Sony Unveils new Alpha and NEX models; along with a new E-mount lens and Flash unit

Sony has just released information about two new powerful digital cameras, along with some accessories. To start, we have the new SLT-α35. This is the third model in Sony's new generation of dSLR cameras that offer their acclaimed Translucent Mirror Technology. The α35 replaces the SLT-α33 from last year with several appealing upgrades. The most worthy of which is a newly developed 16-megapixel, Exmor APS HD CMOS image sensor. Click HERE to see our SLT-α35 preview page for more details.

Next up we have the NEX-C3. This model builds upon the existing NEX line-up, however carries over a similar feature set to the NEX-3. The NEX-C3 boasts a newly designed body, the same 16-megapixel CMOS sensor featured in the SLT-α35, new Picture Effect modes, and much more.

If that wasn't already enough, Sony has introduced two new NEX accessories in the form of a 30mm E-mount macro lens and the HVL-F20S external flash unit. Both accessories are designed to further enhance your overall photo experience, and abilities with their NEX series of EVIL (Electronic Viewfinder Interchangeable Lens) cameras.

Most of these new units will start shipping in August of 2011. The E 30mm F3.5 Macro lens (SEL30M35) will not become available until later this fall (October, 2011). Click on the model numbers above to see our preview pages.