Olympus Introduces Ferrari DIGITAL MODEL 2004
Melville, New York, May 18, 2004 – Olympus, official sponsor of the Scuderia Ferrari Formula One racing team, proudly introduces the Ferrari DIGITAL MODEL 2004™, the second in the Ferrari DIGITAL MODEL series of Olympus cameras to be officially sanctioned by Ferrari S.p.A. Approximately 1,000 of these limited-edition models will be sold at select retailers throughout North and South America, of the 10,000 total units being sold worldwide. The 3.2-megapixel Ferrari DIGITAL MODEL features several Olympus innovations housed in an aluminum body finished in distinctive Ferrari Red that exudes the aura of beauty, quality and advanced technology that are hallmarks of the Ferrari racing machines. The result is a camera specially crafted to appeal not only to all Ferrari and F1 racing fans, but also to anyone who appreciates fine design, superior performance, and the pleasure of owning a true limited-edition original.
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