Olympus Announces the Stylus 1s in the US

Olympus_STYLUS1s_BLK_front_1200.jpgBack in October of 2014, Olympus announced a new Prosumer camera in Japan, called the Stylus 1s. Today, they've finally launched the camera into the US market.

The successor to the Stylus 1 we tested in early 2014 (well, kind of), the Stylus 1s offers no real technological upgrades, rather some functional upgrades like Focus Peaking and Interval shooting (many of which have been added to the original Stylus 1 via firmware updates), a slightly redesigned grip, and the addition of their "blue line characteristic of the i.ZUIKO® DIGITAL lenses.".

The camera features the same 12-megapixel 1/1.7" BSI CMOS image sensor,  f/2.8 10.7x optical zoom lens that covers 28-300mm (in 35mm equivalence), 1.44 Million dot EVF, built-in Wi-fi, etc.. Olympus does note that they have added a new battery to the Stylus 1s, which gives you approx 40 more shots per charge; nothing to write home about.

So why did Olympus finally bring this model stateside? We're not entirely sure, since they noted that there's not enough improvement over the original Stylus 1 to upgrade, and since the 1s will likely drive the price of its predecessor down, it may drive more Stylus 1 sales.

We'll have to see if there's much difference once we get our hands on one to test. Until then, you can see our hands on Olympus Stylus 1 review here, and check out their press release below.  


Olympus® stylus 1s offers EXCELLENT image quality and functionality in a LIGHTWEIGHT, compact camera body

Constant Aperture f2.8 Lens; Large-Format, High-Resolution EVF; OM-D® Style Design; Built-In Wi-Fi®; Hybrid Control Ring; Small AF Target

CENTER VALLEY, PA., April 13, 2015 - Olympus announces the latest camera in the compact Stylus line, the Stylus 1s. As the successor to the Stylus 1, a camera that brought photo enthusiasts brilliant image quality and a constant aperture f2.8 lens, the Stylus 1s delivers an enhanced feature set and other improvements in a similar compact, lightweight design.

While maintaining all of the features of the Stylus 1, the Stylus 1s adds a variety of functions, such as Small AF Target, enabling pinpoint focusing on specific locations, and Step Zoom, which provides nine preset zoom positions. Olympus has enhanced the premium feel of the camera by redesigning the grip and also incorporating the blue line characteristic of the i.ZUIKO® DIGITAL lenses.

Despite its compact 2.2in (56.5mm) thickness and lightweight 14.2oz (402g) body, the Stylus 1s packs a punch with a 10.7x (28-300mm) constant aperture f2.8 i.ZUIKO DIGITAL zoom lens. This premium lens enables high shutter speeds for fast action or low light shooting environments, and captures crisp details against beautifully defocused backgrounds. Olympus anti-reflective ZERO (ZUIKO Extra-low Reflection Optical) coating, assembled through multilayer film deposition technology, is applied to the surface of the lens for incredibly clear depictive performance, even in backlit and unfavorable shooting conditions.

For close-up shooting, the Stylus 1s includes a Super Macro mode for capturing subjects as close as 5cm away from the end of the lens. With the combination of the wide converter lens, WCON-08X, and tele conversion lens, TCON-17X, it's possible to shoot from an ultra-wide-angle 22.4mm to a super telephoto 510mm. The bundled BLS-50 lithium-ion battery, which is also compatible with the Stylus 1, features an improved capacity for longer shooting times.

The Stylus 1s has a built-in 1.44-million-dot, high-resolution interactive LCD electronic viewfinder (EVF) with a 100-percent field of view that outperforms field coverage of entry-level DSLR cameras, allowing users to preview the exposure, color and focus peaks for clear images in any condition. The EVF's integrated eye sensor allows users to simply look into the viewfinder to automatically switch the display from the rear monitor to the viewfinder. Adaptive Brightness Technology raises the backlight brightness when shooting in bright outdoor conditions and lowers the brightness in dark indoor conditions, reducing visual errors from light and dark adaptation of the eye.

The Stylus 1s inherits an ideal blend of dedicated physical controls from the Olympus OM-D line for shooting professional quality images with ease. The Hybrid Control Ring allows users to quickly adjust settings with a simple twist of the ring without taking their eye off the subject. The subdial can be controlled with the thumb on the right hand, and functions can be assigned in the same way as the Hybrid Control Ring, making it easy to apply complex adjustments. The customizable zoom lever and two function buttons further improve shooting ease and speed.

Built-in Wi-Fi is a breeze to set up. Simply tap the Wi-Fi icon and launch the Olympus Image Share (OI.Share®) smartphone app to connect. By using the smartphone as a remote control, the Live View screen can be viewed on a smartphone while remote shooting in P, A, S, M, and iAUTO modes, and zoom and Touch AF Shutter are available to compose and capture the shot. Recorded images may be instantly transferred to a smartphone or tablet, ideal for sharing images on social networks.

Several new features found on the Stylus 1s are also available on the Stylus 1 through a firmware update. These features include Small Target AF, Focus Peaking, Interval Shooting, Time Lapse Movie, Easy Step Zoom, and Switchable Zoom Factor Display.

U.S. Pricing and Availability

The Olympus Stylus 1s will be available in mid-April 2015 at an estimated street price of $699.99 (available in Black).

For a complete list of specifications, visit the Olympus website: http://www.getolympus.com/us/en/digitalcameras/premium-compacts/stylus-1s.html.

Journalists interested in more information, review units and high-resolution images of the

Olympus Stylus 1s should contact Colin Brown, Mullen Public Relations, [email protected], 617-226-9749 or Jennifer Colucci, Olympus America Inc., 484-896-5719, [email protected] or visit the Olympus website: http://asset.olympusamerica.com/login/.

Olympus America Inc. is a leading provider of digital imaging and audio technology solutions, noted for its precision optics and groundbreaking technologies.

For more than 90 years, Olympus has innovated and developed best-in-class products that expand the boundaries of product design and functionality, empowering consumers and professionals alike to capture their stories. These include:

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