Casio Brings Secret Agent-Style Selfie Cam to Asia

casio trm11.png

Sometimes we forget how different cultures can be from different countries. In a land like the U.S. that's obsessed with Instagram selfies, it's surprising we use our phones for such pictures. 

In Asia, however, it's different. Casio has stayed alive when other manufacturers of point and shoot cameras have fallen, mainly by making selfie cams. Their new camera is made just for that purpose. It's also clearly for women.

Yes, the camera is shaped like a pink Compact. But why not just use your phone? Why pay $500 dollars for this thing?  Because that's what it costs, $500! I can actually see the appeal on a few fronts. One, most people will think you're just checking your makeup and not give you a selfie eye-roll. Which makes me ask, does the selfie eye-roll even exist in Asia? 

The little camera connects with your phone and sends the photos directly to your library without an app, so you can then filter the heck out of it before uploading it. Its front light is also a nice touch to help bring some life back into your face after a long night out.

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It can also remove moles from your face. Which is a little dishonest in an age of Tinder and other online dating apps. "Something is different about your face..." 

casio tr-m11 moles.png
It's a neat little camera. Check out the full specs: 


Number of Effective Pixels
Approx. 10.5 mega (million) pixels
Image Sensor
1/2.3-inch CMOS (back illuminated type)
Total Pixels: 12.76 mega (million) pixels
File Format
Still Images: JPEG (Exif Ver2.3), DCF2.0
Movies: MOV format, H.264, IMA-ADPCM (monaural)
Built-in Flash Memory 
(Image Area)
Approx. 49.9 MB
Recording Media
microSD Memory Card, microSDHC Memory Card, 
microSDXC Memory Card compatible
Number of Recorded Pixels
Still Images: 4:3 (12M 4000 x 3000) / 1:1 (8M 2976 x 2976)
Movies*: 1024 (1024x1024 30fps) / 480 (480x480 30fps)
* Movie recording time is limited at 29 minutes.
Recording Capacity 
(Maximum Size)
Still Images (JPEG)
Approx. 2286 shots (microSD Memory Card 16GB*)
Maximum recording time per file: 29 min.
* When using SanDisk Corporation 16GB microSDHC Memory Card.
Construction: 5 lenses in 5 groups, including aspherical lens
F-number: F2.8
Focal Length: f=3.8mm
35mm-Film Equivalent: 21mm
Zoom Ratio
4.0x digital zoom (in combination with SR zoom)
Focus Type: Contrast Detection Auto Focus
Focus Mode: Auto Focus
AF Area: Spot
Focus Range 
(From Lens Surface)
Auto Focus: Approx. 10 cm to Infinity
Exposure Metering: Multi pattern
Exposure Control: Program AE
Shutter Type
CMOS electronic shutter
Shutter Speed*: Auto: 1/4 to 1/16000 second
* May differ according to camera settings.
White Balance
Auto WB
ISO Sensitivity
Still Images: Auto
Movies: Auto
Wireless data transfer
Standard: Bluetooth® 4.0
* Bluetooth® word mark and logo are registered 
trademarks of Bluetooth SIG, Inc. and any use of these 
marks by CASIO COMPUTER CO., LTD. is under license.

[Wireless LAN]
Standard: IEEE 802.11b/g/n
Operation frequency range: 1 to 11ch
Encryption: WPA2
Other Recording Functions
♦ Shooting / Recording / Playback Functions
Snapshot (Auto), Make-up, Cool, Natural, Cute, Movie, 
Make-up Setting (Smooth Skin, Skin Tone, Face Brightness, 
Sculpt, Tint, Lighting, Make-up Art, Dark Circles Remover, Slim Face, 
Mole Remover, Catch light), Make-up Art Setting (HDR, Vivid, Pink, 
Elegant, Foggy, Fairy, Nostalgic), Lighting Setting(Fresh, Sculpting, 
Slim Face, Shadow 1, Shadow 2), L/R Flip Shot, Selfie Timer, Remote 
Capture, Auto Send, Send to phone (Send Selected Image, View on phone), 
One Time Share, Multi-image Screen, Playback Zoom, Movie Editing, 
Circular Cropping, Protect, Rotate, Trimming, Screen Lock, Movie repeat play

♦ Other Functions
Pairing, Airplane Mode, Location info, Resize before send, USB Charging
10-2 seconds
Built-in Flash
LED light: Auto/ On/ Off
Monitor Screen
2.5-inch TFT color LCD, 691,200 dots, Capacitance touch panel
Timekeeping Functions
Date and Time: Recorded with image data
With time stamp function
Auto Calendar: To 2049
World Time: 162 cities in 32 time zones,
 City name, date, time, summer time
External Connection Terminals
Micro USB port (Hi-Speed USB compliance, USB charging)
Power Requirements
Rechargeable lithium ion battery (NP-11A)
Battery Life
Number of Shots: Approx. 225 still images (CIPA standards)
Actual Movie Recording Time (1024x1024 Movie): Approx. 
55 minutes (CIPA standards) Continuous Moving Recording 
Time (1024x1024 Movie): 
Approx. 1 hour 20 minutes (Based on CASIO data)
77.0 (W)×82.6 (H)×26.6 (D)mm
Approx. 139g (Including Memory Card*) /Approx. 
138g (Excluding Memory Card)* When using SanDisk
 Corporation 16GB microSDHC Memory Card.
Bundled Accessories
USB-AC Adapter, AC Power Cord, Micro USB Cable, Basic reference

Source: CASIO