Olympus Announces New E-30 Digital SLR

CENTER VALLEY, Pa., November 5, 2008 - Through the centuries, legendary artists have expressed their individuality by relying on active imaginations and keen eyes to produce artistic masterpieces that alter reality to reveal a profound truth or feeling. The Olympus E-30 digital SLR (single lens reflex) camera is a powerful tool that takes the art of photography to new creative heights by offering the artistic freedom to capture what you see in your mind's eye, not just what you see through the camera lens.

Like a brush stroking color across a blank white canvas, the E-30 delivers instant artistic gratification. Its ease of use and power to transform the everyday into something artistic will appeal to painters, graphic designers, illustrators and Web designers, those with an eye for fashion and artists from all walks of life, not just photographers. New Art Filters and Multiple Exposure change how we create images, unleashing a digital imaging experience unlike any other that produces striking works of art inside the camera without the need for costly computer image editing software.

E-30 Rounds Out Robust E-System DSLR Lineup
The E-30 fits in the spectrum of the E-System lineup above the E-520 as a mid-range advanced DSLR, while the E-3 remains at the top as the flagship Olympus DSLR. Beyond the new Art Filters and Multiple Exposure function, the E-30 delivers the same high-precision performance and imaging quality demanded by professional photographers who use the E-3, as well as the consumer-friendly features found on the E-520, and several new surprises all its own.

As with all Olympus DSLRs, the new camera provides advanced Dust Reduction and in-body mechanical Image Stabilization so that every Four Thirds lens is stabilized. The new camera also offers TruePic III+ Image Processor and Full Time Autofocus Live View. These features are coupled with a new 12.3-megapixel high-speed Live MOS image sensor to capture breathtaking images.

Adding to the line of Four Thirds-compliant lenses, the ZUIKO DIGITAL 14-54mm f2.8-3.5 II is also being announced today. It boasts high-speed Imager AF support for Live View shooting and a circular aperture mechanism for higher imaging performance. A versatile 28-108mm equivalent zoom range makes the new lens an ideal choice in a wide range of shooting situations, enabling users to enjoy the exaggerated perspective of wide angle shooting while providing telephoto power to zoom in for close-ups.

Read the full press release.