Kodak Executive Says Digital Imaging 'Proving Itself' As A Key Growth Driver
(This is the same Kodak exec that has been in the news several times already in the last couple of days. I don't know whose report to believe anymore. Now he seems to be praising all things digital...)
ROCHESTER, N.Y.--Dec. 7, 1999--An Eastman Kodak Company executive today cited digital products and services as a key growth driver for the company.
"Customer acceptance of our products has put Kodak on a course to achieve about .3 billion in total revenues from digital and digitization products and services for the full year 1999, proving itself as a key growth driver. In five years, more than 30% of our revenues will come from our digital portfolio," said Carl Gustin, chief marketing officer and a senior vice president with Kodak. "I know of no other company with as comprehensive and aggressive an approach to digital imaging in both the consumer and commercial space."
Gustin also cited other metrics to illustrate Kodak's success in digital imaging. They included:
- The company's leading position in digital cameras, with Kodak the clear market leader in professional format digital cameras and one of the top three suppliers of consumer digital cameras.
- Robust revenue growth for digital products, 44% during the third quarter of 1999.
- The company's Health Imaging business is successfully moving to a digital model, expecting to generate at least 50% of its revenues from digital products during 2000.
- A recent survey conducted by the Reputation Institute, which ranked Kodak number 7 overall among digital companies, shoulder-to-shoulder with Microsoft, Intel, Sony, Dell, Lucent and Gateway.
- In the Document Imaging market, Kodak is the leader in the high and mid-range document scanner market. Kodak.com consistently ranks among the top 10 of all corporate internet sites and is the foremost site in the imaging industry.
