Sony Europe Adds New Model For UK Market

Weybridge, 27 December 2007 - Light, compact and beautifully easy to use, the new Cyber-shot S730 presents a great-value entry point to the world of digital photography.

While it’s remarkably affordable, the Cyber-shot S730 doesn't compromise on imaging quality. There’s a Sony 3x optical zoom lens to bring distant objects closer, while pictures captured with the 7.2 effective megapixel sensor look crisp with superb detail – even blown right up to A3 size.

Please read the full press release.