Olympus SH-50 iHS Preview

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Olympus has announced the SH-50 iHS, "a new premium, compact long zoom camera" with a host of impressive features trickled down from their flagship Micro Four Thirds cameras (like the OM-D E-M5). With begin with an upgraded, 16-megapixel backside illuminated CMOS image sensor, mated to the TruePic VI Image Processor developed for the Olympus PEN series, and a 24x optical zoom lens with a 35mm equivalent of 25-600mm.

If you like shooting HD video, the SH-50 has a number of great options, including shooting Fully HD 1080/60i video in normal mode, or you can fire up High Speed Movies and shoot 120 frames per second at a 720p resolution, which allows users to see extremely detailed and fluid slow motion as if they were watching a real Hollywood movie. The camera's 5-Axis video stabilization will also help to capture video while holding the camera in hand.

The SH-50 also features a 3.0-inch LCD touch screen with a helpful (and optional) Live Guide graphic user interface to help change settings and capture stunning pictures. If you're the type of photographer that likes to shake things up a bit or have as much control over your images as possible, you'll enjoy the 11 Magic Filters, Beauty Mode (with Make-up), HDR Backlight Adjustment, and Advanced Shadow Adjustment Technology. Smart Panorama is also included to capture wide vistas and full 360-degree surroundings.

Olympus SH-50 iHS Features
  • 16MP BSI CMOS image sensor
  • 24x optical zoom
  • TruePix VI Image Processor
  • Full HD Video Recording (1008/60i)
    • 120 frames-per-second 720p HD video recording
  • 3.0-inch Touch Screen LCD display
    • Live Guide
  • 5-Axis Video Stabilization (Hybrid Multi-Motion Movie IS)
  • 3-Axis Image Stabilization (for stills)
  • Hand-Held Starlight
  • Advanced Shadow Adjustment Technology
  • HDR Backlight Adjustment
  • Smart Panorama
  • 11 Magic Filters
  • Beauty Mode with Make-up

Available in black, silver or white this March (2013), the Olympus SH-50 iHS will have an estimated MSRP of $299.99.

Additional Product Views
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Visitors of Steves can visit the stores below for real-time pricing and availability. You can also find hot, soon to expire online offers on a variety of cameras and accessories at our very own Camera Deals page.

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LI-50 for Olympus XZ1/VR-340/SZ-12/TG-610/SZ-30MR/SP-810 UZ/TG-810/SH-21/SZ-31MR/TG-820/5010/SP-800UZ/SZ-10/SZ-11/TOUGH 6020/TOUGH 8010/VH-410/VH-515 LI-50 for Olympus XZ1/VR-340/SZ-12/TG-610/SZ-30MR/SP-810 UZ/TG-810/SH-21/SZ-31MR/TG-820/5010/SP-800UZ/SZ-10/SZ-11/TOUGH 6020/TOUGH 8010/VH-410/VH-515 $49.95
LI-50 for Olympus XZ1/VR-340/SZ-12/TG-610/SZ-30MR/SP-810 UZ/TG-810/SH-21/SZ-31MR/TG-820/5010/SP-800UZ/SZ-10/SZ-11/TOUGH 6020/TOUGH 8010/VH-410/VH-515 LI-50 for Olympus XZ1/VR-340/SZ-12/TG-610/SZ-30MR/SP-810 UZ/TG-810/SH-21/SZ-31MR/TG-820/5010/SP-800UZ/SZ-10/SZ-11/TOUGH 6020/TOUGH 8010/VH-410/VH-515 $39.95