Shutterbug Magazine Becomes Web-Only, Ending 45 Year Print Run

shutterbug three covers.pngShutterbug Magazine has been teaching its readers how to become better photographers for the last 45 years through great writing, page-by-page instructions, and amazing interviews and it's going to continue to do so for a bit longer, though only online now. 

The decline of print magazine subscriptions in the early 2010s was epic and has only started to slow down in the last few years. Forty-five years ago there was no internet and magazines like Shutterbug were the main source of knowledge about the world of photography for many of its readers. If people weren't taking photography classes, where else would an amateur learn more about the craft than through books and magazines? It was also a great place to learn about new gear. How would you know about a bounce board unless you saw someone using one? 

In a quote from the press release, Shutterbug Editor-in-Chief, Dan Havlik states:

"Shutterbug Magazine had a great run, but the media landscape has changed dramatically in the last 4+ decades, and we felt now was the time for Shutterbug to become a dynamic, web-only publication," Havlik said. "Shutterbug.com has grown dramatically in recent years with record traffic and expanded reach to photographers around the world. We can now dedicate all our resources to further growing our online presence and expanding our video, social media, mobile and e-commerce channels."

Note, this is only the loss of the print only version of Shutterbug. Since Havlik became Editor-In-Chief four years ago, Shutterbug.com's online traffic has increased over 700%. The site is a wealth of knowledge with a searchable archive of past magazine issues through 1999. 

So, fear not all you photography lovers out there. Shutterbug will live on and you can visit it here


Full press release below


Shutterbug Moves Forward as Web-Only Publication
Venerable Photography Media Brand to Focus on Website After Ending Print Edition

May 22, 2018 - Shutterbug is moving forward as a web-only publication (Shutterbug.com) after ending its print magazine after 45 years, Shutterbug Editor-in-Chief Dan Havlik announced today.

"Shutterbug magazine had a great run, but the media landscape has changed dramatically in the last 4+ decades, and we felt now was the time for Shutterbug to become a dynamic, web-only publication," Havlik said. "Shutterbug.com has grown dramatically in recent years with record traffic and expanded reach to photographers around the world. We can now dedicate all our resources to further growing our online presence and expanding our video, social media, mobile and e-commerce channels."

In the last four years since Havlik joined Shutterbug as editor-in-chief, Shutterbug.com's traffic has increased over 700%. Shutterbug.com was also recently named one of the top five best photography news sites by Feedspot. Meanwhile, Shutterbug's social media channels have grown exponentially in recent years, with nearly one million followers on Facebook, YouTube, Instagram, Flipboard, Twitter and other social sites combined.

"The web, social media and video are simply the best ways for Shutterbug to reach the growing audience of photographers out there, including everyone who is graduating up from shooting with their smart phones and wants to learn how to capture photos with real cameras, to photo enthusiasts and seasoned pros who want to read the latest news and reviews of the hottest photo gear. Shutterbug.com offers it all."

Along with continuing to post the best photography how-tos, video tutorials, feature stories and camera gear reviews on the web, Shutterbug.com will expand its popular photo galleries where readers share and comment on their images. Shutterbug.com will also open an online photography store where visitors can buy cameras, lenses, software, and photo accessories, along with Shutterbug-branded merchandise such as t-shirts and camera bags.

Shutterbug is owned by AVTech Media Americas Inc., a division of the UK-based AVTech Media Ltd (UK) company.