Olympus Introduces Free On-Line Firmware Update Service For The E-System
Melville, New York, January 20, 2004 – Olympus America Inc. is introducing free on-line firmware update service for the Olympus E-System’s camera bodies, lenses, and flash units. The Olympus E-1 is the world’s first 100% all-digital interchangeable lens SLR. The firmware update service gives E-1 users fast and convenient access to the latest digital technologies that are an integral part of the Olympus E-System.“Olympus is committed to serving the needs of the professional photographer,” said John Knaur, senior marketing manager professional markets, Olympus America Inc. “We have designed our new firmware update service in direct response to these needs. The service is accessible through the Internet, allowing the E-1 user to easily upgrade the entire E- System.”
The service begins on January 28, 2004. E-System users can update their camera bodies, lenses and flash units through the Olympus Viewer software included with the E-1 cameras or the Olympus Studio software. The whole process takes less than five minutes.
