Ricoh unveils an affordable lifeproof camera: the WG-20

wg20_white_003_WEB.jpgThe third new WG-series model from Ricoh/Pentax for 2014, the WG-20 is a compact, rugged camera that offers some appealing features for those of you who have an active lifestyle; all while being easy on the pocketbook. While not quite as tough as its big bothers, the WG-4 and WG-4 GPS, the WG-20 still boasts some good specs. These include being waterproof down to 33 feet underwater, shockproof from a 5 foot drop, freezeproof down to -14 degrees Fahrenheit, dustproof, and crushproof (up to 220 foot-pounds).  It also offers 14-megapixels of resolution, 720p HD video recording, a 2.7-inch LCD screen, a 5x optical zoom lens, and a "triple anti-shake" system.

This one will retail for $199.95, and come in either Red or White. Expect to see this one in stores in March, 2014. For more details, see the official press release below..

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Ricoh Imaging Announces Ricoh WG-20 Marking the 16th Generation of Adventure-Ready Compact Cameras


Waterproof, Coldproof, Dustproof and Shockproof Compact is the Ideal Device for the Dynamic, On-the-Go Photographer


DENVER, CO, February 5, 2014 - Ricoh Imaging Americas Corporation (Ricoh Imaging) today announced the 16th generation in its lineup of weather and adventure-ready compact cameras, the Ricoh WG-20. Ideal for the active family or consumer, the Ricoh WG-20 combines a variety of user-friendly features and durable construction to capture important moments effortlessly and without worry.


Despite its compact, lightweight body, the Ricoh WG-20 offers outstanding specifications that outperform standard digital cameras and smartphones under a variety of demanding outdoor conditions. Empowering consumers to focus on the moment, the Ricoh WG-20 is waterproof to 33 feet, shockproof from drops of up to five feet, coldproof to 14 degrees Fahrenheit and crushproof, withstanding up to 220 foot-pounds of force. For the individual that desires additional creative flare, the Ricoh WG-20 is equipped with a host of advanced functionality and 25 shooting modes, including the Ricoh Imaging-original Digital Microscope mode. Using this mode, consumers can focus on subjects as close as one centimeter from the lens, capturing rich, and often overlooked, details. Whether it's a day on the beach or a snowy weekend on the slopes, the WG-20 accommodates a broad range of shooting applications, from outdoor adventures to everyday snapshots and everything in between.


"The Ricoh WG-20''s easy-to-use modes and convenient specifications keep up with the on-the-go consumer," said Jim Malcolm, Executive Vice President, Ricoh Imaging. "The WG-20 enables users to capture important moments without having to worry about rain, sand or snow and instead concentrate on recording important memories."


Thanks to a 14-megapixel sensor, the Ricoh WG-20 is capable of producing high-quality images ideal for printing and sharing. Powered by a state-of-the-art image processing engine and digital shake-reduction system, the Ricoh WG-20 creates sharp, blur-free images even in low-light or shake-prone conditions. Finally, capturing rich, detailed video is simple with the WG-20's HD movie recording mode which offers a variety of movie editing functions, such as extracting a still image from movie data and inserting titles at the beginning and end of a movie clip.

Also new to the WG-family of products are a series of mounting accessories that extend the ability to capture action from new perspectives and vantage points. This mounting solution consists of a camera base which uses a flexible ball and socket system to maintain compatibility with three new mounts; a flat surface camera mount, handlebar camera mount and suction cup camera mount.


Pricing and Availability

Offered in white and red, the WG-20 will be available in March 2014 for a price of $199.95.


The WG series mounting accessories are compatible will all WG-series cameras and will be available at retailers nationwide and online in February 2014 and are priced as follows:

  • Camera holder - $19.99

  • Adhesive mount - $44.99

  • Handle bar mount - $39.99

  • Suction cup mount - $42.99

Additional information including product specifications and press images are available at www.us.ricoh-imaging.com.



| About Ricoh Imaging Americas Corporation|

Ricoh Imaging Americas Corporation is a subsidiary of Ricoh Company Ltd., a global technology company specializing in office imaging equipment, production print solutions, document management systems and IT services. Headquartered in Tokyo, Ricoh Group operates in about 200 countries and regions.

The company now known as Ricoh Imaging Americas Corporation, was originally founded in 1919, under the name Asahi Optical Joint Stock Co. and launched its first SLR camera in the 1950s under the PENTAX name. Today, Ricoh Imaging Americas Corporation continues to produce the heritage-rich, award-winning line of PENTAX DSLR cameras, lenses and sport optics equipment as well as Ricoh's offering of stylish and compact digital cameras, known for their wide-ranging, rich set of features.

For further information, please visit: www.us.ricoh-imaging.com


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© 2014 Ricoh Imaging Americas Corporation. All rights reserved. All referenced product names are the trademarks of their respective companies.