Steve's Digicams - Breaking News - Kodak 01/08/2009 Press Release

Kodak expands its line of Smart Capture enabled digital cameras

New models include Powerful 24x zoom and sleek compact with 5x zoom

Rochester, N.Y., January 8 -- Eastman Kodak Company (NYSE:EK) today announced new additions to its digital camera line, led by the high-zoom KODAK Z980 Digital Camera, featuring outstanding control and Kodak's innovative Smart Capture feature that consistently delivers high quality images.

Featuring a wealth of power and versatility, the KODAK Z980 Digital Camera offers a 26 mm wide angle, professional quality, 24X image stabilized optical zoom lens, a vertical shutter release and a hot shoe, all at an affordable price.

The Z980 enables serious photographers to easily handle both long-distance and wide-angle shots, and boasts Kodak's innovative Smart Capture feature, which automatically adjusts the camera's settings to deliver brilliant images automatically.

"The Z980 is an ideal camera for photographers looking to do more and get more from their digital camera," said John Blake, General Manager Digital Capture and Devices, Vice President, Eastman Kodak Company. "The versatile lens, combined with our exclusive Smart Capture feature, lets consumers shoot great pictures in any setting -- from daylight to night or from close-ups to landscapes, the camera makes adjustments automatically."

The new KODAK Z980 Digital Camera offers:

• Kodak's exclusive Smart Capture feature, which analyzes scenes and adjusts camera settings to deliver beautiful pictures more often;
• 26 mm wide angle/24X Schneider-Kreuznach Variogon Image Stabilized Optical Zoom Lens;
• HD picture and video capture;
• Vertical shutter release and detachable vertical grip, for greater comfort and control when shooting scenes vertically;
• Hot shoe for the optional KODAK P20 flash;
• 12 MP for prints up to 30"x40";
• Bright and detail-rich 3-inch indoor/outdoor color display;
• Compatible with new KODAK WI-FI Memory Cards and KODAK SDHC/SD Memory Cards;
• Available at US.95 MSRP from Spring, 2009.

Kodak also introduced new models to its M-Series Digital Camera line, led by the KODAK EASYSHARE M380 Digital Camera. A sleek but powerful digital camera for style-savvy consumers, the M380 delivers an innovative feature package led by Kodak's Smart Capture feature, and also boasts a 10MP sensor, 5x optical zoom, and 3" LCD. The M380 will be available in black, red and teal, and retail at US MSRP from March, 2009;

Also new to the KODAK M Series Digital Cameras are:

• KODAK EASYSHARE M340 Digital Camera, offering Smart Capture, 10MP sensor, 3x optical zoom, 2.7" LCD, in a slim body design; available in blue, blue-green, silver, and red, and retailing at US MSRP from March, 2009;
• KODAK EASYSHARE M320 Digital Camera, featuring Kodak Perfect Touch technology providing automatic red-eye reduction, shadow lightening and more, 9MP sensor, 3x optical zoom, 2.7" LCD; available in black, silver, red and blue, and retailing at US MSRP from February, 2009.

Accessories

A range of accessories will be available for the new KODAK Digital Cameras includingKODAK Li-Ion Rechargeable Digital Camera Batteries and battery charger kits; KODAK SD and SDHC High Performance Memory Cards; KODAK Camera Bags and much more.

About Kodak
As the world's foremost imaging innovator, Kodak helps consumers, businesses, and creative professionals unleash the power of pictures and printing to enrich their lives