GE has incorporated a 10x optical zoom lens with a 35mm equivalent of 28 - 280mm. They have also included an optical image stabilization system. With the maximum aperture range of f / 3.2 (Wide) -- f / 5.6 (Tele), the camera should do well in various lighting conditions. This large zoom lens is made up of 12 elements in 8 groups and when the camera is powered down the lens folds up securely inside the camera for protection.
Normal: (Wide) 23.6 in. ~8 / 60 cm ~8 , (Tele) 39.4 in. ~8 / 100 cm ~8
Macro : (Wide) 1.9 in. ~8 / 5.0 cm ~8
The small built-in flash has a range of approx. 17ft. at the wide end when shooting at ISO auto. It works in the standard flash modes: Auto, Red-Eye Reduction, Forced Flash, No Flash, Slow Synchro, Red-Eye Reduction + Slow Synchro.
The top of the camera is very simple, with just three controls choose from. From left to right you have the power button, the video record button and the shutter release coupled with the zoom control.
Framing and viewing your images is accomplished with 3.0-inch 230,000 dot LCD screen. It's auto adjusting brightness allows you to see it easily in all lighting conditions. There are no manual brightness settings available.
Controls on back: on top is the mode button, allowing you to choose the camera shooting mode. Next is the four-way controller, with each direction representing a commonly used setting: up controls the display, right are the flash settings, bound controls the burst settings or deletes an image in playback mode and the left controls macro mode and the self timer. The function menu gives you a shortcut to the other commonly used camera settings, allowing you to quickly and easily make your selections. Finally at the bottom is the playback button, entering the camera in playback mode.
On the right side of the camera you will find two I/O ports. Under the connected flap is an HDMI (top) output and A/V out/USB Port (bottom).
Although the GE has a very small internal storage, the majority of your images will be stored on either SD/SDHC/SDXC type memory cards. The cameras shown here with a Lexar Professional 2 GB SD card, that is being used in the review.
Powering the camera is a 3.7V, 700mAh rechargeable lithium-ion battery. GE claims that this battery is capable of providing the camera with enough power to capture approx. 170 shots on a single charge ( CIPA standard).