Olympus Announces Sleek New Look For Point-And-Shoot Digital Cameras

D-Series Cameras Now Feature More Compact Design, Larger 1.8-Inch Liquid Crystal Displays for Easy Viewing of Images

Melville, New York, March 2, 2003 - Olympus America today introduced two point-and-shoot digital cameras with a stylish new design: the CAMEDIA® D-390 and D-560 Zoom. Olympus D-Series cameras are renowned for combining easy-to-use features with high-quality optics for great-looking results. The cameras' feature a wide range of zoom choices, ultra-compact bodies, and low prices - and at only $149, the D-390 is the most affordable Olympus digital camera on the market today - making them ideal for anyone looking to experience the joy of going digital.

"With creative design engineering we've completely overhauled the look of our D-Series digital cameras," said Martin Lee, vice president of marketing, Olympus America, Inc. "Now the cameras are even more compact than before and have a new streamlined design, yet still feature great zoom power and high picture resolution."

Stylish

Both models have durable plastic bodies in attractive silver tones with sliding clamshell lens barriers. Their small size is due in part to their exclusive use of the miniature xD-Picture Card. The D-390, for example, has a body that is 15% smaller than its predecessor the D-380, making it easy to slip into a shirt pocket. The cameras each come with a 16MB xD-Picture Card.

Innovative

Composing and reviewing images with an LCD is an asset when taking digital pictures because it allows users to accurately frame their photographs and make decisions about saving or deleting them. To ensure that their shots can be easily viewed in high resolution, the D-390 and D-560 Zoom feature large 1.8-inch LCD screens.

While past D-Series models featured a pop-up flash that would be released upon sliding open the cameras' lens barrier, the new D-Series cameras have built-in flashes that do not pop up and offer 6 settings to provide the widest range of options. Keeping the flashes in the camera bodies further compliments the cameras' compact designs.

Intelligent

The 3.2 megapixel CCD of the D-560 Zoom and 2.0 megapixel CCD of the D-390, combined with Olympus TruePicTM technology, allows users to capture a realistic look in all their photographs at all photo sizes e-mailed or printed. The cameras' CCD captures the detail needed for true crystal clear photo quality printing even on print sizes of 8" x 10" and larger.

Approachable

The new cameras offer a menu architecture that's easy to navigate for fast access to the right settings with just the press of arrow buttons. In fully Programmed Auto mode, the camera offers basic point-and-shoot simplicity for flawless picture taking in typical situations. The easy-to-use Scene Program modes (viewable through the LCD menu) provide fully automatic exposure adjustments for the photographer who wants optimum results in a wide variety of settings: Portrait, Self Portrait, Landscape-Portrait, and Night Scene photography.

Transferring images to the computer has never been easier with the supplied Auto-Connect USB function that does not require software drivers for hassle-free image downloads. Images may also be viewed on a television with the supplied video cable.

Exciting Features for the Most Realistic Digital Images

These new D-Series cameras have bright optical viewfinders and auto-focus capabilities to enable photographers to accurately frame and focus their shots. The cameras also feature Olympus high-quality all-glass lenses specially designed for digital cameras and a wide range of optical and digital zoom combinations so no image is beyond capture.

The D-560 Zoom features a 3X optical zoom (35-105mm in 35mm photography), that when combined with a 3.3X digital zoom, delivers a total seamless 10X zoom. The D-390 provides a 2.5X digital telephoto that offers a 38-95mm (in 35mm photography) zoom range.

The Macro Mode allows users to take close up photographs to capture details like dewdrops on a flower petal. Other controls include Digital ESP multi-pattern and spot metering; auto white balance; multiple flash settings and exposure compensation. The cameras also capture QuickTimeTM video so users can create short movies that can be sent over the Internet to co-workers, friends and family.

Availability

The D-560 Zoom will be available in March 2003 and the D-390 will be available in April 2003.

U.S. Pricing
D-390 Street Price: $149.00 (U.S.)
D-560 Zoom Street Price: $299.00 (U.S.)

CCD Imager	2.0 Megapixel Effective 2.1 Megapixel Total 1/3.2 Type CCD
Lens	Olympus glass lens 5mm (38mm equivalent in 35mm photography)
Digital Telephoto	2.5x digital zoom
Aperture Range	F2.8-5.6
Shutter Speeds	1/1000 sec. – ½ sec. Automatic
ISO	Auto 100-200
Recording Mode (s)	Still Image: EXIF 2.2 JPEG, DCF (design rule for Camera File System), QuickTimeâ Motion JPEG (Movie Mode).PIM II
Adjustable Resolutions	1600 x 1200 SHQ, JPEG 1600 x 1200 HQ, JPEG 1024 x 768 SQ2, JPEG 640 x 480 SQ2, JPEG 320 x 240 @ 15fps QuickTime Motion JPEG 160 x 120 @ 15fps QuickTime Motion JPEG
DPOF (Digital Print Order Form)	Print Reserve, All print reservation, Display Date information
Image Edit Effects	Resize, Rotate, Sepia, and Black and White
Panorama	Up to 10 frames stitchable with CAMEDIA Master software when using Olympus brand SmartMediaä
Sequence	NA
Viewfinder	Optical real-image viewfinder with autofocus/backlight mark
LCD	1.8" (3.8cm) color TFT LCD (61,000 pixels) used for viewing, reviewing or editing images
Focusing System	TTL Contrast Detecting: Spot AF focus in Spot Metering Mode
Focusing Ranges	Normal 20" – Infinity (0.5m – Infinity) Macro Mode 8" – 20" (0.2m-0.5m)
Exposure Control	Program Auto F2.8-8.0
Exposure Compensation	±2EV in ½ stop increments
Metering System	Center Weighted Meter; Spot Metering, AE Lock with 1R position
White Balance System	Automatic, plus Pre-set manual settings: Daylight, Overcast, Tungsten & Fluorescent
Flash	Built-in Flash
Flash Modes	Auto Flash ,“Red-eye” Reduction Flash,Fill-in Flash, Slow Shutter Synchronized Flash (first curtain) Slow Shutter Synchronized Flash (first curtain) w/red-eye reduction Flash Off (built-in or external flash)
Flash Working Range	10" to 8.2' (0.25 m to 2.5 m) @ ISO 100
Flash Charging Time	Approximately 6 seconds
Removable Media Card	XD-Picture Card,(16,32,128 & 256 MB) 16MB included
Self-Timer/Remote	12 sec. delay with built in self-timer
Settings Memorization	Yes, “All Reset” to Factory defaults selection in Top Menu
Outer Connectors	USB Connector (Auto-Connect), NTSC Video Out, DC input
Image Playback	Index display, up to 3X enlargement, Slide-show
Operating Environment	Operation: 32˚F - 104˚F (0˚C- 40˚C) 30-90% Humidity Storage: -4˚F - 104˚F (-20˚C - 60˚C) 10-90% Humidity
Power Supply	Main Power Source (2) AA-Alkaline (Included) (2) AA-NiMH Rechargeable (2) Ni-Cad Rechargeable (1) CR-3v (LB-01) Lithium Battery AC Power Source E-7AU 3Volt AC adapter (optional)
Date/Time Calendar	Simultaneous recording into image data
Calendar	Automatic up to the year 2099
Size	4.4"/112mm W x 2.4"/62mm H x 1.6"/40mm D
Weight	5.8oz/166g without batteries and xD-Picture Card

Olympus D-560 Specifications*