To allow for its 3D image capture, the REAL 3D W3 has two internal 3x optical Fujinon zoom lenses that work together. They have a 35mm equivalent of 35-105mm, giving you a limited but useful zoom range. If you are not shooting in 3D, the camera has specific modes that allow it to capture two images at the same time, even with different zoom, color or sensitivity settings. When the camera is not in use, the lens cover slides up to cover both lenses.
Fuji's Super Intelligent Flash automatically adjusts to capture your subject and backgrounds throughout the flash range. With a range of approx. 2ft. to 11ft. at ISO 800, and as close as 8cm in 2D macro mode, you have a good overall range that will fill a small to medium sized room. It operates in Auto, On, Off, Red-Eye Reduction and Slow Synchro modes.
To allow you to view your 3D images and videos directly on the camera, Fuji has specially designed a 3.5-inch 1,150,000 dot Lenticular LCD. This allows your eyes to see two different images at the same time, giving you the 3D effect without the screen flashing and you having to wear glasses like with a 3DTV.
Controls on Back: At the top is the mode dial. This gives you the choices of shooting modes from auto to manual as well as both 2D and 3D. Down a little further are the playback and video record buttons. The 4-way controller gives you shortcuts to the exposure compensation/delete, flash, self-timer and macro settings. In the middle is the MENU/OK button which opens the camera menu and allows you to select your choices. On the bottom are the DISP. button and the 2D/3D button. DISP changes the amount of information shown to you on the LCD. The 2D/3D button allows you to switch the shooting mode between 2D and 3D with just one touch of this button.
On the side of the camera you will find the two i/o ports. On the bottom is the combination A/V out and USB port, allowing you to hook the camera up to any computer or TV to view and transfer your images. On the top is the HDMI output, allowing you to quickly hook up to any HDTV or 3DTV to view your HD and 3D movies and images.
On top of the camera is a lever that looks very similar to a zoom control. This is a parallax control, which if you are shooting in 3D manual mode, you will need to produce a clear image with good depth of field. This control moves the lenses together or apart until they line up for a clear image. When you shoot in Auto mode, the camera controls the parallax for you.
The main source for storing your images and videos will be a SD/SDHC cards. With this camera, you will want to have a larger card especially if you will be shooting in MPO+JPEG mode (3D images + 2D images), which will take up 3x as much space as the normal JPEG by itself. The camera is shown here with a PNY 8GB Class 10 SDHC card. A high speed card will allow for better 3D and HD video recording.
Powering the REAL 3D W3 is the NP-50, 3.6V, 1000mAh rechargeable Li-Ion battery. It allows the camera to capture approx. 150 images on a single charge. Also included is a portable quick charger which allows you to also easily keep a second battery charged and on hand at all times.