Australian Store Combats Showrooming with Admission Fee

Photo-Store-Admission-Fee.jpgOne of the biggest problems for brick and mortar camera stores right now is the issue of showrooming. That is, people come in to try out the cameras and then leave to order them online. Chains like Best Buy and Target have adopted an online price matching policy to help them combat this, but a store in Australia has a different approach. One that's not so customer friendly.

Instead of price matching or offering superior service, this unnamed Australian store is charging $5.00 to anyone that comes in. The admission fee will be refunded on a purchase, but if you leave without buying anything, you also lose your five bucks. As Matt Brownell of Daily Finance says, this strategy is bound to keep showroomers away, as well as everyone else that's in the market for their products.

(via PetaPixel)