Olympus Introduces World's First 100% Digital Interchangeable Lens SLR System

See our Olympus E-1 First Look
New York, New York, June 24, 2003 - Olympus America Inc. will introduce the world's first 100% all-digital interchangeable lens SLR system at a press event in New York City today. The Olympus Digital SLR System with Digital Specific Lenses? is an uncompromising realization of the full benefits of pure digital technology with body and lenses designed to perfectly match the image sensor.
"The Olympus Digital SLR System sets a new standard for the future of digital photography," said Mark Gumz, president and chief operating officer of Olympus America Inc. Professional photographers today are mainly working with film-digital hybrid systems because - until now - no digital camera manufacturer has been able to offer a completely digital solution that meets all their needs. "Our new system was designed to be digital from the ground up without making compromises for a film legacy system, a significant limitation for our competitors. The Olympus Digital SLR System is designed to meet the needs of the most demanding pros, offering powerful advantages in terms of image quality, durability, speed, and camera and lens size."
Read the entire Olympus E-1 press release.
