Nikon Coolpix 775 Is the First Digital Camera with "One-Touch To The Web"

Nikon Coolpix 775

MELVILLE, NY, April 25, 2001 - Nikon, the world leader in photography, today introduced the Coolpix 775, the first digital camera to feature a One-Touch button to allow users to upload digital images directly to the desktop or the Web. The ultra-compact Coolpix 775 packs a 3x zoom lens and 2.14 megapixel CCD into the lightest, pocket-sized point-and-shoot digital camera. The Coolpix 775 is perfect for capturing digital photos anywhere, anytime, quickly and easily, and packs a host of easy-to-use features in a package weighing a mere 6.5 ounces. Nikon has always been known for advancing photography - the Coolpix 775 will reinvent the way people share digital photos.

"The Nikon Coolpix 775 truly takes the guesswork out of digital photography," said Deborah Sauer, general manager, marketing, Nikon Consumer Digital Products and Compact Cameras. "Its combination of shooting modes, One-Touch to the web capability and Nikon digital image quality and design really makes digital photography easy. Whether you're a proud parent waiting to shoot a baby's first steps or a college student sharing photos of spring break with friends, the Coolpix 775 ensures you won't miss an important shot."

Sharing digital photos, emailing friends and family, printing digital photos and creating online photo albums has never been easier. The process is simple and easy: after pictures are taken, users connect the camera to a computer (with the included USB cable), press the "Transfer" button on the back of the camera, and photos can be automatically moved to the desktop or uploaded to NikonNet through NikonView software. NikonView is included with the camera and can be easily installed on any compatible computer. Once photos are uploaded to NikonNet, the user can save the images, share them via e-mail or create online photo albums.

To make sure the ideal shot was taken, the camera's quick review function allows users to view images captured on ¼ of the LCD monitor while simultaneously viewing the live action, ensuring you don't miss the next picture. With a simple turn of the Mode Dial users can get the best photo in a variety of situations by allowing the camera to automatically focus, set exposure and balance color. Users can choose from one of seven Scene Modes including party/indoor, backlight, portrait, night portrait, landscape, beach/snow and sunset mode.

To provide added shooting flexibility, the camera offers a versatile zoom range which lets users get close to the action when objects are far away or zoom out when taking group photos or shooting in close proximity. At the heart of the camera's zoom capabilities is Nikon's exclusive 3x Optical Zoom-Nikkor lens, featuring a zoom range of 38-115mm (35mm equivalent).

256-element Matrix Metering, advanced image-processing and 2.14-megapixel CCD that produces sharp and clean 8 x 10-inch pictures. The camera also offers a Movie Mode that allows users to create QVGA movies for up to 40 seconds at approximately 15 frames per second.

The Coolpix 775 digital camera includes the new NikonView 4 software, which gives users ultimate control of how they save, view, store and use their digital images. For added image creativity, the camera features an easy-to-use suite of software from ArcSoft. The Coolpix 775 also offers ArcSoft Panorama Maker 2000, which lets users easily stitch together a number of images to automatically create beautiful panoramic photographs ready to print or e-mail.

The Coolpix 775 comes with everything you need for quick and easy digital photography right in the box, offering a great overall value. In addition to the Coolpix 775 camera, users get a USB cable for plug-and play simplicity, an 8 MB Type I CompactFlash memory card and a rechargeable lithium-ion battery with charger (a value). Available in stores in July 2001, the Coolpix 775 has an MSRP of .95.