Casio Introduces New EXILIM Cameras with YouTube Capture Mode
DOVER, NJ, JULY 10, 2007 – Casio, Inc. and its parent company, Casio Computer Co., Ltd., announced today the release of two new digital cameras with the cutting-edge EXILIM Engine 2.0 image processing module. In conjunction with the release of these cameras, Casio, Inc. announced today their agreement with YouTube to include a unique YouTube Capture mode and bundle software to provide ideal settings for recording, storing and uploading video on the company’s newest EXILIM digital cameras – EX-S880 and EX-Z77. This agreement represents an effort by Casio, Inc. to directly engage the YouTube community by simplifying the process of creating and sharing videos.“The increased popularity of video sharing Web sites such as YouTube offers a great opportunity for innovation,” said John Homlish, Executive Vice President of Sales and Marketing, Casio, Inc. “We recognized that there was a demand for an easier way to upload high-quality video and are thrilled to be the first digital camera company to be able to offer a solution for consumers.”
Casio’s YouTube Capture mode records in next-generation MPEG-4 H.264 high quality video format; this provides an ideal compression ratio that allows users to record longer without having to sacrifice the quality of their movies. This mode also provides sharp resolution (640 x 480) and a frame rate of up to 30 frames per second. Casio is providing consumers with a groundbreaking tool to get videos recorded and uploaded directly to YouTube in as few as two steps! Casio has also included an exclusive software application that makes it seamless to upload movies to YouTube. This technology will also allow users to upload multiple videos at once, making it easier than ever before to share original content online.
