV's remote to control playback functions and navigate the camera's menus from the comfort of your favorite couch.

AF Tracking for Friends and Man's Best Friend
AF Tracking technology locks your fast-moving subject in focus, and continuously adjusts focus and brightness. This enables you to keep in focus fast-moving and unpredictable subjects like snowboarders on your favorite mountain, tropical fish while snorkeling or children at play anywhere in the great outdoors to capture the perfect shot. There's even a specially designed AF Tracking "Pet Mode" for animal lovers.

Express Your Inner Artist with Magic Filter
In-camera Art Filters debuted on Olympus E-System DSLR (digital single lens reflex) cameras last year. Similar technology, called Magic Filter, has been developed for the new STYLUS TOUGH-3000. The Magic Filter enables the user to enhance and customize images as they're being captured. This translates into more fun and flexibility as customization is no longer limited to using expensive and time-consuming computer software.

The new Magic Filter includes:
Pop Art - Enhance and saturate colors to create vivid, high-impact pictures that express the joyful, lighthearted feeling of the Pop Art style of the 1960s;
Pin Hole - Reduce the peripheral brightness of an image as though it were shot through a pin hole, connecting the viewer intimately with the subject at the center;
Fish-Eye - Emulate the wide-angle of a fish-eye lens by taking extremely wide, hemispherical images and magnifying the center of the frame; and
Drawing - Turn your image into a sketch outline for children to color.

Nothing Can Shock This Tough Camera
Afraid the mountain wind might sweep a camera out of your hands and dash it on the rocks below? Never fear, the STYLUS TOUGH-3000, available in fun and sporty red, pink, blue and green, can withstand a five-foot drop thanks to the Stylus Tough series' shock-absorbing technology, which minimizes the impact on the lens and circuitry.

Point-Dunk-and-Shoot Cameras
Stylus Tough series cameras perform as well underwater as they do on land because their lightweight, yet durable exteriors are matched with interior rubber gaskets and O-rings to seal out the elements. The STYLUS TOUGH-3000 can be submerged up to 10 feet underwater. The inclusion of four preset underwater scene modes makes this camera perfect for taking photos while swimming, snorkeling or simply having worry-free fun in the pool. It can also capture HD movies underwater. The camera features a water-repellent lens coating to prevent water droplets from forming on the lens and enabling you to get crystal-clear shots no matter how wet the shooting environment.

Freezeproof for Arctic Adventures
Whether you're in the arctic tundra or building a snowman in your backyard, the STYLUS TOUGH-3000 camera can still perform when the temperature dips well below freezing (14 degrees Fahrenheit; -10 degrees Celsius). Stylus Tough cameras continue to enable you to capture great images in freezing situations where most traditional cameras would fail.

Wide-Angle Optical Zoom Captures It All
The STYLUS TOUGH-3000 features a 3.6x wide-angle optical zoom (28-102mm equivalent in 35mm photography, f3.5-5.0) so that even more of the subject makes it into each shot - perfect for underwater photography. The lens does not protrude from its body so it is further protected from harsh conditions.

Cut Out the Blur with Dual Image Stabilization
Dual Image Stabilization combines two technologies - mechanical Sensor-Shift Image Stabilization and Digital Image Stabilization - to provide one powerful anti-blur solution for capturing great images whether the photographer or the subject is moving. Olympus' mechanical Sensor-Shift Image Stabilization keeps images sharp by adjusting the internal image sensor to compensate for camera movement, even in low-light conditions when shutter speeds are slower. Additionally, Digital Image Stabilization freezes the action with high ISO sensitivity and fast shutter speeds that prevent blurry images often caused by a moving subject.


Hit Them with Your Best Shot: Tap Control
The Stylus Tough cameras can be controlled with a simple tap on their top, back or sides, which is made possible thanks to their internal 3D accelerometer that detects the direction of the force on the camera's body. In adverse climates, Tap Control ensures fast adjustment of settings even if you are wearing gloves that make pressing traditional buttons nearly impossible.

12 Megapixels for Superior Image Quality
The STYLUS TOUGH-3000 camera offers a 12-megapixel image sensor enabling consumers to achieve consistently sharp and vivid images when producing large-format prints or cropping/enlarging a portion of an image.

Can't Hide with Face Detection!
Portrait and group shots make family reunions live beyond the short event, and with Face Detection you'll capture even the shyest relatives. The STYLUS TOUGH-3000 detects up to 16 faces within the frame and automatically focuses and optimizes exposure to capture sharp, brilliant portraits and group shots. Thanks to the unrivaled durability of the Stylus Tough series, you'll capture amazing photos even if your next family reunion is at a national park, a water park or a ski slope!

Intelligent Auto Thinks for You
Skating at night? You won't be the last one on the ice setting your camera. Intelligent Auto Mode automatically identifies what you are shooting (i.e., Portrait, Night + Portrait, Landscape, Macro and Sports) and adjusts the camera's settings to capture the best quality results. First-time users can jump into this quick and hassle-free feature that does the thinking for them and produces incredible images.

Broaden Your Horizons with In-Camera Panorama
The places you can take Stylus Tough cameras - the rocky terrain of the Grand Canyon, the arctic glaciers of Alaska or the volcanic sand beaches of Hawaii - are locations where you want to capture as much of the scene as you can. In-Camera Panorama mode makes it easy by capturing three images and stitching them together to create one amazing panoramic picture. Simply press the shutter button and slowly pan across a panoramic scene. The second and third images will be captured automatically and stitched together with the first image - resulting in one seamless panorama-size picture. To create the ultimate panoramic picture, consumers can use the OLYMPUS [ib] Software to stitch up to 10 images together.

TruePic™ III Image Processor
Olympus developed its exclusive TruePic III image processor for the demanding performance of digital SLR (single lens reflex) cameras. Olympus' enhanced TruePic III Image Processor produces crystal-clear photos using all the pixel information for each image to deliver superior picture quality with more accurate colors, true-to-life flesh tones and faster processing speeds. TruePic III also captures crisp, clear images at high ISO settings, which are traditionally associated with increasing image noise or producing grainy photos.

OLYMPUS [ib] Software and In-Camera Manual
All Spring 2010 digital compact cameras, including the Stylus Tough series, will offer the new OLYMPUS [ib] software. The new software includes photography workflow, browsing, editing and unique photo organizing functions. You can organize your photos by person with automatic face recognition technology, by location with a Geotagging function or by event. You can easily view photos on an HDTV or on the camera's LCD with the Photo Surfing or Slideshow functions. The name [ib] stands for image bridging, image browsing and brighten images. The new software will be available for Windows operating systems only.

The STYLUS TOUGH-3000 will come equipped with the instruction manual saved on the camera's new internal memory. This translates into easily referencing instructions while shooting on the go. The internal memory also enables in-camera image playback in an organized fashion. Eliminating a paper or CD-Rom instruction manual is part of Olympus' ongoing environmental commitment to conserve natural resources and reduce its carbon footprint.

SD Compatibility
Olympus' new Spring 2010 digital compact cameras offer SD capability for up to 32 gigabytes of capacity.

Availability
The STYLUS TOUGH-3000 will be available in February 2010. It includes: wrist strap, camera WIN/Mac USB cable, audio/video cable, Li-Ion rechargeable battery, warranty card and manual and OLYMPUS [ib] Software on the camera.

U.S. Pricing
STYLUS TOUGH-3000 Estimated Street Price: $229.99 (U.S.)

ABOUT OLYMPUS IMAGING AMERICA INC.
Olympus Imaging America Inc. is a precision technology leader, designing and delivering award-winning products for consumer and professional markets.

Olympus Imaging America Inc. works collaboratively with its customers and its ultimate parent company, Olympus Corporation, to develop breakthrough technologies with revolutionary product design and functionality that enhances people's lives every day. These include:

  • Digital Cameras
  • Professional Digital SLR Imaging Systems
  • Related Underwater Products and Accessories
  • Digital and Microcassette Recorders
  • Digital Media
  • Binoculars

Olympus Imaging America Inc. is responsible for sales in the United States, Canada, Mexico, the Caribbean, and Central and South America. For more information, visit: www.olympusamerica.com.

Five New Cyber-Shots with Sweep Panaorama Technology

SONY INTRODUCES FIRST CCD CYBER-SHOT DIGITAL STILL CAMERAS WITH SWEEP PANORAMA TECHNOLOGY

New CCD Models Offer Value, Slim Design and Wide-Angle Lenses for High-Quality Images and Videos

 

sony_w370_green_800.jpg
LAS VEGAS (CES Booth #14200), Jan. 6, 2010 -- By developing the most innovative, stylish and high-quality digital still cameras, Sony has created a new standard of mobility with technologies that answer consumers' on-the-go needs.

Sony today announced two new 14 MP Cyber-shot® cameras (models DSC-W370 and DSC-W350) with a CCD image sensor that provides the innovative Sweep Panorama™ feature in a slim, compact body, making it easy to get the best shot.

Sony also announced three cameras (models DSC-W330, DSC-W310 and DSC-S2100) that offer a new thin, stylish design with advanced features such as longer zoom and wide-angle lenses, which provide versatility when shooting.

 "We're expanding Sweep Panorama, which has been such a well received feature, to our more affordable models," said Kelly Davis, director of the Digital Imaging business at Sony Electronics. "Allowing users to capture the impact of a full panoramic scene with an easy to use, practical camera provides a great value to our customers." 

Innovative Sweep Panorama™ Technology
Sweep Panorama mode, first introduced in Sony's breakthrough Cyber-shot DSC-HX1, DSC-TX1 and DSC-WX1 CMOS models, utilizes a CCD sensor to capture dramatic panoramic scenes. The W370 and W350 cameras shoot continuously and capture wide landscapes or tall buildings in one easy "press and sweep" motion. The BIONZ imaging processor automatically stitches the pictures together to create one stunning panoramic photo.

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The W370 and W350 Cyber-shot models can take up to 243 and 268-degree panorama shots, respectively, in one easy press-and-sweep motion with an image size of 7152 x 1080 (horizontal wide panorama mode).

Compact Design and Rich Technologies
The W370 and W350 cameras are designed for customers who seek Sweep Panorama at an affordable price. For those seeking a long zoom and a compact body, the 14 MP DSC-W370 camera has a 7x long zoom lens for capturing far-away subjects, a 3-inch LCD screen (measured diagonally) for scrolling through images, Optical SteadyShot image stabilization, 720p movie recording capability and HDMI output for easily viewing movies on compatible televisions.

For those looking for the ultimate in portability, the W350 is the smallest camera in height and depth in the Sony 2010 line. It has a 2.7-inch LCD screen (measured diagonally) for viewing and sharing photos, a Carl Zeiss® wide angle 26mm equivalent lens for excellent close-up shots and a 4x optical telescopic zoom. With 720p movie recording capability and Sony's Optical SteadyShot™ image stabilization on the W350 camera, it helps overcome camera shake when taking photos and videos on the move.

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With HD video capability, these cameras record HD movies in 720p high definition MP4 format  for stunning large-screen home movie playback. You can record up to 29 minutes (or up to 2GB file size) in the 720p format.

If sharing with friends and family is your first priority, the 14MP W330 camera has a large 3-inch LCD screen (measured diagonally) that makes viewing images easy.  Additionally, it has a 4x Carl Zeiss lens with a wide angle 26mm equivalent lens.

Designed with size and affordability in mind, the 12MP CCD W310 model has a 2.7-inch LCD screen (measured diagonally) and 4x zoom with wide angle 28mm equivalent lens. For ultimate convenience and simple, straightforward image capture, the 12 MP S2100 model covers your basic camera needs with a 3x zoom, 3-inch LCD screen (measured diagonally), and it is powered by AA batteries.

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Auto Intelligence and Easy to Operate
All five cameras include core Sony technologies: Intelligent Auto (iAuto) mode and Easy mode, which recognize scenes, lighting conditions and faces, and adjusts settings resulting in clearer images, faces with more natural skin tone and less blur. They also have Smile Shutter™ technology, which automatically captures a smile.

To give customers greater choice and enhance the overall customer experience, the cameras feature a memory card slot compatible with both Memory Stick™ (Pro Duo™) and SD/SDHC formats. Sony is also expanding its industry leading line of consumer media with the addition of SD/SDHC and microSD/SDHC memory cards.

sony_w330_blue_800.jpg

A New Way to Share Photos and Videos Online
These models include Picture Motion Browser ("PMB") software for viewing, editing, organizing and uploading images to many major video and photo sharing Web sites.

This spring, Sony will launch a new service and a new integration with Facebook® allowing users to easily and quickly share their photos and videos privately with friends and family. The service and the integration will be available as a downloadable update to the "PMB" and "PMB portable" software applications that are embedded with bloggie™ and Cyber-shot cameras and bundled with Handycam®, bloggie, Cyber-Shot and α (alpha) products. The Facebook integration complements the existing sharing capability with such sites as YouTube™ and Picasa™ Web Albums.

Pricing and Availability
The cameras and a range of accessories will be available online at Sonystyle.com, at Sony Style® retail stores (www.Sonystyle.com/retail), at military base exchanges and at authorized dealers nationwide. Presales begin in January.

  • The W370 camera will be available in silver, graphite black, green and red this March for about $230.
  • The W350 camera will be available in silver, black, pink and blue this January for about $200.
  • The W330 camera will be available in silver, black, red and blue this February for about $170.
  • The W310 camera will be available in silver, black and pink this March for about $150.
  • The S2100 camera will be available in silver, black and orange this February for about $120.

New Sony Cyber-Shot's= Worlds First Compact Cameras to Offer Full HD Video

SONY UNVEILS FIRST COMPACT DIGITAL STILL CAMERAS WITH HIGH DEFINITION 1080i AVCHD VIDEO CAPABILITY

Models Also Add High Dynamic Range, TransferJet and GPS + Compass Technologies

sony_hx5_black_1024.jpgLAS VEGAS (CES Booth #14200), Jan. 6, 2010 - Sony took the wraps off two new Cyber-shot® digital still cameras today that create a new standard of mobility with technologies that answer consumers' on-the-go needs.

Sony has designed two new innovative Cyber-shot cameras (models DSC-HX5V and DSC-TX7) that are the world's first compact digital still cameras to include full HD (1920 x 1080 60i) Advanced Video Codec High Definition (AVCHD) video capability. They are also the world's smallest and thinnest AVCHD capable cameras.

These are the first Cyber-shot cameras with in-camera High Dynamic Range (HDR) for managing difficult lighting situations and TransferJet™ wireless technology for sharing, storing and viewing images. The HX5V model is also the world's first still camera to include GPS + Compass and Optical SteadyShot™ with Active Mode technologies.

With Sony's "Exmor R" back illuminated CMOS sensor technology, these cameras provide excellent low-light performance, 10fps burst shooting and the new Intelligent Sweep Panorama™ feature.

In addition to its cameras, Sony introduced three other devices with TransferJet technology at CES, including a Sony Memory Stick™ memory card (model MS-JX8G) with wireless a transmitter/receiver, a Sony TransferJet Station (model TJS-1) and a VAIO® F Series notebook.

"Adding to the outstanding low-light performance and impressive Sweep Panorama feature, we are providing high-quality movies with full HD video, stereo sound recording when capturing movies on the go and an in-camera HDR solution for capturing high-contrast scenery. Sony can provide these solutions because of its expertise with other imaging products including Handycam® camcorders and Alpha® DSLR cameras," said Kelly Davis, director of the Digital Imaging business at Sony Electronics. "Our goal is not only to make it easy for consumers to get the best shot--still or video--but also to have the best sharing experience."

High-Quality Stills and Videos
With the AVCHD format, these new cameras record movies in 1920 x 1080 full HD resolution at 60i in 17Mbps. The AVCHD format captures a high degree of detail and smooth movement, and when footage is burned to disc, it can be played back on most Blu-ray Disc™ players, Sony® PlayStation®3 systems and compatible PCs and HDTVs. In addition to the supplied PMB software for Windows users, it is also possible to edit recorded AVCHD file using iMovie for Macintosh users.

The camera will also capture videos in the MP4 format (up to 1440 x1080 30p 12Mbps) for online sharing.
 
Managing Difficult Lighting
The HX5V and TX7 cameras offer in-camera multi-shot High Dynamic Range (HDR), which combines highlight and shadow detail of two separate captures into one remarkably natural looking image--even without a tripod.

HDR offers a solution for strong backlight situations which typically result in either dark shadows in the foreground or a washed out background. Sony's "Exmor R" sensor and Bionz™ processor help to correct these issues. 

Impressive Panoramas
The HX5V and TX7 cameras have an Intelligent Sweep Panorama™ feature that captures wide landscapes or tall buildings in one easy "press and sweep" motion. Due to their "Exmor R" CMOS sensor technology, they can take up to 270 and 258-degree panorama shots, respectively, horizontally or vertically with an image size of 7,152 x 1,080 (horizontal wide panorama mode). In addition, these cameras' Intelligent Sweep Panorama feature, which is comprised of up to 100 separate captures, detects faces and subject motion and intelligently adjusts the width of each picture while stitching them together, resulting in natural looking panoramic photos.

Relive the Experience
Ideal for travelers who take hundreds of photos, the in-camera GPS + Compass feature on the HX5V camera makes it easy to store and share the location and direction of where photos were taken.
 
With social networking sites becoming more popular, people want to share more details of their experiences. The GPS + Compass feature provides a fun new way to share where they were -- beyond the location. Using the free online satellite imagery application, Google Earth™, users can view the images from a bird's eye view or from the direction in which the photo was taken. The GPS function automatically adjusts the camera's internal clock by selecting the travelling area, without the hassle of setting the time manually.

sony_tx7_red_800.jpgA Wireless Way of Sharing, Storing and Viewing
TransferJet technology, which was developed by Sony and is supported by a consortium of other companies, allows you to transfer files between two TransferJet-enabled devices just by bringing the TransferJet marks on each product within one inch of each other without the hassle of hunting for cables or the complication of pairing. To transfer photos, TransferJet-enabled still cameras must each utilize the TransferJet Memory Stick media.

TransferJet is perfect for sharing on the go. You can select up to 10 pictures and transfer them from camera to camera. For storing images, you can place the HX5V or TX7 cameras on the lower left-hand corner of the VAIO F Series notebook and import photos. For sharing at home on devices which do not have the technology, you can connect the TransferJet Station to any device with a type-A USB port, including your TV, digital photo frame or PlayStation3®.

Designed for Technology Enthusiasts
With the most innovative digital imaging technologies, the HX5V camera is ideal for everyone from travelers to party-goers.  The multi-occasion camera features a 10 megapixel "Exmor R" sensor, a 3-inch LCD screen (measured diagonally) and a 10x optical zoom with wide-angle 25mm-250mm equivalent high-quality G lens allowing easy group shots and close ups when on the move.

In addition to its AVCHD video capability, the HX5V camera has Optical SteadyShot™ with Active Mode, which lets you capture moving subjects such as kids walking or running. It allows a moveable lens element to shift with greater range of motion--10 times the range of the Optical Steady Shot™ feature at wide end in standard mode--during camera shake. The feature reduces hand shake so users can shoot smoother movie footage on the move. The cameras also have an HDMI output adapter (HDMI cable required) for easily connecting to an HDTV for viewing pictures and movies.

Powerful and Stylish
For those seeking a sleek, compact camera, the 10MP TX7 model is just under an inch thin and is slim enough to slip into a pocket or purse.  The 3.5-inch (measured diagonally) high resolution (921K) touch LCD screen offers easy image scroll by simply swiping your finger across the display. The camera's high-performance Carl Zeiss® Vario-Tessar® 4x optical wide angle 25mm-100mm equivalent zoom lens brings distant subjects closer and Close

Focus snaps close-ups in just under a half an inch from the subject.
The DSC-TX7 camera is also compatible with the Party-shot (model IPT-DS1) automatic photographer, which pans, tilts, zooms and adjusts composition to capture spontaneous images. Additionally, an embedded touch sensor located on the front edge illuminates when the TX7 camera is attached.  By touching the sensor, the camera goes into the "On-demand shot" mode, which allows users to select the shutter timing without losing the advantage of Party-shot's built-in intelligence.

To give customers greater choice and enhance the overall customer experience, the TX7 and HX5V cameras feature a memory card slot compatible with both Memory Stick™ (Pro Duo™) and SD/SDHC formats. Sony is also expanding its industry leading line of consumer media with the addition of SD/SDHC and microSD/SDHC memory cards.

Additional features found on HX5V and TX7 include iAuto, which detects eight and nine scenes, respectively, and optimizes camera settings and Easy Mode, which simplifies the camera menu. Optical SteadyShot™ image stabilization reduces blur without impacting image quality, Face Detection and Smile Shutter™ technology, which captures faces and smiles naturally.

A New Way to Share Photos and Videos Online
These models include Picture Motion Browser ("PMB") software for viewing, editing, organizing and uploading images to many major video and photo sharing Web sites.

This spring, Sony will launch a new service and a new integration with Facebook® allowing users to easily and quickly share their photos and videos privately with friends and family. The service and the integration will be available as a downloadable update to the "PMB" and "PMB portable" software applications that are embedded with bloggie™ and Cyber-shot cameras and bundled with Handycam®, bloggie, Cyber-Shot and α (alpha) products. The Facebook integration complements the existing sharing capability with such sites as YouTube™ and Picasa™ Web Albums.

Pricing and Availability
The HX5V camera will be available in black this March for about $350, and the TX7 camera will be available in silver, blue and red this February for about $400. The TransferJet-enabled memory stick will be available in January for about $100, and the station will be available in February for about $150. Pre-sales begin in January.

The cameras, memory stick, station, and a range of accessories will be available online at Sonystyle.com, at Sony Style® retail stores (www.Sonystyle.com/retail), at military base exchanges and at authorized dealers nationwide.



Panasonic Releases the Lumix DMC-F3

PANASONIC'S NEW LUMIX DMC-F3 DIGITAL CAMERA DELIVERS ON

STYLE AND CONVENIENCE FOR ENTRY-LEVEL USER


New LUMIX F3 Digital Camera is Compact with 4x Optical Zoom and High Definition Video Recording Capabilities


panasonic_dsc-f3_black_1024.jpg


LAS VEGAS, NV (January 6, 2010) - Panasonic today introduces a new entry-level digital camera, the LUMIX DMC-F3, which has been designed with simplicity in mind, without overlooking the importance of style and performance. The 12.1-Megapixel LUMIX DMC-F3 has an impressive 4x optical zoom, considering its small size, as well as Panasonic's shooting-assistant, Auto Scene Mode. The LUMIX F3 also records dynamic High Definition video in 1280 x 720p, at a smooth 30 fps, in addition to WVGA (848 x 480) and normal VGA (640 x 480). The LUMIX F3 is equipped with a 28mm wide-angle lens, a high-sensitivity CCD, and an Extra Optical Zoom function which extends zoom power to 7.8x, plus a 2.7" 230,000-dot resolution LCD designed so the user can clearly see it while shooting still photos and videos.


"The Panasonic LUMIX F3 was designed for the casual and frequent user who wants a digital camera that is not only small and stylish in design, but that has sophisticated features to help enrich the photo-taking experience," said David Briganti, Senior Product Manager, Imaging, Panasonic Consumer Electronic Company. "With extended zoom and Auto Scene Mode, the Panasonic LUMIX F3 can take high-quality photos and videos, while still being easy-to-use and small enough to fit in your pocket."


Other features include, Auto Scene Mode, which when activated, includes the following three shooting-assist functions:

  • Intelligent ISO Control prevents the blurring of a moving subject by optimizing shutter speed and ISO settings to render sharp, clear images. On the LUMIX F3, unwanted red-eyes are digitally corrected and backlight compensation automatically activates.

  • Face Detection helps to clearly capture registered faces and focus on faces with the appropriate exposure. This is helpful when trying to focus on one person within a group.

  • Intelligent Scene Selector automatically selects one of six scene modes that best suits the shooting situation - Macro, Portrait, Scenery, Night Portrait, Night Scenery.


Additionally, the Panasonic LUMIX F3 also has a Digital Image Stabilizer which helps suppress hand-shake and prevent blurry photos. The Panasonic LUMIX F3 has an auto power LCD function which detects light conditions and automatically boosts the LCD backlighting by a maximum of 40% when shooting outdoors to secure clarity and visibility of the screen. In addition to supporting conventional SD/SDHC Memory Cards, the LUMIX F3 is compatible with SDXC Memory Cards, including Panasonic's newly announced 48 GB* and 64 GB SDXC Memory Cards - to enable high capacity content storage and fast data transfer speeds. The LUMIX F3 is compatible with Windows 7**.


Pricing and availability for the Panasonic LUMIX DMC-F3 will be announced 30 days prior to shipping date. The Panasonic LUMIX F3 will come in silver and black models. For more information on these LUMIX models, please visit: www.panasonic.com/ces2010.

*GB = 1,073,741,824 bytes. Usable capacity will be less.

** Windows and the Windows logo are trademarks of the Microsoft group of companies.

Design and specifications are subject to change without notice.

About Panasonic Consumer Electronics Company

Based in Secaucus, N.J., Panasonic Consumer Electronics Company (PCEC), is a Division of Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation (NYSE: PC) and the hub of Panasonic's U.S. marketing, sales, service and R&D operations.  In its commitment to provide consumers with extensive imaging resources, Panasonic LUMIX established the Digital Photo Academy, a series of nationwide workshops designed to instruct consumers how to optimize the features on their digital cameras and produce high-quality photos. Panasonic is pledged to practice prudent, sustainable use of the earth's natural resources and protect our environment through the company's Eco Ideas programs. Company information for journalists is available at www.panasonic.com/pressroom.


For more than 20 years, Panasonic has been proud to support the Olympic Movement as an Official Worldwide Olympic Partner in the Audio and Visual Equipment category and, beginning in 2009, in the Digital Imaging category as well. Panasonic has also renewed its partnership with the International Olympic Committee for an additional eight years through the 2016 Summer Games. For more information, visit http://panasonic.net/olympic/.

Panasonic Adds New FH-Series of Powerful Lumix Cameras

PANASONIC INTRODUCES LUMIX FH-SERIES DIGITAL CAMERAS, PACKED WITH WIDE-ANGLE LENSES AND POWERFUL ZOOMS


Panasonic LUMIX FH20 Ideal for Sophisticated Users Looking for Compact Digital Camera Capable of HD-Quality Photos and Video & Powerful 8x Optical Zoom


panasonic_dsc-fh20_red_1024.jpg


LAS VEGAS, NV (January 6, 2010) - Panasonic today introduced the new FH-Series to its 2010 line of LUMIX digital cameras, which includes the LUMIX DMC-FH20 (14.1-megapixels), LUMIX FH3 (14.1-megapixels) and LUMIX FH1 (12.1-megapixels). The LUMIX FH-Series are slim, pocketable models that pack a 28mm wide-angle lens with 8x optical zoom for the FH20 and 5x optical zoom for the FH3/FH1. All models can record High Definition video and thanks to iA (Intelligent Auto) - are extremely easy to use.


"With the new Panasonic LUMIX FH-Series, consumers will be thrilled to see small, easy-to-use digital cameras that do not compromise quality or advanced features. Though there are similarities within the family, we expect slightly different users for each model. The step-up FH20 will be attractive for sophisticated digital camera users who want a longer zoom, perhaps to take photos of their kids playing sports," said David Briganti, Senior Product Manager, Imaging, Panasonic Consumer Electronics Company. "Meanwhile, for the LUMIX FH3/1, we expect first-time buyers who may not be as concerned with a long zoom, but who still demand high performance and ease-of-use will be drawn to these models."


panasonic_dsc-fh3_black_1024.jpg


The LUMIX FH-Series features High Definition (HD) 720p motion jpeg video recording capabilities. By recording 1280 x 720p at a smooth 30 fps, in addition to WVGA (848 x 480) and normal VGA (640 x 480), the LUMIX FH-Series makes it easy to view videos on a PC or upload it seamlessly to YouTube*1 with the bundled PHOTOfunSTUDIO version 5.0 software. All models are compatible with Windows® 7*2 and can take HD-quality still photos that fill a 16:9 HDTV. Users with a Panasonic VIERA® HDTV can enjoy a slideshow of photos simply by inserting an SD Memory Card into the HDTV's SD Memory Card Image Viewer slot.


Panasonic's popular iA mode, a suite of technologies that engage automatically - with no setting changes needed by the user - makes it easy for anyone to take beautiful photos. Panasonic iA includes the following: MEGA O.I.S. (Optical Image Stabilization) to help reduce blurry photos due to hand-shake; Intelligent ISO Control to help reduce blur when the subject is moving; Face Detection to ensure registered faces are captured in focus with appropriate exposure and unwanted red eyes are digitally corrected; and Intelligent Scene Selector which selects the best option from: Macro, Portrait, Scenery, Night Portrait, Night Scenery and newly-added Sunset. There is even a dedicated iA button, letting users engage easily with one click. The three models also have a 2.7" 230,000-dot Intelligent LCD, meaning the LCD detects the lighting conditions and controls the brightness level in 11 fine steps, to display with the most appropriate setting.


panasonic_dsc-fh1_silver_1024.jpg


The Panasonic LUMIX FH-Series includes the Venus Engine IV image processor, which features advanced signal processing technology to produce a fast response time. The shutter release time lag on the FH20 and FH3 is approximately 0.006 second; and approximately 0.007 second for the FH1. The Auto Focus on the three models can lock on the subject in minimum 0.35 second*3.


Other features of the Panasonic LUMIX FH-Series digital cameras include:

  • Quick Setting - Allows the users' most frequently-used settings, such as O.I.S., consecutive shooting, Auto Focus Point, White Balance - to be easily accessed through the "Quick Menu" button. There's no need to open several menu screens to adjust them - the user simply selects convenient icons displayed on the menu.

  • Scene Modes: Baby, Pet and Sports modes let the user choose the setting and the camera does the rest. Users can also record the name/birthday of a child or pet and embed the information in the photo and have it printed if desired.

  • Photo Frame: Put attractive borders around the photo and when printed, the photos look like postcards in picture frames.

  • My Scene - Lets the user customize specific Scene modes that they like best, so they can quickly and conveniently switch instantly to the mode

  • Macro Zoom - Pulls subjects even closer by using 3x digital zoom, and captures even more dramatic close-ups.

  • SDXC Computability - Compatible with SDXC Memory Cards, including Panasonic's newly announced 48 GB*4 and 64 GB SDXC Memory Cards - to enable high capacity content storage and fast data transfer speeds.

  • Battery Life - The FH20 can take up to 300 images and the FH3/FH1 can take up to 310 images on a single battery charge*5.


Pricing and availability for the Panasonic LUMIX FH20, LUMIX DMC-FH3 and LUMIX DMC-FH1 will be announced 30 days prior to shipping date. Encased in a brushed metal-finished panel, the FH20 will be available in silver, black, red and violet models. The LUMIX FH3 and FH1 will be available in silver and black. For more on these Panasonic LUMIX models, please visit www.panasonic.com/ces2010.


*1YouTube is a trademark of Google Inc.

*2 Windows and the Windows logo are trademarks of the Microsoft group of companies.

*3 At wide-end, using 1-area AF.

*4GB = 1,073,741,824 bytes. Usable capacity will be less.

*5 Based on the CIPA standard.

Design and specifications are subject to change without notice.


About Panasonic Consumer Electronics Company

Based in Secaucus, N.J., Panasonic Consumer Electronics Company (PCEC), is a Division of Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation (NYSE: PC) and the hub of Panasonic's U.S. marketing, sales, service and R&D operations.  In its commitment to provide consumers with extensive imaging resources, Panasonic LUMIX established the Digital Photo Academy, a series of nationwide workshops designed to instruct consumers how to optimize the features on their digital cameras and produce high-quality photos. Panasonic is pledged to practice prudent, sustainable use of the earth's natural resources and protect our environment through the company's Eco Ideas programs. Information about Panasonic products is available at www.panasonic.com.


For more than 20 years, Panasonic has been proud to support the Olympic Movement as an Official Worldwide Olympic Partner in the Audio and Visual Equipment category and, beginning in 2009, in the Digital Imaging category as well. Panasonic has also renewed its partnership with the International Olympic Committee for an additional eight years through the 2016 Summer Games. For more information, visit http://panasonic.net/olympic/.

Panasonic Unveils Another New Line of Lumix Models, with thier FP-Series of Ultra-Compacts

PANASONIC'S NEW LUMIX FP-SERIES DIGITAL CAMERAS FEATURE SLEEK DESIGN AND ULTRA-SLIM PROFILE FOR USERS WITH STYLE


Panasonic LUMIX FP3 Digital Camera, Complete with Folded Optics Design, Features 3.0" Touch-Screen LCD and Ultra-Slim Profile for Easy Carry


panasonic_dsc-fp1_pink_1024.jpg


LAS VEGAS, NV (January 6, 2010) - Panasonic today announces new LUMIX digital cameras for the 2010 line with the additions to the ultra-slim FP-Series, the LUMIX DMC-FP3 and FP1. Both FP-Series models have a 4x optical zoom with a folded optics design so the front has a flat and stylish design, featuring a newly-adopted lens cover that protects the lens, and also serves as the camera's power switch. The Panasonic LUMIX FP3 also features an intuitive 3.0" touch-screen LCD for an easy-to-use operation combined with buttons.


The LUMIX FP3 (14.1-megapixel) features a 3.0" touch-screen LCD, while the LUMIX FP1 has 12.1-megapixels and a 2.7" 230,000-dot LCD. The newly adopted, 3.0-inch touch screen LCD on the LUMIX FP3 provides an intuitive control thanks to a hybrid operation combined with the four major operation buttons. The touch-screen operation is fluid and smooth - whether in record or playback mode. While recording, once the frame is composed, users can simply touch the area they want focused before pressing the shutter button. In playback mode, users can drag the image across the screen with their finger to browse the collection of photos, as though it is a page in a book. Both models include Intelligent LCD, which detects the lighting condition and controls the brightness level of the LCD in 11 fine steps, to offer a display with the most appropriate clarity in any situation.


"Panasonic's new LUMIX FP-Series models are designed to be sleek in appearance and easy-to-use, perfect for a user who is concerned with the look and style of their digital camera, but does not want to compromise performance," said David Briganti, Senior Product Manager, Imaging, Panasonic Consumer Electronics Company. "Starting with how the camera is turned on - simply by sliding the lens cover, the FP-Series is innovative and uniquely designed. Add our Intelligent Auto Mode, making it easy for consumers to take High Definition-quality photos, plus an intuitive touch-screen, and we are confident the LUMIX FP3 will be a standout this year."


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Panasonic's popular iA (intelligent auto) mode, a suite of technologies that engage automatically - no setting changes needed by the user - makes it easy for anyone to take beautiful photos. The LUMIX FP3 and FP1 include iA with the following technologies: MEGA O.I.S. (Optical Image Stabilization) to help reduce blurry photos due to hand-shake; Intelligent ISO Control to help reduce blur when the subject is moving; Face Detection to ensure registered faces are captured in focus with appropriate exposure and unwanted red eyes are digitally corrected; and Intelligent Scene Selector which automatically selects the best option from six popular Scene modes: Macro, Portrait, Scenery, Night Portrait, Night Scenery and newly added Sunset. To make it even easier, the new FP-Series models feature the dedicated iA button, which lets the user engage iA easily with a click of the button.


New to the FP-Series is High Definition (HD) video recording capability at 1280 x 720p at a smooth 30 fps, in addition to WVGA (848 x 480) and normal VGA (640 x 480). The FP-Series models are compatible with Windows® 7*. Also, the new FP-Series models include the Venus Engine IV processing engine, which supports a fast response time. The shutter release time lag is approximately 0.006 second for FP3 and 0.007 second for the FP1. With fast shutter speeds, the Panasonic FP-Series makes it easy to capture sudden, spur-of-the-moment photo opportunities. Both LUMIX FP-models also have a start-up time of approximately 0.97 second.


Other features of the Panasonic LUMIX FP3 and FP1 include:

  • Quick Setting - Allows the users' most frequently-used settings, such as O.I.S., consecutive shooting, Auto Focus Point, White Balance - to be easily accessed through the "Quick Menu" button. There's no need to open several menu screens to adjust them - the user simply selects convenient icons displayed on the menu.

  • Scene Modes: Variety of options, such as Baby, Pet and Sports - lets the user set in this Mode and the camera does the rest. Users can also record the name/birthday of a child or pet and embed the information in the photo and have it printed if desired.

  • Photo Frame: Put attractive borders around the photo and when printed, the photos look like postcards in picture frames.

  • My Scene - Lets the user customize specific Scene modes that they like best, so they can quickly and conveniently switch instantly to the mode.

  • Macro Zoom - Pulls subjects even closer by using 3x digital zoom, and captures even more dramatic close-ups.

  • SDXC Computability - Compatible with SDXC Memory Cards, including Panasonic's newly announced 64 GB** and 48 GB SDXC Memory Cards - to enable high capacity content storage and fast data transfer speeds.

  • Battery Life - Can take up to 300 images on a single battery charge***.


Pricing and availability for the Panasonic LUMIX FP3 and FP1 will be announced 30 days prior to shipping date. Both models are built of solid, high-quality aluminum, and will be available in the following colors: silver, black and navy for the LUMIX FP3; silver, black, red, blue and pink for LUMIX FP1. For more information on these Panasonic LUMIX digital camera models, please visit www.panasonic.com/ces2010.


* Windows and the Windows logo are trademarks of the Microsoft group of companies.

**1 GB = 1,073,741,824 bytes. Usable capacity will be less. SDXC Memory Cards can only be used in SDXC host devices, which support the SDXC Memory Card.

***Based on the CIPA standard.

Design and specifications are subject to change without notice.


About Panasonic Consumer Electronics Company

Based in Secaucus, N.J., Panasonic Consumer Electronics Company (PCEC), is a Division of Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation (NYSE: PC) and the hub of Panasonic's U.S. marketing, sales, service and R&D operations.  In its commitment to provide consumers with extensive imaging resources, Panasonic LUMIX established the Digital Photo Academy, a series of nationwide workshops designed to instruct consumers how to optimize the features on their digital cameras and produce high-quality photos. Panasonic is pledged to practice prudent, sustainable use of the earth's natural resources and protect our environment through the company's Eco Ideas programs. Information about Panasonic products is available at www.panasonic.com.


For more than 20 years, Panasonic has been proud to support the Olympic Movement as an Official Worldwide Olympic Partner in the Audio and Visual Equipment category and, beginning in 2009, in the Digital Imaging category as well. Panasonic has also renewed its partnership with the International Olympic Committee for an additional eight years through the 2016 Summer Games. For more information, visit http://panasonic.net/olympic/.

Two New DualView Models from Samsung

SAMSUNG EXTENDS POPULAR DUAL LCD CAMERA FAMILY WITH TWO NEW MODELS

Latest Samsung DualView Digital Cameras Make it Even Easier for Photographers to Picture Themselves in the Fun

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Las Vegas, NV (January 6, 2010) - Samsung Electronics America, Inc., a market leader and award-winning innovator in consumer electronics, today extended its renowned DualView family of digital cameras with the introduction of two new models, the TL210 and TL205. Offering Samsung's dual screen LCD technology, the new 12 mega-pixel (TL210-12.4, TL205‑12.2) TL210 and TL205 offer a variety of updated features which will make it even easier for consumers to capture their most precious memories with family and friends, both from behind and in front of the camera. The TL210 and TL205 will be on display during the 2010 International Consumer Electronics Show, January 7-10, 2010, in the Samsung booth #11026 in the Central Hall of the Las Vegas Convention Center.

"The introduction of the Samsung DualView camera in 2009 was one of the most successful digital camera introductions in Samsung's history," said Mr. SJ Park, CEO of Samsung Digital Imaging Company. "The TL225 and the TL220 broke new ground and surpassed industry expectations thanks to a combination of technologies that directly addressed how families and consumers take pictures today. We're proud to add to the momentum generated by the launch of these cameras by extending the DualView family with the TL210 and TL205 that will bring new features to the table and be available at a competitive price to accommodate a wide range of budgets."

Updated Front LCD Screen
The new Samsung DualView TL210 and TL205 feature a 1.5-inch color LCD screen located on the front of the camera. This 1.5-inch display gives consumers the ability to perfect their self-portraits or join their friends and family in the shot.  New for the Samsung DualView TL210 and TL205, consumers can now use the 1.5-inch front LCD to frame video in addition to digital stills.  With the TL210, consumers can enjoy 720p HD video recording at 30 frames‑per‑second (fps).  An optional HDMI adaptor is also available for the TL210, so that consumers can enjoy their HD video, as well as digital still images, on an HDTV or HD monitor.  The new DualView cameras also allow users to have more fun with the dual LCD screens thanks to the addition of the Couple Shot feature and the updated Child Mode with music.

Enhancing Samsung DualView's Renowned Features
Enhancements have been made to some of Samsung DualView's most celebrated features on the TL210 and TL205, including updates to the cameras' Child Mode and Self-Timer. In addition to playing a fun animation on the front LCD screen, the TL210's and TL205's Child Mode will also play a musical tune to better help capture a child's attention in order to snap the perfect picture (additional animations are available for download at www.samsung.com). The self‑timer function of the original DualView cameras perfected the group shot because it displayed a preview of the image and a visual countdown timer in the front LCD screen, giving everyone in front of the camera an indication of exactly when the photo would be taken. Taking the self-timer to a new level, the new TL210 and TL205 now extend that same functionality when recording video, so that the entire group will know exactly when the camera is rolling.
When it comes to capturing the perfect shot, the Samsung DualView TL210 and TL205 include the popular Smile Shot feature, which will automatically trigger the cameras to take a photo when a smile is detected, but the addition of Couple Shot allows users to set the camera to snap a picture when the subjects in the frame tilt their heads toward one another.  

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12 Mega-Pixel Resolution, Large Displays and Advanced Optics
The new Samsung DualView TL210 and TL205 come fully equipped with a true color-filtered 12.2 mega-pixel CCD, providing sharp and detailed images. Whether taking pictures indoors or out, shooting a landscape or friends around a table, the TL210's 5x optical zoom, 27mm-wide angle lens gives you a wider shooting range from a shorter distance. The TL210 is also paired with Samsung's Advanced Dual Image Stabilization (IS) technology to help consumers capture crystal‑clear, blur-free images. The TL210's true Dual IS combines both Optical and Digital Image stabilizers to produce sharp images without the confusion commonly found in other cameras. The Optical IS intelligently compensates for hand trembling by shifting the lens in the opposite direction. When Optical IS isn't quite enough, the Digital IS automatically takes over to ensure blur-free images. The TL205 features a standard 35mm lens with 3x optical zoom, and is paired with Digital Image Stabilization. Both the TL210 and TL205 feature large, rear LCD screens with resolutions of 230K-pixels. The TL210 features a larger 3.0-inch rear LCD while the TL205 features a 2.7-inch LCD.

Better Portraits Every Time
Both cameras feature Samsung's advanced scene recognition technology, Smart Auto (Still & Movie of TL210), which has been upgraded for use with video as well as with still images.  Designed to simplify the way consumers take a photograph, Smart Auto (Still & Movie) ensures that users never have to worry about their photos being washed out, too dark or out of focus. Smart Auto (Still & Movie) analyzes key elements of the composition of the image such as color, brightness, motion and subject and then selects the appropriate scene mode which will produce the best results possible.  Similar to the way the technology analyzes the composition of an image when capturing digital stills, the technology will do the same for video, automatically choosing between one of four pre-programmed settings and selecting that which will yield the best footage with proper exposure and color balance.
   
The TL210 and TL205 also feature Samsung's Perfect Portrait System - a series of automatic technologies which take the guess work out of shooting beautiful portraits. Key features of this system are Samsung's Smile Shot, Blink Detection, Red-eye Fix, and Beauty Shot technologies which allow consumers to capture their subjects looking their best.

Stylish Design Makes DualView Stand Out
 The new Samsung's DualView TL210 boasts the company's elegant Touch of Color (ToC) finish. First introduced in Samsung's line of flat‑panel HDTVs in 2008 and brought to digital imaging in 2009 with the SMX-C14 and SMX-C10 camcorders, the ToC design incorporates a hint of color which is naturally blended into the deep black body of the cameras for an attractive crystalline appearance, making the new TL210 as stylish as it is advanced.

The TL210 and TL205 also feature a slanted design, which places the back of the camera at a seven degree angle.  This subtle design accent provides users with further options for taking impressive self-portraits and group shots.  The issue that many consumers face when taking self-portraits or group shots with traditional digital cameras is the camera must be positioned much higher than the subjects in order to capture the complete image.  Thanks to the seven degree angling of the TL210 and TL205, the lenses will always be pointed at the subjects' faces even if the camera is positioned at a lower angle.

Specifications


TL210

TL205

Mega-Pixels (Effective)

12.4 mega-pixels

12.2 mega-pixels

Lens

27mm wide-angle, 5x Optical Zoom Lens

35mm, 3x Optical Zoom Lens

LCD Size

Front LCD: 1.5"

Back LCD: 3.0 inch wide, 230K pixel

Front LCD: 1.5"

Back LCD: 2.7 inch wide, 230K pixel

Lens

Samsung Lens

Samsung Lens

Video Mode

720p HD / 30fps / H.264 Format

(optional HDMI adaptor)

640x480 / 30fps / AVI

Size

3.9" X 2.3" X .78"

3.8" x 2.2" x .79"

Special Features

  • Dual LCD (Front & Back): Stills + Video

  • Dual Image Stabilization : Optical +

Digital IS

  • ToC (Touch of Colour) Design

  • 27mm wide angle, 5x optical zoom

  • 720p HD Video Recording

  • Smart Auto (Still + Video)

  • Smart Album

  • Smart Filter (Advanced Filter Effects)

  • Smart Face Recognition (up to 20

faces)

  • Perfect Portrait System: Beauty Shot /

Face Detection / Self Portrait / Smile

Shot / Blink Detection

  • Photo Style Selector

  • Smart Filter(lens and color effect )

  • Dual LCD (Front & Back): Stills + Video

  • Smart Auto

  • Smart Album

  • Perfect Portrait System: Beauty Shot /

Face Detection / Self Portrait / Smile

Shot / Blink Detection

  • Photo Style Selector

Availability

March 2010

  • March 2010

* Specifications are subject to change without notice.



Samsung Electronics America's CES press releases, video content and product images are available at www.samsung.com/newsroom.

About Samsung Electronics America, Inc.
Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc. (SEA), a wholly owned subsidiary of Samsung Electronics Co., Ltd., markets a broad range of award-winning, digital consumer electronics and home appliance products, including HDTVs, home theater systems, MP3 players, digital imaging products, refrigerators and washing machines.  A recognized innovation leader in consumer electronics design and technology, Samsung is the HDTV market leader in the U.S.  Please visit www.samsung.com for more information.




Samsung Releases their SL600 and SL50 Digital Cameras

SAMSUNG ADDS VERSATILITY AND STYLE TO NEW SL-SERIES CAMERAS

The New SL600 and SL50 Offer Enhanced Feature Sets, Powerful Optics and Stylish Design

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Las Vegas, NV (January 6, 2010) - Samsung Electronics America, Inc., a market leader and award-winning innovator in consumer electronics, today extended its popular SL-Series of digital cameras with the introduction of the SL600 and SL50. These two stylish, easy-to-use compact digital cameras offer consumers an impressive range of advanced features all at an affordable price. The SL600 and SL50 will be on display during the 2010 International Consumer Electronics Show, January 7-10, 2010, in the Samsung booth #11026 in the Central Hall of the Las Vegas Convention Center.

"Samsung's SL-Series of digital cameras deliver significant value to the consumer, and that's especially true with the new SL600 and SL50," said Mr. SJ Park, CEO of Samsung Digital Imaging Company. "In addition to their attractive designs, these cameras give casual photographers the ability to do more with features that are typically not found in entry-level digital cameras, including wide-angle lenses, longer zooms and automatic functionalities such as Samsung's Smart Auto scene recognition technology."

With the 12.2 mega-pixel SL600 and 10.2 mega-pixels SL50, casual photographers will be able to enjoy the benefits of more powerful lenses, allowing them to enhance their creativity. Both new SL-Series cameras feature a high-quality 27mm wide-angle Samsung lens with 5x optical zoom, delivering significant flexibility when compared to a traditional 3x optical zoom, 35mm lens. The Samsung SL600 and SL50 also feature Samsung's advanced Digital Image Stabilization technology, which helps reduce blur and makes it easy for novice photographers to capture impressive images. In addition, the SL-Series cameras offer large LCD screens on the back of the cameras to help frame one's shot and review images. The SL600 offers users a 2.7-inch 230K LCD, while the SL50 offers a 2.5-inch 230K LCD. Both the SL600 and SL50 even come equipped with standard definition video recording (640x480) at 30 frames per second, enabling consumers to capture important moments.

Smart Automatic Controls
The new SL-Series cameras offer a full suite of automatic controls, including Samsung's advanced scene recognition technology known as Smart Auto. Designed to simplify the way consumers take a photograph, Smart Auto ensures that users never have to worry about their photos being washed out, too dark or out of focus. Smart Auto analyzes key elements of the composition of the image such as color, brightness, motion, and subject and then selects the appropriate scene mode which will produce the best results possible.

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In addition to Smart Auto, the SL600 and SL50 also feature Samsung's Perfect Portrait System - a series of automatic technologies which take the guess work out of shooting beautiful portraits. Key features of the Perfect Portrait System include face detection and Samsung's Smile Shot and Blink Detection technologies which automatically detect when your subjects are smiling and if their eyes are closed, allowing you to capture them looking their best. Another advanced feature is the Red-eye Fix mode. This in‑camera feature automatically fixes the typical red-eye associated with the use of the flash, before the photo is produced, a significant time saver as you don't have to spend time afterwards removing red-eyes from your pictures. The Perfect Portrait System also includes Samsung's Beauty Shot, a unique technology which allows consumers to remove all the imperfections on a subject's face such as wrinkles, blemishes, and moles. Simply select one of three editing options to even out skin tone and complexion.

Specifications


SL600

SL50

Mega-Pixels

12.2 mega-pixels

10.2 mega-pixels

Optical Zoom

5x Optical Zoom / 27mm wide-angle lens

5x Optical Zoom / 27mm wide-angle lens

LCD Size

2.7 inch 230K-pixel LCD

2.5 inch 230K-pixel LCD

Lens

Samsung

Samsung

Movie Mode

640x480 / 30fps / AVI

640x480 / 30fps / AVI

Size

3.8" x 2.3" x .83"

3.8" x 2.3" x .86"

Special Features

  • 5x Optical Zoom / 27mm wide-angle lens

  • Digital Image Stabilization

  • Smart Auto

  • Perfect Portrait System: Beauty Shot / Face Detection / Self Portrait / Smile Shot / Blink Detection

  • Rechargeable Li-Ion battery

  • 5x Optical Zoom / 27mm wide-angle lens

  • Digital Image Stabilization

  • Smart Auto

  • Perfect Portrait System: Beauty Shot / Face Detection / Self Portrait / Smile Shot / Blink Detection

  • Rechargeable Li-Ion battery

Availability

  • February 2010

  • February 2010

* Specifications are subject to change without notice.



Samsung Electronics America's CES press releases, video content and product images are available at www.samsung.com/newsroom.

About Samsung Electronics America, Inc.
Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc. (SEA), a wholly owned subsidiary of Samsung Electronics Co., Ltd., markets a broad range of award-winning, digital consumer electronics and home appliance products, including HDTVs, home theater systems, MP3 players, digital imaging products, refrigerators and washing machines.  A recognized innovation leader in consumer electronics design and technology, Samsung is the HDTV market leader in the U.S.  Please visit www.samsung.com for more information.



Samsung CL80 and TL240 Announced

SAMSUNG MAXIMIZES STYLE AND TECHNOLOGY WITH THE CL80 AND TL240

Ultra Stylish and Thin, CL80 Offers AMOLED Touch-Screen and Wireless Connectivity

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Las Vegas, NV (January 6, 2010) - Samsung Electronics America, Inc., a market leader and award-winning innovator in consumer electronics, today unveiled the CL80 and TL240, a pair of stylish, 14.2 mega-pixel digital cameras that are fully loaded with an array of impressive features that truly enhance the digital imaging experience for consumers. Highlighted by ergonomic and elegant designs, the new Samsung CL80 and TL240 are ideal for the consumer on-the-go looking for a camera that can do it all. The CL80 adds even more great functionality with the integration of Wi-Fi* connectivity and a 3.7-inch WVGA AMOLED touch screen, while the TL240 features an impressive 3.5-inch touch screen. Also, the CL80 has received a 2010 CES Innovation Award. The CL80 and TL240 will be on display during the 2010 International Consumer Electronics Show, January 7-10, 2010, in the Samsung booth #11026 in the Central Hall of the Las Vegas Convention Center.

"Consumers are looking for that great all-in-one camera - a digital camera that takes great pictures, is visually appealing, and provides a wealth of features to ensure a great image or video every time," said Mr. SJ Park, CEO of Samsung Digital Imaging Company. "The CL80 and TL240 deliver on that need for consumers to have a camera that does it all, and in the case of the CL80 we've taken it even a step further by providing several connectivity options to share those photos and videos on the go."

Appealing Design Adds to Ease-of-Use

Samsung's design engineers were able to produce one of the most remarkable camera designs in the industry with the help of hydro-forming technology for the CL80 and TL240. Hydro-forming allows for greater flexibility during the design process and gives manufacturers the ability to produce smoother silhouettes, seamless bonding, and higher quality surfaces. The CL80 and the TL240 are the first consumer electronic products ever to be manufactured using hydro-forming technology.

Despite their svelte 0.77-inch stainless-steel frames, the CL80 and the TL240 house impressive Schneider KREUZNACH lenses which boast a design inspired by the mirror-writings of Leonardo da Vinci. When powered up, the cameras' lens barrels extend and the lens specifications, including focal length and speed, appear with a hidden color accent in the concave reflective ring that surrounds each lens. These specifications are inscribed in reverse on the cameras' lens barrels and disappear when the lens naturally retracts into the camera body. The distinctive design makes an immediate and lasting impression.

The Samsung CL80 and TL240 are also highlighted by a slanted design, which places the back of the camera at a seven degree angle. This subtle design accent proves to be extremely useful for consumers who are interested in taking self-portraits and group shots. The issue that many consumers face when taking self-portraits or group shots with traditional digital cameras is that the camera must be positioned much higher than the subjects in order to capture the complete image. Thanks to the seven degree angling of the CL80 and TL240, the lenses will always be pointed at the subjects' faces even if the camera is positioned at a lower angle. Furthermore, unlike traditional shutter buttons which sit flat on top of the camera, the CL80 and TL240 offer slanted shutter buttons which make the cameras more comfortable to hold and operate.

Wireless Connectivity

The CL80 allows consumers to share their video and photos on the go without being tethered to their laptops or home PCs thanks to its wireless connectivity options, which include Bluetooth 2.0, Wi-Fi and DLNA. Using an available Wi-Fi connection, users can send a digital image to any email address using the camera's touch screen QWERTY keypad or selecting those stored the camera's address book. Users can also utilize the QWERTY keypad to include text within the body of the email. The CL80's Wi Fi connection also allows users to upload their images directly to popular websites such as Facebook®, Picasa™ and YouTube®, as well as SamsungImaging.com.

The CL80 also includes Samsung's AllShare feature, which allows consumers to share content, including photos and videos, with other DLNA certified devices such as HDTVs and digital photo frames. This gives the CL80 user a seamless way to wirelessly transfer 720p HD video in addition to digital still images. To maximize speed and efficiency, all images transferred through Wi-Fi will be reduced to a resolution of two mega-pixels.

Bluetooth 2.0 connectivity is also included in the CL80, allowing users to share and transfer photos directly with Bluetooth 2.0 compatible mobile phones. When using Bluetooth 2.0, the CL80 will automatically resize the digital image to a resolution of 1024x768 (1MB).

Smart Gesture Touch-Screen User Interface

The Samsung CL80 incorporates an impressive 3.7-inch wide WVGA AMOLED screen, while the TL240 features a 3.5" touch screen TFT LCD. Both cameras' massive displays house Samsung's Smart Gesture touch screen user interface which is complimented by an internal Gravity sensor for added ease of use. Smart Gesture is one of the most advanced and accurate touch-screen user interfaces on the market, and it gives users the ability to access and use key features with either a simple tilt or a hand gesture. The Smart Gesture adds a level of fun to the way users interact with and enjoy their content, allowing them to quickly scroll through their photos with a swipe of their finger or by slightly tilting the camera in either direction. Users can also easily delete photos from their library using Smart Gesture by marking an "X" on the screen with their finger, or rotate an image by drawing a circle (O) on the screen.

Smart Gesture UI also offers useful auto-focusing options such as object tracking and one-touch auto focusing. Object tracking enables users to focus on any area by touching the location on the screen with their fingertip. Once the object or location is selected, the cameras will lock and keep their focus on the subject even if it's moving within the frame. Users can also proceed to take that photo by continuing to hold the location with their finger for two seconds, thanks to the cameras' one-touch auto focusing capabilities.

Powerful Optical Zoom

The CL80 and the TL240 offer powerful 7x optical zooms on the high-performance, oversized Schneider KREUZNACH lenses. To help reduce blur, these impressive lenses are paired with Samsung's Dual Image Stabilization technology, which combines both optical and digital stabilizers to counteract the negative effects of a user's shaky hand. End-users can also take advantage of the cameras' 7x optical zooms and optical image stabilization while recording video. Both the CL80 and the TL240 offer 720p HD video recording at 30 frames-per-second in H.264 format. The cameras also come complete with built-in HDMI connectivity, giving users the ability to effortlessly view their HD video and digital still images on an HDTV or HD monitor.

Smart Features

The new Samsung CL80 and TL240 also make it easier than ever for consumers to capture the perfect shot thanks to Samsung's Smart Auto 2.0 (Still & Movie) scene recognition technology. Smart Auto 2.0 technology will automatically recognize the user's current shooting environment and select the appropriate settings to achieve the best results possible. Additionally, Samsung's Smart Auto 2.0 scene recognition technology can also be used to record video, producing the highest quality footage and results no matter where consumers will be using the cameras.


Specifications


CL80

TL240

Mega-Pixels (Effective)

14.2 mega-pixels

1/2.3" CCD

14.2 mega-pixels

1/2.3" CCD

Optical Zoom

7x Optical Zoom

7x Optical Zoom

LCD Size

3.7 inch WVGA AMOLED Touch-Screen

3.5 inch TFT LCD Touch-Screen

Lens

Schneider-KREUZNACH

Schneider-KREUZNACH

Movie Mode

720p HD / 30fps / H.264 Format / built-in HDMI connectivity

720p HD / 30fps / H.264 Format / built-in HDMI connectivity

Size

4.1" x 2.3" x .77"

4.1" x 2.3" x .77"

Special Features

  • Ultra-slim (.77" thick) / 7-degree angled design

  • Bluetooth 2.0

  • Wi-Fi Connectivity (DLNA Supported)

  • Email / Direct upload to photo sharing websites

  • AMOLED Touch Screen LCD

  • Smart Gesture UI

  • Smart Filter (Advanced Filter Effects)

  • Dual Image Stabilization : Optical IS + Digital IS

  • 7x Optical Zoom

  • Smart Auto 2.0: (Still & Movie)

  • Smart Album

  • Smart Face Recognition (up to 20 faces)

  • Perfect Portrait System: Beauty Shot / Face Detection / Self Portrait /

Smile Shot / Blink Detection / Red-eye Fix

  • Photo Style Selector

  • Smart Filter

  • Panorama Shot

  • Built-in software for playback, management, and editing on a PC (no CD-Rom installation required)

  • Ultra-slim (.77" thick) / 7-degree angled design

  • Smart Gesture UI / Haptic Feedback

  • Smart Filter (Advanced Filter Effects)

  • Dual Image Stabilization : Optical IS + Digital IS

  • 7x Optical Zoom

  • Smart Auto 2.0: Still & Movie

  • Smart Album

  • Smart Face Recognition (up to 20 faces)

  • Perfect Portrait System: Beauty Shot / Face Detection / Self Portrait /

Smile Shot / Blink Detection/Red-eye Fix

  • Photo Style Selector

  • Panorama Shot

  • Built-in software for playback, management, and editing on a PC (no CD-Rom installation required)

Availability

  • Spring 2010

  • February 2010

* Specifications are subject to change without notice.

* Wi-Fi only available where verification not required.



Samsung Electronics America's CES press releases, video content and product images are available at www.samsung.com/newsroom.



About Samsung Electronics America, Inc.

Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc. (SEA), a wholly owned subsidiary of Samsung Electronics Co., Ltd., markets a broad range of award-winning, digital consumer electronics and home appliance products, including HDTVs, home theater systems, MP3 players, digital imaging products, refrigerators and washing machines.  A recognized innovation leader in consumer electronics design and technology, Samsung is the HDTV market leader in the U.S.  Please visit www.samsung.com for more information.


Casio Adds Four New Exilim Digital Cameras

Casio Releases Four New EXILIM Digital Cameras Led by High-Power Zoom Lens Models


One Compact, High Speed Model with 10X Optical Zoom, and

Three Models that Can Combine Different Moving Images


LAS VEGAS, NV, January 6, 2010 -- Casio America, Inc., and its parent company, Casio Computer Co., Ltd., today unveiled four new models in its award-winning EXILIM product line. Advancing the company's performance-driven digital camera offerings, each new model builds on Casio's tradition of delivering technological innovation and creativity to users. The first, the HIGH SPEED EXILIM® EX-FH100, featuring Casio's heralded high-speed burst shooting, ensures users never miss a crucial shot again and packs a high-power zoom lens into a compact body. The next three, the EXILIM EX-H15, EX-Z2000 and EX-Z550 all feature Casio's unique Dynamic PhotoTM function that lets users edit and combine different moving images right on the camera.

The leading models of this lineup, the EX-FH100 and EX-H15 are 10X optical zoom cameras, providing users with the ability to capture images from close or far distances. While the EX-FH100 makes the most of Casio's unsurpassed high-speed burst shooting, the other three feature high-speed image-processing technology -- not only to improve image quality, which has always been a key element of camera performance, but also to offer users entirely new ways of enjoying photography.

Thanks to the high-speed image-processing capability of the cameras, moving subjects can be dynamically "cut out" and pasted into a different still shot that forms the background. Before this technology was introduced by Casio in 2009, this Hollywood-like green-screen effect was only possible with professional equipment or software, but this technology is available in EXILIM digital cameras as an in-camera process. Casio's Dynamic Photo feature was further enhanced through the ability to add animation art stored on the memory card to still photos captured by the camera. These animated images can be emailed, posted on social networks and even printed out at home!

"Casio is proud to introduce four new additions to the EXILIM line of digital cameras powered by Casio's high-speed technologies," said Toshi Iguchi, senior general manager of Casio's Digital Imaging Division. "Casio continues to create digital cameras that enhance the photo taking and sharing experience while also providing consumers with convenience, accessibility and quality packed into a slim, sleek body."


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HIGH SPEED EXILIM EX-FH100

This 10.1 effective megapixel high-speed digital camera boasts a wide-angle 24 mm 10X optical zoom lens in a compact body that makes it easy to carry anywhere. It also gives users a maximum burst rate of 40 shots per second for still images (maximum image size of 9.0 megapixels and maximum shooting capacity of 30 shots) that can now be used to photograph distant subjects thanks to the high-power zoom. It also enables up to 1,000 fps high-speed movie recording that captures motion that is ordinarily too fast for the human eye to see.


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The EX-FH100 allows users ranging from advanced amateur photographers to beginners to enjoy high-speed burst shooting. It is equipped with a mode dial that enables manual exposure burst shooting and also has a mode that makes high-speed burst shooting easy, a feature that sets the burst shooting speed to the optimal rate just by selecting the type of scene. With this model, Casio also achieves low-noise, high-quality photography even in dim indoor lighting by using a highly sensitive CMOS sensor.


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EXILIM EX-H15 / EX-Z2000 / EX-Z550

These three models are all 14.1 effective megapixel high-performance digital cameras driven by Casio's newly developed EXILIM Engine 5.0. Great advancements have been achieved in the Dynamic Photo function, which enables users to cut out images of a moving subject and paste them on a different still image that acts as a background. With these powerful new cameras, moving images can be combined not only on a still image but also on other moving images. This new capability increases the power of expression of images even more than before. Going further, these models not only increase the "fun of creating images," but also increase the "fun of sharing images" by, for instance, making it easy to upload composite moving images to YouTube™ using the included software or post them to a blog.


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The three cameras also come with Premium Auto, which is a state-of-the-art, fully automatic function that enables users to take beautiful photos just by pushing the shutter button. Premium Auto automatically adjusts to achieve optimal image quality by discerning the point of focus and the type of scene, whether a night scene, a backlit scene, or a sunset. It processes the image according to the details in the frame, for instance, by making different corrections for human subjects and background. In addition, the leading model, EX-H15, features 10X optical zoom.


Below you will find more detailed information about the features of these new models:


HIGH SPEED EXILIM EX-FH100:


A Highly Sensitive, High-Speed Digital Camera with a Powerful Zoom in a Compact Body


Wide-angle 24 mm 10X optical zoom lens in a compact body

The EX-FH100 features a high-power zoom lens in a compact body measuring just 105.0 mm wide x 63.2 mm tall x 29.9 mm thick.* The lens delivers all the freedom of zoom photography -- from a wide-angle 24 mm to a 10X optical zoom that brings distant subjects right up close.

* In accordance with Camera & Imaging Products Association (CIPA) standards.

Ultra-high speed burst shooting captures crucial moments at a speed of 40 shots per second

This model can take up to 30 shots of 9.0 megapixel high-resolution images with high-speed burst shooting at a maximum speed of 40 shots per second. What is more, if the camera is set to Prerecord Continuous Shutter, users will not miss those critical moments even if they press the shutter a little late, since the camera starts shooting when the shutter button is only depressed halfway.

High-speed movie recording at up to 1,000 fps

The EXILIM EX-FH100 can record high-speed movies of motion that is ordinarily too fast for the human eye to see. Users can select a recording speed of 1,000 fps, 420 fps, 240 fps, or 120 fps. This model also has a mode that lets users to switch to high-speed recording at 240 fps or 120 fps by pressing a single button during normal movie recording (30 fps). High-speed recording allows users to enjoy dramatic, ultra slow-motion playback.*

* For example, one second of actual movie recorded at a speed of 420 fps can be played back over 14 seconds at 30 fps.

Highly sensitive CMOS sensor

Casio continues the quest for ever-higher picture quality, the foundation of every camera's performance. This model incorporates a back-illuminated CMOS sensor that boasts nearly twice the usual sensitivity. This lets users take beautiful photos outside as well as high-quality, low-noise photos indoors or in other dim lighting. And of course, the model also comes with CMOS-shift image stabilization.

Best Shot® modes facilitate high-speed burst shooting and high-speed movie recording

High-speed Night Scene and Portrait

With the EX-FH100, users can take beautiful photos -- even of human subjects at night -- without worrying about photo blur. The camera can do this by internally combining images taken with a single press of the shutter button using highly sensitive high-speed burst shooting with the flash into a single, crystal-clear image.

High-speed Lighting

The EX-FH100 takes three images using high-speed burst shooting, adjusting the exposure for normal (standard), bright, and dim subjects, respectively, with a single press of the shutter button. These images are then combined into a single image inside the camera, enabling reproduction of full brightness throughout the photo and helping to avoid bad photos with washed out or overly dark areas when the scene is strongly backlit.

High-Speed Burst Shooting Best Shot / High-Speed Movie Best Shot

The EX-FH100 also has "High-Speed Burst Shooting Best Shot" and "High-Speed Movie Best Shot" modes that optimize the burst shooting or high-speed movie settings simply by selecting the type of scene to be photographed -- such as a child, pet, or sports scene -- at the critical moment or in slow motion.


High-resolution HD Movie function

The EX-FH100 also features an HD Movie function. Just press the dedicated Movie button to take beautiful movies at 1280x720 pixels. The camera is equipped with an HDMI™ terminal and stereo microphone, which enable users to enjoy a beautiful picture and realistic sound by connecting the camera to a large display TV.


EXILIM EX-H15, EX-Z2000, and EX-Z550:


Digital Cameras Equipped with a More Advanced Dynamic Photo Function for Combining Moving Images, Plus State-of-the-Art, Fully Automatic Features


Newly developed EXILIM Engine 5.0

Casio has made even further advances from its EXILIM Engine 4.0, which contained both an ordinary CPU and a high-speed dedicated image processing CPU. The new Engine 5.0 increases image processing speed by 30% and produces beautiful images through advanced color reproduction and rich tonal gradation and by removing noise from photos in high sensitivity mode.

Dynamic Photo: Make composite images of different moving images

Casio has achieved great advancements in Dynamic Photo, a function that creates "moving photos" by cutting moving subjects from the background in images taken with continuous shooting and combining those images on a different still image. In addition to composites made with a still image background, cut-out moving images can now be pasted on other moving images. This new capability raises the power of expression of images. Thus, while increasing the "fun of creating images," these models will also increase the "fun of sharing images" by making it easy to upload images to YouTube™ using the included software or post them to a blog.

Premium Auto: Take beautiful photos just by pressing the shutter button

This function enables the camera to automatically analyze the scene being photographed -- including distinguishing night scenes, back lighting, a blue sky, green trees, or a sunset -- as well as sensing whether there is a face in the frame, the movement and position of the subject, and whether a tripod is being used. It simultaneously optimizes settings for exposure, ISO sensitivity, point of focus, photo blur correction, tonal range and color balance, and level of noise reduction. Premium Auto is a state-of-the-art, fully automatic function that makes it easy for users to take superior quality photos just by pushing the shutter button, by analyzing the image at the level of individual pixels and performing different corrections for human subjects and the background.

Art Shot Function: Shoot photographs that look like paintings

The Art Shot Function makes use of the image processing technology in the EXILIM Engine 5.0 to create photos of scenery or human subjects that have the feel of a painting. The view in the LCD screen of the subject in front of the user can be switched between an oil painting, a crayon drawing, or a watercolor painting, allowing the user to select the preferred art style in which to photograph the scene.

A camera for everyone

EX-H15

This 14.1 effective megapixel model packs a wide-angle 24 mm 10X optical zoom lens and a 3.0-inch Super Clear LCD screen with a high resolution of approximately 460,000 pixels into a compact body. The camera is also loaded with advanced standard features including CCD-shift image stabilization, long 1,000-shot* battery life on a single full charge, and the high-resolution HD Movie function.

* In accordance with Camera & Imaging Products Association (CIPA) standards.

EX-Z2000

This 14.1 effective megapixel model comes with a wide-angle 26 mm 5X optical zoom and a 3.0-inch Super Clear LCD screen with a high resolution of approximately 460,000 pixels in a compact, thin body. The camera comes with CCD-shift image stabilization and HD Movie function, as well as a long-life battery, making it possible to take 580 shots* on a single full charge. With this model, Casio has also realized a fresh new digital camera design, creating an innovative form finished in natural curves.

* In accordance with Camera & Imaging Products Association (CIPA) standards..

EX-Z550

This camera features a wide-angle 26 mm 4X optical zoom lens and a clear 2.7-inch LCD screen. A 14.1 effective megapixel model, it is equipped with CCD-shift image stabilization and HD Movie function.

New EasyShare Products from Kodak

Kodak Makes Picture Sharing Easier Than Ever

Innovative New Products Make Creating, Sharing and Reliving Moments Simple


LAS VEGAS, NV, Jan. 6 -- Eastman Kodak Company (NYSE:EK) today introduced new consumer digital photography products and services making it easier than ever to capture the moment you want and to share it with the people you love. Kodak understands the power of photography in bringing people together and helping them relive the important moments of their lives. The portfolio of products unveiled today in Las Vegas harnesses the latest innovations in imaging technology to empower people to share and connect like never before.

"We believe that the real 'KODAK Moment' happens when you share," said Betty Noonan, Director and Vice President, Business to Consumer Marketing, Kodak. "The simple act of sharing a picture can spark an emotion, encourage a smile, ignite a laugh or even elicit a tear. We put this important element at the forefront of our product designs to help people connect with one another, relive special memories and enrich their lives."

Products Introduced Today 

Click and Share

Kodak's heritage of "you press the button, we do the rest" continues with advanced capture settings and sharing features in its Spring 2010 product lineup.

The new KODAK SLICE Touchscreen Camera (US $349.95 MSRP) takes sharing to a new level by uniting the power of photography with the rich experience of sharing memories. The sleek and stylish camera has the ability to store up to 5,000 pictures in HD resolution. Consumers can easily sort through thousands of pictures by person, place, date, or occasion in order to locate and share a collection of treasured moments with the onboard KODAK SLICE Search Feature and Face Recognition feature.

The new KODAK EASYSHARE M580 Digital Camera (US $199.95 MSRP) lets you share like never before. The powerful Share Button makes it easy to tag pictures directly on the camera for effortless e-mailing and uploading to popular sharing sites like KODAK Gallery, Facebook, Flickr, and YouTube. Pictures can also be tagged to email to the new KODAK PULSE Digital Frame.

The new KODAK PLAYSPORT Video Camera (US $149.95 MSRP) is a rugged, durable and pocket HD video camera with an appetite for adventure. The KODAK PLAYSPORT Video Camera is waterproof up to 10 feet and features built-in software and USB cable output so users can edit and easily share with family and friends through sites such as YouTube and Facebook. 

Enjoy and Share                                    

There's always something to look forward to with the new KODAK PULSE Digital Frame (US $129.99 MSRP). This revolutionary new touchscreen-enabled frame is equipped with Wi-Fi connectivity and a personal e-mail address so consumers can easily refresh pictures on their frame. Kodak further enhances the sharing experience by connecting the frame to photo albums on KODAK Gallery and Facebook sites. The frame automatically refreshes when the consumer, or their family and friends, add new pictures to their albums.

Print It

The new KODAK ESP 7250 All-in-One Inkjet Printer ($199.99 U.S. MSRP) makes sharing from your Smartphone1 easier than ever. Featuring the latest 802.11n Wi-Fi technology, extremely easy wireless set-up, an intuitive control panel and the lowest total ink replacement cost in the industry2, the new KODAK ESP 7250 Printer helps you share and print your mobile life for less, saving consumers an average of $110 a year on ink3 with as few as four pages per day. The ESP 7250 Printer can print documents and photos directly from Wi-Fi enabled BLACKBERRY Smartphones1. In addition, users of iPhone and iPod Touch devices can print photos directly to the ESP 7250 Printer through the new KODAK Pic Flick Application.

The new KODAK ESP Office 6150 All-in-One Inkjet Printer ($229.99 U.S. MSRP) introduces Kodak's revolutionary affordable ink to home-based businesses. The ESP Office 6150 Printer offers home businesses improved productivity with four-in-one flexibility, premium-quality printing and the lowest total ink replacement cost in the industry2, delivering the quality their business deserves without straining their bottom line.

In addition, Kodak announced a new KODAK Black Ink Cartridge 10XL ($16.99 U.S. MSRP), which provides 70% more pages than the standard KODAK Black Ink Cartridge 10B, as well as an improved Kodak Color Ink Cartridge, 10C ($17.99 U.S. MSRP) which provides 10% more pages than previous Kodak Color Ink Cartridge, 10. Both are designed to provide greater convenience for consumers who print more frequently and want to change their ink cartridges less often. The new Black 10XL and Color 10C cartridges are available February 2010. For more information about Kodak's fairly priced ink and technology, please visit 'Ink Headquarters' at www.kodak.com/go/ink

The all-new KODAK Gallery makes it faster and easier than ever to celebrate KODAK Moments, share pictures and create personalized photo gifts. The site was recently rebuilt based on customer feedback with special attention to providing the best experience from start to finish. Improvements include faster upload speeds, a better photo sharing experience, streamlined creation tools, and new exclusive Photo Card and Photo Book designs. Visit www.kodakgallery.com to see what's new.

Located at more than 100,000 retail locations across the world, the KODAK Picture Kiosk is the perfect on-the-go solution to bring cherished memories to life through cards, photo books and Picture Movie DVDs. Whether you want to make them smile, make her day, or make it larger than life, you can make it all in minutes at the KODAK Picture Kiosk.

"The KODAK brand has always been about human connections and capturing and sharing important moments," said Noonan. "This year, Kodak is enhancing its commitment to helping our consumers strengthen their relationships and making it easier than ever to share moments and memories with family and friends. No matter where you are, Kodak has a sharing solution for you - at home, online and on the go."

*colors and availability may vary by region

About Kodak

As the world's foremost imaging innovator, Kodak helps consumers, businesses, and creative professionals unleash the power of pictures and printing to enrich their lives.

To learn more, visit http://www.kodak.com and follow our blogs and more at http://www.kodak.com/go/followus.

More than 75 million people worldwide manage, share and create photo gifts online at KODAK Gallery --join today at www.kodakgallery.com.

1 Compatible with iPhone (with OS 2.2 or later) and iPod TOUCH (2nd generation). May not be available on all BLACKBERRY Smartphone models.

2As compared to leading consumer inkjet printers total ink load replacement costs using manufacturers recommended ink cartridges; excludes printers that use only one cartridge.  Based on independent third party cartridge pricing survey data obtained September 2009.

3 Results based on average ink costs of leading consumer inkjet printers using average annual print volumes of 150 4x6 color photos, 800 text pages and 550 mixed color graphic pages using standard cartridges available in single quantity.  Actual results may vary, for more information visit www.kodak.com/go/inkdata.



Canon Announces Four New A-series PowerShot Cameras

 CANON U.S.A. ANNOUNCES FOUR NEW A-SERIES CAMERAS WITH CREATIVE EFFECTS FOR PERSONALIZING A PHOTOGRAPHIC JOURNEY

canon_a3000is_1024.jpgLAKE SUCCESS, N.Y., January 5, 2010 - Canon U.S.A., Inc., a leader in digital imaging, today unveiled four new PowerShot A-Series digital cameras offering entry-level consumers the opportunity to step-up their shooting experience with exciting new creative effects. In addition, for the first time, Canon offers a new rechargeable lithium-ion battery in two A-Series models, extending the battery lives of the cameras. The A-Series lineup, comprised of the PowerShot A3100 IS, A3000 IS, A495 and A490 Digital cameras, offer consumers enhanced photo-taking capabilities through an array of creative modes to help shape one's personal photographic style.

"With the introduction of the new PowerShot A-Series cameras, Canon brings a new aesthetic design to our entry-level line and new features that enhance the camera's overall performance and functionality," said Yuichi Ishizuka, senior vice president and general manager, Consumer Imaging Group, Canon U.S.A. "The new creative modes are designed to offer consumers the ability to customize their captured images and add personalization to the time-honored art of photography."

Creativity at its Best:
Whether creating a holiday card to share with friends and family or updating a Facebook page in a fun and unique way, the new PowerShot cameras will help expand a user's imagination with the introduction of two creative scene modes - Poster Effect and Super Vivid. The Poster Effect scene mode alters the look of a captured image by changing the contrast of the image. Similarly, the Super Vivid Mode creates an enhanced color effect by increasing the hue and saturation of the captured image.

Enhanced Performance:
Achieving a clear shot in low-light situations, such as when a child blows out birthday candles, is no easy task. With Canon's Low-Light Mode, the A-Series line now provides a wider ISO range (up to 3200), allowing more light to be captured creating sharper, more vivid images. For situations that require a flash, but where one cannot be used, such as a night game or concert, Canon's Low-Light Mode will help improve the captured image. The A-Series also includes Canon's Smart FE (Flash Exposure) which improves image quality by automatically adding the optimum level of flash illumination, aperture, shutter speed and ISO.

Supporting Features:
Canon has made it even easier to upload images and videos to YouTube, via CameraWindow. What's more, starting this year, all new compact digital cameras will support the high-spec SDXC memory cards with a maximum storage capacity of two terabytes (TB) in SDA standard, making it even easier to capture additional images and videos with PowerShot cameras.

Canon PowerShot A3100 IS and A3000 IS Digital Cameras:
The Canon PowerShot A3100 IS Digital camera is available in vibrant red, blue and silver colors while the PowerShot A3000 IS is offered in a stunning, two-toned black and silver casing, ideal for the color-conscious consumer. Both cameras boast features such as 12.1-Megapixel and 10-Megapixel resolution, respectfully; a 4x Optical Zoom lens with Optical Image Stabilization; a large 2.7-inch LCD screen; and Smart AUTO mode, which takes the guesswork out of shooting. New modes such as Low-Light, Super Vivid and Poster Effect mode are also available, as well as Smart FE and the ability to upload video to YouTube. The PowerShot A3100 IS and A3000 IS Digital Cameras are scheduled to be available in late February for an estimated retail price of $179.99 and $149.99, respectively.

Canon PowerShot A495 and A490 Digital Cameras:
Offering a broad array of consumer-friendly features and 10.0-Megapixel resolution, 3.3x Optical Zoom and a 2.5-inch LCD screen, the Canon PowerShot A495 and A490 Digital cameras are ideal for the budget-conscious consumer. Available in two-tone colors, such as red, blue and silver, the PowerShot A495 Digital camera offers a multitude of new modes such as Low-Light, Super Vivid and Poster Effect mode, as well as Smart FE and the ability to upload video to YouTube. Available in a metallic two-toned silver and black, the PowerShot A490 Digital camera comes equipped with scene modes such as Low-Light Mode, Smart FE and the ability to upload video to YouTube. The PowerShot A495 and A490 Digital Cameras are scheduled to be available in late February for an estimated retail price of $129.99 and $109.99, respectively.

About Canon U.S.A., Inc.
Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions. Its parent company, Canon Inc. (NYSE:CAJ), a top patent holder of technology, ranked third overall in the U.S. in 2008†, with global revenues of US $45 billion, is listed as number four in the computer industry on Fortune Magazine's World's Most Admired Companies 2009 list, and is on the 2009 BusinessWeek list of "100 Best Global Brands." Canon U.S.A. is committed to the highest levels of customer satisfaction and loyalty, providing 100 percent U.S.-based consumer service and support for all of the products it distributes. At Canon, we care because caring is essential to living together in harmony. Founded upon a corporate philosophy of Kyosei - "all people, regardless of race, religion or culture, harmoniously living and working together into the future" - Canon U.S.A. supports a number of social, youth, educational and other programs, including environmental and recycling initiatives. Additional information about these programs can be found at www.usa.canon.com/kyosei. To keep apprised of the latest news from Canon U.S.A., sign up for the Company's RSS news feed by visiting www.usa.canon.com/rss.


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Casio Unveils Their First Waterproof Exilim, the EX-G1

Capture Life's Elements on EXILIM Digital Cameras from Casio

CASIO RELEASES WORLD'S SLIMMEST*1 SHOCK-RESISTANT DIGITAL CAMERA EXILIM G - Waterproof and Dustproof, in a .78-inch,*2 Smart Design

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DOVER, NJ, November 18, 2009 - Casio America, Inc. and its parent company, Casio Computer Co., Ltd., announced today the release of the EX-G1 shock-resistant, waterproof, dustproof digital camera--the first in the company's new EXILIM® G brand of digital cameras. With its smart design featuring functional beauty, the EX-G1 embodies Casio's endurance-minded features and specifications in a sleek 0.78-inch*2 low-profile camera.

Casio first introduced the shock-resistant G-SHOCK® timepiece to the world in 1983.  The
G-SHOCK brand remains extremely popular among consumers and adventure enthusiasts around the globe thanks to its distinctive, unique design, rugged toughness and practicality, even under severe environmental conditions. In 2000, Casio launched the G'zOne®, a durable, water-resistant mobile phone.

Casio is positioning the EXILIM G brand in an "endurance" category, which demonstrates its determination to create digital cameras suitable for top athletes and adventurers. The endurance category caters to those who never quit challenging both extreme conditions and their own limits. The new model was developed to embody this brand concept, using Casio's years of experience creating technologies for shock resistance, waterproofing and slim-line design.

The EX-G1 is designed with shock-resistant elements throughout the camera, both inside and out, creating a smart look in a slim-line camera with functional beauty. In addition to capturing high-resolution 12.1 effective megapixel images, the EX-G1 also features modes such as interval shooting and multi-image capture which utilize the camera's endurance qualities. The interval shooting function can automatically take still photos or movies at fixed intervals, enabling users to capture great shots while engaged in active sports such as snowboarding or cycling*3.

"Whether it is the lifestyle that you have chosen or your career path that requires you to carry a camera tough enough to endure life's elements, the EXILIM G EX-G1 offers an endurance level that will withstand the demands of your daily routine," says Toshi Iguchi, senior general manager of Casio's Digital Imaging Division. "The EX-G1, Casio's toughest camera to date, is a prime example of Casio's constant devotion to creating cameras to accommodate all levels of photographers."

Through rigorous testing, the EX-G1 has been designed and created with a shock-resistant shell which passes drop tests including multiple falls from seven feet.*4  Featuring a two-layer construction with a stainless steel outer-casing, the EX-G1 inner body withstands shock and water damage. The camera's intelligent design is constructed with a resin cover to protect the body side near the shutter and a resin lens ring to protect the lens.

The technologically-advanced design features waterproof performance and corresponds to IEC/JIS Protection Class 8 (IPX8) waterproofing. The EX-G1 can be used at depths at 10 feet for 60 continuous minutes*5. Water will not penetrate the camera even when directly sprayed with jets of water from every direction corresponding to Protection Class 6 (IPX6). Capable of withstanding temperatures as low as 14°F*6, Casio's EX-G1 boldly captures images where any adventurer goes.

The EX-G1 will hit shelves in December 2009 with an MSRP of $299.99 and will be available in black and red.

*1.    As of November 18, 2009, based on a Casio survey of shock resistant digital cameras (excluding protruding parts).
*2.    Camera & Imaging Products Association (CIPA) standards.
*3.    A commercially available mount is required to support the camera.
*4.    In accordance with Casio's own standard with reference to the US MIL-STD-810F Method 516.5-Shock, the camera passed a test in which it was dropped from a height of 2.13 meters (7 feet) onto lauan plywood at 26 different angles. However, the camera is not guaranteed to withstand all shocks in terms of damage, malfunction and performance. Moreover, camera shock may result in inability to retain waterproof performance.
*5.    Based on testing conditions established by Casio.
*6.    Battery life will be shorter than under normal temperature conditions.


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EXILIM G EX-G1 Fact Sheet:
Shock-Resistant, Waterproof, Dustproof, Slim-line Digital Camera

Slim-line Design with Toughness Construction

Shock Resistance
The EXILIM G EX-G1 offers the world's thinnest profile*1 of .78 inch (excluding protruding parts) in a shock-resistant digital camera. The camera passed multiple drop tests of seven feet based on Casio's own standard*2.

Waterproof/Dustproof
The EX-G1 offers waterproof performance corresponding to IEC/JIS Protection Class 8 (IPX8) waterproofing, and can be used for 60 continuous minutes at a water depth of 10 feet*3. It also withstands water jets corresponding to IEC/JIS Protection Class 6 "IPX6" waterproofing, and can be directly rinsed under running water. The EX-G1 is also impervious to dust, with performance corresponding to IEC/JIS Protection Class 6 "IP6X" dustproofing.

Freezeproof
Withstanding ever the coldest of temperatures, the EX-G1 endures through temperatures as low as 14 °F*4.

Shock resistant/waterproof construction and design

Exterior
The outer body of the EX-G1 is made from stainless steel to withstand external shocks while a polycarbonate cover absorbs shocks to the body side near the shutter. The camera's wrist-strap holder is made of die-cast zinc to withstand drops while a rotating lock secures the external memory slot cover. For additional protection, the EX-G1 comes with two types of detachable protectors to absorb shocks.

Internal construction
The waterproof inner body of the camera is made from polycarbonate reinforced with fiberglass while a buckle-lock construction is added to absorb impact, using fewer screws to secure the inner body. Additionally, the camera's frame comes equipped with speaker and microphone filters to prevent water from penetrating the camera.

Lens
To prevent damage to the camera's lens, a resin ring as been added around the glass casing to ease shocks to the lens area. With the addition of a reinforced, glass lens cover, the EX-G1 is tooled with a multi coating that is water-repellent and prevents light reflection from ruining pictures. To further protect the camera from impact, high-performance damping material has been added to protect the lens unit from external shocks.

LCD panel
The acrylic plate to protect the LCD from water pressure and shocks is 1.5 times thicker than conventional point-and-shoot cameras. The LCD panel features a resin mount to ease shocks to the LCD panel area.

BEST SHOT® functions befitting a waterproof, shock-resistant camera

Interval shooting
The interval shooting function allows users to automatically take still photos or movies at fixed intervals while engaged in action sports such as cycling, snowboarding, and wind surfing*5. With the EX-G1, users can take powerful photos from inside the action, the kind which are usually almost impossible to capture. The shooting interval can be set at 10 seconds, 30 seconds, 1 minute, or 3 minutes, and the capture time for movies may be set at 3, 10, 20, or 30 minutes.

Great for a variety of outdoor photography scenes
The BEST SHOT function enables users to take beautiful photos just by selecting the desired subject scene. The EX-G1 includes additional BEST SHOT settings suitable for various outdoor situations, such as "snow" and "beach" scene settings, which automatically adjust to prevent subject underexposure due to the brightness of snow or sun. There is also an "underwater" setting to control the tendency of underwater photos to come out looking too blue.

12.1 effective megapixels
This thin stylish model features a large 2.5-inch monitor with 230,400 dots of high resolution and a non-extending 3X zoom lens ranging from 38-114mm (35 mm film camera equivalent).

Intelligent AF
When the camera is pointed at a desired shot, the Intelligent AF function automatically detects the photo subject even if it is not a human face and determines the focus and exposure area accordingly.

Advanced Dynamic Photo function
Casio's original Dynamic Photo function, which creates composite moving images using the camera's own high-speed image processing technology, now does even more.  When a moving subject is cut out of a number of images and combined with a different still shot that forms the background, the size of the subject can be changed to suit the background image.  Additionally, the Dynamic Photo video can easily be converted in-camera into a motion JPEG movie file.  Moving graphics such as hearts and bouquets of flowers are included so that users can have fun decorating their still images using the Dynamic Photo function.  Casio not only allows users to have fun taking and viewing photos, but also provides innovative new ways for them to create original images, right on the camera.

Wide Screen Movies
The camera also features a wide format (16:9) Movie function.  Just press the dedicated Movie button to take beautiful movies at 848x480 pixels.

*1. As of November 18, 2009, based on a Casio survey; *2. Established with reference to the US standard, MIL-STD-810F Method 516.5-Shock; *3. Based on test conditions set by Casio; *4. Battery life will be shorter than under normal temperature conditions; *5. A commercially available mount is required to support the camera.


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Ricoh Unveils the GXR Interchangeable Camera System

Ricoh announces the GXR interchangeable unit camera system


Lens, image sensor, and image processing engine integrated into a single interchangeable unit. World's smallest and lightest*.



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Tokyo, Japan, November 10, 2009--Ricoh Co., Ltd. (president and CEO: Shiro Kondo) today announced the development and release of the GXR interchangeable unit camera system featuring the world's smallest and lightest* digital camera with the ability to change lenses.


The new GXR is an interchangeable unit camera system in which lenses are changed by using a slide-in mount system to attach camera units to the body. The lens, image sensor, and image processing engine are integrated into the camera units so the body itself does not contain an image sensor.


With world-leading small size and low weight* enabling easy carrying, the GXR interchangeable unit camera system features a highly rigid magnesium alloy body and multiple camera units that can be changed to best fit the scene to be photographed. You can enjoy easy lens changes as well as amazing image quality and shooting flexibility. Concealing infinite possibilities in its small body, the GXR is a revolutionary camera system that pioneers a new realm of photography.


Distinctive characteristics

1. Lens, image sensor, and image processing engine comprise an integrated unit which can be changed to match the scene being photographed.

2. World's smallest and lightest* digital camera with interchangeable lenses

3. System potential expanded through use of interchangeable units

*Internal flash, interchangeable lens digital cameras with lens attached.

As of November 10, 2009, Ricoh research.


Main features of the new GXR


1. Ideal form for an interchangeable lens camera: The interchangeable unit camera system

By integrating lens, image sensor, and image processing engine into a single optimized unit, we were able to created a compact camera with interchangeable lenses.

The adoption of this new system has made it possible to achieve both "pocket size for go-anywhere portability" and "the highest image quality for every photographic situation and subject."

Since the image sensor is not exposed when lenses are changed, the camera's structure makes it inherently difficult for dirt and dust to get inside.

Putting image processing engines in both the body and the camera units, our focus was on achieving the highest image quality.


2. Elegant design

For the exterior, we utilized die cast magnesium, which has a strong track record in the GR series, and we covered the surface with a corrosion-resistant "pear-skin" coating. The end result is a body with superior levels of durability, light weight, and feel in hand.

Building on the operation control designs of the GR series and GX series, the GXR has several types of customizable buttons as well as the new DIRECT button, which the photographer can use to see many current settings at a glance. Sophisticated shooting settings can now be made faster than ever before.

The directional pad, the three My Settings, the ADJ.lever, and the function buttons all contribute to the even greater operability achieved by the GXR.

The grip form allows the GXR to be firmly held despite its small size, and the suitably yielding rubber material on the grip surface enables the camera to feel like an integral part of the hand.


3. Even greater power of expression

The automatic exposure modes include program shift mode, shutter priority mode, and aperture priority mode.

Picture settings can be customized with nine setting levels for easy creation of a diverse range of images.

ISO3200 facilitates shooting in low light conditions.


4. Enhanced rapid shooting capabilities help capture fleeting shutter chances

The Pre-AF function accelerates focusing speed by adjusting the focus to match subject movement.

The full press snap function shoots at a preset distance for a one-push full-press of the shutter-release button.

When shooting subjects up close, the camera automatically switches to macro mode so macro photography can now be enjoyed without having to worry about switching modes.(Auto macro setting)

5. High-definition 3.0-inch 920,000-dot VGA LCD picture display

The high-resolution LCD picture display provides a wide viewing angle and high contrast. The screen has a fluorine coat to prevent soiling, a hard coat to prevent scratches, and an anti-reflection coat to give excellent visibility even outdoors in bright sunshine.

With 100% sRGB coverage for color reproduction, the picture display vividly reproduces image colors.


6. Wide range of functions

Tilt indicator utilizing an acceleration sensor.

Three grid guides useful for framing images while shooting.

Image flag function to enable the quick display of specific images from among those in the camera. Up to 20 images can be flagged.

The new DIRECT screen enabling current settings to be displayed and changed.


7. Features of the GR LENS A12 50 mm F2.5 MACRO camera unit

This camera unit uses a 23.6 mm×15.7 mm (APS-C size) CMOS sensor with approximately 12.30 megapixels. In combination with image processing engine GR ENGINE III, it achieves high-image-quality photography with high definition, low noise, and smooth tonal gradations.

A newly developed GR LENS with an 8-group, 9-element configuration (aspherical lens: 1 element, two surfaces) is featured. Representing a further advancement in the GR tradition of high image quality, the lens thoroughly corrects for various types of aberrations. Despite the compact size, it is also a full-fledged macro lens with a floating lens structure. At shooting distances from infinity down to the 1/2x maximum magnification macro range, it achieves strong imaging power all the way to the edge of the frame. In addition, the low level of vignetting means that the photographer can enjoy rich and genuine bokeh effects.

The manual focus ring is perfect for use in macro photography as it makes highly precise focusing possible. It can also be used to make fine manual adjustments to the focus after autofocus is done.


8. Features of the RICOH LENS S10 24-72 mm F2.5-4.4 VC camera unit

This camera unit uses a 10.00 megapixel 1/1.7-inch CCD sensor boasting high-sensitivity capabilities enhanced through the adoption of an new process. In combination with advanced image processing engine Smooth Imaging Engine IV, it achieves high-image-quality photography with high definition and low noise.

The lens is a 24 mm to 72 mm high-performance 3x wide-angle zoom with superior usability. Utilizing a 7-group, 11-element configuration (aspherical lens: 4 elements, 4 surfaces) that includes special low-dispersion lenses, this lens achieves high dimensions of both compactness and imaging power.

A camera shake correction function (image-sensor-shift type) is used to reduce hand- motion blur.

The self-retaining lens cap has been a popular GX series option, and a GXR version is available as option LC-2.

9. New options enhance series expandability

Two soft cases, one for each camera unit.

The GXR can use the GR DIGITAL III external flash (GF-1), which can do TTL flash using auxiliary flash.

Convenient for shooting in bright outdoor situations, the newly developed 920,000-dot- equivalent high-definition LCD viewfinder is removable and can be tilted up to 90 degrees. With a 100% field of view, it displays information in the same way as the picture display, thus enabling the photographer to shoot in a film camera style.


10. Functions expanded using firmware

Function-enhancing firmware releases for the GR DIGITAL series have proved very popular, and this practice will be continued for the GXR. By updating their firmware, GXR owners will be able to use the latest functions.


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GXR Options


Product

Model

Hood & Adapter *1, *4

HA-3

Wide Conversion Lens *2, *4

DW-6

Teleconversion Lens *2, *4

TC-1

External TTL Flash *1

GF-1

LCD Viewfinder *1

VF-2

Cable Switch

CA-1

Soft Case *1, *4

SC-55S

Soft Case *1, *3

SC-55L

Neck Strap *1

ST-3

Self-retaining Lens Cap *1, *4

LC-2

Rechargeable Battery *1

DB-90

Battery Charger *1

BJ-9



*1 Newly introduced options.

*2 Hood & adapter required when using the conversion lenses.

*3 For use with GR LENS A12 50 mm F2.5 MACRO

*4 For use with RICOH LENS S10 24-72 mm F2.5-4.4 VC

*All of the focal lengths in this release are converted to the equivalent values for a 35 mm film camera.


GXR - Major Specifications


Flash:

Mode: Auto (flash fires when lighting is poor or subject is backlit), red-eye, on, slow sync, manual, off

Range (built-in flash): Refer to camera unit specifications.

Flash compensation: ±2.0 EV in increments of 1/2EV or 1/3EV

Manual flash amount: FULL, 1/1.4, 1/2, 1/2.8, 1/4, 1/5.6, 1/8, 1/11, 1/16, 1/22, 1/32, 1/64


Picture display:

3.0˝ transparent LCD; approx. 920,000 pixels


Shooting mode:

Auto, program shift, aperture priority, shutter priority, manual, scene (movie, portrait, sports, landscape, nightscape, skew correction) My Settings"


Picture quality:

Fine, Normal, RAW (DNG) *1


Storage:

SD/SDHC memory card, internal memory (approx. 86 MB)


File size:

Refer to camera unit specifications.


File format:

Photographs: JPEG (Exif Ver. 2.21) *2, RAW (DNG)

Movies: AVI *3 (Open DML Motion JPEG compliant)

Compression: JPEG baseline compliant (photographs and movies)


Other shooting options

Continuous shooting (continuous, M-Cont Plus);

self-timer (shutter release delay of approx. 10 s or 2 s, or custom setting); interval timer (intervals of 5 s to 1 hour in increments of 5 s) *4; color bracketing; B&W (TE); color space selection; noise reduction; histogram display; framing grid; depth-of-field indicator; tilt indicator; hot shoe

Other playback options:

Auto image rotation (when camera unit attached); multi-frame playback; playback zoom (up to 16 ×); resize


Interface:

USB 2.0 (High-Speed) Mini-B connector; Mass Storage *5; AV output (NTSC), HDMI connector (Mini HDMI Type C)


Video signal format:

NTSC, PAL


Power source:

DB-90 rechargeable battery (3.6V)


Battery life:

Refer to camera unit specifications.


Dimensions (W × H × D):

113.9 mm × 70.2 mm × 28.9 mm (excluding projections)


Weight:

Camera body (excluding battery, memory card, neck strap, and connector cap): 160 g

Battery, neck strap, and connector cap: 66 g


Tripod screw hole:

1/4-20UNC


Operating temperature:

0 °C to 40 °C


Date storage time

Approx. 1 week


Operating humidity:

85% or less


Storage temperature:

-20 °C to 60 °C



*1 A JPEG file is also recorded (the JPEG file may be a fine or normal quality file with the same dimensions as the RAW file or a VGA file). RAW files use the standard DNG format promoted by Adobe Systems Incorporated

*2 Compatible with the Design rule for Camera File system (DCF, a JEITA standard) and DPOF. Full compatibility with other devices is not guaranteed.

*3 Audio: PCM 32 kHz, 16 bit monaural

*4 Flash off.

*5 Mass Storage is supported under Windows 2000, Windows XP, Windows Vista, and Mac OS X 10.4-10.5.7.

GR LENS A12 50 mm F2.5 MACRO - Major Specifications


Effective pixels:

Approximately 12.3 million


Image sensor:

23.6 mm × 15.7 mm CMOS (total pixels: approx. 12.9 million)


Lens:

Focal length: 33 mm (35 mm format equivalent: 50mm)

Aperture (f-number): f/2.5 - f/22

(ND filter used for apertures of f/22 in auto shooting mode)

Focus range (from lens): Normal shooting: Approx. 30 cm -infinity, Macro shooting: Approx. 7 cm - infinity (maximum magnification 1/2x)


Construction:

9 elements in 8 groups (1 aspherical lens element with 2 surfaces)


Zoom:

4.0× digital zoom (3.6x for movies), 5.9× auto resize zoom (VGA)


Focus mode:

Contrast AF-based multi and spot AF; MF; Snap; infinity (focus lock and AF-assist)


Shutter speed:

Photographs: 180 - 1/3200 s (upper and lower limits vary according to shooting and flash mode) / Movies: 1/30 - 1/2000 s


Exposure control:

Metering: TTL-CCD metering in multi (256-segment), center-weighted, and spot modes with autoexposure lock

Mode: Program AE, aperture priority AE, manual exposure, shutter priority AE, move target function

Exposure Compensation: Manual (+4.0 to -4.0 EV in increments 1/3 EV or 1/2 EV), auto bracketing (-2 EV to +2 EV in increments 1/3 EV or 1/2 EV)


ISO sensitivity (Standard Output Sensitivity):

AUTO, AUTO-HI, ISO200ISO400ISO800ISO1600/ISO3200


White balance:

Auto / Multi-P AUTO / Outdoors / Cloudy / Incandescent Lamp / Fluorescent Lamp / Manual Settings / Detail; white balance Bracketing


Flash:

Range (built-in flash): Approx. 20 cm - 3.0 m (ISO auto)


Shooting mode:

Auto / program shift / aperture priority / shutter priority / manual /scene (movie, portrait, sports, landscape, nightscape, skew correction) / "My Settings"


Continuous mode:

Number of pictures shot in Continuous (Picture Size: RAW):

Noise Reduction off or on (Weak): 4 pictures, Noise Reduction on (Strong): 3 pictures

Number of pictures shot in M-Cont Plus (1 set):

HI (1280 × 854): 30 pictures (24 Frames/Sec), LO (4228 × 2848): 15 pictures (3 Frames/Sec)


Picture quality*1:

FINE, NORMAL, RAW (DNG)*2


Image size (pixels):

Photographs: 16:9: 4288×2416, 3456×194416:9/

4:3:3776×2832, 3072×2304, 2592×1944, 2048×1536, 1280×960, 640×480/

3:2: 4288×2848, 3456×2304/

1:1: 2848×2848, 2304×2304/

Movies (24 Frames/Sec): 1280x720, 640 x 480,320 x 240


File size (approx.):

RAW:

16:9

NORMAL: 17,800 KB/frame, FINE: 19,515 KB/frame, VGA: 15,587 KB/frame


4:3

NORMAL: 18,387 KB/frame, FINE: 20,157 KB/frame, VGA: 16,124 KB/frame


3:2

NORMAL: 20,946 KB/frame, FINE: 22,967 KB/frame, VGA: 18,337 KB/frame


1:1

NORMAL: 13,991 KB/frame, FINE: 15,333 KB/frame, VGA: 12,273 KB/frame


L:

16:9

NORMAL: 2,222 KB/frame, FINE: 3,816 KB/frame


4:3

NORMAL: 2,315 KB/frame, FINE: 3,960 KB/frame


3:2

NORMAL: 2,615 KB/frame, FINE: 4,493 KB/frame


1:1

NORMAL: 1,761 KB/frame, FINE: 3,009 KB/frame


M:

16:9

NORMAL: 1,475 KB/frame, FINE: 2,509 KB/frame



4:3

NORMAL: 1,574 KB/frame, FINE: 2,662 KB/frame


3:2

NORMAL: 1,744 KB/frame, FINE: 2,968 KB/frame


1:1

NORMAL: 1,186 KB/frame, FINE: 2,003 KB/frame


5M:

4:3

FINE: 2,287 KB/frame


3M:

4:3

FINE: 1,474 KB/frame


1M:

4:3

FINE: 812 KB/frame


VGA:

4:3

FINE: 197 KB/frame


Battery life:

Based on CIPA standard, DB-90: approx. 320 shots *3


Dimensions (W × H × D):

Camera unit only:

68.7 mm × 57.9 mm × 71.3 mm (including the lens barrel; Excluding the connector)

When mounted on the camera body

113.9 mm × 70.2 mm × 77.1 mm (including the lens barrel)


Weight (approx.):

Camera unit only: 263 g (not including the lens cap or Connector cap)

When mounted on the camera body: 423 g (not including the Battery, memory card, neck strap, connector cap, or lens cap)


Operating temperature:

0 °C to 40 °C


Operating humidity:

85% or less


Storage temperature:

-20 °C to 60 °C

RICOH LENS S10 24-72 mm F2.5-4.4 VC - Major Specifications


Effective pixels:

Approximately 10.0 million


Image sensor:

1/1.7" CCD (total pixels: approx. 10.4 million)


Lens:

Focal length: 5.1mm 15.3mm (35 mm format equivalent: 24-72 mm)

Aperture (F-number): f/2.5 - f/4.4 (T) (wide-open f value)

Focus range (from the front of the lens): Normal shooting: Approx. 30 cm to infinity:

Macro shooting: Approx. 1 cm to infinity (wide angle);

Approx. 4 cm to infinity (telephoto); approx. 1 cm to infinityzoom macro)

Construction: 11 elements in 7 groups (4 aspherical lens elements with 4 surfaces)


Zoom:

3.0 × optical zoom; 4.0 × digital zoom; approx. 5.7 × auto resize zoom (VGA)


Focus mode:

CCD-based multi and spot AF; MF; Snap; infinity (focus lock and AF-assist)


Camera shake correction function:

Image sensor shift method image stabilizer


Shutter speed:

Photographs: 180 - 1/2000 s (upper and lower limits vary according to shooting and flash mode)


Movies:

1/30 - 1/2000 s


Exposure control:

MeteringTTL-CCD metering in multi (256-segment), center-weighted, and spot modes with autoexposure lock

ModeProgram AE, aperture priority AE, manual exposure, shutter

priority AE, move target function

Exposure compensationManual (+4.0 to -4.0 EV in increments 1/3 EV or 1/2 EV), auto bracketing (-2 EV to +2 EV in increments 1/3 EV or 1/2 EV)


ISO sensitivity (Standard Output Sensitivity):

Auto, Auto-Hi, ISO 100, ISO 200, ISO 400, ISO 800, ISO 1600, ISO 3200


White balance:

Auto / Multi-P AUTO / Outdoors / Cloudy / Incandescent Lamp / Fluorescent Lamp / Manual Settings / Detail; white balance Bracketing


Flash:

Range (built-in flash): Approx. 20 cm - 4.5 m (wide-angle), Approx. 15 cm - 2.7 m (telephoto)


Shooting mode:

Auto / program shift / aperture priority / shutter priority / manual /scene (movie, portrait, sports, landscape, nightscape, skew correction, zoom macro) / "My Settings"


Continuous mode:

Number of pictures shot in Continuous (Picture Size: RAW); Noise Reduction off: 5 pictures (under ISO800), 4 pictures (ISO800 and higher); Noise Reduction on (Weak or Strong): 4 pictures

Number of pictures shot in M-Cont Plus (1 set)HI (640 × 480) : 30 pictures (30 Frames/Sec), LO (3648 × 2736) : 15 pictures (1.6 Frames/Sec)


Picture quality*1:

FINE, NORMAL, RAW (DNG) *2


Image size (pixels):

Photographs:

16:9

3648×20483264×1840


4:3

3648×27363264×24482592×1944, 2048×1536, 1280×960, 640×480


3:2

3648×24323648×2176


1:1

2736×27362448×2448


Movies (30 Frames/Sec)

640 x 480320 x 240


File size (approx.):

RAW:

16:9

NORMAL: 12,923 KB/frame, FINE: 14,160 KB/frame,

VGA: 11,347 KB/frame


4:3

NORMAL: 17,202 KB/frame, FINE: 18,854 KB/frame,

VGA: 15,096 KB/frame


3:2

NORMAL: 15,311 KB/frame, FINE: 16,779 KB/frame,

VGA: 13,439 KB/frame


1:1

NORMAL: 12,956 KB/frame, FINE: 14,195 KB/frame,

VGA: 11,377 KB/frame


L:

16:9

NORMAL: 1,630 KB/frame, FINE: 2,779 KB/frame


4:3

NORMAL: 2,169 KB/frame, FINE: 3,704 KB/frame


3:2

NORMAL: 1,930 KB/frame, FINE: 3,295 KB/frame


1:1

NORMAL: 1,633 KB/frame, FINE: 2,784 KB/frame


M:

16:9

NORMAL: 1,329 KB/frame, FINE: 2,253 KB/frame


4:3

NORMAL: 1,761 KB/frame, FINE: 2,990 KB/frame


3:2

NORMAL: 1,567 KB/frame, FINE: 2,660 KB/frame


1:1

NORMAL: 1,327 KB/frame, FINE: 2,248 KB/frame


5M:

4:3

FINE: 2,287 KB/frame


3M

4:3

FINE: 1,474 KB/frame


1M:

4:3

FINE: 812 KB/frame


VGA:

4:3

FINE: 197 KB/frame



Battery life:

Based on CIPA standard DB-90: approx. 410 shots ) *3


Dimensions (W × H × D):

Camera unit only:

68.7 mm × 57.9 mm × 38.6 mm (excluding projections)

When mounted on the camera body:

113.9 mm × 70.2 mm × 44.4 mm (excluding projections)


Weight (approx.):

Camera unit only: 161 g (not including the lens cap or connector cap)

When mounted on the camera body: 325 g (not including the battery, memory card, neck strap, connector cap, or lens cap)


Operating temperature:

0 °C to 40 °C


Operating humidity:

85% or less


Storage temperature:

-20 °C to 60 °C


*1The picture quality modes which can be set vary depending on the image size.

*2A JPEG file is also recorded (the JPEG file may be a FINE- or NORMAL-quality file with the same dimensions as the RAW file or a VGA file 640 × 480 pixels in size). RAW files use the standard DNG format promoted by Adobe Systems Incorporated.

*3 For reference only; actual number of shots varies greatly according to how camera is used. We recommend that you carry spare batteries when in use for extended periods.

(Shooting capacity was measured using CIPA-standard parameters. These are only estimates; performance may vary depending on usage conditions.)

The Next Generation Premium MinoHD is Here

Slim and Sleek Camcorder Delivers New Design, Double the Memory, Larger Screen and Direct Uploading to Facebook

flip_MinoHD_front_350.jpgSAN FRANCISCO, Calif. - October 14, 2009- The maker of the acclaimed Flip Video™ family of camcorders - recently acquired by Cisco® - today announced the second generation of its popular Flip MinoHD™ line. The premium Flip MinoHD offers consumers an easy and stylish way to capture and share high-definition (HD) video with a sleek new design, up to two hours of recording time, and a large high-resolution screen. Also introduced today was the latest version of the pre-loaded FlipShare™ software which now offers consumers direct video uploads to Facebook™.

"The original Flip MinoHD has been a hit with the social networking generation because it delivers the perfect combination of sleek design, ease of use, and great video quality," said Jonathan Kaplan, senior vice president and general manager of Cisco's Consumer Products. "Our second generation Flip MinoHD lets users shoot twice as much video, enjoy a bigger screen, and even share their stories directly to Facebook with the latest version of FlipShare."

The all-new Flip MinoHD camcorder offers a stylish new look with brushed metal finish.  True to its heritage, the new MinoHD can be personalized with one of thousands of designs or can be custom designed by the user at theflip.com. The sleek device now has a slightly rounder design, responsive touch-sensitive buttons, and a durable brushed metal finish.  Along with great new looks, the second generation Flip MinoHD includes double the memory for up to two hours of recording capacity, a bright two-inch transflective screen for no-glare viewing even in direct sunlight, and an HDMI jack for direct input to HD televisions with an HDMI cable. The new Flip MinoHD is priced at $229, while the original Flip MinoHD -- with one hour of recording time -is priced at $199 and the standard Flip Mino sells for $149.

New FlipShare Software

Like all Flip Video camcorders, the new Flip MinoHD includes FlipShare, the pre-loaded software that leads consumers seamlessly through the process of organizing, editing and sharing videos. The new version of FlipShare software, available soon, has been upgraded across the line to include the easiest way to instantly upload video to Facebook, in addition to YouTube and MySpace. The latest FlipShare software will also include a number of new organization tools and user controls, and debuts Magic Movie, a fun feature that automatically trims and arranges a user's selected video content into their own movie.

Flip MinoHD, 2nd Generation Camcorder Features:

  • SRP: $229.99
  • Now Available at leading retailers and online retailers
  • Colors: Brushed Metal or personalized at theflip.com
  • Video Resolution: High Definition, 1280 x 720
  • Records: 2 hours (8 GB built-in memory)
  • Screen: 2 inch - transflective (anti-glare); 960 x 240 pixels
  • Audio: Built-in wide-range, omni-directional microphone; built-in speaker with software volume control
  • Battery: Built-in rechargeable (Lithium Ion); up to 2 hours use
  • TV Output: Widescreen with HDMITM output
  • Zoom: 2 x Digital
     
Follow us:

About Flip Video Products

Flip Video was acquired by Cisco (NASDAQ: CSCO) in May of 2009 and operates as part of Cisco's Consumer Products group. Its revolutionary Flip Video camcorders changed the way people capture and share video by making it simple, accessible and fun for anyone. Flip Video camcorders are pre-loaded with FlipShare software to enable easy organizing, editing, and seamless uploading to Facebook Video, MySpace, YouTube and other video sharing sites. More information about Flip Video products can be found at www.TheFlip.com.

About Cisco

Cisco (NASDAQ: CSCO) is the worldwide leader in networking that transforms how people connect, communicate and collaborate. Cisco's vision for the consumer is to enable people to live a connected life that is more personal, more social, and more visual. More information about Cisco and its line of consumer products can be found at www.cisco.com/consumer or www.linksysbycisco.com.


Additional Product Photos


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flip_MinoHD_personalized_350.jpg
flip_MinoHD_usb_550.jpg

JVC Releases Their First Pocket Cam

New JVC Pocket Camera Shoots HD Video & 8 Megapixel Stills

JVC enters pocket cam market with stylish, high-performance PICSIO.

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WAYNE, NJ, October 13, 2009 - JVC today announced the launch of its first pocket flash memory camera, the new PICSIO GC-FM1.  PICSIO is designed for those who want a small, simple, camera that allows easy sharing and delivers high quality video and still images.

PICSIO shoots true eight-megapixel stills and 1080p Full HD video for outstanding results even when viewed on an HDTV.  Further enhancing the quality of PICSIO's video is image stabilization that minimizes camera shake, even when the 4X digital zoom is used.  The camera is about the size of a small cell phone, and is available in three colors - Black Ice, Blue Steel and Purple Passion.   It boasts a stylish design with a case that features a tone-on-tone geometric pattern and chrome accents for a jewel-like appearance.

PICSIO's high quality images result from the use of an eight-megapixel CMOS image sensor that captures JPEG stills with up to eight-megapixel native resolution - there's no image-degrading interpolation, so PICSIO images are sharp and vibrant, whether viewed on a screen or printed.  In video mode, PICSIO records 1080p Full HD video that's easily enjoyed on an HDTV by using the camera's HDMI connection.  Videos are recorded in the widely-used MPEG-4 AVC/H.264 format and stored as .MOV files for easy sharing without the need for time-consuming and potentially damaging conversion.  Storage is on readily-available SD/SDHC memory cards.

To suit individual shooting situations, PICSIO provides four video and still recording modes:

jvc_gc-fm1_resolutions.jpg
















Ease-of-use was a top priority in designing PICSIO, so instead of lengthy menus to scroll through, functions are easily selected directly using logically placed dedicated buttons.  Power (on/off), playback, delete, video/still mode switching, and thumbnail display mode all have their own individual buttons. A four-way controller positioned in the middle controls zoom (by pressing up/down), still image viewing (by pressing left/right), and record start/stop (the center button). The large, two-inch LCD also makes shooting easy.

Connectors include HDMI™ out (Mini), AV out and USB 2.0/1.1. The camera charges via USB connection, so it automatically charges whenever connected to a PC and not transferring files. USB cable, AV cable, hand strap and PC software - loaded into the camera's internal memory - are included with the camera.


PICSIO Feature Highlights:
  • Stylish Pocket-Fitting Design in Choice of Colors
  • "Menu-less" Simple & Easy Operation
  • Direct Sending to iTunes®/YouTube™ (.MOV file)
  • Image Stabilizer
  • 8 Megapixel Still Image Recording
  • 1080P/30fps HD Video Recording
  • 4x Digital Zoom
  • Convenient USB Battery Charging
  • HDMI™ and AV Output Terminal
  • SD/SDHC Card Compatible (up to 32GB)
  • 2.0" Color LCD

The JVC Picsio GC-FM1 is available now for $199.95.

About JVC U.S.A.
JVC U.S.A., headquartered in Wayne, New Jersey, is a division of JVC Americas Corp., a wholly-owned subsidiary of Victor Company of Japan Ltd. JVC distributes a complete line of video and audio equipment for the consumer and professional markets.  For further product information, visit JVC's Web site at http://www.jvc.com or call 1-800-526-5308.

JVC Picsio GC-FM1 Specifications

Camera

Image Sensor

8 Megapixel CMOS

Lens

F2.8, fixed focus (x1)

Zoom

Digital 4x

Image Stabilization

Digital Image Stabilizer (Video mode only)

Recording media

SD/SDHC Card (not provided)

Monitor

2.0" Color LCD

Video Recording

Mode

1080p: 1440 x 1080p / 30fps / 12Mbps, 16:9

720p: 1280 x 720p / 60fps / 12Mbps, 16:9

VGA: 640 x 480 / 60fps / 4Mbps, 4:3

QVGA: 320 x 240p / 30fps / 0.7Mbps, 4:3

Format

Video: MPEG-4 AVC / H.264: MOV, Audio: AAC

Still Recording

Mode

8M: 3264 x 2448, 4:3

5M: 2592 x 1944, 4:3

2M: 1600 x 1200, 4:3

0.3M: 640 x 480, 4:3

Format

JPEG

Connectors

HDMI out (Mini), AV out, USB 2.0/1.1

Others

PC Software and Instruction Manual (pre-installed in internal memory), Microphone (mono), Speaker (mono)

Continuous Operation Time

Approx. 96 minutes

Provided Accessories

USB Cable, AV Cable, Hand Strap

Dimensions (W x H x D)

53.0mm x 97.0mm x 17.0mm

Weight

Approx. 95 g





Notes:
SD/SDHC card is not supplied. To record video, an SDHC card with Class 4 or higher performance is required. Digital stills can be recorded on both SD and SDHC cards. SD memory cards (256MB to 2GB) and SDHC memory cards (4GB to 32GB) have been tested for the following brands: Panasonic, Toshiba, SanDisk, ATP. Note that using other media may result in recording failure or data loss. Recording time figures are estimations. There may be cases where actual recording time becomes shorter depending on the type of content being recorded.

Microsoft® and Windows® are either registered trademarks or trademarks of Microsoft Corporation in the United States and/or other countries. iTunes, iPod, and iPhone are trademarks of Apple Inc. registered in the United States and other countries. YouTube and the YouTube logo are trademarks and/or registered trademarks of YouTube LLC. The SD and SDHC logos are trademarks of the SD Card Association. All brand names are trademarks, registered trademarks, or trade names of their respective holders.


Additional Images:

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New Samsung HZ25W "Mega-Zoom" Announced

SAMSUNG GOES LONG WITH NEW 24x OPTICAL ZOOM HZ25W

Samsung HZ25W Impresses With 24x Mega-Zoom, Full Manual Control and RAW Support


samsung_HZ25W_550.jpg


RIDGEFIELD PARK, N.J. - September 3, 2009 - Samsung Electronics America, Inc. today unveiled the HZ25W, a 12.5 mega-pixel point-and-shoot outfitted with the most powerful lens ever offered on a Samsung compact digital camera. Joining the company's advanced HZ Series, the HZ25W's high-performance Schneider-KREUZNACH lens offers an impressive 24x optical zoom with a 26mm wide-angle focal length (35mm film equivalent focal range of 26mm-624mm), which can be used for shooting high-quality digital still images as well as recording 720p HD video in H.264 format.


"Photographers of all skill levels are going to be drawn to the HZ25W's features," said Reid Sullivan, senior vice president of audio/video and digital imaging marketing at Samsung Electronics America. "The versatility of the lens gives any user, whether you're a soccer mom on the sidelines or an enthusiast looking to create a stunning image, the ability to be prepared for just about any shooting scenario. Serious shooters will gravitate toward the HZ25W's aperture and shutter priority modes as well as full manual control and RAW support. For the entry-level shooter, Samsung's Smart Auto takes simplicity to a new level, ensuring a great shot every time without having to be concerned about camera settings."

The HZ25W puts high-definition video recording in the palm of users' hands. The camera can record 720p HD video using H.264 compression, an advanced codec that allows users to record video for longer periods of time. For added versatility, users can zoom in and out while recording video, taking full advantage of both the camera's 26mm wide-angle focal length and 24x optical zoom.

The HZ25W's 24x optical zoom, 26mm wide‑angle lens is supported by Samsung's Dual Image Stabilization, which combines both optical and digital stabilization to help reduce blur, especially when using the lens at its maximum zoom. The HZ25W also provides aperture and shutter priority and a full manual shooting mode for those users looking to exercise more control over camera settings. Additional manual controls include the ability to customize white balance settings from a temperature range of 3,000K to 10,000K as well as manual focusing. Users have the option to shoot in RAW (DNG1.1), JPEGs, or both right on the camera.

samsung_HZ25W_back_550.jpg


Users can frame their images using the HZ25W's color electronic viewfinder (EVF) or three-inch LCD screen, which also grants access to the camera's user interface. The HZ25W also features an easy-to-use Smart dial, which provides effortless navigation through the camera's menu and simplifies the way users select various settings and review their images.

The new HZ25W also incorporates Samsung's latest suite of intuitive and smart technologies which simplify how users take and view their photos, including Smart Auto. An advanced shooting mode which analyzes the current environment, Smart Auto will automatically choose from one of 11 optimized settings to produce the best possible image. After pictures are taken, users can easily search for a specific image they have saved on their memory card using the HZ25W's Smart Album feature. Smart Album automatically organizes the user's digital images and gives them the ability to narrow their search based on specific criteria such as the date or week the image was taken, the overall color tone, portraits or specific file types, including photos, videos, or voice memos.

Samsung's Perfect Portrait System, which includes Face Recognition, Face Detection, Smile Shot, Blink Detection and Samsung's Beauty Shot, can also be found on the HZ25W. One of the most advanced on the market, Samsung's Face Recognition technology automatically stores up to 20 preferred faces to the cameras' internal memory. While taking a portrait, the HZ25W will automatically recognize if one of the user's 20 preferred faces is in the frame and identify them as a priority for focus and exposure. Users can also save time sorting through their photos and instead search for photos that contain a specific face.

About Samsung Electronics America, Inc.
Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc. (SEA), a wholly owned subsidiary of Samsung Electronics Co., Ltd., markets a broad range of award-winning, digital consumer electronics and home appliance products, including HDTVs, home theater systems, MP3 players, digital imaging products, refrigerators and washing machines. A recognized innovation leader in consumer electronics design and technology, Samsung is the HDTV market leader in the U.S. Please visit www.samsung.com for more information.


Additional images:

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Casio Unveils Two New Ultra-Compact Exilim Models

Casio's Press Release


CASIO ANNOUNCES TWO NEW DIGITAL CAMERAS PERFECT FOR BEGINNERS AND EXPERIENCED PHOTOGRAPHERS

Sleek Stylish EX-Z280 and EX-Z33 Feature Easy Mode for Novice Users & Photo Enthusiasts

DOVER, NJ -- AUGUST 31, 2009 -- Casio America, Inc. and its parent company, Casio Computer Co., Ltd., is proud to announce the release of two new digital camera models today, the EXILIM Zoom EX-Z280 and EX-Z33. The newly designed EXILIM Zoom EX-Z280 and EX-Z33 are the ideal cameras for new comers to digital photography or families seeking a second or replacement camera. Both models feature modernized features and improved image processing that simplify capturing images of family, friends, special events, holidays and everything in between with ease. 

EX-Z280 Silver
EX-Z33 Black
EX-Z33 Pink
EX-Z33 Vivid Pink
EX-Z33 Silver
EX-Z33 Blue
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The EXILIM Zoom EX-Z280 is a 12.1 effective megapixel digital camera boasting a wide-angle 26 mm 4X optical zoom lens in a stylish and slim compact body. It comes complete with Casio's standard high-performance features, such as CCD-shift image stabilization mechanism and Face Detection function.  The Easy Mode function helps new comers grasp camera settings by offering a simplified menu screen for seamless navigation.

At the heart of the new EX-Z280 is the EXILIM Engine 4.0, which delivers higher image quality and lower power consumption in an even more compact body.  The high-speed dedicated image processing CPU, in addition to an ordinary CPU, allows the camera to perform complex processing right on the camera.  An update to Casio's Dynamic Photo feature now lets users add animated clip art to any picture without software and using only the camera.  These creations can be printed or output as an e-greeting videos that can be emailed or posted on social networking sites.  Casio's innovative function retains a prior function for cutting out moving people or objects as if from a Hollywood green screen, and placing them into other still backgrounds without the need of special software.

Reflecting Casio's commitment to producing high quality photographs, the new cameras provide feature rich and enjoyable photography functions -- beautiful imaging and easy of use for all level of user.  Other noteworthy features include Makeup function which not only recognizes faces but adjusts focus and exposure offering optimal conditions for the perfect picture.  Handheld Night Scene function and Lighting function automatically detects and corrects difficult situations due to poor lighting, camera shake and backlit scenes where subjects-people or scenery can be poorly exposed.

The EX-Z280 also features a 720p HD Movie function which takes quality videos at 1280x720 pixels.  YouTube™ mode also enhances this feature by allowing users to record video and save at the ideal size and quality settings for fast and easy inclusion on the popular video sharing site. 

The EXILIM EX-Z33 is a 10.1 megapixel digital camera with a 3X optical zoom lens.  The EX-Z33 features a quick access dedicated movie button that allows users to record widescreen movies with a 16:9 aspect ratio.  Additionally, the EX-Z33 is compatible with commercially available SD memory cards.   This camera combines a stylish, slim body with high-powered features that allow on-the-go photographers the ability to capture a memorable moment where ever they are.   

"Casio strives to develop innovative digital cameras with exciting features for new comers and professional photographers that enhances their photo taking experience," says Toshiyuki Iguchi, Senior General Manager of Casio's Digital Imaging Division at Casio America, Inc. "We are thrilled to expand the popular EXILIM lineup with the additions of the EX-Z280 and EX-Z33."

The EX-Z280, available this September 2009, will have an MSRP of $179.99 and will be offered in a silver body color.  The EX-Z33 will also be available in September with an MSRP of $119.99.  The EX-Z33 will boast stylish new colors, including black, light pink, vivid pink, silver and blue. 

EXILIM Zoom EX-Z280

A high-performance, stylish digital camera

The EXILIM Zoom EX-Z280 is a 12.1 effective megapixel digital camera boasting a wide-angle 26 mm 4X optical zoom lens (35 mm film camera equivalent) in a stylishly slim, compact body. Needless to say, it comes complete with Casio's usual high-performance features, such as a CCD-shift image stabilization mechanism and Face Detection function.

EXILIM Engine 4.0 built-in

The EXILIM Engine 4.0 features a high-speed dedicated image processing CPU in addition to an ordinary CPU, allowing the camera to perform complex processing such as is required to allow users to combine images right on the camera. Casio developed the new engine to make possible beautiful, high-quality images, with outstanding color reproduction and a rich tonal range that guarantees superior visual expression, and noise reduction at high-sensitivity levels.

Various new functions make the most of the new EXILIM Engine 4.0

New Dynamic Photo e-Greeting function

This innovative function has been updated with the ability to add a number of different animated graphics to still pictures in the camera; these creations can be easily viewed on the monitor or printed. The picture with its added animation can also be converted to movies that can be emailed or posted on social networks as e-greetings. The Dynamic Photo function still retains its original ability where a picture having a moving subject can be automatically cut-out as if from a Hollywood green screen, and added to another still background image in the camera. The newly created moving subject and still background image can be converted into a movie and shared, and all of this takes place in the camera without the need of special software.

Makeup function

In addition to recognizing faces and adjusting focus and exposure accordingly, the camera can make adjustments to smooth skin in images and soften facial shadows caused by sunlight, creating beautiful photographs of people's faces. The photographer can choose from one of twelve levels of skin beauty using different strengths of image processing, and can shoot after viewing the results in the LCD monitor.

Handheld Night Scene function and Lighting function

The camera can automatically detect difficult situations, such as night scenes where there would normally be camera shake, and backlit scenes where faces or backgrounds can be poorly exposed, and then make the most appropriate settings. All the user has to do is to press the shutter button to take great pictures.

Tracking AF

The camera incorporates an autofocus function that automatically follows a moving subject. When a subject leaves the frame the camera makes a record of it, and when the same subject once again enters the frame it is recognized by the camera, and auto focusing is resumed.

High Resolution 720p HD Movies

The camera also features an HD Movie function. Just press the dedicated Movie button to take beautiful movies at 1280x720 pixels.

YouTube™ Movie Mode

Movies can be recorded and saved using the ideal size and quality settings for the world's most popular video sharing site, YouTube™. Recorded movies can be easily uploaded to YouTube™ using the included computer software.

Easy Mode helps new comers become an expert with common settings

Using Easy Mode, photo settings are restricted to just image size, flash on/off and self timer, and these are displayed on a simplified menu screen.

EXILIM Zoom EX-Z33

A stylish, slim body

The EXILIM Zoom EX-Z33 is a 10.1 effective megapixel model with a 3X optical zoom lens, and its slim body just 18.1 mm thin body won't take up much room in a pocket or purse (17.4 mm at the thinnest point).

Convenient Face Detection function

The camera automatically detects people's faces, allowing users to take well focused and beautifully exposed pictures of the faces of their intended subjects.

Appealing widescreen movies

Simply by pressing the dedicated Movie button, users can record widescreen movies at 16:9 aspect ratios.

YouTube™ Movie Mode

Movies can be recorded and saved using the ideal size and quality settings for the world's most popular video sharing site, YouTube™. Recorded movies can be uploaded to YouTube™ using the included computer software.

Easy Mode helps new comers become an expert with common settings

Using Easy Mode, photo settings are restricted to just image size, flash on/off and self timer, and these are displayed on a simplified menu screen.

Eye-Fi wireless LAN cards accepted

The camera is compatible with commercially available SD card type Eye-Fi wireless LAN cards. When an Eye-Fi card is inserted in the camera, its presence is confirmed on the LCD monitor. The transfer of image data is also displayed on the monitor.

Canon Announces Six New PowerShot Models

CANON U.S.A. ANNOUNCES ADDITIONS TO ITS AWARD-WINNING LINE OF POWERSHOT DIGITAL CAMERAS
Experience the First-Ever Touch Screen PowerShot Camera; Celebrate the Resurgence of the S-Series Digital Camera Line; Capture a Memorable Shot with the New High Sensitivity System

canon_g11_550.jpg



Lake Success, N.Y., August 19, 2009 - Canon U.S.A., Inc., a leader in digital imaging, today announced six new PowerShot cameras offering diverse photographic options for users who have just begun their photographic journey or have been mastering their skills for many years. The new camera line-up delivers the unique features users want, with the superb image quality, ease-of-use and stylish design they have come to expect from Canon.

Whether a professional photographer looking for a smaller camera to tote along on assignment or a snap-happy sports fan heading to the big game, the new PowerShot digital cameras give users options for upgrading their shooting experience. All of the new cameras feature Optical Image Stabilization and use the DIGIC 4 Image Processor, the proprietary technology that accounts for the cameras' higher performance levels, improved signal processing speeds and enhanced image quality. Smart AUTO technology can now track moving faces and 22 different shooting situations (up from 18 previously) by identifying the surroundings to help ensure proper lighting and focus, providing the confidence to deliver high-quality photos in virtually any situation, from group snapshots, to landscapes, to portraits and more.
Select new PowerShot models will have the ability to shoot 720p High-Definition (HD) video, utilize the PureColor System LCD and for the first time from Canon, a PowerShot Digital ELPH camera will have a touch screen user interface for easy navigation through images and menus.

The desire to capture a clear shot of a sunrise or sunset over a mountain range can be fulfilled by using powerful features such as the brand new 10.0-Megapixel High Sensitivity System found on two of the new higher-end PowerShot cameras, the PowerShot G11 and PowerShot S90. Proven to enhance image quality in low-light situations and reduce noise at high ISO speeds, the new High Sensitivity System which is combined with the DIGIC 4 image processor, results in a faster shutter speed to help reduce subject blur and camera shake in recorded images. When it's not possible to use the flash at an event such as a wedding or a dance recital, this High Sensitivity System will help ensure images look great while making the user the envy of all in attendance.

"With the introduction of these new PowerShot cameras, consumers will have a wide array of choices when looking to upgrade and enhance their photography experience," said Yuichi Ishizuka, senior vice president and general manager, Consumer Imaging Group, Canon U.S.A. "Professional and entry-level users alike will now have the opportunity to choose the camera which best suits both their photographic and personal style at the same time."

Canon PowerShot G11 Digital Camera
The PowerShot G-series has long been the flagship of the PowerShot line. The new Canon PowerShot G11 Digital Camera further adds to the legacy of this award-winning series with its advanced features, variety of shooting modes and compatible EOS accessories which help to enhance one's photographic creativity. Designed for those looking for a pocket-sized camera with SLR functionality, this new powerful camera is ideal for the consumer who is looking to capture beautiful landscapes and professional portraits by offering:

  • A 10.0-Megapixel High Sensitivity System to capture images with a powerful 5x Optical Zoom lens with Optical Image Stabilization. Additionally, a 28mm (equivalent to 28-140 mm) wide-angle lens helps to get large groups into one shot at events such as a family reunion.
  • A 2.8-inch vari-angle PureColor System LCD, new to the G-series, allowing for easier on-camera previewing and reviewing of images from nearly every angle, while still incorporating the optical viewfinder found on previous models.
  • Easy access to heavily used functions with two mode dials for adjusting ISO and exposure compensation, and a full range of shooting and recording modes, including RAW + JPEG for ultimate creative control when editing images.
  • A host of optional accessories, including Speedlite flashes, an underwater housing and a tele-converter lens to provide further photographic flexibility.

    Scheduled to be available in October, the PowerShot G11 Digital Camera retails for an estimated price of $499.99.

  • canon_s90_550.jpg

    Canon PowerShot S90 Digital Camera
    The PowerShot S90 is the camera photo enthusiasts have been waiting for to add to their photography arsenal. Borrowing its good looks from the PowerShot Digital ELPH line and its high-end functionality from the PowerShot G-series, this new camera has a High Sensitivity System sensor in addition to a 28mm wide-angle f/2.0 lens to help produce sharper images in low-light situations while the customizable control ring allows users to adjust shooting settings providing for further flexibility. For the professional photographer or advanced amateur interested in a versatile point and shoot camera, the PowerShot S90 provides a wealth of advanced technologies to capture those can't-miss moments. Other features of this camera include:
  • A 10.0-Megapixel High Sensitivity System with a 3.8x Optical Zoom and Optical Image Stabilization.
  • A customizable control ring for easy access and operation of manual or other creative shooting settings.
  • A large 3.0-inch PureColor System LCD for even greater true life color reproduction.
  • Full range of shooting and recording modes, including RAW + JPEG, for the ultimate in creative control when editing.

    Scheduled to be available in October, the PowerShot S90 Digital Camera retails for an estimated price of $429.99.

  • Canon PowerShot SX20 IS and SX120 IS Digital Cameras
    When consumers are looking for a camera with a powerful zoom that is lightweight and easy-to-use, the PowerShot SX-series should be top-of-mind. Consumers can get a close-up shot without sitting in the front row and be assured images will be of superb quality. The latest additions to the SX-series are the PowerShot SX20 IS and PowerShot SX120 IS.

    canon_sx20_550.jpg


    Canon PowerShot SX20 IS Digital Camera
    Featuring:
  • A 12.1-Megapixel sensor with a high-powered 20x wide-angle Optical Zoom lens and Optical Image Stabilizer to help reduce camera shake and achieve magnificent images whether up close or far away.
  • The ability to shoot superb 720p (30 fps) HD video with HDMI output to share high-quality videos of memorable moments with family and friends.
  • A 2.5-inch vari-angle PureColor System LCD allowing for easy on-camera viewing of images and menus at nearly every angle while also having a viewfinder.
  • AA batteries for easy power-up and replacement.

    Scheduled to be available in September, the PowerShot SX20 IS Digital Camera retails for an estimated price of $399.99.


  • canon_sx120_550.jpg

    Canon PowerShot SX120 IS Digital Camera
    Featuring:
  • A 10.0-Megapixel sensor with a 10x Optical Zoom lens and Optical Image Stabilization helps to ensure images will be clear and how they were meant to be captured.
  • A large 3.0-inch LCD allows for easy on-camera previewing and reviewing of menus and images.
  • Easy Mode to make picture taking a snap! It gives you the peace of mind when shooting and simplifies camera operation.
  • AA batteries for easy power-up and replacement.

    Scheduled to be available in September, the PowerShot SX120 IS Digital Camera retails for an estimated price of $249.99.

  • Canon PowerShot SD980 IS and SD940 IS Digital ELPH Cameras
    Most noted for sleek, polished and stylish looks, the ELPH brand has evolved into a product that supremely reflects and expresses one's personal style. Tiny and compact, these cameras are best known for easily slipping into a shirt or pants pocket, while maintaining their appeal as a fashion accessory. For the first time ever from Canon, a member of the ELPH family will have a 3.0-inch touch panel PureColor System LCD further enhancing its appeal and ease-of-use. With this new line of ELPH cameras, color, style and personal reflection are still the hallmarks of the brand.

    canon_sd980_550.jpg

    Canon PowerShot SD980 IS Digital ELPH Camera
    Featuring:
  • A large 3.0-inch touch panel PureColor System LCD screen with a cutting-edge interface for easy navigating through images and menus.
  • 720p HD video shooting capabilities plus HDMI output connector for easy playback of video and photos on HDTV's to share with friends and family.
  • A 5x Optical Zoom lens with an ultra-wide 24mm lens, plus Optical Image Stabilization, great for vast landscapes and capturing a large group of friends at a red carpet event.
  • The 12.1-Megapixel sensor to help ensure superb image quality.
  • Four distinguished colors; silver, blue, purple and gold.

    Scheduled to be available in October, the PowerShot SD980 IS Digital ELPH Camera retails for an estimated price of $329.99.

    canon_sd940_550.jpg

    Canon PowerShot SD940 IS Digital ELPH Camera
    Featuring:
  • A 12.1-Megapixel sensor, 28mm wide-angle lens with 4x Optical Zoom lens and Optical Image Stabilization offering versatility when shooting in the field.
  • 720p HD movie shooting capabilities plus HDMI output connector for easy playback of video and photos on an HDTV.
  • A large, crisp 2.7-inch PureColor System LCD with a wide viewing angle, great for sharing photos and video with friends.
  • Timeless colors of muted metallics in blue, black, silver and brown to match any mood.

    Scheduled to be available in September, the PowerShot SD940 IS Digital ELPH Camera retails for an estimated price of $299.99.

    CANON iMAGE GATEWAY
    CANON iMAGE GATEWAY is an exclusive online photography resource and service for registered owners of qualified Canon products. Users can upload and share photos and videos with friends and family if they have registered certain qualifying products via their Canon Account. Members also gain access to informative photography-related articles on topics such as macro shooting, portrait photography, printing tips and print projects to get the most out of their photos. Registered qualifying PowerShot digital cameras owners are able to customize their Canon camera with great start-up images and sounds. The Video Podcast Service - available for qualifying camera and video product owners - enables members to upload videos to be shared and viewed, which can also be used with Apple's iTunes® and downloaded to access on an Apple iPod® or iPhone™ mobile device.

    About Canon U.S.A., Inc.
    Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions. Its parent company, Canon Inc. (NYSE:CAJ), a top patent holder of technology, ranked third overall in the U.S. in 2008†, with global revenues of US $45 billion, is listed as number seven in the computer industry on Fortune Magazine's World's Most Admired Companies 2009 list, and is on the 2008 BusinessWeek list of "Top 100 Brands." At Canon, we care because caring is essential to living together in harmony. Founded upon a corporate philosophy of Kyosei - "all people, regardless of race, religion or culture, harmoniously living and working together into the future" - Canon U.S.A. supports a number of social, youth, educational and other programs, including environmental and recycling initiatives. Additional information about these programs can be found at www.usa.canon.com/kyosei. To keep apprised of the latest news from Canon U.S.A., sign up for the Company's RSS news feed by visiting www.usa.canon.com/rss.

    _________________________________________________________

    † Based on weekly patent counts issued by the United States Patent and Trademark Office
    Availability, specifications and prices subject to change without notice. Actual prices are set by the individual dealer and may vary.

    All referenced product names, and other marks, are trademarks of their respective owners

  • Two new Casio Exilim Models Released

    Casio's Press Release

    CASIO RELEASES LATEST EXILIM DIGITAL CAMERAS THAT AUTOMATICALLY DETECT PHOTO SUBJECTS WITH NEW INTELLIGENT AF


    Composite Moving Image Creation Even Faster with Improved Dynamic Photo Function in New EX-Z450 and EX-Z90 Models


    casio_ex-z450_gold_550.jpg


    DOVER, NJ -- AUGUST 18, 2009 -- Casio America, Inc. and its parent company, Casio Computer Co., Ltd., announced the release today of two new additions to the EXILIM digital camera lineup. The EXILIM Zoom EX-Z450 and EXILIM Zoom EX-Z90 both are equipped with Intelligent AF, a new function that can detect even a non-human photographic subject, allowing the models to automatically determine the focus and exposure area. In addition, Casio's unique Dynamic Photo function, for composite moving image creation, is now faster and easier to operate, allowing users to produce animated electronic greeting cards and other digital creations.


    New to the Casio EXILIM lineup is the Intelligent AF feature which, in addition to the line's usual face detection technology, automatically detects non-human photo subjects in the whole composition and determines the focus and exposure area. By simply pointing the camera at a desired shot, Intelligent AF ensures a focused, crisp picture without an out-of-focus subject. Taking pictures of your family pet or even beautiful scenery can be done in a snap, utilizing Intelligent AF to help minimize the number of photos that need to be taken to get a perfect picture. Thanks to the high-speed image processing technology and image analysis technology of the EXILIM Engine 4.0, users can enjoy taking quality photographs with ease.


    Further advancements have been achieved for Dynamic Photo, which enables users to cut out images of a moving subject and combine them with a different still image. In the past, it was necessary to take photos twice* in order to cut out the moving subject, but now a moving subject can be cropped from a single shot, as long as the background is flat and in one color.


    * Capturing separate photos with and without the subject, while keeping the camera in the same position


    The EXILIM Zoom EX-Z450 is built with a stylish design, producing a 12.1 effective megapixel image while boasting a wide-angle 28 mm 4X optical zoom lens. In addition to a CCD-shift image stabilization mechanism, the EX-Z450 features a Landscape Mode for taking enhanced scenery shots, and a Makeup Mode that enhances the beauty of a person's face. The high performance features Casio is known for are evident in this camera, while the image quality is never sacrificed with the addition of new functions.


    casio_ex-z90_blk_550.jpg


    Also announced today was the EXILIM Zoom EX-Z90 - a high-powered 12.1 effective megapixel digital camera with a 3X optical zoom lens. The EX-Z90 offers advanced based performance and a wide range of functions. The camera's stylish design creates a fashion accessory for users that can fit in your pocket, clutch or the palm of your hand.


    "Casio continues to create cameras that come equipped with high-powered, cutting -edge technologies such as the new Intelligent AF feature and improved Dynamic Photo function which creates a whole new picture taking and sharing experience for users," says Toshiyuki Iguchi, Senior General Manager of Casio's Digital Imaging Division at Casio America, Inc. "The two new additions to the EXILIM line continue to demonstrate Casio's commitment to producing quality digital cameras that can be utilized by novice users and professional photographers."


    The EX-Z450 will have an MSRP of $199.99 and will be offered in champagne. The EX-Z90 will have an MSRP of $149.99 and will be available in pink and black, making it the perfect fashion accessory for consumers. Both cameras will begin to ship to stores in early October.


    EXILIM Zoom EX-Z450 and EXILIM Zoom EX-Z90

    Digital Cameras that Automatically Detect Photo Subjects with Intelligent AF


    Both models have an effective resolution of 12.1 megapixels

    EX-Z450

    This stylish model features a large 3.0-inch LCD monitor with 230,400 dots of high resolution, as well as a lens ranging from 28-mm wide angle (35 mm film camera equivalent) all the way to 4X optical zoom. Its advanced base performance is supported by a CCD-shift image stabilization mechanism, and longer battery life lasting about 550 shots on a single full charge.

    EX-Z90

    Compact enough to fit in the palm of a hand, the EX-Z90 comes in a range of colors that appeal to sophisticated women, and is designed to feel like a fashion accessory. In order to accent the camera's attractive color, the 3X optical zoom lens barrel is rendered in black.


    Shooting functions made possible by high-speed image processing


    Intelligent AF

    When the camera is pointed at a desired shot, the Intelligent AF function automatically detects the photo subject even if it is not a human face, and determines the focus and exposure area accordingly.

    Landscape Mode

    This mode is for taking beautiful scenery shots. Users can choose between the Vivid Landscape option, which enhances only impressive colors, or the Mist Removal option, which produces clearer pictures when the atmosphere is misty or hazy.

    Makeup Mode

    The camera helps create beautiful pictures of people's faces. This function ensures that faces are correctly focused and well exposed, adjusts the smoothness of skin, and softens facial shadows caused by sunlight.

    Handheld Night Scene function* or Lighting function

    The camera can automatically detect difficult situations, such as night scenes where there would normally be camera shake, and backlit scenes where faces or backgrounds can be poorly exposed, and then make the most appropriate settings. All the user has to do is to press the shutter button to take great pictures.                       * EX-Z450 only


    Dynamic Photo can create composite moving images ideal for animated electronic greeting cards

    Without the need for a computer, Dynamic Photo enables users to cut out images of a moving subject that have been photographed, and combine them with a different still image that forms the background. The result is a unique still photo containing a moving subject. Dynamic Photo can be used to create highly original and creative electronic greeting cards. Thanks to improvements made to Dynamic Photo, fun composite moving images can now be created even more easily.

    • A moving subject can be cropped from a single shooting, as long as the background is flat and in one color.

    • It is now possible to expand or shrink the size of the cut-out subject to suit the still image that it will be combined with.

    • A Dynamic Photo can be converted into a Motion JPEG movie file right on the camera.

    • Using the included PC software, Photo Transport, still images can also be uploaded to the camera for use in composite moving image creation.

    • Eight different Animated Characters (such as a heart or a dinosaur) are included in the camera so that users can have fun decorating their still images.


    High Resolution HD Movies

    The camera also features an HD Movie function. Just press the dedicated Movie button to take beautiful movies at 1280x720 pixels.


    Steve's Digicams - Breaking News - Sony 5/29/2009 Press Release




    Sony

    Press Release - May 29, 2009





    Sony Europe Press Release

    Sony Cyber-shot DSC-W190

    28 May 2009 5:0
    Great pictures to fit everyone's pocket : Slim, stylish Cyber-shot cameras by Sony offer superb picture quality and outstanding value

    • 10.1/12.1 effective megapixels (W180/W190)
    • Easy to use with convenient shooting functions
    • Smile Shutter automatically captures smiling portraits
    • SteadyShot and High Sensitivity ISO 3200 for crisp, clear shots
    • Seven Scene Selection modes
    • 3x optical zoom and 17x/18x Smart Zoom (W180/W190)
    • Choice of three colours (silver, black, red)


    Sony Cyber-shot DSC-W190

    Two slim, stylish Cyber-shot digital cameras from Sony offer outstanding quality and value to suit every pocket.

    The Cyber-shot W180 and W190 are the perfect no-fuss choice for anyone who needs to capture family moments, holidays and nights out.

    Both models look great with slim, clean lines and a choice of silver, black or red colour finish options. Ideal for first-time photographers, they're beautifully easy to use, with a simple slide switch to select photo/movie/playback modes. For maximum creative freedom, a choice of seven Scene Selection modes adjusts camera settings automatically to suit virtually any subject.

    While they offer superb value, the Cyber-shot W180 and W190 don't compromise on class-leading picture quality and easy-to-use features.


    Sony Cyber-shot DSC-W180

    A high resolution of 10.1/12.1 effective megapixels (W180/W190) ensures crisp, detail-packed enlargements to A3 size and beyond. Pristine picture quality is further enhanced by the high-quality 3x optical zoom lens. Smart zoom boosts maximum magnification to a frame-filling 18x for W190 and 17x for W180 for even more dramatic close-ups. There's also a generously-sized 2.7�? Clear Photo LCD screen for a bright, clear view of images and quick confirmation of camera settings.

    Improved Face Detection recognises up to 8 faces in a scene, fine-tuning focus and exposure for better-looking portraits. For even happier people pictures, Smile Shutter automatically takes a picture when your subject smiles.


    Sony Cyber-shot DSC-W180

    SteadyShot image stabilisation reduces the effects of camera shake when you're shooting handheld. A special shooting mode boosts sensitivity to ISO 3200, letting you freeze moving subjects with faster shutter speeds or capture atmospheric interiors without flash.

    Also supplied, the latest version (4.2.01) of Picture Motion Browser software (for PC) makes it easy to manage and share your collection of digital photos and video clips and for uploading these to YouTube, Picasa or other image and video sharing web-sites.

    The Cyber-shot W180 and W190 compact digital cameras are available from July 2009.





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    Steve's Digicams - Breaking News - General Imaging 03/04/2009 Press Releases



    General Imaging

    Press Release - March 4, 2009





    Waterproof GE G3WP Camera Makes Big Splash





    TORRANCE, Calif. (Business Wire) Mar 04, 2009 -- General Imaging invites you to dive right in and start snapping. The company has just released a new camera that loves the water.

    General Imaging, the worldwide exclusive licensee for GE digital cameras, has launched its first-ever waterproof model, the G3WP.

    GE cameras have always been a great fit for active lifestyles, but the fun new G3WP takes things to new depths. Waterproof to 10 feet, the G3WP is perfect for backyard pool parties or weekends at the lake. Rain in the forecast? No problem - take the G3WP with you. The camera is specially designed to keep moisture out.

    "We're very excited about this camera, because it opens up a whole new range of activities our customers can capture and preserve," said Tom Haga, CEO of General Imaging. "Whether you're going swimming or taking a walk in the rain, the G3WP is the perfect camera."

    The G3WP - part of the 2009 lineup of GE digital cameras - features a massive 12.2 megapixels of resolution, 4x optical zoom, and a 2.7-inch LCD screen that automatically adjusts to changes in ambient light.

    As with the other cameras in the 2009 lineup, the G3WP offers Auto Scene Detection and Pan-Capture Panorama among its many advanced features. Auto Scene Detection automatically determines the appropriate scene type and optimizes exposure for sharp, vibrant pictures. Pan-Capture Panorama lets the user pan the camera across the scene while the engine automatically captures, determines overlap, and stitches the frames into a single panoramic picture.

    About General Imaging

    Based in Torrance, Calif., General Imaging is the worldwide exclusive licensee for GE branded cameras. Unveiling its first cameras in March 2007, General Imaging has set a new precedent for high-quality, feature-rich cameras that offer excellent value.

    For more information about the G3WP and the entire line of GE brand digital cameras, go to www.ge.com/digitalcameras.





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    Steve's Digicams - Breaking News - General Imaging 03/03/2009 Press Releases



    General Imaging

    Press Release - March 3, 2009





    General Imaging Debuts 2009 GE Cameras





    TORRANCE, Calif. --(Business Wire)-- Mar 03, 2009 General Imaging has released its 2009 lineup of GE digital cameras, introducing a full array of exciting new features, including auto scene detection, pan-capture panorama, and optical image stabilization. General Imaging, the worldwide exclusive licensee for GE digital cameras, unveiled ten new models this morning at the 2009 Photo Marketing Association trade show in Las Vegas.

    Now entering their third model year, GE digital cameras offer higher resolution and more powerful zooms than ever before. Each camera in the 2009 collection features at least 9 megapixels of resolution - with seven models boasting 12 or more - helping preserve all life's memories with greater clarity. Ready for your close-up? GE cameras certainly are, as seven of the new models feature zooms of 5X or higher, including an impressive 12X zoom in the X3 to make those big smiles appear even bigger.





    Waterproof - and hard to miss

    GE cameras have always been a great fit for the active lifestyle, but the fun new G3WP is built to withstand swim parties, weekends at the lake, or rain on your parade. The G3WP is waterproof to a depth of 10 feet.

    "This is our strongest lineup yet," said General Imaging CEO Tom Haga. "We've got cameras for every lifestyle. GE digital cameras are slim, stylish and easy to use. We continue to offer an amazing feature set at an affordable price."

    Among the features on the 2009 GE digital camera line:

    • Auto Scene Detection. This feature automatically determines the appropriate scene type and optimizes exposure for sharp, vibrant pictures.

    • Pan-Capture Panorama. One of our most popular features just got even better. Our earlier panorama stitching feature allowed the user to seamlessly stitch together three photos into one extra-wide angle image. Pan-Capture Panorama is even easier, letting the user pan the camera across the scene while the engine automatically captures, determines overlap, and stitches the frames into a single panoramic picture.

    • Optical Image Stabilization. While all GE cameras employ image stabilization to overcome camera shake, General Imaging has included superior optical image stabilization technology in the E1276W and the X3.

    • Touch Panel LCD. The new E1250TW utilizes touch-screen technology to allow the user to control certain features by touching icons displayed on the three-inch LCD screen.

    • HDTV Output. The E1250TW also allows users to view high-definition photos connecting directly to their HDTV.

    Most of the popular features from earlier models are back for 2009, including blink, smile and face detection, auto-adjust brightness LCD, and in-camera red-eye removal. Three of the new models also feature 28mm equivalent wide-angle lenses.

    About General Imaging

    Based in Torrance, Calif., General Imaging is the worldwide exclusive licensee for GE branded cameras. Unveiling its first cameras in March 2007, General Imaging has set a new precedent for high-quality, feature-rich cameras that offer excellent value. For more information about these features and the entire line of GE brand digital cameras, go to www.ge.com/digitalcameras.





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    Steve's Digicams - Breaking News - Panasonic 3/03/2009 Press Releases



    PANASONIC

    Press Release - March 3, 2009




    PANASONIC CONTINUES ITS DIGITAL PHOTOGRAPHY REVOLUTION WITH THE ADDITION OF THE LUMIX GH1 -- ITS NEW MICRO FOUR THIRDS DIGITAL CAMERA WITH HD RECORDING CAPABILITY

    The Panasonic LUMIX DMC-GH1, a Creative HD Hybrid, Offers Professional-Level Still Photos and HD Video Performance Yet is Easy Enough for Entry-Level DSLR Consumers




    Las Vegas, NV (March 3, 2009) -- Panasonic today introduced the DMC-GH1, the newest member of the company's revolutionary LUMIX G Micro System -- a new digital interchangeable lens camera system that delivers professional-level features and performance in a compact and easy-to-use camera body.

    Compatible with the Micro Four Thirds System standard, the new LUMIX GH1 features advanced video photography functions, such as the ability to record High Definition (HD) AVCHD 1080p/24p video.* In addition, the new LUMIX GH1 comes with a newly developed long-zoom interchangeable lens -- the LUMIX G VARIO HD 14-140mm/F4.0-5.8 ASPH./MEGA O.I.S. This lens was specifically designed to support HD movie recording and features a silent motor and continuous auto focusing (AF) capability; two features which distinguish the LUMIX GH1 from DSLRs that offer HD video recording capabilities.

    "Photographers of all levels -- professionals, amateurs and beginners -- will be stunned by the range of creative possibilities that the LUMIX GH1 creates in the world of high-quality photography and HD video. Users will be equally amazed by the camera's easy-to-use design and small size," said David Briganti, National Marketing Manager, Imaging, Panasonic Consumer Electronics Company. "Beyond its creative potential, the LUMIX GH1, a sister product to the award-winning LUMIX GH1, is also innovative and differentiates itself from the pack by recording High Definition video with continuous AF, an indispensable feature for practical video recording."

    In late 2008, Panasonic redefined the traditional DSLR category with its launch of the Panasonic LUMIX GH1 -- a digital, interchangeable lens camera system that takes the radical step of eliminating the large, internal mirror structure that is currently contained in all traditional DSLR cameras. This innovation allows for dramatically smaller camera body and lens sizes and permits many new, advanced consumer features such as LUMIX GH1 "Live View Finder". With its 2008 launch, the LUMIX GH1 achieved several honors, including: World's first entry into the Micro Four Thirds Standard system camera segment World's first interchangeable lens camera to offer colored body options to consumers Winner, 2008 Camera of the Year (Popular Photography & Imaging magazine)

    The new LUMIX GH1 provides cutting-edge video recording features, including the ability to record high-resolution full HD (1920 x 1080) video at 24 fps or smooth HD video (1280 x 720) movie at 60 fps using an AVCHD format (MPEG-4/H.264). The AVCHD format provides the important benefit of doubling the HD quality recording time compared with Motion JPEG. The LUMIX GH1 hosts a dedicated video record button on the back of the camera which lets users instantly start recording videos, even while shooting still photos -- removing the fear of potentially missing a must-see video moment. The LUMIX GH1 also records video in high-quality stereo sound via Dolby Digital Stereo Creator, the global standard of audio recording. An optional stereo microphone (DMW-MS1) is also available to achieve a more intensive sound recording experience. Finally, a convenient Wind Cut function is provided to help to block out distracting video background noise.

    Like the LUMIX GH1, the LUMIX GH1 features the Live View Finder system which enables something that simply is not possible with conventional DSLR cameras -- the ability to preview the effects of camera settings (e.g., exposure, aperture, shutter speed) before taking the photo. This helps take the guesswork out of the camera setting process and helps users ensure that every photo they capture comes out exactly as they envisioned.




    The brilliant 1,440,000-dot equivalent Live View Finder system can also display information settings that a user can see without removing their eyes from the subject. Furthermore, a built-in eye sensor automatically switches on the viewfinder when the user looks into it, then switches it off and turns on the swivel 3.0-inch large 460,000-dot high-resolution LCD when the user looks away from the viewfinder. The 60-frames-per-second Live View is made possible by the Live MOS sensor, which takes real-time signals directly from the image sensor and sends them continuously to the LCD. Both the Live View Finder and LCD provide a 100% field of view -- allowing the user to accurately frame and compose a shot from most any position.

    The LUMIX GH1 kit lens -- the LUMIX G VARIO HD 14-140mm/F4.0-5.8 ASPH./MEGA O.I.S. --provides a broad focal length range of 28-280mm (35mm camera equivalent) and supports continuous AF using the contrast AF system for both photo and movie capture. The low-noise lens design also seamlessly supports video recording by minimizing the mechanical sound generated by AF/AE actions.

    At the core of the LUMIX GH1 lies a newly developed 12.1-megapixel high speed Live MOS sensor and Venus Engine HD, which features twin CPUs for outstanding processing capabilities. The Live MOS sensor is capable of high-speed readout over four channels to be compatible with full-HD movie recording. This sensor is also advantageous for photo recording with a high signal-to-noise ratio thanks to the new circuit structure that is unaffected by the noise generated in each of the circuits. This results in crisp photos -- even those taken at high ISO levels. The multi-aspect type sensor allows users to take photos in 4:3, 3:2 or 16:9 aspect ratios with the same angle of view. The Venus Engine HD is also energy efficient, supporting long periods of AVCHD video recording on a single battery charge.

    In addition to the digital camera's HD video recording capability, the DMC-GH1 features the LUMIX Creative Movie mode which lets the user manually set the shutter speed and aperture, making their videos more creative and representative of their own personal video style preference. Changing the shutter speed gives the videos a special look, particularly suitable for shooting fast-moving subjects. Controlling the aperture is convenient when there are several subjects at varying distances, so the user can focus on the foreground and blur the background -- or vice versa.

    While the LUMIX DMC-GH1 has cutting-edge still image and video capture features, the LUMIX GH1 is also incredibly easy-to-use, thanks to Panasonic's iA (Intelligent Auto) mode** -- a user-friendly setting made popular in the LUMIX line of digital point-and-shoot camera products. Panasonic's iA mode is a suite of technologies which engage automatically (no settings needed). The latest addition to the iA suite of features is Face Recognition, a feature that directs the camera to prioritize focus and exposure on a specific face that that the user had previously registered in the camera.*** This invaluable function makes it especially easy to take sharp and beautifully exposed images of things the user values most in their photos -- the user's friends and family.

    Panasonic's iA mode offers other innovative features which help deliver consistently outstanding photos: O.I.S. (Optical Image Stabilization) to help reduce blurring from hand-shake; Intelligent ISO Control to help limit motion blur by adjusting the ISO sensitivity if the subject moves as the shot is taken; AF Tracking that lets the camera lock onto any subject and keep it in focus even if it moves; Intelligent Exposure which optimizes the exposure for each part of an image, preventing blocked shadows and blown highlights, and helps ensure that gradation and details are reproduced beautifully; and Intelligent Scene Selector which automatically detects the five most common shooting situations - Portrait, Night Portrait, Scenery, Night Scenery and Close-up - and switches to the appropriate Scene mode.

    Best of all, the benefits of Panasonic's iA mode extend to motion image recording on the DMC-GH1. For example, the LUMIX GH1 motion iA includes O.I.S. and Face Detection, which automatically detects a face in the frame and adjusts focus, exposure, contrast, and skin complexion. Intelligent Exposure continually checks the ambient light level and adjusts the exposure setting as conditions change to prevent blown highlights and blocked shadows. Intelligent Scene Selector automatically switches between Normal, Portrait, Close-up, Scenery, and Low Light modes according to the environment.

    The Contrast AF system adopted by the LUMIX GH1 is accurate, easy-to-use and fast. Users can choose from a wide range of AF modes, including multiple-area AF with up to 23 focus areas, 1-area AF with a selectable focus area, Face Detection, and AF Tracking. To help keep the images free of spots from dust and particles, the Supersonic Wave Filter dust reduction system helps prevent foreign contaminants from adhering to the image sensor.




    After users capture their images using the LUMIX GH1, it's easy for them to enjoy their photos or HD videos immediately on a large-screen Panasonic VIERA high-definition television. All that is required is to remove the SD Memory Card from the LUMIX GH1 and insert it into the VIERA Image Viewer (SDHC/SD Memory Card slot) located in the VIERA HDTV or in the Panasonic Blu-ray disc player. Alternatively, an optional mini HDMI cable is available to output the images from the LUMIX GH1 directly to the Panasonic HDTV via VIERA Link. Then, using the VIERA HDTV's remote control, users can take advantage of the LUMIX GH1's advanced playback and slideshow features.

    In addition to the new LUMIX G lenses, the DMC-GH1 and LUMIX G Micro System is compatible with any interchangeable lens that complies with the Four Thirds standard.**** This gives users access to the entire range of Four Thirds lenses. Additional Micro Four Thirds lenses will be announced in the future, giving users a large, diverse line of high-performance lenses to add to their photographic toolboxes. With the LUMIX G Micro System and the growing assortment of lenses becoming available, the creative possibilities are endless.

    The LUMIX DMC-GH1 is a system camera with a wide variety of options to choose from to match a wide range of shooting situations and styles. Accessories compatible with the LUMIX G Micro System include: External Flash: DMW-FL220(GN22) / DMW-FL360(GN36) / DMW-FL500(GN50); PL Filter: DMW-LPL62; ND Filter: DMW-LND62 (New); MC Protector: DMW-LMCH62; Mount Adapter: DMW-MA1; Stereo Microphone: DMW-MS1 (New); Battery Pack: DMW-BLB13; DC Cable: DMW-DCC3; Soft Cases: DMW-CGH1, DMW-CG2 (New); Soft Bag: DMW-BAGH1; Shoulder Strap (Stylish) DMW-SSTGH1-A/C/R/K(New); Shoulder Strap (Woven) DMW-SSTG2-W; Shoulder Strap (Leather) DMW-SSTG3-T; Remote Shutter: DMW-RSL1.

    For more information about the DMC-GH1 and all of Panasonic's LUMIX G Micro System accessories, please visit www.panasonic.com/lumix.

    *Full-HD (1920 x 1080) movies are output by the image sensor at 24p (NTSC)/25p (PAL), and recorded at 60i (NTSC)/50i (PAL). HD (1280 x 720) video is output and recorded by the image sensor at 60p (NTSC)/50p (PAL).
    ** Some functions in iA mode will not be available depending on the lens to attach.
    ***Turn Face Recognition item ON and register the person with full-face portrait on the shooting menu in advance. Recognition performance varies greatly depending on shooting conditions, i.e., according to factors such as angles, facial expression and lighting, so operation under all conditions cannot be guaranteed. Because the camera searches for faces that are similar to registered faces, there are cases where the faces are not correctly recognized when the registered image and the shooting image varies greatly. When facial characteristics are similar, particularly between parents and their children or brothers and sisters, the camera may not distinguish the faces.
    ****Some functions on DMC-GH1 are not available depending on the lens that is attached

    About Panasonic Consumer Electronics Company

    Based in Secaucus, N.J., Panasonic Consumer Electronics Company is a Division of Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation. (NYSE: PC) and the hub of Panasonic's U.S. marketing, sales, service and R&D operations. In its commitment to provide consumers with extensive imaging resources, Panasonic LUMIX established the Digital Photo Academy, a series of nationwide workshops designed to instruct consumers how to optimize the features on their digital cameras and produce high-quality photos. Panasonic is honored to support OUR PLACE -- The World's Heritage, a project that will create the world's largest photographic collection of UNESCO World Heritage sites, with acclaimed photographers exclusively using LUMIX digital cameras to capture all images.





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    Steve's Digicams - Breaking News - Casio 3/03/2009 Press Release




    Casio

    Press Release - March 3, 2009




    CASIO INTRODUCES STYLISH NEW 10.1 MEGAPIXEL DIGITAL CAMERA

    EX-Z29 Offers Increased Portability and 23 Best Shot Modes to EXILIM Zoom Series of Digital Cameras



    Casio Exilim EX-Z29

    LAS VEGAS, NV, MARCH 3, 2009 -- Casio America, Inc. and its parent company, Casio Computer Co., Ltd., introduced the latest addition to its stylish series of EXILIM digital cameras today, the EXILIM Zoom EX-Z29. This newest member of the EXILIM line features a stylish, slim and compact design to increase portability, and provides an improved 10.1 megapixels of image resolution with 3X optical zoom. The EX-Z29 will be on display at Casio's booth at the Photo Marketing Association International Convention and Tradeshow.

    This new model stays true to the user-friendly features that have become standard to the EXILIM Zoom series. The 2.7-inch wide LCD display enables users to easily navigate camera operations and enhance the review of images, while the 23 Best Shot Modes and face detection technology help users take high quality photos without having to adjust camera settings.

    "Casio is dedicated to creating digital cameras that feature superior technology while maintaining an ease of use for the consumer," said Bill Heuer, Vice President of Sales for Digital Imaging Division at Casio America, Inc. "We continue to be a leader in the digital camera industry, providing fun and convenient ways to capture quality photographs."

    The EX-Z29 comes loaded with other useful features including Anti-Shake DSP which reduces photo blur from shaky hands or moving subjects, allowing users to shoot images with ease and confidence. Easy Mode simplifies the camera settings to three easy menus (image size, flash and self timer). With Easy Mode, the camera is set to take great photos in every situation without having to check presets or accidentally making a wrong adjustment. Casio's Face Detection Technology maintains a sharp focus and the correct exposure for the human face.

    Available at retail in April, the EX-Z29 will be available in black, pink, blue, silver and purple with an MSRP of .99.


    EXILIM EX-Z29 Features

    A sleek & sturdy digital camera with a compact design
    Design achieves a lightweight, yet durable image Designed to fit the concept of "Sleek & Sturdy," this camera has a compact form, measuring just 3.64" wide x 2.16" high x .91" thin. The edging that frames the body presents a light, casual feel, but at the same time gives the user the sense that this camera is tough and reliable. In addition, the camera color is not limited to a single hue. Rather, the control panel, frame, and rear casing boast contrasting colors, presenting a whole new idea in camera color schemes.

    An effective 10.1-megapixel camera with a 3X optical zoom lens
    In addition to offering the ability to reproduce a detailed image of the subject, this camera is very responsive and easy to operate. It has an effective 10.1-megapixel resolution, and delivers excellent performance. Images taken at high resolution can be enjoyed as beautiful photographs whether printed large or cropped before printing.


    Casio Exilim EX-Z29

    Easy-to-see 2.7-inch widescreen LCD
    This camera features an easy-to-see widescreen 2.7-inch LCD monitor. Shooting information is shown in an "operating panel" on the right hand side of the screen, which makes it easy to quickly change camera settings while shooting.

    Fun widescreen movie recording
    Just by pressing the movie button, widescreen movies can be recorded with an aspect ratio of 16:9. The camera also offers YouTube Capture Mode, which records and saves movies at the ideal settings for the world's largest video sharing site, YouTube. Recorded video can be easily uploaded to YouTube using the special included computer software.

    Customizable focusing frames and menu screens

    Focus frames
    As well as the rectangular focusing frame usually displayed on the LCD monitor, users can choose designs such as a heart or a butterfly for the frame design. When the camera is correctly focused, a beautiful heart can be displayed, and when correct focus is not achieved the heart pattern breaks up. This makes it easy to ensure correct focus, and it is fun, too.

    Menu screens
    Menu screens can be freely selected from a total of six colors -- black, chocolate, cinnamon, rose, sky blue and olive green.


    Casio Exilim EX-Z29 Specs





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    Steve's Digicams - Breaking News - Sony 3/2/2009 Press Release




    Sony

    Press Release - March 2, 2009




    SONY PRESENTS FIRST CYBER-SHOT CAMERA WITH SWEEP PANORAMA TECHNOLOGY


    Sony Cyber-shot DSC-HX1

    LAS VEGAS (PMA #F171), March 2, 2009 - Sony is spotlighting its first digital still camera to feature sweep panorama technology here at the Photo Marketing Association confab. The new HX1 Cyber-shot model can take 224-degree panorama shots in one easy press-and-sweep motion.

    It is also the company's first Cyber-shot camera to use the exclusive 1/2.4-inch Exmor CMOS sensor technology. This technology allows it to achieve burst speeds of 10 frames per second at full 9.1 megapixel resolution in continuous burst mode.

    Setting it apart from most digital still cameras, which use an electronic shutter to achieve high speed, the HX1 unit has a mechanical shutter that helps reduce distortion when shooting a moving subject. Compared to images shot with traditional sensors, the HX1 model takes clearer images with about 50 percent less noise when in handheld twilight or anti-blur modes. It is also the first Cyber-shot camera include a Sony G lens and 1080p HD movie clip recording capabilities.

    "Traditional CMOS sensor technology provides higher shutter speeds, but we are using what we call an Image3 system that combines the best image, sensor and processor," said Karim Noblecilla, senior product marketing manager in Sony Electronics' Digital Imaging Division. "By combining this sensor with a high-quality Sony G lens and powerful BIONZ processor, we are able to create solutions beyond fast speed that helps consumers get better pictures."

    Incorporating on-chip A/D conversion, which minimizes image degradation that can occur during analogue processing, Noblecilla said the Exmor CMOS sensor delivers outstanding images, reduces noise and can continuously shoot at a high speeds.

    Clear Images in Low Light or for Moving Subjects

    Compared to cameras with traditional sensors, the HX1 model has two scene modes that significantly reduce noise. Using the high-speed shutter Exmor CMOS sensor technology, the new model takes six shots within a fraction of a second. Combined with the power of the BIONZ imaging processor, it immediately superimposes them into one picture. The camera calculates the position of objects in each frame and composes the sharpest picture possible, resulting in clearer, sharper images.

    The two modes that use this functionality include hand-held twilight and anti-motion blur. For difficult shots in low light, the hand-held twilight mode results in clearer and sharper pictures without the need of a tripod. Anti-motion blur uses High ISO to reduce blur especially in dimly lit environments.

    To reduce blur, the camera detects if a person or object is moving, or if the camera is shaking, which is likely when taking a telephoto shot. When it superimposes the images, the camera captures the moving subject or object from one of the six shots. It takes, combines and composes the rest of the image using the six shots. This reduces blur on the main subject and results in a sharp, clear background. Sweep Panorama Technology


    Sony Cyber-shot DSC-HX1

    Capturing wide landscapes, church spires or skyscrapers is as easy as "press and sweep." Sweep panorama mode lets you reach beyond the traditional wide-angle lens and capture breathtaking shots. With wide and ultra-wide settings and horizontal or vertical directions, sweep panorama mode can take up to 224-degree horizontal or 154-degree vertical shots.

    Using the fast-speed Exmor CMOS sensor, the camera continuously shoots full-resolution images at a high speed. Using the BIONZ imaging processor, it automatically stitches the pictures together to create one stunning panoramic photo. The maximum resolution is 7152 x 1080 (ultra wide horizontal).

    "This panorama mode is so seamless that it removes the guess work," Noblecilla said. "The camera indicates where you are in the degree range, so you know how wide you can shoot and stitches the photos automatically. It calculates and aligns pictures for you without using additional software."


    Sony Cyber-shot DSC-HX1

    1080p HD Movie Recording

    The HX1 camera captures movie clips in 1080p HD resolution, and a built-in stereo microphone records crisp, clear audio. The camera's wide 20x optical zoom is also available while shooting. When set to HD movie, it records at 30 frames per second (1440 x 1080). The camera uses the high-quality, high-compression MPEG4 AVC/H.264 format. Other recording options include standard-definition video and VGA.

    The camera also has HDMI connectivity via supplied HDMI accessory (cable not included) so images can be shared in high definition on an HD television set. MPEG4 AVC video recording allows you to view footage on a PC and upload it to the Web.


    Sony Cyber-shot DSC-HX1

    Sony G Lens

    The Sony G lens is optimized to complement the advanced image sensors and image processing technology in Sony's cameras. The HX1 camera features a 28-560 millimeter f/2.8-5.2 wide-angle lens with 20x telephoto range. With the combination of this G lens and sweep panorama mode, the camera can cover almost any telephoto and wide angle need.

    Containing a six-blade aperture, the G lens produces beautifully defocused backgrounds with a soft, natural feel. A-spherical lens elements and elements made from extra-low dispersion glass combine to minimize chromatic aberration common to high-magnification lenses. Intelligent Auto

    Like many of Sony's new cameras this year, the HX1 model has the convenient and powerful intelligent auto mode, which combines Intelligent Scene Recognition (iSCN), Optical SteadyShot and face detection technologies. It recognizes scenes and lighting conditions within one-thirtieth of a second, and then changes settings. This produces clearer images with more natural skin tones, reduced red-eye, fewer closed-eye shots and less overall blur without compromising image quality.

    The iSCN feature detects up to eight scenes and automatically changes settings that will apply to the scene or lighting conditions. With the iSCN Advance feature, the camera takes a second shot when low or backlight is detected, letting users choose the best picture.

    With face detection technology, the camera will adjust the flash, focus, exposure and white balance producing more natural skin tones and reducing red-eye. Face motion detection identifies a moving subject and adjusts the ISO to minimize blur. In conjunction with iSCN, the camera takes two pictures simultaneously and saves the one in which the eyes are the least closed.

    A new selected-face memory function registers one face (selected by the user) as the main face and adjusts focus, exposure, flash and white balance accordingly. The camera remembers the face every time that face shows in the frame.

    Additionally, the camera comes with Smile Shutter technology that helps capture a smile the moment it happens and dynamic range optimizer (DRO) technology that adjusts for contrast. Pricing and Availability

    The Cyber-shot DSC-HX1 camera will be available in April for about and pre-sales will start in March. The camera and a range of accessories will be available online at sonystyle.com, at Sony Style retail stores (www.sonystyle.com/retail), at military base exchanges and at authorized dealers nationwide.


    Cybershot DSC-HX1 Specifications

    Resolution10.30 Megapixel
    Maximum resolution3456x2592
    Minimum resolution640x480
    Sensor size1/2.4-inch
    Sensor typeCMOS
    Optical zoomYes
    Zoom wide (mm)28
    Zoom tele (mm)560
    Digital zoomYes
    Auto focusYes
    Manual focusYes
    Focus range (cm)1
    Macro focus range (cm)1
    Flash modes
    anti red-eye
    auto
    fill in
    off
    slow flash
    Storage types
    Memory Stick Duo
    Memory Stick Pro Duo
    ISO ratingsauto, 80, 100, 200, 400, 800, 1600, 3200
    Aperture priorityYes
    Minimum aperture widef2.8
    Maximum aperture widef8
    Minimum aperture telef5.2
    Maximum aperture telef8
    Shutter priorityYes
    Minimum shutter (sec)30
    Maximum shutter (sec)1/4000
    Sequence (fps)10
    Built-in flashYes
    External flashNo
    External flash typen/a
    Metering
    Center weighted
    Multi-segment
    Spot
    Exposure compensation
    -2EV - +2EV with 1/3EV steps
    White balance
    Auto
    Cloudy
    Custom
    Daylight
    Flash
    Fluorescent
    Incandescent
    Video functionYes
    Video soundYes
    Maximum video resolution1280x720
    Minimum video resolution320x240
    Frames per second (fps)30
    Voice recordingYes
    Optical viewfinderNo
    Electronic viewfinderNo
    LCD displayYes
    LCD size3-inch
    LCD resolution (pixels)230,400
    Self-timerYes
    USBUSB 2.0 Hi-Speed
    Video outYes
    FirewireNo
    BluetoothNo
    File format
    JPEG
    Energy
    Li-Ion
    Weight453g.
    Sizes (mm)115x83x92





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    Steve's Digicams - Breaking News - Samsung 3/02/2009 Press Release





    Press Release - March 2, 2009




    SAMSUNG'S NX SERIES, HYBRID DIGITAL CAMERAS MAKE GLOBAL DEBUT AT PMA 2009

    NX Series Offers APS-C Image Sensor, Bridges Gap Between Compact Digital Cameras and DSLRs




    SEOUL, KOREA - March 2, 2009 - Samsung Digital Imaging Co., Ltd. used PMA 2009 as the global launching pad for the NX Series, the company's revolutionary new family of hybrid digital cameras. A new concept digital camera, the NX Series offers the performance and image quality of a DSLR and the portability and convenience of a compact point-and-shoot. With the NX Series, Samsung will become a global leader in the new hybrid market.

    Samsung's new NX Series bridges the gap between a DSLR and compact point-and-shoot digital camera by combining the benefits of both in one new model. Like conventional DSLRs, the NX Series utilizes an APS-C sized image sensor providing a much larger surface area to gather light and produce higher-quality images than comparable digital camera systems. Unlike a DSLR, the NX Series does not feature a mirror box and employs an ultra-precise Electronic Viewfinder (EVF). The use of an EVF has allowed Samsung engineers to significantly reduce the size and weight of the new camera system by decreasing the distance between the lens and image sensor (flange back) by approximately 60% compared to traditional DSLRs. In addition to utilizing the EVF, consumers can also take advantage of the camera's Live View functionality to frame their shots on the NX Series' high‑resolution screen.




    Samsung has recently intensified its focus on the digital imaging market and established a separate company dedicated exclusively to digital imaging in Samsung Digital Imaging Company. The new company was formed to focus on the development of its digital still cameras around world's first and best in class features, design, and easy-to-use interfaces, and will work towards achieving the company's stated goal of becoming the world's leading digital imaging company.

    "We estimate that the hybrid digital camera market will be over 20% of the global digital still camera market by 2012," said Sang-jin Park, CEO of Samsung Digital Imaging Company. "With the release of the NX Series, a digital camera that combines the strengths of a DSLR and compact digital camera, Samsung Digital Imaging will become a global leader in the new hybrid digital camera market and achieve the company's goal to become the global leader in the digital camera market by 2012."

    Samsung Digital Imaging Company also creates a much more efficient vertical alignment between related Samsung affiliate business units including semiconductor, LCD panel and consumer electronics. This new vertical alignment will create competitive advantages for Samsung by fostering greater collaboration between Samsung affiliate business units and allowing the company to develop and deliver highly-innovative digital imaging products that set the standard for the industry, including the newly unveiled NX Series.

    The first model of NX Series will be available in the second-half of 2009.

    About Samsung Digital Imaging
    Samsung Digital Imaging Co. Ltd. is a leader in photo imaging technology, digital cameras and optical devices. The company offers a range of high-performance digital compact and DSLR cameras, introducing cutting-edge features to meet consumer needs. Samsung began developing film cameras in 1979 and has led the growth of the digital imaging market through its advanced technology and innovation. For more information, please visit www.samsung.com for more information.


    About Samsung Electronics America, Inc.
    HSamsung Electronics America, Inc. (SEA), based in Ridgefield Park, NJ, is a subsidiary of Samsung Electronics Co., Ltd. The company markets a broad range of award-winning consumer electronics, information systems, and home appliance products, as well as oversees all of Samsung's North American operations including Samsung Telecommunications America, LP, Samsung Electronics Canada, Inc. and Samsung Electronics Mexico, Inc.As a result of its commitment to innovation and unique design, the company was ranked #6 in the Electronics Industry segment in Fortune Magazine's "Most Admired Companies 2008," and named as one of Fast Company's "Fast 50 Most Innovative Companies of 2008." Among popular BusinessWeek rankings, the company ranked #26 in the publication's "Most Innovative Companies of 2008" and #21 in the "100 Best Global Brands" for 2007. Samsung Electronics Co, Ltd. is also a top patent holder, ranking second overall in the U.S. in 2007. Please visit www.samsung.com for more information.







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    Steve's Digicams - Breaking News - Olympus 2/24/2009 Press Release




    Olympus

    Press Release - February 24, 2009




    OLYMPUS E-620 DIGITAL SLR INSPIRES CONSUMERS TO 'COLOR OUTSIDE THE LINES'


    Have Fun and Free Yourself with In-Camera Art Filters and Multiple Exposures; Travel Freely with the Smallest DSLR with Built-In Image Stabilization





    CENTER VALLEY, Pa., February 24, 2009 - As children, our imaginations run wild and finger-painted artistic creations are proudly displayed on our family refrigerators. But as we grow older, we learn to color inside the lines, and have less and less time for art. We often lose touch with how satisfying it is to create something uniquely our own. Olympus delivers the new E-620 digital single lens reflex (DSLR) camera to bring back that free-style experimenting and the magical feeling of being inspired by our own art.

    The new camera's easy-to-use Art Filters and Multiple Exposures (built right into the camera) are fun for consumers - whether you've been shooting for years or picked up your first digital camera today. Enjoy capturing creative images on the go - without being tethered to a computer and editing software! Now it is possible to easily customize your images so they're worthy of posting on the gallery wall (or at least the family fridge).

    "Experimenting and creating your own unique masterpieces has never been easier or more fun," said John Knaur, senior marketing manager, Digital SLR, Olympus Imaging America Inc. "Pop Art, Grainy Black & White, and Pin Hole are just a few creative options that can be effortlessly found on the camera's mode dial. The access is easy, and the results are fun and limitless."

    The new camera's freedom of expression is matched by its freedom of mobility. First, the camera travels with you to more places, thanks to its compact size and light 18.9-ounce body. Second, as the world's smallest DSLR with in-body Image Stabilization, the E-620 adjusts when your body moves to remove blur caused by camera shake (with any lens attached). Finally, add Live View shooting with a swivel 2.7-inch HyperCrystal LCD that frees you to cover subjects from a range of angles, and this 12.3-megapixel DSLR seamlessly combines motions with emotions - proof that Olympus lets you capture it all.

    Make Your Vision Come to Life with Art Filters
    If you're hoping to get more out of your camera than simply capturing and documenting a scene, and enjoy enhancing or customizing an image to make it your own, then you will value the camera's Art Filters. The filters, which are built into the camera, provide incredible individual artistic control over an image, and remove the need to spend time altering images on the computer with editing software.

    This camera was made for free-style shooting, experimenting and engaging with events and subjects. Enjoy the freedom of Autofocus Live View and dramatic effects to transform your day-to-day shots into compositions that you can be proud of with the following in-camera Art Filters:

    • Pop Art: Enhances colors, making them more saturated and vivid, creating high-impact pictures that express the joyful, lighthearted feeling of the Pop Art style of the 1960s;
    • Soft Focus: Creates an ethereal, otherworldly atmosphere that renders subjects in a heavenly light without obscuring details;
    • Pale & Light Color: Encloses the foreground of an image in flat gentle light and pastel colors reminiscent of a flashback scene in a movie;
    • Light Tone: Renders shade and highlight areas softly to lend an elegant air to the subject;
    • Grainy Film: Evokes the feeling of documentary footage shot in monochrome with grainy, high-contrast film; and
    • Pin Hole: Reduces the peripheral brightness of an image as though it were shot through a pin hole, connecting the viewer intimately with the subject at the center of the picture.

    Art Filters are easily activated with the mode dial on the left side of the camera body. The effects are viewable right on the new camera's 100 percent accurate swivel 2.7-inch Live View HyperCrystal III LCD when using the E-620 in Live View mode or when reviewing the captured image.

    Express Your Inner Artist's Multiple Personalities
    With the new camera's Multiple Exposure function you are free to tell a visual story your way, whether in a portrait, a landscape or a combination of both. For instance, capture an image of the spring leaves on a new tree and then overlay an image of your child's face into the leaves for a stunning image that expresses the newness of the season. The image capture options allow you to shoot one shot, then another, or to capture both shots separately and combine them in the camera later. Or superimpose your own portrait with a starry night sky to create a photo with the impact you desire. Let your imagination lead you to new creative discoveries.

    Ready, Steady, Go with In-Body Image Stabilization
    The E-620 travels with you to more places, thanks to its compact size and light 18.9-ounce body. Capture sharp images on the go with the camera's in-body Image Stabilization, which virtually eliminates blur with any lens attached. Three IS modes handle any situation. The IS-1 mode is for general shooting and adjusts the sensor on both the horizontal and vertical planes to compensate for movement by the photographer so images stay sharp in low light even at slow shutter speeds. To capture the motion of moving subjects, the E-620 offers two specialized modes: IS-2 mode is ideal for capturing a runner or cyclist traveling by in the horizontal mode, preserving the sense of motion while panning; IS-3 mode achieves the same effect when the camera is held vertically. In either mode, the artistic effects of panning enhance the shot and render the subject in sharp detail with blurred background. Moreover, the E-620 is the world's smallest DSLR with built-in Image Stabilization, so you'll feel comfortable taking it on the road with you to capture the action.

    Superior Image Quality
    The new camera's high-performance 12.3-megapixel Live MOS image sensor delivers excellent dynamic range, accurate color fidelity, and a state-of-the-art amplifier circuit to reduce noise and capture fine image details in both highlight and shadow areas.

    Its Live MOS image sensor is complemented by Olympus' TruePic III+ Image Processor, which produces clear and colorful photos using all the pixel information for each image to provide the best digital images possible. The new image processor is noted for accurate natural color, true-to-life flesh tones, brilliant blue skies, and precise tonal expression; it also lowers image noise in photos shot at higher ISO settings, enabling great results in low-light situations.





    Swivel Live View LCD: Freedom to Move You
    The new camera's 100 percent accurate 270 degree swivel 2.7-inch Live View HyperCrystal III LCD can be rotated freely so photographers can compose at any angle, including overhead and down low, without getting bent out of shape. This enables an E-620 photographer to compose a subject in the Live View LCD and see the results of the various creative features - live as they're happening.

    When viewing the LCD in Live View, settings like white balance and exposure can also be selected, and their impact is seen instantly on the display. Real-time monitoring offers amazing versatility and creative control. The LCD displays 230,000 pixels in vivid color and includes HyperCrystal technology, which offers many times the contrast of conventional LCD monitors for easier viewing in both preview and playback. It also provides a wide viewing angle of 176 degrees, which ensures images can be composed from even the most obscure angles.

    The 2.7-inch LCD makes icons and text on the camera's menu easy to view. Beyond the camera's bright viewable LCD, the E-620 is equipped with illuminated buttons on its body that are easily viewable in low light to quickly find the settings you want.

    Two Fast Autofocus Systems
    Consumers accustomed to composing and focusing using a point-and-shoot camera's LCD will appreciate that the E-620 offers the same easy, seamless experience (what you see on its LCD is what you get!). The E-620 delivers two fast autofocus options to quickly focus and capture the image in any situation:

    • Fast Imager Autofocus in Live View: When it comes to measuring camera speed, autofocus is a key factor. If a camera's AF system does not meet photographers' demands and lock focus accurately and quickly, it's possible to miss a shot. AF Live View on the E-620 allows you to compose, focus, and capture the shot quickly and easily without ever taking your eye off the large 2.7-inch full color LCD.
    • Phase Detection AF: When using the optical viewfinder, the technology behind the new 7-point twin cross AF system provides world-class fast and accurate focusing based on the speed of the E-3. Super sensitive Twin and Twin Cross AF target points can measure focus both vertically and horizontally, so regardless of the subject, focusing is super-simple and fast. With a dedicated Phase Detection AF sensor in the camera body, shooting moving subjects, like a runner crossing the finish line, is lightning fast. In low-light situations, this is the AF option of choice to quickly lock focus, so that a loved one's face illuminated only by candlelight is in sharp focus.

    Multi-Aspect Shooting
    Since photography is a form of expression that is essentially based on clipping a scene, framing is an important component of style. The E-620 provides four aspect ratios that serve as masks to frame your image to the desired proportions, including: the standard 4:3 aspect ratio that is perfectly suited for an 8 x 10-inch enlargement; the 16:9 aspect ratio that will display your images beautifully on a widescreen television; and other popular aspect ratios such as 3:2, 16:9 and 6:6. By enabling you to select the aspect ratio before shooting and easily viewing it on the LCD throughout the shoot, the Multi-Aspect function offers a new way to control your photography and express yourself.

    Always Find a Face in the Crowd
    The new camera's Face Detection reduces the chance of blurred subjects in photography by distinguishing between people's faces and the background. It tracks up to eight faces within the image area, even if people are moving, and automatically focuses and optimizes exposure for sharp, brilliant portrait pictures (ideal for large family or party group photos).





    In Sunshine or the Shadows, Never Miss a Detail
    Shooting scenes with both highlights and shadows can be tricky because of the extreme contrast between dark and bright areas. The E-620 addresses this challenge with Shadow Adjustment Technology that adjusts for extreme light variations and maintains visible detail in both the shadow and highlight areas of the scene. Now users can see and preview the gradation on the Live View LCD and capture images showing the shadow detail they saw. This feature is also accessible in the Edit menu after the shot has been taken.

    Preview a Multitude of Possibilities
    Perfect Shot Preview enables users to easily preview and select from a variety of thumbnail previews of the photographic effects of white balance and exposure compensation adjustments live on the LCD before taking the photograph. It is an ideal way for novice users to learn about the effects of different photography techniques, visually, without having to scroll through menu options. With 28 preset scene-select modes for every imaginable shooting scenario, automatic modes and full manual controls, the E-620 offers a world of possibilities to photographers.

    Wireless Flash Capability
    Wireless flashes help you cast the best light on your subjects and capture great images. For this reason, the E-620 is compatible with the Olympus FL-36R and FL-50R wireless electronic flashes that are designed exclusively for digital photography. When these flashes are used in combination with the E-620, multiple-wireless flash photography is both easy and reliable. The E-620 can control up to three wireless flash groups independently, with multiple flash units in each group for dramatic flash effects.

    Dust Reduction System for Spot-Free Images
    Life moves too fast to spend time worrying about dust ruining the perfect image. Olympus' proven Dust Reduction System produces spot-free photos with the exclusive Supersonic Wave Filter. The patented ultrasonic technology vibrates to remove dust and other particles from the front of the image sensor and captures it on a special adhesive membrane every time the camera is turned on. These spot-free photos liberate users from hours spent retouching photographs at the computer or sending their cameras back to the manufacturer to remove dust trapped inside. With Dust Reduction and the new creative features, Olympus continues to liberate users from the computer and editing software, and enables them to have fun capturing it all while on the go.

    Accessories for Shooting on Land and in the Water
    The new HLD-5 Power Battery Holder can hold up to two Lithium Ion BLS-1 batteries to extend the performance life of the E-620 and its existing BLS-1 battery. It also enables effortless vertical shooting with its own separate shutter button and control dial. Olympus will also offer the PT-E06 optional underwater housing for the E-620. Capable of reaching depths of 130 feet underwater, the housing will ensure that divers will not miss an image during their journeys to the abyss.

    Availability
    The Olympus E-620 DSLR will be available in May 2009. It includes E-620 Body, USB Cable, Video Cable, Li-Ion Battery Pack (BLM-1), Li-Ion Battery Charger (BCM-2), Shoulder Strap, OLYMPUS Master 2 Software CD-ROM, Manuals and Registration card.

    U.S. Pricing / Product Configurations

    • E-620 Body Estimated Street Price: .99
    • E-620 Body with ED 14-42mm f3.5/5.6 Zuiko Digital Zoom Lens Estimated Street Price: .99

    ABOUT OLYMPUS IMAGING AMERICA INC.

    Olympus Imaging America Inc. is a precision technology leader, designing and delivering award-winning products for consumer and professional markets.

    Olympus Imaging America Inc. works collaboratively with its customers and its ultimate parent company, Olympus Corporation, to develop breakthrough technologies with revolutionary product design and functionality that enhances peoples lives every day. These include:

    • Digital and Film Cameras as well as related Underwater Products and Accessories
    • Professional Digital SLR Imaging Systems as well as related Underwater Products and Accessories
    • Digital and Microcassette Recorders
    • Digital Media
    • Binoculars

    Olympus Imaging America Inc. is responsible for sales in the United States, Canada, Mexico, the Caribbean, and Central and South America. For more information, visit: http://www.olympusamerica.com.









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    Steve's Digicams - Breaking News - Samsung 2/23/2009 Press Release





    Press Release - February 23, 2009




    SAMSUNG INTRODUCES PAIR OF 12 MEGA-PIXEL, 24MM ULTRA-WIDE ANGLE COMPACT DIGITAL CAMERAS

    New TL320 Boasts Three-Inch AMOLED for Enhanced Viewing and Energy Efficiency HZ15W Offers 12 Mega-Pixel Resolution and 24mm, 10x Optical Zoom Schneider Lens




    RIDGEFIELD PARK, N.J. - February 23, 2009 - Samsung Electronics America today unveiled two new 12 mega-pixel compact digital cameras boasting 24mm ultra-wide angle Schneider lenses. Samsung's new TL320 raises the bar for innovation in the digital imaging industry as it is the world's first digital camera to feature a three-inch AMOLED screen with HVGA resolution. The new HZ15W, Samsung's second mega-zoom, point-and-shoot digital camera, offers consumers one of the most powerful lenses on a compact point-and-shoot with an impressive focal length of 24-240mm (35mm film equivalent).

    The TL320

    The new TL320 goes above and beyond traditional compact point-and-shoot digital cameras, offering an impressive list of features that set the camera apart from the competition. The TL320 features a Schneider lens, renowned for quality and trusted by professionals worldwide, and offers consumers a more versatile 24mm ultra-wide angle focal length paired with a powerful 5x optical zoom.

    Utilizing the same advanced technologies found in its revolutionary AMOLED televisions, Samsung was able to incorporate a three-inch, 460,000-dot HVGA AMOLED screen in the new TL320, the largest AMOLED screen on a digital camera to date. In comparison to a traditional TFT-LCD screen, the TL320's AMOLED consumes less power and offers a higher contrast ratio of 10,000:1, producing darker black levels, more vibrant colors, and a brighter display which can easily be viewed outdoors and even in direct sunlight. Additionally, unlike a TFT-LCD, the TL320's AMOLED screen has the ability to display images that can be reviewed at any angle, while fully maintaining the same color gamut.

    Samsung's new TL320 also offers advanced high-definition video recording at a resolution of 720p, as well as HDMI connectivity through the use of a cradle to view one's video and photos in HD clarity on an HDTV. The camera's 5x optical zoom can be used while recording, and because the camera utilizes H.264 compression (a codec for high-definition video that yields three times the recording length than that of MJPEG video) users can record HD video for longer periods of time with the TL320.

    For added stability and blur-free images, Samsung has outfitted the TL320 with both Optical and Digital Image Stabilization. The shooter has the option of simply using Optical Image Stabilization or choosing Dual Image Stabilization, combining the strengths of Optical and Digital Image Stabilization.




    For the more advanced user who prefers to have more control over camera settings, the TL320 offers aperture priority, shutter priority, full manual shooting, as well as Samsung's unique Advanced Picture Mode. Much more precise than simple white balance presets, Advanced Picture Mode gives users the ability to fine tune color tones before image capture by adjusting the color temperature from 2,800-10,000K, in 100K increments, or by manually configuring the camera's color space shift.

    For users looking for simplicity when it comes to taking digital images, the TL320 offers a comprehensive suite of automatic controls designed to help them capture better images with ease, including the camera's Smart Auto mode. When selected, Smart Auto will automatically choose from one of the TL320's 11 scene modes, determining which best suits the environment the user may be shooting in. For example, the TL320's Smart Auto feature will automatically set the camera to its Landscape scene mode if the user is taking an image of a mountain range, and then switch gears and automatically select the Portrait scene mode if the user proceeds to take an image of an individual. No manual interaction is required.

    In addition to Smart Auto, the TL320 also incorporates Samsung's proprietary Smart Album program. Smart Album is useful tool which allows users to easily search for a specific image they have saved on their memory card. Smart Album automatically organizes the user's digital images and gives them the ability to narrow their search based on specific criteria. Users can quickly sort by the date or week the image was taken, the overall color tone, as well as whether they're searching for portraits or specific file types, including photos, videos, or voice memos.

    Users can also take advantage of the TL320's Face Detection, Blink Detection, Smile Shot, and Beauty Shot technologies. Designed to help capture better portraits and group shots of family and friends, Face Detection technology detects up to nine faces and automatically adjusts focus and exposure to ensure better composition and image quality. Smile Shot automatically triggers the TL320 to take a photo only when the camera detects smiles on the subjects' faces, and Blink Detection will automatically fire two consecutive shots if the camera detects that a subject's eyes are closed. Beauty Shot is a unique functionality which will automatically enhance and balance skin tones as well as remove blemishes.

    Featuring a brushed stainless steel finish, the TL320 is as stylish as it is advanced. The camera offers a compact form factor highlighted by two analog dials found on top of the TL320's body. The two dials give the TL320 a retro look and provide users with the ability to quickly glance down at the camera for an approximate readout of remaining battery life and memory capacity.




    The HZ15W

    The step up model from the HZ10W introduced in January at CES 2009, the 12 mega-pixel HZ15W offers consumers one of the most powerful lenses on a compact point-and-shoot digital camera, featuring a 24mm ultra-wide angle Schneider lens coupled with a generous 10x optical zoom. For blur-free images, especially when using the HZ15W at its maximum zoom, Samsung includes both Optical and Digital Image Stabilization. Optical Image Stabilization can be used independently or shooters can choose Dual Image Stabilization, which combines the strengths of Optical and Digital Image Stabilization.

    Like the HZ10W, the HZ15W puts high-definition video recording in the palm of users' hands. With the HZ15W, consumers have the ability to record high-definition video at a resolution of 720p, and utilize the camera's full 10x optical zoom. Samsung also incorporates H.264 compression and offers consumers true HDMI connectivity, which allows the camera to be connected directly to an HDTV without the need for a cradle. Additionally, the HZ15W's ultra-clear, three-inch LCD screen is sure to turn heads and gives consumers the ability to easily frame their shots and review their images and video in any condition, even in direct sunlight.

    Designed for a range of consumers, including entry-level photographers and advanced amateurs, the HZ15W offers a variety of shooting modes, including Manual. The camera's Manual shooting mode allows users to manually configure settings such as shutter speed, aperture, exposure, and ISO values. Similar to the TL320, the HZ15W also features a highly-intuitive suite of automatic controls designed to help improve one's ability to take great digital images. The camera's advanced automatic shooting options include Face Detection, Smile Shot, Blink Detection, Beauty Shot, as well as Smart Auto, which automatically selects the appropriate scene mode for the user, and Smart Album, which simplifies the process of searching for an image saved on a memory card.

    Pricing:

    • Available in black or silver, the TL320 will be available in May 2009 at an MSRP of .99.
    • Available in black or gray, the Samsung HZ15W will be available in March 2009 at an MSRP of .99


    About Samsung Electronics America, Inc.
    HSamsung Electronics America, Inc. (SEA), based in Ridgefield Park, NJ, is a subsidiary of Samsung Electronics Co., Ltd. The company markets a broad range of award-winning consumer electronics, information systems, and home appliance products, as well as oversees all of Samsung's North American operations including Samsung Telecommunications America, LP, Samsung Electronics Canada, Inc. and Samsung Electronics Mexico, Inc.As a result of its commitment to innovation and unique design, the company was ranked #6 in the Electronics Industry segment in Fortune Magazine's "Most Admired Companies 2008," and named as one of Fast Company's "Fast 50 Most Innovative Companies of 2008." Among popular BusinessWeek rankings, the company ranked #26 in the publication's "Most Innovative Companies of 2008" and #21 in the "100 Best Global Brands" for 2007. Samsung Electronics Co, Ltd. is also a top patent holder, ranking second overall in the U.S. in 2007. Please visit www.samsung.com for more information.







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    Steve's Digicams - Breaking News - Ricoh 02/19/2009 Press Release




    Press Release - February 19, 2009




    Ricoh announces the CX1

    7.1x Optical wide-angle zoom digital camera with maximum dynamic range equivalent to 12 EV


    Ricoh CX1



    Tokyo, Japan, February 19, 2009 - Ricoh Co., Ltd. (president and CEO: Shiro Kondo) today announced the development and release of the CX1, a new digital camera with a 7.1x optical wide-angle zoom lens (28-200 mm in 35 mm film equivalent focal length). The CX1's expanded dynamic range of 12 EV equivalent makes it possible to capture high-contrast scenes in a way not possible with earlier models.

    With new image processing engine Smooth Imaging Engine IV and a new high-speed image processing CMOS sensor installed, the CX1 achieves greater image quality while at the same time expanding dynamic range with its dynamic range double shot mode.

    In addition, functions such as multi-pattern auto white balance (sets white balance based on the light sources of segregated areas of the image) and multi-target AF (shoots consecutive images at seven focal distances automatically defined by the camera) enable the new CX1 to create beautiful images giving an almost naked-eye impression.

    The CX1 has a large 3.0-inch 920,000-dot VGA monitor and high-speed continuous shooting functions at approximately 4 frames/second that make it even easier to enjoy photography. This is a digital camera that takes the design concept "A tool you will want to use every day" to a new level of perfection.


    Ricoh CX1



    Main features of the new CX1


    1.Greater image quality from a new image processing engine and new image sensor.
    ?The CX1 has the new image processing engine Smooth Imaging Engine IV and a new high-speed image processing CMOS sensor. In high-sensitivity shooting conditions, these enhancements result in greater resolution than previous models and also reduce noise without compromising color reproduction.
    ?The addition of a customized circuit to the image processing engine has made it possible to include a pixel output interpolation algorithm that expands the CX1's dynamic range by up to 1 EV compared to conventional methods. This reduces whiteout in high-contrast situations and recreates the beauty seen by the eye.
    2.Dynamic range double shot mode for excellent reproduction of both light and dark areas.
    ?The transformation of the image processing engine and the image sensor has enabled the CX1 to do high-speed continuous shooting. This, in turn, has made it possible to create dynamic range double shot mode, which takes high-speed consecutive shots of two still images with different exposures and then records an image that combines the properly exposed portions of each. Expanding the dynamic range up to a maximum equivalent to 12 EV, this mode makes it possible to record images that give an almost naked-eye impression.
    ?It is possible to also record a normal image in addition to the expanded-dynamic-range image so you can check the results immediately after shooting.
    3.The multi-pattern auto white balance function gives the optimum color reproduction when shooting subjects mixing different color temperatures.
    ?For scenes with both shadow and sunlight and scenes mixing flash and natural light (or fluorescent light, etc.) during flash photography, this function can define white balance to fit the light source of each segregated area of the image. This enhances image quality in people-photography situations that were difficult to shoot with the old auto white balance function.
    4.High-definition 3.0-inch 920,000-dot VGA monitor.
    ?The large, high-resolution LCD monitor has a wide viewing angle and high contrast. The screen has a fluorine coat to prevent soiling, a hard coat to prevent scratches, and an anti-reflection coat to give greater visibility even outdoors in bright sunshine.
    ?The optimum fonts are used for high visibility on the VGA monitor, and greater camera operability is achieved with an enhanced setting-screen design easily readable at a glance. There is also an 81-image playback screen display function useful when checking images during playback.
    ?Image framing during shooting is now easier as a result of the addition of a shooting information display frame which does not superimpose shooting information over the image itself.
    5.With the multi-target AF function, the camera automatically finds seven focal distances and shoots at each one in succession.
    ?The camera automatically decides seven focus points and does high-speed consecutive shooting of seven images while shifting the focus to each point. After shooting, you can select the image with the preferred focus. This function is effective for scenes (such as flowers) where there is a narrow range for a sharp focus.
    *The consecutively shot images are recorded as a single MP file (a file format with multiple still images in a single file).
    6.Enhanced high-speed continuous shooting functions catch the decisive movement of moving subjects.
    ?In continuous shooting mode, it is possible to do high-speed continuous shooting at approximately 4 frames/second for still images with the maximum number of pixels.
    *Continuous shooting speed will vary depending on shooting conditions, card type, card condition, etc.
    ?The M-continuous plus shooting function does continuous shooting that saves the 30 images (30 frames/sec.) taken during the one second or so before the finger is removed from the shutter release button or the 30 images (15 frames/sec.) taken during the two seconds before. By taking your finger from the shutter release just after the decisive moment has passed, you can be sure that you caught it.
    *Image size is fixed at N1728 (2M).
    *The consecutively shot images are recorded as a single MP file (a file format with multiple still images in a single file).
    ?With ultra-high-speed continuous shooting, the CX1 shoots 120 images (120 frames/sec.) during an interval of about one second after the shutter release button is pushed, or 120 images (60 frames/sec.) during an interval of about two seconds.
    *Image size is fixed at N640 (VGA).
    *The consecutively shot images are recorded as a single MP file (a file format with multiple still images in a single file).
    7.A 7.1x optical zoom lens (equivalent to 28-200 mm focal length for 35 mm cameras) in a body optimized for ease of use as a photographic tool.
    ?Ricoh's original double retracting lens system has made it possible to fit a 7.1x optical wide-angle zoom lens in a body that is both easy to carry and easy to operate.
    ?This lens can handle a wide range of shooting situations, including powerful telephoto shots as well as wide-angle shooting of both expansive landscapes and interior scenes with limited distance between camera and subject.
    8.Popular macro photography functions.
    ?With the macro photography functions you can get as close to the subject as 1 cm for wide-angle* and 25 cm for telephoto. *Equivalent to 32 mm focal length for 35 mm cameras
    ?When shooting up close in easy shooting mode, the camera will automatically switch to macro mode so you can enjoy macro photography without the inconvenience of mode switching.
    9.A wide range of functions inspired by the "A tool you will want to use every day" concept.
    ?Electronic level utilizing an acceleration sensor.
    ?Image sensor shift blur reduction function to reduce hand-motion blurring.
    ?Face mode that automatically identifies subject faces and optimizes face focus, exposure, and white balance.
    ?Easy shooting mode for photographic fun with simple operations.
    ?Minimum shooting distance display function that shows on the monitor the minimum shooting distance, which changes depending on the zoom setting.
    ?Aspect ratio (vertical/horizontal ratio) 1:1 square format photography function.
    ?Image flag function to enable the quick display of specific images from among those in the camera.
    ?The ability to switch from frame to frame with the still image display remaining enlarged in playback mode.
    CX1 Option

    Accessory NameModel
    Rechargeable BatteryDB-70
    Battery ChargerBJ-7
    Soft Case (black)SC-90BK
    Soft Case (brown)SC-90BN
    Neck Strap ST-2
    Cable switchCA-1
    AC adapter AC-4g

    *The "dynamic range" of a digital camera is range of light intensity that the camera is able to process.
    *The term "MP file" used in this document refers to "Extended MP files" conforming to the "multi-picture format" standardized by the CIPA. (The file extension is MPO.) With MP file images recorded by the CX1, a selected frame can be extracted and saved as an individual JPEG image within the camera.
    ItemsSpecifications
    No. of Effective Pixels (Camera)Approximately 9.29 million pixels
    Image Sensor1/2.3-inch CMOS (total pixels: approx. 10.29 million pixels)
    LensFocal lengthf=4.95-35.4 mm (equivalent to 28-200 mm for 35 mm film cameras. With Step Zoom set, option of seven fixed lengths: 28 mm, 35 mm, 50 mm, 85 mm, 105 mm, 135 mm, and 200 mm)
    F-apertureF3.3 (Wide) - F5.2 (Telephoto)
    Shooting
    Distance
    Normal shooting: Approx. 30 cm - infinity (Wide), approx. 1.0 m - infinity (Telephoto) (from the front of the lens)
    Macro: Approx. 1 cm - infinity (Wide), approx. 25 cm - infinity (Telephoto), approx. 1 cm - infinity (Zoom Macro) (from the front of the lens)
    Lens Construction10 elements in 7 groups (aspheric lens: 4 elements and 5 surfaces)
    Zoom MagnificationOptical: 7.1x zoom (equivalent to 28-200 mm focal length for 35 mm cameras)
    Digital: 4.8x up to 34.1x (equivalent to 960 mm) when used with optical zoom
    Auto Resize: 5.4x*1 up to 38.6x*1 (equivalent to 1080 mm) when used with optical zoom
    Focus ModeMulti AF (contrast AF method) / Spot AF (contrast AF method) / Multi-Target AF / Manual Focus / Fixed Focus (Snap) / Infinity (AF auxiliary light)
    Motion Blur ReductionImage sensor shift method image stabilizer
    Shutter Speed*2Still image8, 4, 2, 1 - 1/2000 sec.
    Movie1/30 - 1/2000 sec.
    Continuous ShootingContinuous shooting speed*3approx. 4 frames/sec. (F3456, F3:2, F1:1 shooting time; shooting speed after 60 pictures is approx. 3 frames/sec.)
    Continuous shooting capacity999 pictures
    Exposure ControlExposure
    Metering Mode
    Multi (256 segments), Center Weighted Light Metering, Spot Metering Exposure Mode
    Metering Exposure ModeProgram AE
    Exposure
    Compensation
    Manual Exposure Compensation +/-2.0EV (1/3EV Steps), Auto Bracket Function (-0.5EV, ±0, +0.5EV)
    ISO Sensitivity (Standard Output Sensitivity)AUTO, AUTO-HI, ISO80 / ISO100 / ISO200 / ISO400 / ISO800 / ISO1600
    White Balance ModeAUTO / Multi-Pattern AUTO / Outdoors / Cloudy / Incandescent / Incandescent 2 / Fluorescent / Manual, White Balance Bracket Function
    FlashBuilt-in flash modeAuto (during low light and when the subject is backlit), Red-eye-Reduction, Flash On, Slow Synchro, Flash Off
    Built-in flash rangeApprox. 20 cm - 3.0 m (Wide), approx. 25 cm - 2.0 m (Telephoto) (ISO Auto/ISO 400, from the front of the lens)
    Flash compensation+/-2.0EV (1/3EV Steps)
    Monitor3.0-inch Transparent LCD (approx. 920,000 dots)
    Shooting ModeAuto Shooting Mode / Easy Shooting Mode / Dynamic Range Double Shot Mode / Continuous Shooting Modes (Continuous, M-Continuous Plus, Ultra-High-Speed Continuous) / Scene Modes (Portrait / Face / Sports / Night Portrait / Landscape / Nightscape / High Sensitivity / Zoom Macro / Skew Correction / Text) / My Setting Mode / Movie Mode
    Picture Quality Mode*4F(Fine) / N(Normal)
    No. of Pixels RecordedStill image/multi-picture[4:3] 3456x2592, 3072x2304, 2592x1944, 2048x1536, 1728x1296 (M-Cont Plus), 1280x960, 640x480 /
    [3:2] 3456x2304 /
    [1:1] 2592x2592
    Movie640x480, 320x240
    Text3456 x 2592, 2048 x1536
    Recording MediaSD memory card (32, 64, 128, 256, 512 MB, 1GB, 2GB), SDHC memory card (4GB, 8GB, 16GB, 32GB), Internal memory (approx. 88MB)
    Storage Capacity (Pictures/ Time):*5 (internal memory 88MB)Still image/multi-picture3456x2592 (F: 24, N: 43) / 3456x2304 (F: 28) / 2592x2592 (F: 33) / 3072x2304 (N: 53) / 2592x1944 (N: 73) / 2048x1536 (N: 109) / 1728x1296 (N: 143)(M-Cont Plus) / 1280x960 (N: 181) / 640x480 (N: 705)
    Movie*6640x480: 15 frames/sec. (1 min. 42 sec.), 320x240: 15 frames/sec. (4 min. 19 sec.) / 640x480: 30 frames/sec. (51 sec.), 320x240: 30 frames/sec. (2 min. 12 sec.)
    Recording File FormatStill ImageJPEG(Exif ver.2.21)*7
    Multi-pictureCIPA DC-X007-2009 Multi-Picture Format draft compliant
    MovieAVI (Open DML Motion JPEG Format compliant)
    Compression methodJPEG Baseline method compliant
    Other Major Shooting FunctionsContinuous, Self-Timer (operation time: approx. 10 sec. / approx. 2 sec. / custom self-timer), Interval Timer (Shooting interval: 5 sec. - 1 hour (5 sec. steps)*8, Color Bracket function, Focus Bracket function, Fix Min. Aperture, AE/AF Target Shift, Histogram, Grid Guide, Electronic Level
    Other Major Playback FunctionsGrid View, Enlarged Display (maximum 16x), Resize, Level Compensation, White Balance Compensation, Trim, Flag, Slideshow, DPOF Setting
    InterfaceUSB 2.0 (High-Speed USB) Mini-B, Mass storage compatible*9 / AV Out 1.0Vp-p (75Ω)
    Video Signal FormatNTSC, PAL switchable
    Power SupplyRechargeable Battery: DB-70 x1, AC adapter (AC-4g optional)
    Battery Consumption*10Based on CIPA Standard: Using the DB-70, approx. 270 pictures (when LCD Dim is on)*11
    External Dimensions101.5 mm (W) x 58.3 mm (H) x 27.9 mm (D) (excluding projecting parts)
    WeightApprox. 180 g (excluding battery, SD memory card, strap), Accessories approx. 23 g (battery, strap)
    Operating Temperature Range0�C - 40�C
    *1VGA image size.
    *2Shutter speed upper and lower limits vary depending on Shooting Mode and Flash Mode.
    *3Values measured under Ricoh measurement conditions using a Panasonic PRO HIGH SPEED 8GB SDHC memory card. The continuous shooting speed and number of pictures will vary depending on the shooting conditions, the type of recording media used, the condition of the recording media, etc.
    *4The picture quality modes which can be set vary depending on the image size.
    *5Estimated number of still images it is possible to record and estimated amount of movie recording time.
    *6The maximum length for one instance of movie recording is 90 minutes or the file size upper limit of 4GB.
    *7Compatible with DCF and DPOF. DCF is the abbreviation of the JEITA standard "Design rule for Camera File system." (Full compatibility with other devices is not guaranteed.)
    *8With flash off.
    *9Mass storage driver is compatible with Windows Me, 2000, XP, Vista, Mac OS9.0-9.2.2, and Mac OSX10.1.2-10.5.5.
    *10Shooting capacity was measured using CIPA-standard parameters. This is only an estimate, and performance may vary according to usage conditions.
    *11When LCD Auto Dim is off: approx. 250 pictures




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    Steve's Digicams - Breaking News - Kodak 01/08/2009 Press Release




    Kodak

    Press Releases - January 8, 2009



    Rugged new KODAK Digital Video Camera enables on-the-go HD video capture

    Never miss a moment with pocketable and weather-resistant video companion




    Rochester, N.Y., January 8 -- Eastman Kodak Company (NYSE:EK) today introduced the new KODAK Zx1 Digital Video Camera, a compact and rugged digital device that enables "go-anywhere" High Definition recording.

    The Zx1 allows users to shoot and share high-quality video quickly and simply, with 720p HD video capture - at 60 or 30 fps - a vibrant 2.0-inch LCD screen, and built-in software for easy editing and sharing of content to YouTube and other social media and networking websites.

    "More than ever, people want to capture moments on the go and quickly and easily share them," says John Blake, General Manager Digital Capture and Devices, Vice President, Eastman Kodak Company. "The Zx1 is a fun and interactive way to engage in this kind of storytelling - it's both small and smart, and enables people to record virtually anything, virtually anywhere, and then quickly upload content to video-sharing and social networking websites."

    The KODAK Zx1 Digital Video Camerais designed to meet these needs at the touch of a button -- no lens cap, dials to turn or settings to adjust. The new camera's advanced feature set includes:

    • Pocketable 720p HD video capture at 60 fps
    • Weather-resistant design that stands up to splashes, dirt and more - IP43 certified;
    • High-quality video capture in bright light or low light - from the beach, to the nightclub;
    • Easy editing, personalization, and uploading to YouTube or other Internet sites with built-in video software, ArcSoft Media Impressions for Kodak;
    • Expandable SD/SDHC Card slot for memory cards up to 32 GB, that can record up to 10 hours of HD video*;
    • Easy HDTV playback with included HDMI cable;
    • Sensitive, low distortion microphone that provides crisp, clear audio;
    • Pre-charged AA Ni-MH rechargeable batteries and battery charger included, saving money and avoiding waste from used batteries;
    • Vibrant 2.0" LCD;
    • Available in five colors: black, red, pink, blue and yellow**;
    • Remote control compatible (remote control sold separately).

    Uploading to YouTube

    YouTube is the world's most popular online video community, and the Kodak and YouTube relationship enables consumers to quickly and easily upload videos to YouTube from the simple and powerful video editing software that comes with the camera.

    Accessories

    A range of accessories are available for the KODAK Zx1 Digital Video Camera, including:

    • KODAK SDHC Memory Cards, available in 4, 8 and 16GB capacities customized for optimal video capture;
    • KODAK Adventure Mount for helmet, handlebars and more;
    • KODAK Flexi-tripods;
    • KODAK cases, camera bags and neck straps;
    • Remote control;
    • Battery options include AA, CRV3, and KODAK Li-Ion Rechargeable Digital Camera Battery KLIC-8000.

    Pricing and Availability

    The KODAK Zx1 Digital Video Camera will be available from April 2009, and retail for US.95 MSRP.

    *Record approximately 20 minutes per 1GB at HD 30fps.
    ** Color availability may vary.

    About Kodak
    As the world's foremost imaging innovator, Kodak helps consumers, businesses, and creative professionals unleash the power of pictures and printing to enrich their lives.







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